6 Lifestyle Blog Success Stories [2024]
A lifestyle blog is a versatile and dynamic platform where you can share your experiences and ideas on various topics such as wellness, fashion, travel, and personal development.
By curating and sharing valuable content, you can engage with a diverse audience seeking inspiration and insights.
This medium offers you the freedom to tailor your content to reflect your unique perspective and interests.
Moreover, you can monetize your blog in several ways, such as affiliate marketing, sponsored posts, and product collaborations, making it a lucrative venture.
With the flexibility to manage your own schedule, you can build a brand that resonates with a global audience.
Whether you consider it a side hustle or a full-time endeavor, a lifestyle blog provides endless opportunities for creativity and financial growth.
In this list, you'll find real-world lifestyle blog success stories and very profitable examples of starting a lifestyle blog that makes money.
1. Astute Actions Inc ($360K/year)
David Ning accidentally stumbled upon the idea for his personal finance website, MoneyNing.com, when his personal blog started attracting advertisers. He decided to focus on money management because of his passion for the subject, and the site quickly grew to receive 200,000 monthly visitors. Through networking and genuine content, David was able to build a successful business with minimal startup costs and ongoing profitability.
How much money it makes: $360K/year
How much did it cost to start: $10
How many people on the team: 1
MoneyNing.com, a personal finance website that receives 200,000 monthly visitors, discusses how the founder's accidental and passionate interest in tackling personal finance has led to its profitability through advertising, affiliate marketing, and email campaigns alongside insights on building long-form content and networking with the community.
2. Breeze Mobility ($300K/year)
Breeze Mobility was founded by Tom White after experiencing difficulty sourcing mobility aids for his family members with mobility issues. With a background in digital marketing and running online businesses, Tom saw the potential for growth and the opportunity to make a positive impact. Breeze Mobility has been turning over around $30,000 a month and is poised for breakout success in 2021, with plans to become a social enterprise and give back to organizations supporting people with disabilities.
How much money it makes: $300K/year
How much did it cost to start: $1K
How many people on the team: 1
Breeze Mobility is a successful eCommerce store selling a range of high-quality mobility aids & wheelchair accessories and has grown from a few thousand dollars in revenue to turning over $30,000 a month, with goals to become a social enterprise and increase its range of own-branded wheelchair accessories.
3. Pulling Curls ($192K/year)
Hilary Erickson, a nurse and mom, started the website Pulling Curls as a "mommy blog" in 2005 to supplement her family's income. In 2016, she launched the first of her online courses, The Online Prenatal Class for Couples, which has become one of the top-recommended prenatal classes with hundreds of positive reviews. Erickson has self-funded the business and uses targeted SEO and Pinterest to attract customers.
How much money it makes: $192K/year
How much did it cost to start: $0
How many people on the team: 2
Hilary Erickson created Pulling Curls, a mommy blog, in 2005 and has since added three successful online courses resulting in an average income of $16k/month through ad, affiliate, and course sales.
4. Deivee ($132K/year)
Darshan M, the founder of Deivee, came up with the idea for his organic sustainable yoga lifestyle brand after realizing that Indian women were uncomfortable with the existing sportswear options in the market. Teaming up with Indian star Milind Soman, they created yoga-inspired clothing, mats, and accessories that catered to the specific needs and sensibilities of Indian women. Despite being a relatively small startup, Deivee achieved impressive revenue growth, scaling from 500,000 INR ($7K) in their first year to 120M INR ($1.6M) in their third year.
How much money it makes: $132K/year
How much did it cost to start: $100K
How many people on the team: 0
Deivee, the organic sustainable yoga lifestyle brand, grew from making just $7K in their first year to $1.6M in their third year through their flagship products, including a Yoga Kurti, copper water bottles, and organic biodegradable yoga mats, while remaining a low-funded start-up, using micro-influencer marketing and customer feedback to improve their product.
5. Endorphitness ($120K/year)
Perry knew she wanted to work in the fitness industry since college. She started as a personal trainer and her clients inspired her to start an online coaching consultancy.
How much money it makes: $120K/year
How much did it cost to start: $0
How many people on the team: 0
Haley Perry, founder and CEO of Endorphitness, built an online platform offering at-home health and fitness programs that has grown to garner $10K in monthly revenue through a one-stop-shop for all things health and fitness related and a loyal customer base that values the sense of community fostered through the platform.
6. Busy Living Better ($62.4K/year)
Noah Riggs, the founder of Busy Living Better, came up with the idea for his business after realizing the potential of making money online through blogging. With a background in SEO and a desire to help others live their best lives, Noah started offering SEO consulting services and created a website focused on providing valuable content and resources. Through hard work and dedication, Noah has been able to attract and retain clients by mastering his skills and consistently providing value.
How much money it makes: $62.4K/year
How much did it cost to start: $350
How many people on the team: 1
How Noah Riggs Started a $5k/month SEO Consulting and Blogging Business, using his past experiences to fuel his drive and learning new skills to grow his business, which now generates between $5,500 to $6,500 per month.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
