Domain Name Broker Business

Domain Name Broker Business Success Stories [2024]

Pat Walls

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Updated: October 8th, 2024

Investing in the digital real estate market can be a highly rewarding enterprise. A domain name broker business involves purchasing high-value or in-demand domain names and selling them at a profit.

Similar to flipping traditional real estate, but entirely online, this business requires a keen eye for market trends and a bit of strategic foresight. You’ll need to scour domain marketplaces, research potential buyers, and understand the valuation of different domain names.

The appeal lies in its relatively low overhead and the potential for high returns. If you've got a knack for spotting valuable online real estate and enjoy the challenge of negotiations, this could be an ideal venture. Plus, the flexibility to work from anywhere with an internet connection makes it an attractive option for those seeking a location-independent lifestyle.

Starting a domain name broker business isn't a walk in the park, but with persistence and strategic thinking, it can be a fulfilling and lucrative endeavor.

In this list, you'll find real-world domain name broker business success stories and very profitable examples of starting a domain name broker business that makes money.

1. Thexyz ($1.8M/year)

Perry, the founder of Thexyz, initially started as a traditional French polishing shop but quickly realized the slow business during Toronto's summer months. To boost his business, he decided to design his own website and found that people were more interested in having him build their online presence. Reluctantly closing his shop, Thexyz was born on October 7th, 2007, and has since become a successful email hosting service.

How much money it makes: $1.8M/year
How much did it cost to start: $50K
How many people on the team: 30

I Built A $1.8M/Year Email Hosting Service [100% Self-Funded]

Thexyz is a self-funded email hosting service generating over $100k of recurring revenue each month, offering uncomplicated privacy and fantastic customer service, and expanding through international sales.

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2. Indiebrands ($15.6K/year)

Laurids came up with the idea for Indiebrands after realizing that there was a need for better business names and logos at affordable prices. He was inspired by a website selling digital products in a simple way and knew he could provide a superior product. After launching on Product Hunt and making over $1,000 in less than 24 hours, Laurids realized that his idea could be a successful business.

How much money it makes: $15.6K/year
How much did it cost to start: $400
How many people on the team: 0

How We Created A $1.3K/Month Domain + Logo Package For Startups

Indiebrands sells company names completed by ready-made logos and a great top-level domain, making an average monthly revenue of $1,300 in the last 12 months and growing about 200% in the last year through selling to startup founders and indie hackers.

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Read by 3,404 founders