Exercise Gear Business

Exercise Gear Business Success Stories [2024]

Pat Walls

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Updated: October 8th, 2024

The exercise gear industry encompasses the production, distribution, and retail of clothing and equipment intended for physical exercise. This includes workout apparel, footwear, weights, yoga mats, and other similar accessories.

With the increasing global emphasis on health and fitness, the exercise gear business offers a profitable opportunity as more and more people are actively seeking products to support their fitness endeavors.

As individuals place greater importance on maintaining a healthy lifestyle, the demand for high-quality exercise gear continues to escalate, making this industry a promising investment for those seeking to capitalize on the thriving health and wellness market.

In this list, you'll find real-world exercise gear business success stories and very profitable examples of starting a exercise gear business that makes money.

1. Gym and Fitness ($1.8M/year)

Dave Barnes, a former Olympic athlete in archery, came up with the idea for Gym and Fitness after experiencing a disappointing process of setting up his own home gym. Frustrated with the lack of range and steep prices offered by local gym equipment stores, he found a small business that had everything he needed at competitive prices and started selling the equipment on eBay. After realizing the demand, he decided to stock up on more equipment and the early Gym and Fitness business model was born.

How much money it makes: $1.8M/year
How much did it cost to start: $550
How many people on the team: 50

How An Olympic Athlete Developed A $150K/Month Gym Equipment Line

Gym and Fitness is one of the largest online retailers of home gym equipment in Australia and New Zealand, servicing 450 customers a week and generating $150k/month in revenue, and founder Dave Barnes shares tips for aspiring founders.

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