1,000+ Catchy Business Coach Names

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Updated: April 14th, 2025

So, you've come up with the perfect business coach idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your business coach stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best business coach ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your business coach.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Business Coach Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of business coach name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy business coach name ideas

The Big Red Book of Business Solutions
Tailored Business Coaching
Business & Problem Solving
Business Solution Coaching
Business & Problem Solving Business
Business Coach for Business
The Business Business Coach
The Business & Problem Solving Company
Solving Business Coaches
Business Coach Utopia
POWER Business Coaches
Krishna Business Coach
Business and problem solving
Hire Me As Your Coach
M&P Coaching & Consulting LLC
Problem Solving Business Coaching
Business and problem solving business
Ruthless Solutions
Sage Business Solutions
Re Business Coach
Lucky Business Business Coach
Solutions and Coaching
Lifestyle, Business & You
The Coaching & Problem Solving Business
The Business and Problem Solving Business
P3: Pro Bono Practice
B2C - Business & Problem Solving Coaching
Business Coach Official
Coaching Business Coach
Novo Projetos
The New Business Coach
The Business Coacher
The Business Coach Company
Empowering business coach
Mixed Up Business
Business Coach International
Business Coach Up
Business and Business Solutions
The Coaches Business
Co-Active Solution Design LLC
Lets be Coaches
Business Coach Warriors
Go Business Coach
Business Coach Negotiators
Accurate Business Coach
Business Coach Hop
Top Notch Business Coach
Business Coach Age
Business Researchers
Business Coach Art
Trusted Business Coach
On Business Coach
Business Coach Innovations
Pursue Your Business
Coaching by Business Coach
B2B Financial Management
The Finance & Money Coach
Business Coach & Mentor
New Money & Finance Business
Wise Business Coach
Money & Finance Coaching
Krishna Money & Finance
New Money & Finance
Innate Business Coach
Business Coach - The Business of People
New Business Owner's Boot Camp
Ace's Business Coach
Bizcounsell
The Money and Finance Coaching
Money Coaches UK
B2B Business Coaching
Winningest Bus
Long
The Comprehensive
Gilded Jitney
Much Commercial Pro
Subject Take
Jitney Trading Co
Good Govern
The International
The Ordinary
Competitive Commercial
The General Usher
The Effective
Clear Conduct Pro
InternationalBusiness
Chequered Carrière
Fast
Class Counsellor
OnlineGuide
Crowded Charabanc
Safer Usher
Promising
Regular
Legitimate Clientele Collective
Visual Direct
The Big Mercantile
TrickyBusiness
Day Clientele Co
Hackney Handler
Convenient Pass Group
Own Business Organization
Flourishing Business Concern
Bibliographical Head Trading Co
The Non
Crowded Connaisseur
Double Decker Trading Co
Guiness Business
BriskBusiness
Gilt
The Congressional
Brisk Businesses
Occupation Pro
MoralGuide
Professionally Collective
Class Cst
Stage
Usher Pro
Good Governing
Funny Commercial Place
EffectiveCoach
GloriousCareer
The Meteoric
Authoritative
Profitable Line Pro
Based Byplay
Visual Scout Trading Co
Subject Pathfinder Collective
Serious Occupation
Able Passenger Car Spot
Successful
Passenger Car Collective
Day Mercantile Collective
Public Patronage Trading Co
Sad Mercantile Group
Useful Professional
Serious Commercial
Big Businesses
Routine Clientele Group
Bad Business Enterprise
Pro Commercial Collective
Base Passenger Car Co
Retail Mercantile Trading Co
Corporate Mercantile Co
UnfinishedBusiness
The Crowded

Creative business coach name ideas

Famous Handler
Checkered Camel
Chequered Coursework
Funny Mercantile Pro
Royal Tutor Group
FunnyBusiness
Urgent Byplay
Based Business Concern
Chequered Camel
Successful Calling Group
VariedCareer
CompleteGuide
The Regular Charabanc
Only Pathfinder Co
Gilt Handler Group
Useful Professional
Flourishing Commercial Place
FineCoach
The Congressional
Based Business Sector
The Whole
Ordinary Charabanc Place
Mail
Faithful Pass Trading Co
Subject Direct Place
The Funny Concern
Better
NonBusiness
The Page
Urgent
Bad Commercial Enterprise Trading Co
Post Manager Place
Principal Concern Spot
The Profitable
Good Guidebooks
Post Double Decker Place
Junior Co
The Reliable
HiredCoach
The Ordinary
The Royal
FormerCoach
Commercial Enterprise Place
Commercial Trading Co
The Yellow
Guinness Business
Legitimate Patronage
The Perfect
First Passenger Car Place
Promising
The Accurate Pass
BestCoach
Junior
New Handler Collective
The Gilt
Closed Caboose
Athletic Bus Place
The Successful
MainBusiness
General Guia
Global Patronage Group
The Checkered
Dangerous Commercial Place
Former
The Stage
SplendidCoach
The Mail
Pass Trading Co
General Guidance
Head Collective
Patronage Place
Life History Collective
The Fine Bus
Standard Conduct
The Helpful
The Professional Vocation
Convenient Pass Group
The Motor
Ordinary Jitney
Lucrative Life Pro
Business Organization Spot
Spectacular Calling
Daily Commercial Group
Clientele Group
Non
Authoritative
Concern Collective
The Parliamentary
Willis Business
The Ultimate
Extensive Line Collective
The Routine
Golden
GoodCoach
NewCoach
The Much
The Academic Calling
Crowded Car
Convenient
Comfortable
True
The Quick
Old
The Huge
Ambitious Business
Empty Charabanc Group
Visual
Closed Cst
Slow Train Group
Online Pathfinder Place
The Mercantile
Citrus Business
Brisk Clientele Group
Gilded Jitney
Sickness Business
Clear Direct Trading Co
The Big Concern
RetailBusiness
YellowCoach
The Convenient Conduct
The Ecclesiastical
Based Businesses
Active Patronage Place
The Regular Tutor
Wholesale Clientele
Definitive
Concern Co
Motorcoach Co
Mercantile Collective
The Clear
Business Concern Trading Co
Steer Place
Wholesale
Dangerous
Coach And Four Place
The Adequate
Byplay Co
Bad Brand
The Own
Acting Passenger Car Spot
Comfortable Double Decker
The Day Bus
Line Group
Bar Career
Post Passenger Car
The Regular Handler

Learn more about starting a business coach:

Where to start?

-> How much does it cost to start a business coach?
-> Pros and cons of a business coach

Need inspiration?

-> Other business coach success stories
-> Marketing ideas for a business coach
-> Business coach slogans

Other resources

-> Profitability of a business coach
-> Business coach tips

Funny Business Coach Names

DailyBusiness
Clientele Group
Thriving Occupation Co
The Ecclesiastical
Funny Mercantile Pro
Line Pro
The Convenient
Later Life
The Slow Motorcoach
Clinical
MainBusiness
Visual
Urgent
The Chequered
InternationalBusiness
OfficialBusiness
Minutes Business
The Convenient Conduct
The Chief
SafeGuide
Introductory
Athletic Train
The Good
Fast Tutor
Closed Charabanc
The Brisk Business Organization
The Meteoric
Business Organization Place
The Real
The Tricky Business Concern
Clear
The International
CheckeredCareer
The Legendary
Sure
Entire Profession
The Motor
The Annotated
Own
The Ministerial
BasicGuide
Comfortable Charabanc
Hackney
Class Carriage
The Hired
Brisk Businesspeople
Main
The Mercantile
HeavyCoach
Executive
Comfortable Double Decker
The Poor
The Extensive Business Organization
FamousCoach
Pro Patronage Place
Successful Calling Group
Incur Career
Small Line Group
QuickGuide
New
General Guidance
The Reliable
Gilt
The Heavy
Medical Life Trading Co
Clear Conduct Collective
Defensive Coach And Four
Air Career
The Moral
The Yellow
The Global
Professional Spot
RoutineBusiness
Comfortable Manager Trading Co
Comfortable Coach And Four
Manager Spot
Commercial Place
MoralGuide
Steer Place
Comfortable Couch
Based Business Sector
Viscous Business
The Comprehensive
Vision Business
EmptyCoach
The Heavy Passenger Car
The Pro Clientele
Business Organization Spot
Illustrious Professionally Collective
Checkered Carriere
Fast Train
State Double Decker Collective
Brisk Clientele Group
Closed Counsellor
Guidebook Co
Online
The Moral Take
Dramatic Train Group
Fast Charabanc Collective
Flourishing
International Business Concern Spot
Chequered Course
Based Business Concern
Coach And Four Place
Ministerial Junior
The Official Professional
Daily Commercial Group
Whole Commercial
The Whole
DiplomaticCareer
Good Guidances
Direct Place
Heavy Double Decker Place
ExcellentGuide
Motorcoach Pro
State Passenger Car
Elegant Jitney
Pathfinder Trading Co
GoodCoach
Bibliographical
Brisk Byplay
Bad Business Organization
AthleticCoach
Checkered Carrera
Junior Trading Co
Pathfinder Place
Big Business Organization
MercantileBusiness
The Congressional
Class Caboose
Business Concern Collective
Clear Direct Trading Co
Pathfinder Co
Life History Collective
Rear Passenger Car Pro
Pass Group
Authoritative
Profitable Mercantile Pro
Academic Job Co
The Musical Vocation
Public
FineCoach
Bad Biz
Victorious Professionally
PoliticalCareer
The Small Clientele

Cool business coach name ideas

Risky
The Comfortable
Subject Take
FirstCoach
Charabanc Group
The Official Pathfinder
Charabanc Co
Jitney Trading Co
Spectacular
Clear Conduct Collective
Handler Group
Fashioned Motorcoach
Jitney Place
Pathfinder Place
The Rear Manager
Take Place
The Essential Conduct
Class Cst
Retail
StepGuide
The High
GildedCoach
Brisk Business Concern
Template Place
Bus Group
The Wholesale
The Small Clientele
AssistantCoach
Occupation Trading Co
The Unreliable Conduct
DailyBusiness
VocalCoach
Closed Chariot
Professional Group
Sickness Business
Gilded Jitney
Vocation Place
The Official
Chequered Course
LegitimateBusiness
Native Pass
The Successful Tutor
The Drawn
The Hackney Passenger Car
Whole Commercial Enterprise
The Based
Class Counsellor
The Big Mercantile
Closed Caboose
Closed Charabanc
Olympic Jitney Trading Co
The Closed
The Junior Bus
Only Head
Famous
Definitive Template
Mail
Unfinished
The Chief
Judicial Business Organization Pro
RoutineBusiness
Handy
Minutes Business
Subject Pathfinder Collective
The Helpful
The Royal
The Successful
The Sole
The Post
Occupation Collective
Acting Passenger Car Spot
The Huge
Successful Clientele Collective
Visual Direct
Profitable Mercantile Pro
Based Byplay
Based Biz
General Guidelines
Defensive Coach And Four
Class Carriage
TimeCoach
Wholesale Commercial
The Private
Citrus Business
The Time
Indispensable Usher Trading Co
Safer Conduct Group
The Trustworthy Pathfinder
The Bibliographical
Bad Brand
The Experienced Take
Rough Take Co
Urgent Byplay
The International
Pair Career
First Coach And Four Group
BestCoach
PrivateCoach
The Handsome Tutor
The Friendly Pathfinder
The Splendid Train
Winningest
Guidebook Collective
Helpful Head Co
General Direct Place
The State
Academic Job Co
The Competitive
Air Career
Good Guidebooks
Successful Calling Group
Much Business Concern Spot
DiplomaticCareer
Conduct Spot
Visual
Coach And Four Co
The Infallible
Line Trading Co
Chequered Carriere
General Govern
Regular
Steer Place
Tutor Place
ExecutiveCoach
Convenient Pass Group
Public
BibliographicalGuide
Brisk Businesses
Jitney Co
Legitimate Patronage
Crowded Carriage
Chief Pathfinder Trading Co
Brisk Businessmen
Online Pathfinder Place
SplendidCareer
Quickness Business
The Regular Charabanc
Sufficient
The Practical
Flourishing Business Concern
Time Double Decker
Business Organization Spot
SuccessfulBusiness
Serious Commercial Enterprise
Royal Jitney
Big Commercial Enterprise Collective

Unique business coach name ideas

The Legitimate Byplay
Empty Coach And Four
Fast Train
Crowded Train Group
Fitness Business
Routine Clientele Group
Motor Jitney Group
Practical Pass Place
The Step
Much Commercial Pro
The Judicial Clientele
Class Chariot
Able Passenger Car Spot
FaithfulGuide
Brisk
Real Line
Long
Brisk Business Enterprise
Mercantile Pro
Active
Professionally Spot
The First Jitney
The Legislative Professional
Motor
Thriving Clientele Co
UrgentBusiness
The Tricky Business Concern
FamousCoach
Chequered Carrière
The Dramatic Double Decker
Chequered Cause
The Third
The Detailed
Line Collective
Big Boutique
The Heavy Passenger Car
Bus Co
The Hired
Handler Spot
Gilt Handler Group
The Musical
The Former
Decision Business
Urgent Commercial Co
Commercial Place
NonBusiness
Comprehensive Pathfinder Spot
Flourishing Business Concern Pro
Mercantile
Public Patronage Trading Co
Fashioned Jitney Group
The Unfinished
The Congressional
The Extensive Patronage
The Daily Patronage
Abyss Career
Surest Template Spot
PageGuide
PoliticalCareer
Based Businesses
Mercantile Collective
Sure Head Co
Tutor Spot
Good
Business Organization Place
The Public
Crowded Connaisseur
The Rough Take
The General Usher
Athletic
The Poor
Hired Jitney
The Urgent Business Concern
Big Brand
Checkered Camel
The Introductory Template
The Brisk
Train Spot
Life History Collective
RiskyBusiness
The Essential
Viscous Business
Routine
Commercial Collective
Competitive Clientele Place
The Checkered
Important
Checkered Curriculum Vitae
Trustworthy Conduct
Scout Spot
Golden Jitney Group
Visual Usher Spot
Stage
Bibliographic Pass Collective
SadBusiness
TrustworthyGuide
The Year
The Better
DayBusiness
Chief
Successful
Much Occupation Collective
The Subsequent
Crowded Chariot
ComfortableCoach
Whole Concern
CongressionalCareer
Pro Patronage Place
SuccessfulCoach
Tutor Collective
Public Commercial Enterprise
The Class
Corporate
StandardGuide
DefinitiveGuide
Lucrative Life Pro
The Professional Vocation
Patronage Collective
The Theatrical
Athletic Bus Place
Good Gear
Defer Career
SeriousBusiness
Essential Steer Group
Junior Motorcoach
Complete Scout Trading Co
BasicGuide
The Complete
The Experienced
Later Life
The Grand
Dramatic
EssentialGuide
Theatrical Profession
Drawn Train
Helpful Steer Trading Co
ComplicatedBusiness
The Day Mercantile
Eucalyptus Business
Spar Career
The Elegant Passenger Car
The Adequate
Acting
Lifetime Place
Indispensable
Hackney Handler

Cute business coach name ideas

Extensive Business Concern
Ultimate Take Trading Co
Adequate Guidebook Trading Co
The Retail Concern
Business Concern Co
Calling Pro
Bibliographical Head Trading Co
The Urgent Mercantile
Concern Co
The Profitable
RectangularGuide
Big Patronage Place
Empty Train
Occupation Spot
Big Business Organization
The Dual Profession
MailCoach
Distinguished
Whole Commercial
The Brisk Business Organization
The Motor
General Guide On
The Safe
MuchBusiness
Comfortable Chief
Clientele Place
The Quick
The Legitimate
The Surer Guidebook
The Commercial Occupation
The Journalistic
Big Byplay
Passenger Car Collective
LaterCareer
RetailBusiness
Ordinary Charabanc Place
Relationship Career
Legendary
ProfitableBusiness
PoorGuide
Real Business Organization Co
Olympus Business
Mercantile Patronage Group
The Ordinary Bus
Good Handler Pro
Bibliographical
Deter Career
Dramatic Train Group
Dual
Tricky
The Handy
Tenure Trading Co
Gilded Charabanc Co
Tutor Pro
Brisk Business Organization
WinningestCoach
Funny Mercantile Pro
Calling Spot
The Extensive Business Organization
Serious Commercial
Double Decker Trading Co
Ordinary Motorcoach
The Convenient Conduct
VariedCareer
QuickGuide
DramaticCoach
Big Businessmen
Native Scout Place
Illustrious Professionally Collective
HandyGuide
Job Group
The Gilt
Daily Commercial Group
CompetitiveBusiness
Better Take
The Slow
Golden Passenger Car
MainBusiness
General Guidebooks
Poor Scout Group
BriefCareer
The Small
Bad Businesspeople
The Ultimate
Surer
The Own
RoughGuide
The Bad
Prosperous
Defensive Charabanc Spot
Loge Coach
NativeGuide
Bad Business Enterprise
Principal Concern Spot
Winning Handler
Doge Coach
Guinness Business
The Magnificent Charabanc
GoodCoach
The Useful
Unerring Pass Group
Assistant Handler Collective
The Moral
The Ecclesiastical
EmptyCoach
Closed Cst
The Much Commercial Enterprise
Offensive
Head Co
The Sad
Magnificent
Sure Take Place
Chequered Coursework
BadBusiness
Passenger Car Spot
Medical Life Trading Co
Golden Manager Pro
Manager Spot
Based Business Concern
Ordinary
Job Spot
Visual Scout Trading Co
The Dramatic Manager
Big
FunnyBusiness
Scout Place
Elegant Handler Group
Winningest Bus
Passenger Car Pro
The Best Motorcoach
MusicalCareer
The Public Business Organization
Good Handler
Handler Pro
Executive Bus Place
The Helpful Scout
Conduct Place
Main
Stiffness Business
Flourishing
The Page
Base Passenger Car Co
Royal Tutor Group
Template Co
Prison Business
TrickyBusiness

Clever business coach name ideas

Empty
International Business Concern Collective
Head Pro
Double Decker Place
The Big
The Grand Charabanc
Train Trading Co
Congressional Corps
Patronage Co
The Future
The Chief Template
Safer Usher
Drawn Double Decker Co
Business Concern Spot
DramaticCareer
Bibliographic
NavalCareer
Concern Collective
The Profitable Commercial
Competitive Commercial
Junior Co
Motor Tutor
FormerCoach
Profitable Commercial Enterprise
Commercial
MoralGuide
Require Career
Conduct Collective
Clear Conduct Pro
The Assistant
Life History Pro
Earlier Vocation Co
Outstanding
The Routine
OffensiveCoach
Spectacular Profession
Hackney
Good Govern
ElegantCoach
PostCoach
The Acting
Prosperous Business Concern Trading Co
Post Passenger Car
Guidebook Group
The Convenient
Golden
True
DangerousBusiness
Convenient Head Collective
EventfulCareer
Spectacular Calling
The Parliamentary
DifficultBusiness
Calling Collective
Handler Collective
The Crowded
Infallible
FineCoach
Physics Business
Global Clientele Pro
Corporate Commercial Trading Co
The Tricky
Competitive Line
Share Career
The Day
Page Head Pro
Heavy Double Decker Place
Based Boutique
Bar Career
The Dangerous
Commercial Enterprise Trading Co
Guiness Business
Complicated Byplay Spot
Bizarre Career
Only Pathfinder Co
Day
Post Double Decker Place
Missionary Profession
Assistant
Bibliographical Pass Group
The Political Professionally
The Clear
GlobalBusiness
Subject Direct Place
MeteoricCareer
UsefulGuide
Heavy Double Decker Trading Co
Richness Business
Principal Commercial Enterprise Trading Co
Direct Pro
MotorCoach
The Rectangular Guidebook
Gilded Bus
The Non Mercantile
Fast Charabanc Collective
The Corporate
The Indispensable Scout
The Famous
Checkered Carrière
Handler Place
Public Business Organization
The Legendary
Clientele Collective
Literary
MercantileBusiness
OldCoach
The Non
The Meteoric
Line Pro
ClinicalGuide
The Mail
Fast Tutor
Usher Co
Train Group
Clear Direct Trading Co
Small
Surest
Checkered Course
Grimace Business
The Principal Commercial
The Fashioned
Passenger Car Trading Co
Train Place
JudicialBusiness
New
Head Spot
Post
Golden Bus Trading Co
Theatrical
Comfortable Charabanc
The Big Patronage
Patronage Trading Co
The Whole
Winningest Train Place
CorporateBusiness
Experienced
Charabanc Trading Co
Thriving Commercial Trading Co
Independent Life
The Olympic
GloriousCareer
Delicious Business
The Inner
Commercial Mercantile
Religious Business
Big Business Sector

Best business coach name ideas

The Comprehensive
Extraordinary Profession
Comfortable Chariot
Adventurous
Brisk Clientele Group
Professional Spot
The Dramatic Charabanc
ValuableGuide
Ambitious Business
Brisk Byplay
Regular Concern Spot
Extensive
Trustworthy Pass Co
The Grand Handler
The Chequered
Visits Business
Excellent Direct Group
The Splendid
Only Guidebook Spot
Christmas Business
Urgent
Judicial Clientele Trading Co
Line Group
Experienced Bus
The Slow Line
The Reliable
Bibliographic Head Collective
Political Calling Group
Huge Bus Collective
Comfortable Couch
Active Clientele Trading Co
Profession Collective
Business Organization Co
Former
Class Caboose
Promising
Judicial Mercantile
General Guideline
Own Concern Place
Class Car
General Guidance
LaterCareer
State Passenger Car
IndianGuide
The Serious
Wisdom Business
Closed Chief
Brisk Businesspeople
Lucrative Clientele
Clear
Class Connaisseur
DetailedGuide
Day Patronage Pro
Able Motorcoach Group
The Good
Congressional Curriculum Vitae
Coach And Four Place
The Legitimate Business Concern
The Unreliable
Wholesale Concern Group
The Lucrative
Swiftness Business
The Judicial
Convenient
Official
EntireCareer
Real Occupation Collective
New Double Decker Spot
Pathfinder Trading Co
Double Decker Pro
The Moral Take
Good Guide On
Much
The Regular Handler
The Ordinary
Crowded Chief
Active Patronage Place
RegularCoach
Head Place
The Definitive Take
The Dangerous Business Concern
Mcguiness Business
The Huge Manager
Winningest Double Decker
AthleticCareer
ExcellentCoach
Entire Profession
Rear Passenger Car Pro
Retail Mercantile Trading Co
The Magnificent
PrincipalBusiness
Aware Career
Flourishing Commercial Place
The General
Dangerous Commercial Place
The Long Life
Scout Pro
The Hired Jitney
Handy Pathfinder Trading Co
Wild
Obscure Career
InternationalBusiness
The Useful Usher
Own
General Governing
Private
Offensive Train Group
Fast
Extensive Line Collective
Mercantile Trading Co
The Flourishing
Class Chief
Real Business Organization Trading Co
Checkered Calling
The Brief
The Gilt Tutor
Vocal Charabanc Group
The Day Handler
Congressional Carreras
Thriving Occupation Co
UnfinishedBusiness
Good Guidances
The Accurate
Pro
Famous Double Decker
CompleteGuide
Willis Business
The Athletic
Private Tutor
The Stage
OrdinaryBusiness
GoodGuide
BriefGuide
The Ministerial
BriskBusiness
PracticalGuide
Big Business Enterprise
Slow Jitney
The Yellow
Athletic Train
Ministerial Junior
Faithful Pass Trading Co
CrowdedCoach
Sole Conduct
Suspicious Business
Motorcoach Pro

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Business Coach:

Simple is always better

This means a few different things. Your business coach name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your business coach:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Becoming A Business Coach: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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