Canoe Paddles Business

Canoe Paddles Business Success Stories [2024]

Pat Walls

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Updated: October 8th, 2024

Crafting canoe paddles is more than just a business; it's about creating an essential tool for adventure-seekers. At its core, this business involves designing, carving, and finishing handcrafted canoe paddles that enthusiasts trust on their aquatic journeys.

You’ll start by sourcing quality wood, learning to design ergonomic and durable paddles, and mastering woodcraft skills. This isn’t just about churning out products; it's about offering paddles that reflect craftsmanship and performance.

Interest in paddle sports is growing, driven by an increasing desire for outdoor activities. This trend creates substantial opportunities for high-quality, personalized canoe paddles. Imagine launching your business from a home workshop, expanding it as your customer base grows. Attention to detail, the right materials, and an understanding of your target market are crucial for success. If you appreciate fine craftsmanship and want to cater to a niche market, starting a canoe paddles business could be a rewarding venture.

In this list, you'll find real-world canoe paddles business success stories and very profitable examples of starting a canoe paddles business that makes money.

1. Thurso Surf ($1.2M/year)

Childhood friends Shenglong You and Yu Li reconnected over paddleboarding and saw an opportunity to improve the gear and accessories available. They started Thurso Surf in 2017, initially testing their products on Amazon before launching their online store in 2018. With their focus on product quality, customer service, and building their brand, they have become one of the best SUP brands in the mid-range market, selling thousands of boards in dozens of countries.

How much money it makes: $1.2M/year
How much did it cost to start: $5K

These Childhood Friends Designed A $1.2M/Year Stand Up Paddleboard

Thurso Surf, founded by childhood friends, has quickly grown to become one of the best SUP brands in the highly competitive mid-range market, selling thousands of boards in dozens of countries since its launch in 2018, with traffic increased 16X since their first year in operation.

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