3 Flower Arrangements Business Success Stories [2024]
Flower arrangement refers to a decorative display of cut flowers. Floral designers focus on ensuring balance, proportion, scale, unity, harmony, rhythm, balance, and emphasis in every flower arrangement gig.
Whether it is a romantic weekend getaway, a valentine’s dinner, a family get-together, a wedding, or an anniversary, a unique flower arrangement brightens the atmosphere. The flower arrangement tradition has lived with us for a long time, and there are no signs it will fade away, at least in our lifetime.
Are you a florist looking to expand your flower business? Combine your affinity for flowers with your floral design skills to create inspired floral creations. Before starting your flower arrangement career, you will need some training and experience.
In this list, you'll find real-world flower arrangements business success stories and very profitable examples of starting a flower arrangements business that makes money.
1. Demmerys LTD ($600K/year)
Sharon Demmery, the founder of Demmerys, came up with the idea for her business after realizing there was a niche in the market for luxurious artificial flower arrangements that could only be found online and not in physical stores. After launching her website and initially struggling to attract sales, she sought help from an SEO/marketing expert who eventually helped her start generating sales and growing her business.
How much money it makes: $600K/year
How much did it cost to start: $300
How many people on the team: 2
Sharon Demmery started a luxury artificial flower arrangement business from scratch and now achieves sales of around £50k/month, focusing on creating bespoke and unique products with high margins and low competition, while building a loyal customer base through organic social media efforts and referrals.
2. Milla Rose ($115K/year)
Ali Matkowsky, the founder of Milla Rose, came up with the idea for her dried flower arrangement business after receiving a dried flower arrangement for Mother's Day. She noticed the growing trend of people investing more in home renovation and decoration during the Melbourne lockdowns, and decided to create a brand that stood out from the competition. With her background in SEO and product photography, she launched her Shopify store and started selling arrangements through Google ads and organic Instagram followers. Within her third month, she made nearly $10,000 in revenue, leading her to quit her job and focus on growing Milla Rose full-time.
How much money it makes: $115K/year
How much did it cost to start: $250
How many people on the team: 3
Milla Rose, a boutique online flower arrangement business based in Melbourne, Australia, started as a side project in a bedroom and has grown into a nearly $10k a month business, with monthly revenue doubling since last year, selling almost 3000 arrangements to all corners of Australia.
3. Flowers & Flowers ($36K/year)
Julia, an engineer-turned-florist, launched Flowers & Flowers Studio in Toronto after noticing that many residents couldn't afford high-quality floral arrangements, typically priced over $250-$300. Determined to bridge this gap, she now serves over 500 private and corporate clients, including luxury brands like Prada and Panerai.
How much money it makes: $36K/year
How much did it cost to start: $5K
How many people on the team: 0
Flowers & Flowers Studio in Toronto, founded by Julia, offers high-quality and affordable floral bouquets for different occasions, with over 500 clients, including luxury brands and hotels, served within two years.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.