Blooming Anomaly: A Business Model Breakdown

Blooming Anomaly

Let's break down Blooming Anomaly's business model(s):

Advertising & Media

Blooming Anomaly generates a significant portion of its income through advertising. The blog utilizes platforms such as Google Ads and most notably, Mediavine, which provides a steady stream of revenue by placing ads on the blog. Monetizing through advertising makes sense for this niche blog because it primarily relies on content consumption, where visitors are exposed to these ads regularly. Additionally, creating video content has further boosted ad revenue, as platforms like Mediavine capitalize on video ad placements.

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Affiliate Marketing

The blog also participates in affiliate marketing to generate revenue, with Amazon's affiliate program being one of the key contributors. Blooming Anomaly recommends gardening tools, plants, and other products through this program, earning a commission for any purchases made via these affiliate links. This model works well here because it aligns with the blog's content, offering genuine product recommendations that readers interested in gardening are likely to purchase.

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