White2Label Manufacturing

How I Started A $6K/Month White Label Sportswear Manufacturing Wholesaler

January 5th, 2020
Anthony Mellor
$6K
revenue/mo
1
Founders
1
Employees
White2Label Manuf...
from London, England, United Kingdom
started
$6,000
revenue/mo
1
Founders
1
Employees
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Hello! Who are you and what business did you start?

My name is Anthony Mellor and if it sounds familiar, it’s because this is my second time on Starter Story. The first story I featured in was about my previous business - Absolute Fitness Apparel. Now, a little over a year later I decided to move away from that business after spotting a gap in the sportswear manufacturing market.

White labeling is apparent in every industry and it was ever-growing in the supplement industry too. That being said, I couldn’t understand why no one had implemented this service into the sportswear sector. Sure, it takes a significant financial investment and planning but it can’t be that hard to implement, right? Well, little did I know that it is, but the only reason I was able to see this gap was that I had the experience, the knowledge and market statistics to build this platform after building an independent label.

So, what is White2Label Manufacturing? It is a sportswear manufacturing wholesaler who uses both white label and bespoke services to provide clients with the products they need for their brand. We have essentially created a fluid, easy-to-use service that alleviates the common issues with modern...

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