Alcoholic Seltzer Brand

2 Alcoholic Seltzer Brand Success Stories [2024]

Pat Walls

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Updated: October 7th, 2024

An alcoholic seltzer brand specializes in crafting refreshing, fizzy drinks with a twist of alcohol.

This brand produces alcoholic seltzers by combining carbonated water with alcohol, resulting in a refreshing and light drink.

They offer a variety of flavors that provide a delicious and unique alternative to traditional alcoholic beverages.

The brand is committed to offering a convenient and enjoyable option for social gatherings and leisure moments, with a focus on simplicity and pleasure. It is dedicated to providing a delightful and easy-to-enjoy alcoholic beverage that caters to a wide range of consumers.

In this list, you'll find real-world alcoholic seltzer brand success stories and very profitable examples of starting a alcoholic seltzer brand that makes money.

1. Drake’s Organic Spirits ($10.8M/year)

Mark Anderson, the CEO and Founder of Drake's Organic Spirits, came up with the idea for his business after realizing that many popular spirit brands were made from genetically modified corn ethanol. With his background in organic farming and experience as the largest importer of non-GMO verified, organic cane sugar, he wanted to create a spirit with the purest, freshest, and most sustainable ingredients. Thus, Drake's Organic Spirits was born, offering certified USDA Organic, Gluten Free, Non-GMO Project Verified, Vegan, and Kosher spirits, mixers, and ready-to-serve cocktails.

How much money it makes: $10.8M/year
How much did it cost to start: $320K
How many people on the team: 20

From Farming To Creating A $10.8M/Year Organic Spirits Brand

Drake's Organic Spirits, the largest organic alcohol company in the US and the first to achieve all five certifications, has achieved success through producing sustainable spirits that are good for both consumers and the environment, and has experienced rapid growth, with a 2020 sales of 40,000 9L cases and projected sales of over 100,000 for 2021.

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2. Bodega Bay Hard Seltzer ($696K/year)

Charlie Markland, the founder of Bodega Bay hard seltzer, came up with the idea for his business after realizing that the dominant consumer trends of convenience and wellness were not being met by the current alcoholic offerings in the market. He discovered hard seltzer while on a surf trip to Bodega Bay in California and decided to bring the concept back to the UK, creating a low-calorie, low-sugar sparkling water-based alcoholic drink. After testing the product at music festivals and seeing its popularity, Markland knew he had a winning idea, and Bodega Bay is now the premium hard seltzer in the UK, making over $50,000 a month after just 18 months in business.

How much money it makes: $696K/year
How much did it cost to start: $50K
How many people on the team: 4

How I Started A $50K/Month Hard Seltzer Drink Brand

Bodega Bay hard seltzer founder Charlie Markland describes how his low-calorie, low-sugar drink has helped the company hit monthly revenues of more than $50,000, and expand globally into the United States, Brazil and Japan, while partnering with a charity to donate drinking water to those in need with every can sold.

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