Drive 80 Studios primarily operates as a service-based business focusing on creating custom animations, such as explainer animations, logo animations, and Instagram Stories stickers. The company makes money through direct client engagements, serving start-ups, marketing companies, and various professionals by delivering bespoke animation projects. Each project is priced based on complexity and duration, with explainer animations costing between $5,500 and $7,500, logo animations priced at $200 - $500, and Instagram Stickers starting at $350 for a pack of five. This model makes the most sense as it allows Drive 80 to leverage its expertise in animation design to fulfill specific client needs, ensuring a custom, high-quality end product that justifies the service fee.

In addition to service-based offerings, Drive 80 Studios is also exploring the creation of digital products, particularly in the form of stock videos targeting specific industries. This initiative represents a potential revenue stream through digital product sales, allowing the company to capitalize on recurring revenue opportunities. By leveraging their animation skills to produce reusable digital content, Drive 80 Studios aims to expand its reach and diversify its earnings beyond custom projects.