fyli AI

How Abhi Built AI Marketing Tool to Boost Growth Effortlessly

January 4th, 2025

Founded By

Abhi Bisht

Founders

Profitable

Yes

Year Started

2024

Customer

B2B

Founded By
Abhi Bisht: Founders
1

Profitable
Yes: Year Started
2024

Customer
B2B

Who is Abhi Bisht?

Abhi Bisht, founder of fyli AI, is a tech enthusiast who has developed several apps and dived into marketing to understand growth challenges; he hails from an engineering background and actively seeks innovative solutions to modern marketing problems.

What problem does fyli AI solve?

fyli AI tackles the exhausting task of constant online marketing by automating content creation and engagement, saving businesses time and boosting their reach.

Fyli Homepage

Founder-Market Fit

Skills

What skills did Abhi Bisht have that led to their success?

No Code

How did Abhi come up with the idea for fyli AI?

Abhi's journey towards creating fyli AI began with personal frustration—he had built numerous apps but consistently struggled to attract users. Realizing that traditional marketing methods were often ineffective and cumbersome, he delved deeply into understanding what truly drives sustainable growth. His observations led him to conclude that creating engaging content and actively interacting with audiences across various platforms was crucial, but it proved to be a demanding and monotonous task.

Abhi's inspiration for fyli AI stemmed from his desire to simplify and automate this arduous process for himself and others. He envisioned a tool that could handle repetitive marketing tasks, much like what Cursor does for coding, but for marketing instead. Before diving in, he validated his concept by engaging with other founders facing similar hurdles in marketing their products efficiently.

Through feedback and continuous iteration, Abhi refined the concept of fyli AI to ensure it could effectively automate content tasks and engage with potential users authentically. This iterative process also helped address the significant challenge of creating genuine connections digitally, leading to a solution that, through cutting-edge AI, offered users the ability to intelligently engage and learn from their own marketing efforts. From this ideation journey, his key takeaway was the importance of aligning technology with genuine user needs to automate and improve strategic aspects of marketing.

How did Abhi Bisht build the initial version of fyli AI?

Abhi built fyli AI by harnessing state-of-the-art large language models (LLMs) like GPT-4, Claude, Gemini, and Llama to automate the creation and distribution of content across various social media platforms. The initial development phase involved building AI agents capable of generating authentic and engaging content and analyzing its effectiveness. A major challenge was ensuring that these AI models could naturally engage with users and provide relevant content on platforms like LinkedIn, Twitter, and Reddit. The first prototype took a few months to develop due to the complexity of integrating multiple AI models and perfecting their ability to identify high-intent leads. The process was tougher than anticipated, particularly in achieving seamless integration and scalability across different social media platforms.

What was the growth strategy for fyli AI and how did they scale?

Fyli AI has effectively harnessed social media channels to boost its growth. By creating and sharing viral content across platforms like Twitter (formerly X), LinkedIn, and Reddit, Fyli AI has increased its visibility and connected with potential users. The key here is constant engagement. They aren't just posting sporadically; they maintain an active presence, replying to comments and interacting with community discussions. This continuous engagement helps in creating a loyal follower base that spreads the word, thereby indirectly increasing traffic to their platform.

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Why it worked: Social media platforms host large, diverse audience segments. Participating actively in these channels allows Fyli AI to reach users who are directly talking about the problems that the product addresses. By engaging authentically in conversations, they can position their product as a valuable solution, increasing potential customer interest and trust.

Automated Content Generation and Distribution

Fyli AI leverages AI to automate content creation and distribution, targeting multiple platforms simultaneously. This approach is not only efficient but ensures that the brand remains consistently in the public eye without the need for a large marketing team. They use AI to analyze content performance and optimize future postings, focusing more resources on strategies that demonstrate success.

Why it worked: Automation reduces the manual workload and ensures regular posting across different time zones and platforms, which is crucial for maintaining continuous user engagement. The ability to automatically engage with high-intent leads in real-time allows Fyli AI to capitalize on every potential sales opportunity, a crucial factor in their traffic growth.

Lead Generation and Engagement

Fyli AI utilizes its advanced AI capabilities to identify and actively engage with leads across platforms like LinkedIn, Twitter, and Reddit. This means they can track and engage high-intent customers by participating in discussions related to their niche. This proactive approach not only aids in lead generation but also drives potential customers to take action, like visiting the site or signing up for a demo.

Why it worked: This targeted approach ensures that their marketing efforts are directed at users most likely to convert, providing a higher return on investment. Engaging with users who have already expressed a need for solutions Fyli AI offers makes the sales process smoother and more efficient, leading to better conversion rates.

What's the pricing strategy for fyli AI?

Fyli AI offers three subscription plans starting @ $39 per month for their marketing automation services.

Pricing

What were the biggest lessons learned from building fyli AI?

Embrace Automation: Fyli AI leverages AI to handle repetitive marketing tasks, allowing founders to focus on product development and strategy. Automating mundane tasks saves time and resources.
Engage Continuously: Success in marketing often hinges on consistent engagement with the audience. Fyli AI highlights the importance of regular interaction across various platforms to maintain and grow customer connections.
Experiment Relentlessly: The journey of Fyli AI shows the need for constant experimentation to find what works in content marketing. Testing different strategies can lead to insights that drive growth.
Harness Cutting-Edge Technologies: The use of advanced AI models like GPT-4 and others powers Fyli AI's capabilities. Staying at the forefront of technological advancements can offer competitive advantages.
Adapt to Multi-Channel Challenges: Fyli AI addresses the challenge of multi-channel marketing, showing the need to adapt strategies for different platforms to effectively reach potential users.

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