Freelance Graphic Designer

Freelance Graphic Designer Success Stories [2024]

Pat Walls

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Updated: September 26th, 2024

Do you have a knack for creating compelling visuals? Consider becoming a freelance graphic designer. Freelance graphic design encompasses creating graphics, logos, marketing materials, and more for various clients—often from the comfort of your home.

This business allows you the freedom to pick your projects and set your schedule, attracting a range of clients from small businesses to large corporations. You'll need a standout portfolio to showcase your skills and may want to leverage platforms like Behance or Upwork to find work.

It's not all creativity; you'll also manage client relationships, deadlines, and finances. The effort you invest in marketing yourself and honing your craft can pay off in diverse projects and client loyalty. If the idea of combining your artistic talents with flexible work appeals to you, freelance graphic design could be your next career move.

In this list, you'll find real-world freelance graphic designer success stories and very profitable examples of starting a freelance graphic designer that makes money.

1. Delesign ($972K/year)

Delesign was founded by Kenny Schumacher to address the need for affordable and high-quality design services that businesses of all sizes could utilize. Through a rigorous vetting and training process, Delesign provides clients with dedicated senior-level designers who can complete graphic design, animation, web and app, UI/UX, and illustration projects with fast turnaround times. The company has seen rapid growth, reaching nearly $100k MRR in just four years, and relies on referrals, organic traffic, and targeted content marketing to attract and retain customers.

How much money it makes: $972K/year
How much did it cost to start: $0
How many people on the team: 55

How We Launched A Subscription Based Graphic Design Service [$100K MRR]

Delesign's co-owner explains how their fully remote-based graphic design service has scaled to nearly $100k MRR in just 4 years since providing entrepreneurs with a dedicated senior-level designer for a flat monthly rate with extremely fast turnaround times.

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2. Justin Erickson Art ($10.5K/year)

Justin Erickson, an independent artist based in Vancouver, came up with the idea for his business after attending local events and showcasing his artwork. He realized that he could turn his passion into a career and started developing his brand, taking professional product photos and designing collateral for clients. Despite the challenges of the pandemic, Justin has been consistently earning between $500-$1,500 a month through his art.

How much money it makes: $10.5K/year
How much did it cost to start: $7.03K
How many people on the team: 1

On Developing A Career As An Independent Artist And Graphic Designer

Independent artist Justin Erickson earns between $500-$1500 a month and offers advice on developing a career as an independent artist and graphic designer, from building a brand through printmaking, launching a business, attracting and retaining customers, and learning from other resources.

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