7 Corporate Videos Business Success Stories [2024]
Looking for a way to tap into the growing demand for high-quality, professional business content? Starting a corporate videos business might be your answer. This venture involves creating impactful video content tailored to meet the needs of corporations, for purposes like training, marketing, and internal communications.
Corporations are increasingly investing in video content to engage employees and clients effectively. You don't just need creativity; you also require strong project management skills to deliver on clients' expectations and tight deadlines. Building a solid portfolio and networking with businesses will be key to securing new projects.
With the right equipment and skills, you can assist corporations in conveying their messages with clarity and professionalism. If you're able to handle the initial grind and constant client coordination, a corporate videos business can be both rewarding and profitable.
In this list, you'll find real-world corporate videos business success stories and very profitable examples of starting a corporate videos business that makes money.
1. Lemonlight ($18M/year)
Hope Horner came up with the idea for Lemonlight when he saw an opportunity to bring transparency to the video production industry. With the average cost for a 30-second commercial at $342,000, Lemonlight offered small and medium-sized businesses access to high-quality, affordable video content through pre-built pricing menus and transparent pricing. Since its launch in 2014, Lemonlight has grown to generate $6M in sales per year, with over 7000 videos produced for more than 3000 brands and notable clients including Amazon and TripAdvisor.
How much money it makes: $18M/year
How much did it cost to start: $500
How many people on the team: 75
Lemonlight CEO, Hope Horner, co-founded an on-demand video production company that has produced over 7,000 videos for more than 3,000 brands, generating over $6 million in sales and growing to a 45-person team, all without taking any outside capital and being recognized in Inc 5000 and Entrepreneur 360 for three years in a row.
2. Mbrella Films ($3M/year)
Joshua Dixon, the founder of Mbrella Films, got his start in the film industry after shooting a music video for his rock band. His lightbulb moment came when he noticed the abundance of digital ads in Bangkok and realized there was a need for a production house in the area. Since then, Mbrella Films has grown from a team of 5-6 people to over 40 employees and has been doubling its revenue every year.
How much money it makes: $3M/year
How much did it cost to start: $100K
How many people on the team: 47
Mbrella Films founder, Joshua Dixon, shares how he started and scaled his international production house, which has doubled its revenue annually since its inception and now employs over 40 people, while also expanding into a post-production house and adding a remote production service during the pandemic.
3. Breadnbeyond ($2.16M/year)
The founder, Andre Oentoro, started Breadnbeyond in 2009 as a digital agency offering graphic design services. However, after working on a kinetic typography animation project for a client, the company pivoted to focus solely on animated explainer videos. They have since grown their client base, become profitable from day one, and currently have 42 employees.
How much money it makes: $2.16M/year
How much did it cost to start: $5K
How many people on the team: 41
Discover how a small digital media agency scaled to a thriving animated explainer video company with 42 employees, leveraging international markets and achieving over 100% client growth annually in the early years.
4. Explainer Videoly Pte. Ltd. ($1.2M/year)
Kasra Design, also known as Explainer Videoly, was founded by Alex Safavinia. With a background in Creative Multimedia, Alex saw the potential in offering animation services to businesses. Starting with email marketing and showcasing their work on social media, the company attracted clients and grew steadily. Today, Kasra Design has completed over 700 projects, generated over half a million dollars in revenue annually, and plans to expand further in the future.
How much money it makes: $1.2M/year
How much did it cost to start: $7K
How many people on the team: 15
Kasra Design produces customized animated and live-action explainer videos for corporate clients, enterprises, startups, and nonprofits; it generated around USD70k in the first year and currently generates over half a million dollars with over 700 projects completed and over 400 clients from around the world.
5. Sievers Creative ($1.2M/year)
Roger Sievers, founder of Sievers Creative, started the business as a side hustle to pay off his student loans. He saw a gap in the market for serving small-sized businesses that were underserved by larger agencies. After years of building skills and developing relationships, Sievers Creative has experienced impressive growth, with a team of 8 and a 40-50% year-over-year revenue increase.
How much money it makes: $1.2M/year
How many people on the team: 8
Sievers Creative, a full-service marketing agency in Minnesota, founded as a part-time side project, specializes in multi-channel marketing campaigns, and has experienced year-over-year revenue growth of 50-60% for four years, and currently has a team of eight.
6. OneTake A.I. ($504K/year)
Sébastien was initially running a 7-figure training business and constantly found video production to be a time-consuming and labor-intensive process. Noticing that his clients faced similar issues, he thought there had to be a better way. He envisioned a tool that could streamline the editing process and greatly reduce the time required, which led to the concept of OneTake AI.
Before fully diving in, he created a proof of concept and got early feedback. Some initial users even wanted an even easier solution, sparking the idea of a "Magic Button" for one-click editing. Recognizing the potential, he committed to refining the product using AI, despite the early challenges and uncertainties.
Sébastien’s journey taught him that customer feedback is essential for refining ideas. He learned that sometimes the simplest solutions are the most impactful, and being responsive to user needs can drive innovation. Ultimately, it was his understanding of his own and his clients' pain points that provided the clarity and direction needed to build a successful product.
How much money it makes: $504K/year
7. Arizona Filmworks ($144K/year)
Ken Brantingham came up with the idea for Arizona Filmworks while working on video projects for Sprint PCS. He saw a need for high-quality video production and digital marketing services, and decided to start his own company. By offering a range of marketing services and implementing a subscription model, Brantingham was able to generate revenues of over $12,000 per month.
How much money it makes: $144K/year
How many people on the team: 1
Ken Brantingham, founder of Arizona Filmworks, shares how he evolved his video production company into a full-service digital marketing company with a subscription service generating over $12,000 in monthly revenue by targeting small businesses, understanding their needs, and creating tailored marketing plans.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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