MonetizeMore operates by helping online publishers optimize their ad inventory, thereby increasing ad revenue. The business focuses on improving the auction process for ad impressions, which enhances the competition among advertisers and hence, raises the ad revenues for publishers. By partnering with strategic platforms and leveraging ad optimization technology, MonetizeMore has managed to boost revenues for publishers significantly, reaching over $20M annually. The core of this business model is about facilitating a more competitive advertising market for its clients.

MonetizeMore offers consulting services and a no-risk contract, under which they earn a percentage of the increased ad revenues of their clients. This model relies on deep expertise in ad optimization, AdSense, and other ad platforms, allowing them to deliver measurable revenue increases. This approach helps publishers who primarily earn through display advertising to maximize their income by effectively managing and selling their ad inventory. The consulting service is a vital part of MonetizeMore’s service offering, addressing a key pain point for online businesses dependent on ad revenues.