IPhone App

10 Pros & Cons Of Starting An IPhone App (2024)

Pat Walls

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Updated: January 18th, 2023

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Trying to understand the pros and cons of starting an iPhone app?

Here are all of the pros and cons of selling iPhone app online:

Learn more about starting an iPhone app:

Where to start?

-> How much does it cost to start an iPhone app?

Need inspiration?

-> Other iPhone app success stories
-> Marketing ideas for an iPhone app
-> Iphone app names

Other resources

-> Profitability of an iPhone app
-> Iphone app tips

Pros Of An IPhone App

Pros	Description
Flexibility	You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home	It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Scalable	With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
No overhead costs	To get your iPhone app started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!
High customer retention rates	Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Quick build time	The average time it takes to build your product is quick - typically around 9 months. This will allow you to bring your product to market faster.

Cons Of An IPhone App

Cons	Description
Crowded Space	Competition is high when it comes to your iPhone app, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Motivation of employees	If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Security Issues	With any Saas business, data loss and security issues may arise throughout your process of building your product. It's critical that you understand exactly what you're responsible for and how to avoid potential issues down the road.
Low margins	The gross margins for your iPhone app are typically around 22%, which can make it more challenging to incur new expenses and maintain profitability.