Gym Equipment Production Business

2 Gym Equipment Production Business Success Stories [2024]

Pat Walls

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Updated: October 7th, 2024

Designing a future in fitness? Enter the gym equipment production business. In straightforward terms, this means manufacturing and supplying workout gear like dumbbells, barbells, treadmills, and more.

Producing gym equipment involves hands-on tasks, from material sourcing to quality checks, ensuring each piece meets industry standards. Collaborating with fitness experts and understanding market trends will be crucial.

The demand for home fitness solutions is skyrocketing. Positioning yourself in this market can yield substantial returns, especially as health-conscious lifestyles become more prevalent. This isn't just about making equipment; it’s about empowering people to achieve their fitness goals.

Starting a gym equipment production business could be your route to merging entrepreneurship with a passion for fitness. It’s an opportunity to build a brand that stands for strength, quality, and reliability. Ready to lift the weights of entrepreneurial success?

In this list, you'll find real-world gym equipment production business success stories and very profitable examples of starting a gym equipment production business that makes money.

1. Bells of Steel ($14.4M/year)

Bells of Steel founder, Kaevon Khoozani, came up with the idea for his fitness equipment business after realizing the lack of availability of equipment for his own strength training. He started by ordering equipment from China and selling it directly to his network, eventually growing the business to achieve $15 million in sales in 2021. His focus on creating high-value products and leveraging word-of-mouth marketing has contributed to the company's success.

How much money it makes: $14.4M/year
How much did it cost to start: $3.5K
How many people on the team: 38

My Gym Passion Led Me To Start A $15M/Year Fitness Equipment E-Commerce

Bells of Steel, an e-commerce fitness equipment company, generated $15 million in sales by creating a high-value product line and focusing on word-of-mouth marketing, email marketing, and social media ads.

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2. Ironmaster ($9.25M/year)

Ironmaster was initially a part-time venture started by Matt Dawson's father in the Bay Area of California. Matt grew up working in the business and had a passion for building things. After working his way up in the company, Matt took over the business when his father planned to close it down. He relocated the business, redesigned the adjustable dumbbells, and started manufacturing overseas. With perseverance and smart marketing strategies, Ironmaster became a multi-million dollar company with a solid reputation in the fitness equipment industry.

How much money it makes: $9.25M/year
How many people on the team: 13

How I Turned My Father's Side Venture Into A $9.25M/Year Home Gym Equipment Brand

Ironmaster, a multi-million dollar company, manufactures and sells their brand of home gym fitness equipment domestically and in over 20 international markets, with their top-selling product being a patented adjustable dumbbell system called Quick-Lock Dumbbells, providing quality strength training gear for individuals who want to have their gym at home.

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