Face Gym Business

Face Gym Business Success Stories [2024]

Updated: October 8th, 2024

Smart facial fitness is a growing niche that could redefine your wellness business dreams. Imagine a face gym where clients come to tone and rejuvenate their facial muscles through specialized exercises and treatments.

In this business, customers engage in guided sessions that combine techniques like facial yoga, massage, and microcurrent therapy to enhance skin elasticity and muscle tone. Unlike traditional gyms, a face gym focuses on non-invasive methods to support healthy, youthful skin, making it appealing to beauty-conscious consumers seeking natural solutions.

There's a real opportunity here to attract a loyal client base willing to invest in regular sessions and specialized products. Skin health and appearance are huge markets, and face gyms tap into the self-care trend with a fresh, innovative angle. Starting this business will require upfront investment in training, equipment, and marketing, but the potential for growth and client satisfaction makes it an exciting venture to consider.

In this list, you'll find real-world face gym business success stories and very profitable examples of starting a face gym business that makes money.

1. STEEL – Jawline Gum ($108K/year)

Matt Phelps, the founder of STEEL - Jawline Gum, came up with the idea for his business after discovering the effectiveness of mastic gum as a jawline exerciser. After seeing the high demand for such a product with thousands of monthly searches on Google, Matt decided to create his own brand and launch STEEL. Despite initial challenges and a slow start, the business eventually gained traction through SEO and YouTube marketing, with organic traffic accounting for the majority of their website visitors.

How much money it makes: $108K/year
How much did it cost to start: $190
How many people on the team: 1

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How A Subreddit Motivated Me To Create A Chewing Gum That Improves Your Jawline [$9K/Month]

STEEL - Jawline Gum founder Matt Phelps talks about how he stumbled upon his unique product niche and gained traction through organic search and YouTube content marketing, earning a current monthly revenue of $9k despite only investing $5k since he started.

Read by 5,599 founders

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