World of Card Games generates a significant portion of its revenue through advertising. As a typical model for online gaming and media platforms, the site monetizes traffic by displaying ads. This approach allows the platform to cater to a broad audience without requiring immediate payment from users, making it more accessible. The ad-based revenue model leverages the consistent flow of both new and returning users, which provides a steady stream of ad impressions. This model is particularly effective for World of Card Games because it relies heavily on volume—having many users translates to more ad views and clicks, thus increasing potential ad revenue.

In addition to advertising, World of Card Games has implemented a subscription model where users can pay a small fee to access an ad-free version of the site or other premium features. This provides a dual income stream: while most users will likely continue to use the free ad-supported access, a subset of the user base might opt for a subscription to enhance their gaming experience. Subscriptions allow for a more predictable revenue stream than advertising alone, as they represent recurring payments rather than reliance solely on site traffic and ad impressions. This diversification is strategic, as it taps into different user preferences and purchasing behaviors, potentially increasing overall revenue.