How Profitable Is A Fitness And Wellness Programs Business? (Updated for 2024)
So you want to start a fitness and wellness programs business?
And the first question that came to your mind was, “well, are fitness and wellness programs businesses actually profitable?”
With a market size of $96B - there’s plenty of business to go around.
Especially considering:
- You could start a fitness and wellness programs business with as low as $500
- Based on our data, fitness and wellness programs businesses generate an average of $776K per year
There’s money to be made. Don’t worry.
But, I don't want to spoil it all. Below we’ll cover everything you need to know when it comes to the profitability of a fitness and wellness programs business.
Let’s dive in!
Is a fitness and wellness programs business profitable?
Yes, a fitness and wellness programs business is generally a profitable business. However, you still need to consider several factors since these things always impact the overall outcome.
For instance, since average revenue is $776K per year with an estimated gross margin of 90%, you could expect to recover your investment within 8 months or even less.
But of course, it all comes down to how much you earn compared to the potential revenues of your fitness and wellness programs business.
To determine whether your business is profitable, you should earn more than your expenses in the beginning months. However, while you're in your first month, it can be challenging to know what to expect.
Therefore, you should maintain a record of your monthly expenses and income to determine whether you're meeting your goals. By doing this step, you can see how your fitness and wellness programs business is doing and if any changes or adjustments need to be made to enhance or maintain your efforts.
Is a fitness and wellness programs business worth it?
If you’re wondering if a fitness and wellness programs business is worth it, the answer is a big YES. With fitness and wellness programs businesses, you have the potential to earn $776K per year (this is based on data reported by real founders).
Further, you could have your initial investment back within months. Simply put, it’s a business worth a shot, especially if you have the resources and make the necessary efforts to achieve or surpass the target.
With a market size of $96B, it will be possible for you to build something that grows and turns into a flourishing business. As such, it’s the type of business you might want to consider starting.
Of course, you must learn and understand every aspect of running a fitness and wellness programs business to ensure success. Still, as long as you have the initial investment and can endure a few months before your actual gains, this business could be worth it.
You might want to consider reading more specifics about successful fitness and wellness programs businesses case studies.
Examples Of Profitable Fitness And Wellness Programs Businesses
Here are a few examples of profitable fitness and wellness programs businesses, and a few more details about them:
1. Glosshouz ($3.3M/year)
Founder Loni, a former electrical engineer, decided to start Glosshouz after feeling a lack of purpose in her corporate career. She wanted to create a business primarily for women that offered a wide range of aesthetic and wellness services. Since its founding in 2016, Glosshouz has grown to have over 1000 monthly members and generated $3.3 million in revenue in 2022. Loni is now planning to franchise the Glosshouz brand and share her success with other entrepreneurs.
Is it profitable? Yes
How much money it makes: $3.3M/year
How much did it cost to start: $1.13M
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/020/297/thumbnail/Loni_at_Glosshouz.jpg?1688804807)
Glosshouz is a full-service day spa that offers aesthetic and wellness services and has grown to over 1000 monthly members, earning $3,311,338 in revenue in 2022, and will soon be offering franchises.
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/018/317/thumbnail/mg11.jpg?1688802381)
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/015/749/thumbnail/vanessa_kelli_80s_party.png?1688793462)
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2. Expert PT LTD ($108K/year)
Andy Griffiths, the founder of Expert PT, came up with the idea for his online personal training business after realizing that he was limited in the number of people he could help through in-person coaching. Wanting to reach more individuals, he researched and trialed existing online training services, finding a serious lack of support and personalization. This inspired him to create a truly bespoke online coaching service, focusing on providing the highest quality support to help individuals achieve their fitness goals.
Is it profitable? Yes
How much money it makes: $108K/year
How much did it cost to start: $500
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/016/246/thumbnail/6218acc8-6b1a-46cf-9bc4-c5cece89db78.jpg?1688796194)
Found a gap in the Online Personal Training market and created a personalized one-on-one coaching service, which has resulted in an annual turnover of over £90,000 and a 100% revenue increase on last year, with great client retention and a high volume of referrals.
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/016/721/thumbnail/1516317902319.jpg?1688798917)
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/019/352/thumbnail/Marcos_Rivera.jpg?1688803880)
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/018/057/thumbnail/Adrienne_square.jpg?1688802131)
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/016/628/thumbnail/Brett-headshot-1.jpg?1688798344)
3. NutritionHQ. ($960K/year)
Ricky Hall, the founder of NutritionHQ, was inspired to start his nutrition store after his own personal weight loss journey. After seeing a picture of himself overweight, he purchased a book about nutrition and supplements, lost over 50 pounds, and became passionate about helping others improve their health. This passion led him to open his first store in 2000 and eventually start NutritionHQ in 2015 after leaving a franchise concept that didn't align with his values. The business has since experienced impressive growth, with overall sales in 2020 beating the previous year by 21.2%.
Is it profitable? Yes
How much money it makes: $960K/year
How much did it cost to start: $175K
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/017/187/thumbnail/rh.jpg?1688800878)
NutritionHQ is a successful franchise offering expert nutrition coaching, customized supplement plans, and the best health & wellness products, generating over $80k per month, set to expand massively to hit their 2030 goal of 100 locations with the system generating over $10 million in revenue.
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/017/581/thumbnail/george.jpg?1688801445)
![](http://d1coqmn8qm80r4.cloudfront.net/users/avatars/000/015/749/thumbnail/vanessa_kelli_80s_party.png?1688793462)
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Learn more about starting a fitness and wellness programs business:
Where to start?
-> How much does it cost to start a fitness and wellness programs business?
-> Pros and cons of a fitness and wellness programs business
Need inspiration?
-> Other fitness and wellness programs business success stories
Other resources
How much can you make with a fitness and wellness programs business?
With a fitness and wellness programs business, you can make an average of $776K revenue per year (based on data reported by real businesses).
You can start with an initial investment as low as $500. Then, with proper knowledge and sustained effort, you could have an ROI (return of investment) within 8 months.
How much does a fitness and wellness programs business make a week?
Based on our data, average weekly revenue for a fitness and wellness programs business ranges around $16.2K. As such, you could see monthly revenues of $64.7K.
To know if your fitness and wellness programs business achieves the weekly profit target, you need to keep track of the total earnings you get per day. Afterward, you'll want to consider subtracting the expenses you have daily.
Learning your weekly profit can also show whether you're hitting your target goal for your fitness and wellness programs business.
How much do fitness and wellness programs businesses owners make?
The income of a fitness and wellness programs business owner can vary depending on various factors such as location, size, competition, and the owner's business skills.
But to give you some idea, the weekly revenue of an established fitness and wellness programs business is about $16.2K. But this can be lower or higher depending on so many factors - it's almost impossible to say exactly.
While the potential for earning a good income as a fitness and wellness programs business owner exists, success in this field requires a commitment to providing quality products and services and building a strong reputation within the community.
Fitness And Wellness Programs Business Profit Margins
Generally speaking, a fitness and wellness programs business can expect profit margin of around 90%. Profit margins refer to the percentage of revenue that remains after deducting all expenses associated with running a business. In the case of a fitness and wellness programs business, profit margins can vary depending on various factors, such as the type and quality of products sold, the size of the store, and the level of competition in the area.
However, these figures can vary depending on the pricing strategy, inventory management, and overall efficiency of the business. To maintain healthy profit margins, fitness and wellness programs business owners must focus on managing costs, negotiating favorable supplier terms, and providing high-quality products and services to attract and retain customers. By doing so, fitness and wellness programs business owners can ensure long-term sustainability and profitability for their business.
Fitness and wellness programs business owner salary
The salary of a fitness and wellness programs business owner is an unpredictable figure. It's significantly influenced by numerous factors, including the store's location, its size, and the degree of competition. An owner of a well-established fitness and wellness programs business, in a prime position, might see an average weekly salary around the ballpark of $14.6K.
But it's worth noting, such numbers aren't always consistent. The earnings can vary wildly, potentially swinging by as much as 80% either way.
Achieving consistent success and maintaining a reliable income stream in this industry requires a deep commitment. It's imperative to offer high-quality products, deliver impeccable customer service, and nurture a trusted bond with the community you serve.
Conclusion
In a nutshell, based on many of our examples, a fitness and wellness programs business may be a promising business to start - but the success of your fitness and wellness programs business mostly depends on your effort and your approach.
If you focus on these, you'll have a much higher chance of a profitable fitness and wellness programs business.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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