80+ Best Blog Post Ideas To Help Build Your Personal Brand [2024]

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Updated: January 19th, 2023

Looking to write a new personal brand blog post but experiencing some writer's block?

Coming up with new blog post topics and content ideas can be time-consuming and daunting.

What's even more challenging is coming up with a great content idea - one that will bring you the right traffic and resonate across your audience.

Writing a great blog post can take hours, days, and sometimes even weeks, so it’s critical that you do your research to ensure your post will reach your intended audience.

In this post, we provide you with:

Personal brand blog post topics to write about
Personal brand blogging ideas
Other personal brand content ideas
Real-world examples of personal brand blogs and topics
Proven tips and strategies on **how to find the right personal brand blog ideas.

Personal Brand Blog Post Topics & Categories

Here are a few of the most popular personal brand blog post categories and topics to write about:

Personal brand ideas
Personal brand strategies
Creation of a personal brand
Facts about personal brands
Investing in your personal brand
What products to sell
Marketing ideas & tips

Different Blog Post Types (& How To Use Them)

How-to-guide content

How-to-guides are a great way to share insight and knowledge across your audience.

These guides are informative and teach your reader how to complete a given task using step-by-step instructions.

The more value and answers you bring to your reader, the more they are likely to return to your site and, eventually, turn into a customer. Here a few things to remember when writing your "how-to-guide:"

Write directly to your reader with clear and concise instructions
Identify the logical order of your instructions and use numbered lists
Use headings and bold to identify key stages in your step-by-step guide
Use photos and videos as much as possible to provide context to your reader

List-based content

Lists are a great way to consolidate information and provide your user with a quick and simple read.

For those that want a quick answer or don’t have time to read a long article, lists are a great way to quickly answer your searcher's query.

List content is great for driving traffic to your blog, and they are often quick to create.

Other blog post types

There are various other blog post styles you can use to create content.

When you combine a mix of different blog post styles into your content strategy, you create an engaging experience for your audience.

Here are some other blog post styles you should consider experimenting with:

Ebooks
Infographics
Video content
Case studies
Interviews or Q&A's

How-To-Guide Personal Brand Blog Post Ideas

check out the full post here

How to build your brand
How to market your brand online
How to market your brand offline
How to design a banner for your brand
How to copywrite content for your brand
How to build new products for your brand
How to write a mission statement for your brand
How to make a logo for your brand
How to use social media channels for marketing your brand
How to run your new brand from home
How to know what products you should sell
How to remodel an existing brand
How to make your brand go viral
How to increase the traffic to your brand's website
How to make promotional videos for your brand
How to be more productive
How to make your brand more profitable
How to pick a niche for your brand
How to hire an influencer for your brand
How to keep motivated in building your brand
How to get more likes on your brand page
How to come up with new ideas for your brand
How to collaborate with other brands for partnership
How to innovate your brand for better success rates
How to use email for marketing your brand

Learn more about starting a brand consultant business:

Where to start?

-> How much does it cost to start a brand consultant business?
-> Pros and cons of a brand consultant business

Need inspiration?

-> Other brand consultant business success stories
-> Marketing ideas for a brand consultant business

Other resources

-> Profitability of a brand consultant business

List-based content style

Lists are a great way to consolidate information and provide your user with a quick and simple read.

For those that want a quick answer or don’t have time to read a long article, lists are a great way to quickly answer your searcher's query.

List content is great for driving traffic to your blog, and they are often quick to create.

List-Based Personal Brand Content Ideas

check out the full post here

Different ways to market your brand
List of product ideas for your brand
Factors that affect the success of a brand
Ways to make a brand more desirable
List of successful brands in their respective niches
Top quotes for your niche
Ways to save up budget for your brand remodeling
Different things to work on when starting a brand
Best ways to start a brand without prior experience
Name ideas for your brand
Different products are trending this year
Top brands that you can get ideas from
Weird ways to market your brand
Different movies you should see for every niche
TIps in offline marketing
Things to remember when trying to grow a brand
Captions that you can use for your brand postings
Dos and don'ts when starting a brand
Ways to save a struggling business
Red flags to remember when naming a brand
Reasons why you should create a unique brand
Things to do to increase traffic on your site
Responsibilities of owning your first brand
Common problems in brand marketing
Different playlist for your brand's success

Google search is a great (and free) tool for finding a content type and topic.

You can actually use google autocomplete to see what people are searching for:

2. Find Blog Post Ideas Through Competitors and Useful Websites

A great way to find content types is by seeing what your competitors with similar audiences are doing.

There are a few different ways you can do this:

Manually going through different websites to see what others are writing about
Use a tool like ahrefs to see top-performing websites and topics

3. Find Content Ideas Using Google Search Console

Google search console is a great and free way to see what your audience is searching for:

4. Make Sure You Can Perform Well For The Content

Just because your audience is searching for something, doesn’t always mean you can win for that content.

Consider looking at existing search results and other top-performing websites. Then, ask yourself a few questions:

Are these top-performing sites massive businesses? If so, what would it take to rank for something like this?
Is the existing content in the search results good quality?
Are there ways that I can improve this content type? (ie. adding photos, videos, optimizing keywords, making the posts longer and more valuable to the reader, etc)

Part of

Starting A Brand Consultant Business: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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80+ Best Blog Post Ideas To Help Build Your Personal Brand [2024]

Personal Brand Blog Post Topics & Categories

Different Blog Post Types (& How To Use Them)

How-To-Guide Personal Brand Blog Post Ideas

List-based content style

List-Based Personal Brand Content Ideas

Other blog post styles

Other Personal Brand Blog Post Topic Ideas

Guide: How To Find Content Ideas