1,000+ Creative Catering Business Names

Updated: January 19th, 2023

So, you've come up with the perfect catering business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your catering business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best catering business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your catering business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Catering Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of catering business name ideas for free using our business name generator and instantly check domain availability.

Want to generate your own business name?
Use our custom business name generator to find an amazing name for your business.
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Ideas

Catchy catering business name ideas

  • Former Supply
  • Much Groceries Group
  • The Next Attend
  • ShortServe
  • The Novel
  • Hot
  • Unicorn Process Trading Co
  • Second Swear Out
  • Fit Collective
  • Favorite Foraging
  • SolidFood
  • Foodstuff Place
  • Paper Cater
  • WholesomeFood
  • GoodFood
  • Poor Nutritious Co
  • The Top Attend To
  • Legal Attend Collective
  • Old Supply Spot
  • The Frozen
  • Natural Gourmet Collective
  • Plain
  • The Italian Grocery
  • Former Cope Group
  • Self Supply
  • Frozen
  • The Old Complement
  • The Effective Process
  • Crepe paper Cater
  • Laker Cater
  • Successful Services
  • The Successful Process
  • Vapor Cater
  • Fresh Fuel
  • The Scarce
  • Meat Group
  • The Free
  • Nutritious Trading Co
  • First Ply
  • The Presidential Ply
  • The Vegetarian Meat
  • Foodstuffs Spot
  • Available
  • Good Service
  • The Surplus Grocery
  • Old Satisfy
  • First Provide Pro
  • Old Fit Group
  • Frozen Foodstuffs
  • The Late Cope
  • Organic
  • The Fine
  • The Improper
  • Booming Serve Up
  • The Least Serve Up
  • Second Attend Collective
  • Gourmet Spot
  • Old Provide Collective
  • Nutrient Collective
  • Serve Up Collective
  • Late
  • The Essex Complement
  • The Animal Foodstuff
  • SurplusFood
  • Maker Cater
  • Strong Sit
  • The Fast
  • Best Service Co
  • LessServe
  • Short Servicing
  • Booming
  • Late Supply Trading Co
  • FutureServe
  • WideServe
  • MuchFood
  • The Ready Service
  • The Kosher Meal
  • Fit Pro
  • First Conform
  • VariableServe
  • The Least Assist
  • Short Support
  • Individual Assist Group
  • OwnFood
  • Raw
  • The Overhead
  • Suitable Nutrient Pro
  • Present
  • Fresh Fed
  • ParticularServe
  • Nadir Cater
  • The Overhand
  • Healthy Meal Spot
  • Excellent
  • Legal Attend
  • Soft Signify
  • GreenFood
  • Spader Cater
  • PoorServe
  • Process Trading Co
  • The Animal Groceries
  • Second Service
  • Late Satisfy Pro
  • First Complement Group
  • The Plain
  • Attend To Place
  • Dish Spot

Creative catering business name ideas

  • Paper Cater
  • The Frozen Nutrition
  • BigServe
  • The Handed
  • FutureServe
  • Overhand Serve Up
  • Like Assist Place
  • Second Supply
  • The First Cope
  • Meet Collective
  • Proper
  • Much Nutrition Place
  • First Complement
  • Extra Gourmet Pro
  • Natural Meal
  • Fresh Feeds
  • The Presidential
  • Soft Support
  • Non Meals Pro
  • Service Group
  • The Poorest
  • The Good Foodstuff
  • Overhead
  • Neighbour Cater
  • Short Service
  • Favourite Feeds
  • The Self
  • Perfect
  • Plain Meat
  • Meat Place
  • Former Meet
  • The First Provide
  • The Most
  • Solid
  • The Fresh
  • Natural Meal Pro
  • Least Function
  • The Particular Do
  • Cold
  • Late Conform Co
  • Only Meals Group
  • DeliciousFood
  • Presidential Complement Spot
  • Soft Swear Out
  • Gourmet Trading Co
  • Plant Foodstuff Co
  • Prepared Nutritious Spot
  • Invader Cater
  • Haters Cater
  • First Meet
  • First Provide Pro
  • The Excellent
  • The Unicorn Do
  • Essex Fulfill Pro
  • Late Meet
  • The Former Meet
  • Grocery Trading Co
  • Short Satisfy
  • The Powerful Help
  • ValuableFood
  • Strong Serve Up
  • Conform Trading Co
  • Principal
  • Presidential Ply
  • Low
  • NonFood
  • Natural Gourmet Collective
  • Process Group
  • Attend To Group
  • The Frozen
  • FormerCater
  • Savor Cater
  • Nourishing
  • Safer Cater
  • Above Attend Spot
  • First Complement Spot
  • Former Cope Group
  • Overhand
  • The Low Attend To
  • BadFood
  • Dish Pro
  • Favorite Foraging
  • Nutritious Foodstuffs Pro
  • Fine Foodstuffs
  • The Powerful Process
  • Meals Collective
  • PreparedFood
  • The Vegetarian
  • Successful Serve Up
  • Bad Foodstuff Collective
  • Sabre Cater
  • The Insufficient
  • The Sufficient
  • SweetFood
  • Late Fulfill
  • Help Group
  • Poor
  • The Essex Conform
  • Only Gourmet Trading Co
  • Presidential Cope
  • First Satisfy
  • Extra Meals Pro
  • Strong Support
  • Legal Attend
  • Meat Pro
  • Former Conform Group
  • Healthy Grocery Co

Learn more about starting a catering business:

Where to start?

-> How much does it cost to start a catering business?
-> Pros and cons of a catering business

Need inspiration?

-> Other catering business success stories
-> Marketing ideas for a catering business
-> Catering business slogans
-> Catering business Instagram bios
-> Catering business Instagram captions

Other resources

-> Catering business tips
-> Email templates for a catering business
-> Blog post ideas for a catering business

Funny Catering Business Names

  • Prepared Groceries
  • FlatServe
  • Old
  • Essex Fulfill Pro
  • Free Fuel
  • Foodstuffs Collective
  • Short Supply
  • Overhead Attend Collective
  • The Less Do
  • Fast Nutrition Spot
  • Ordinary
  • NourishingFood
  • Former
  • ReadyServe
  • Raw Gourmet
  • AvailableFood
  • Little Foodstuff Collective
  • Like Attend To
  • The First Supply
  • Like Assist Place
  • Top Dish Spot
  • Ready Assist
  • The Raw Nutrient
  • Nutrition Spot
  • Much Nutrition Place
  • Laker Cater
  • Provide Co
  • Presidential Complement Spot
  • Nutritious Trading Co
  • The Self
  • Starve Serve
  • The Presidential
  • The Cooked
  • Fine Feeds
  • Insufficient
  • NovelServe
  • Nourishing Nutrient Co
  • Much Groceries Group
  • Available
  • The Wide Dish
  • Proper Meals Spot
  • Effective Help Trading Co
  • FormerCater
  • Attend To Trading Co
  • Late Meet
  • Favourite Foodstuff
  • PoorestServe
  • Serve Up Place
  • The Individual
  • Less Attend To Spot
  • Above
  • Individual Attend Trading Co
  • The Less Nutrition
  • Natural Grocery
  • Short
  • BetterServe
  • The Ready Service
  • Healthy Meal Spot
  • Ply Pro
  • PureFood
  • GoodFood
  • FastFood
  • Future Do Spot
  • Fresh Feeds
  • Old Fulfill Co
  • Trader Cater
  • Frozen Fed
  • Gourmet Spot
  • Provide Group
  • Water vapor Cater
  • Good Attend To Pro
  • Foodstuff Place
  • Rich Groceries
  • Extra Gourmet Pro
  • Data Cater
  • Powerful Process
  • ComeServe
  • Former Meet Place
  • Frozen Foraging
  • Short Servicing
  • ColdFood
  • Serve Up Collective
  • Meat Place
  • Soft
  • Dish Spot
  • Wholesome
  • The Least
  • Spader Cater
  • Nutritious Co
  • Nadir Cater
  • Overhand
  • Nutritious Nutritious Trading Co
  • HandedServe
  • First Fulfill
  • Old Provide Collective
  • Faker Cater
  • The Fresh
  • The Legal
  • The Day
  • The Soft
  • LowServe
  • The Plain
  • CheapFood
  • Former Provide
  • Favorite Forage
  • Strong Serve Up
  • The Powerful Help

Cool catering business name ideas

  • PrincipalFood
  • BetterFood
  • Service Place
  • UndigestedFood
  • Successful Supply
  • Foodstuff Pro
  • The Wide Dish
  • The First Provide
  • Day Function Trading Co
  • PresentServe
  • Ill Help Co
  • Fine Feed
  • The Strong Process
  • Gourmet Pro
  • The Insufficient Meat
  • Weak
  • MoreFood
  • Accurate Do Collective
  • Presidential Fulfill Co
  • First Ply
  • The Delicious
  • Serve Up Place
  • The Late Accommodate
  • DeliciousFood
  • Cope Trading Co
  • FavoriteFood
  • The Flat Service
  • Healthy Groceries
  • The Animal
  • Insufficient Foodstuff Group
  • Dry
  • The Former Complement
  • Hot Function Pro
  • Assist Trading Co
  • First Supply
  • Short Swear Out
  • Plain Meal
  • ColdFood
  • Less Gourmet
  • Meal Place
  • Fresh Feeding
  • Favourite Foodstuffs
  • Fine Forage
  • The Healthy
  • Self Service Trading Co
  • The Powerful Process
  • Overhead Attend To Spot
  • The Top Dish Out
  • FlatServe
  • First Complement Place
  • Cooked
  • Less Attend To Spot
  • First Complement
  • The Old
  • Starve Serve
  • Supply Pro
  • Free Fresh
  • Assist Place
  • Process Group
  • PureFood
  • Flat Process
  • AdequateFood
  • Gourmet Co
  • Healthy
  • Pure Meals
  • LatterServe
  • Meals Place
  • NovelServe
  • Frozen Feeding
  • Chief Gourmet Place
  • The Second
  • Effective Serve Up Co
  • Soft Supply
  • The Former Meet
  • PlantFood
  • EssexCater
  • Poor
  • First Conform
  • Overhand
  • Ample Meat Trading Co
  • Old Fit Trading Co
  • Organic
  • SuccessfulServe
  • Nutrition Co
  • Razor Cater
  • The Hot
  • Enduring Attend To Spot
  • Soft Signify
  • Satisfy Place
  • Service Group
  • AboveServe
  • GreenFood
  • Free Forage
  • FormerCater
  • Suitable Nutritious Pro
  • The Late Fulfill
  • Meals Pro
  • Conform Trading Co
  • Meet Pro
  • AvailableFood
  • Attend To Trading Co
  • SpicyFood
  • The Low
  • Soft Submit
  • FutureServe
  • Presidential Fit Co
  • Soft

Unique catering business name ideas

  • ReadyServe
  • Fit Pro
  • Cooked Foodstuffs Pro
  • The Plain
  • Expedient
  • The Weak
  • The Decent
  • IndividualServe
  • Former Complement Group
  • Solid
  • FormerServe
  • Future Help Group
  • The Particular Do
  • Like
  • The Old Complement
  • Scarce Serve Up Co
  • Plain Meat
  • Hot
  • HandedServe
  • Short Serve Up
  • Fresh
  • Nutrition Collective
  • Perfect
  • WarmFood
  • Most
  • Late Provide
  • The Insufficient Nutrition
  • ContraryServe
  • The Essex
  • SurplusFood
  • NaturalFood
  • The Insufficient
  • Former Fit Spot
  • PoorServe
  • Individual
  • The Sufficient
  • Effective
  • Natural Meal
  • Soft Dish Group
  • Underhand Attend To Place
  • Old Complement Co
  • Conform Spot
  • Self Satisfy
  • Ordinary
  • Dish Out Place
  • AbundantFood
  • Self Servicing
  • Strong Support
  • The Self
  • The Self Dish
  • Present Dish Pro
  • Nutrient Collective
  • Trader Cater
  • Short Supply
  • Favorite Fed
  • The Individual
  • The Hot Grocery
  • The Latter Do
  • Cold
  • Own Nutrient Pro
  • Scarce Swear Out
  • Like Help Group
  • Presidential Satisfy
  • Raw
  • Nutrient Group
  • The Overhead
  • Sufficient Meal
  • Help Co
  • Old Provide Co
  • Powerful Attend To Place
  • Second Serve Up
  • The Strong
  • Presidential Meet Collective
  • Free Fed
  • The Kosher Meal
  • Scarce Dish
  • Enough Foodstuff
  • Strong Serve Up
  • Second
  • Saver Cater
  • Bad Meal
  • Nutritious Spot
  • Individual Assist Group
  • Necessary
  • Kosher Meals Pro
  • Soft Swear Out
  • Extra Meals Pro
  • Healthy Meal Spot
  • Frozen Fresh
  • Favourite Foodstuff
  • Old Cope Place
  • Short Signify
  • Only Gourmet Group
  • Extra Gourmet Pro
  • Strong Satisfy
  • Prepared Groceries
  • The Overhand Help
  • Less Meals Trading Co
  • Essex Cope Spot
  • Coarse
  • Former Meet
  • Essex Accommodate
  • Player Cater
  • Enough
  • The Fast
  • Help Group
  • Prepared Nutritious Spot

Cute catering business name ideas

  • Nutritious Co
  • The Nourishing Groceries
  • The Ample Foodstuff
  • The Poor
  • Fast Fuel
  • Second Swear Out
  • TinnedFood
  • Extra
  • The Poorest
  • Data Cater
  • Presidential Ply
  • The Successful Serve Up
  • Raker Cater
  • Frozen Fodder
  • Ill
  • Ample Meals Spot
  • First Accommodate
  • Self Services
  • The Handed
  • Dish Spot
  • The Second Process
  • NourishingFood
  • The Presidential Conform
  • Accommodate Pro
  • Old Conform
  • UnderhandServe
  • The Day
  • Haters Cater
  • Former Conform Group
  • PresidentialCater
  • Late Fulfill
  • The Coarse
  • The Easy
  • Plant Foodstuff Co
  • Particular
  • The Presidential Cope
  • Come Attend To Spot
  • Wicked Serve Up
  • Fast Fresh
  • The Late
  • Least
  • Fresh Feed
  • Essex Provide Place
  • SweetFood
  • Second Services
  • Accommodate Collective
  • Free Fuel
  • The Frozen
  • Frozen
  • Meat Place
  • Successful Services
  • Late Accommodate Trading Co
  • Surplus Grocery
  • The Essex Complement
  • Much
  • Nutritious Foodstuffs Pro
  • Wide
  • Free Feeds
  • Vapor Cater
  • The Soft
  • First
  • Strong Signify
  • Favourite Feed
  • Plain
  • Healthy Grocery Co
  • The Wholesome
  • Good Service Pro
  • The Expedient Attend To
  • Perfect Help Collective
  • The Plant Foodstuff
  • The Least
  • Meals Collective
  • Conform Place
  • Nourishing Nutrient Co
  • Invader Cater
  • The Prepared Grocery
  • Powerful
  • Dish Out Group
  • Top Dish Out Co
  • Natural
  • LessServe
  • Soft Support
  • Favorite Forage
  • Tailor Cater
  • Valuable Nutrition Group
  • Favorite Foraging
  • The Chief
  • Good Service
  • Old Supply Co
  • Accurate Function Group
  • Late Provide Pro
  • Poor Nutritious Co
  • SoftFood
  • Nutrient Spot
  • Bond paper Cater
  • Good Meat
  • Soft Services
  • PerfectServe
  • IllServe
  • The Favorite
  • Natural Grocery
  • IngestedFood
  • Self Signify
  • Legal Dish
  • Former Provide
  • Natural Meal Pro
  • Strong Sit

Clever catering business name ideas

  • Booming Serve Up
  • Least Function
  • Carve Serve
  • Water vapor Cater
  • Plain Groceries Place
  • Carbon paper Cater
  • The Former Accommodate
  • SolidFood
  • Ill Function Place
  • Successful Service
  • The Less
  • Solid Nutrient Group
  • Fast Foodstuff
  • Much Foodstuff Trading Co
  • Accurate
  • The Come Dish
  • Vegetarian Nutritious
  • EasyServe
  • LowServe
  • Wicked Dish Trading Co
  • The Hot Do
  • The Presidential Provide
  • Pure
  • Poor Grocery Trading Co
  • Grader Cater
  • The Late Supply
  • The Present
  • OldCater
  • Dish Collective
  • Successful Swear Out
  • LateCater
  • Scarce Support
  • Ample Gourmet
  • Fresh Fresh
  • Chaser Cater
  • The Surplus Grocery
  • The Proper
  • Help Pro
  • Strong Submit
  • The Suitable
  • FreshFood
  • Surplus Nutrient Trading Co
  • Old Satisfy
  • Better Process Group
  • Former Meet Place
  • The Italian
  • Less
  • Favourite Feeds
  • The Warm Grocery
  • LessFood
  • Old Provide Spot
  • ScarceServe
  • Draper Cater
  • Meal Pro
  • Ready Assist
  • Like Attend To
  • The Less Nutritious
  • Late Fulfill Collective
  • RichFood
  • Nutrition Group
  • Grocery Trading Co
  • The Animal Foodstuff
  • Ingested Meal Collective
  • Like Assist Place
  • Scarce Supply
  • GoodServe
  • The Undigested
  • The Fast Groceries
  • Enduring
  • Meat Spot
  • Good Attend To Pro
  • Maker Cater
  • Low
  • Nutrition Trading Co
  • Fine Fuel
  • The Old Satisfy
  • Novel Dish Collective
  • Powerful Attend Group
  • Essex Satisfy Trading Co
  • Former Meet Co
  • RawFood
  • Cope Pro
  • PoorestServe
  • Effective Function Pro
  • The Overhand
  • The Future
  • Old Fit Group
  • Legal Attend Collective
  • Quaker Cater
  • The Old Provide
  • Ready Dish Group
  • The Late Cope
  • The Least Serve Up
  • Crepe paper Cater
  • Present Serve Up Collective
  • Gourmet Trading Co
  • Assist Co
  • First Supply Group
  • Future
  • Free Meat
  • Essex Cope Pro
  • First Fit Collective
  • Former Provide Pro
  • OrganicFood
  • Decent Meal
  • KosherFood
  • The Content

Best catering business name ideas

  • Fast Foodstuffs
  • Legal Attend
  • Laker Cater
  • Presidential
  • Do Co
  • Satisfy Co
  • LikeServe
  • EffectiveServe
  • Proper
  • Strong Service
  • The Cold
  • Groceries Co
  • CookedFood
  • Fresh Fed
  • Effective Service Collective
  • NutritiousFood
  • The Presidential Fit
  • Short Servicing
  • The Fresh
  • Principal Foodstuff Spot
  • The Surplus Foodstuff
  • The Most
  • Fulfill Place
  • First Fulfill
  • BetterServe
  • The Good Foodstuff
  • Satisfy Trading Co
  • Solid Grocery Group
  • Foodstuff Place
  • The Tinned
  • Unicorn Process Trading Co
  • The Raw Nutrient
  • Conform Collective
  • Ordinary Nutrient Collective
  • Fine Feeds
  • Meal Group
  • Effective Help Trading Co
  • Provide Place
  • Top Dish Spot
  • Former Cope Group
  • The Cooked
  • The Come
  • Surplus
  • Hard
  • Little Foodstuff Collective
  • Cheap
  • Old Complement Spot
  • The Perfect
  • Paper Cater
  • Free Foodstuff
  • Much Groceries Group
  • First Provide Pro
  • The Presidential
  • Extra Gourmet Trading Co
  • Individual Attend Trading Co
  • Easy
  • Do Collective
  • The Adequate Nutrition
  • First Satisfy
  • The Fine Groceries
  • Fader Cater
  • Overhead Attend Collective
  • Fast Nutrition Spot
  • First Complement Group
  • Late Satisfy
  • Meat Group
  • WideServe
  • Late Accommodate Spot
  • The Frozen Nutrition
  • Help Spot
  • Satisfy Spot
  • Suitable Nutrient Pro
  • The Scarce
  • Late Supply Trading Co
  • Function Collective
  • The Enough
  • Fit Group
  • Serve Up Collective
  • Short Sit
  • The Less Do
  • The Wide
  • Poorest Attend To Spot
  • Second Supply
  • Old Fulfill Co
  • Best Service Co
  • Old Ply
  • The Abundant
  • FreeFood
  • Warm Nutritious Place
  • TopServe
  • Principal Meal Collective
  • Essex Satisfy
  • Effective Function
  • The Free
  • First Meet
  • Dish Out Spot
  • The Good
  • Successful Serve Up
  • Successful Sit
  • Painter Cater
  • BigServe
  • The Sweet
  • Meet Collective
  • Complement Spot
  • First Attend To Spot
  • Faker Cater
  • Ply Group

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Catering Business:

Simple is always better

This means a few different things. Your catering business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your catering business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.