1,000+ Clever Women's Shoe Line Names

Updated: April 14th, 2025

So, you've come up with the perfect women's shoe line idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your women's shoe line stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best women's shoe line ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your women's shoe line.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Women's Shoe Line Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of women's shoe line name ideas for free using our business name generator and instantly check domain availability.

Want to generate your own business name?
Use our custom business name generator to find an amazing name for your business.
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Ideas

Catchy women's shoe line name ideas

  • The Soft Booties
  • Rawhide
  • Mothers Pro
  • Flat Socks
  • PostmenopausalWomen
  • Big Sandals
  • Educated Ladies
  • Sneaker Spot
  • Slippers Group
  • Goody Brogues
  • Light Boots
  • Annals Sandals
  • The Red
  • Postmenopausal Females Co
  • IndigenousWomen
  • TightShoes
  • Elegant Footwear Spot
  • Cheap Slipper Group
  • Gals Co
  • The Plaited
  • Laces Group
  • HeeledShoes
  • The White
  • Panda Sandals
  • RawhideSandals
  • Fancy Faulty
  • Corrective Laces Pro
  • Soled Shackles
  • Tiny Espadrille Spot
  • The Southern
  • Tire Espadrille Place
  • Old
  • Fancy Florsheim
  • Married Females
  • PoorWomen
  • Red Espadrille Pro
  • Clumsy
  • Men Place
  • Gender Place
  • WearSandals
  • Brown
  • Inappropriate Slipper Co
  • The Postmenopausal
  • Delicate
  • Fitting Fancy
  • Surgical Sneakers Place
  • Stout Sandals Co
  • Jeans Spot
  • Tan Laces Spot
  • Fine
  • Laces Co
  • Elderly
  • The Heavy Jeans
  • Soft Slingbacks
  • Big
  • Premenopausal Sexes
  • The Magic
  • The Shiny
  • The Silver
  • Plastic
  • Old Ladies Collective
  • Thick Slippers Spot
  • Strapped Strappy
  • Indian Female
  • Shoes Trading Co
  • Fine Faulty
  • The Fewer Sexes
  • Simmons Women
  • Ladies Co
  • Examples Sandals
  • Yellow
  • The Italian
  • GoldSandals
  • Hobnailed Soles Co
  • BornWomen
  • Like Sneakers Place
  • Everyday Sandals
  • BetterFootwear
  • Espadrille Place
  • Married Female Group
  • The Thin
  • SensibleShoes
  • Sexes Co
  • The Elegant
  • Sneaker Group
  • Tight
  • Expensive Slippers Pro
  • The New
  • Abused
  • Expensive Brogues
  • BlueShoes
  • The Class Females
  • LeatherShoes
  • LightShoes
  • Snow Shoelaces
  • The Sensible
  • Soled Sneakers
  • Light
  • The Poor Female

Creative women's shoe line name ideas

  • Indian Slippers Co
  • Fancy Fitting
  • The Waterproof
  • Diabetic
  • Sneaker Collective
  • Footwear Pro
  • Fine Faulty
  • The Heavy Jeans
  • Healthy
  • ShinyShoes
  • The Standard Shoes
  • Brogues Group
  • Coarse Booties Place
  • Female Faulty
  • Sturdy Stubs
  • Premenopausal Female
  • Mothers Place
  • Slipper Co
  • Wear Clogs Pro
  • Sensible Sneakers
  • Inadequate Shoe
  • Athletic
  • Soled Soles
  • Irish Female
  • The Comfortable Place
  • The Cheap Brogues
  • The Usual Footgear
  • Korean Gender Spot
  • Aged Gals Place
  • Stout Sneaks
  • The Rural
  • Winged Slippers Pro
  • Migrant
  • Cheap Footwear Group
  • The Casual Sneakers
  • Summon Women
  • Shiny Footwear Pro
  • Worn Booties
  • The Unsuitable Shoes
  • Born
  • WearSandals
  • The Supportive Shoe
  • PopularFootwear
  • Oxfords Trading Co
  • FancyShoes
  • The Sturdy
  • Gender Pro
  • Female Fitting
  • Wooden
  • Snow Sneaks
  • Indigenous
  • Century
  • Educated Gals Co
  • Fashionable Fancy
  • Shoe Group
  • Tan Laces Spot
  • Leather Brogues
  • GoldSandals
  • Menopausal
  • Rude Oxfords Place
  • Females Collective
  • Other
  • White Wives
  • Slippers Group
  • ItalianFootwear
  • Socks Spot
  • DelicateSandals
  • AgedWomen
  • The Pregnant
  • Stout Boots Spot
  • Soles Pro
  • Divorced
  • Purple Shoes
  • Appropriate Footgear Place
  • Leather Sandal Spot
  • Stout
  • The Pretty
  • Fitting
  • Slipper Pro
  • Dainty Laces
  • Rough Footwear Pro
  • Appropriate Sandals
  • The Simple
  • The Thick
  • The Goody
  • The Elegant
  • Simple Sundress
  • The Flimsy
  • Worn Thonged Trading Co
  • The Elaborate
  • The Leathern
  • The Class Females
  • Opinion Women
  • Everyday Sandals
  • Hispanic Females Collective
  • White White
  • BeautifulSandals
  • Shoes Collective
  • Married Gals Spot

Learn more about starting a women's shoe line:

Where to start?

-> Women's shoe line plan
-> How to finance a women's shoe line?
-> How much does it cost to start a women's shoe line?
-> Pros and cons of a women's shoe line

Need inspiration?

-> Other women's shoe line success stories
-> Marketing ideas for a women's shoe line

Other resources

-> Profitability of a women's shoe line
-> Women's shoe line tips

Funny Women's Shoe Line Names

  • Elegant Shoes Place
  • The Wear
  • The Attractive
  • Wear Soles
  • Brogues Place
  • Shoes Co
  • Green Footwear
  • Conventional Booties Group
  • Young Men Trading Co
  • Light Sneaker Collective
  • The Cheap
  • DelicateSandals
  • Heeled
  • PinkShoes
  • GoodyShoes
  • Sneakers Co
  • The Golden
  • The Few Mothers
  • The Beautiful Sexes
  • Plastic Footwear
  • Sturdy Socks
  • Elderly Females
  • White Widowhood
  • The Migrant
  • BeautifulWomen
  • Simmons Women
  • The Poor Female
  • Rude
  • Specialized Shoes Spot
  • Gender Pro
  • FewerWomen
  • Heavy
  • Strapped Strappy
  • Worn
  • LeatherFootwear
  • Soled
  • Younger
  • Swimming Women
  • The Casual Sneakers
  • Older Mothers Spot
  • Dusty Brogues Co
  • White Wives Place
  • Rural
  • Leather Oxfords
  • Italian Socks Spot
  • Elegant Footwear Spot
  • The Decent Shoes
  • The Plastic Footwear
  • Everyday
  • OutdoorFootwear
  • Camels Sandals
  • Shiny
  • PoorWomen
  • Kitten Women
  • Brown
  • Clogs Pro
  • GoldenSandals
  • HeeledSandals
  • Muddy
  • Booties Trading Co
  • Dainty Laces
  • Like Sneakers Place
  • Diabetic
  • Blue
  • Aged Gals Place
  • Red Espadrille Pro
  • Plain Slippers Trading Co
  • Pimping Women
  • Immigrant Wives Group
  • OldWomen
  • Ideal Sneakers Pro
  • Expensive Soles Collective
  • Booties Place
  • The Loose
  • New
  • The Strapped
  • YoungWomen
  • The Flimsy
  • Stout Sandals
  • Fitting Fashionable
  • ElderlyWomen
  • Divorced
  • The Laced
  • Immigrant Gals Place
  • Married Female Group
  • Dusty
  • SturdyShoes
  • PlainSandals
  • Elaborate Espadrille Place
  • The Dainty Clogs
  • Appropriate Footgear Place
  • Cheap Sneaker Pro
  • The Heeled Slippers
  • Beautiful Female Group
  • The Laced Espadrille
  • Supportive
  • Delicate
  • Slimming Women
  • Urban

Cool women's shoe line name ideas

  • The Light
  • Soled Shoelaces
  • The Simple
  • Southern Wives
  • Mantel Sandals
  • BrownSandals
  • Sneakers Co
  • Migrant
  • Yellow
  • Slippers Pro
  • The Wear
  • ComfortableShoes
  • Muddy
  • Jeans Pro
  • The Two
  • Cheap Sneaker Pro
  • Supportive
  • Obese Female
  • Soft Slingbacks
  • White Womankind
  • Female Co
  • Worn Sneakers
  • Men Spot
  • Slipper Spot
  • The Gilded
  • Fine Booties
  • Snow Sneaks
  • The Many
  • Expensive Brogues
  • Shoes Co
  • Thick
  • The Athletic
  • HealthyWomen
  • High Place Co
  • Soled
  • Footwear Group
  • WornSandals
  • Cocker spaniel Sandals
  • Shiny Brogues Spot
  • Boots Group
  • Wear Soles
  • Place Collective
  • The Pregnant
  • Worn
  • Abused
  • Tan Laces Spot
  • Footwear Co
  • Strappy Sunglasses
  • Footwear Pro
  • Gender Place
  • FlopSandals
  • Fashionable Fitting
  • Jeans Spot
  • Best
  • The Old
  • Slipper Group
  • The Wet Slippers
  • Slippers Collective
  • The Brown Clogs
  • The Healthy
  • Footgear Group
  • Strap Shoes
  • The Beautiful Socks
  • Premenopausal Sexes
  • Limit Women
  • The Practical Shoes
  • The Silver
  • Socks Spot
  • Scuffed Stockings
  • Sensible Stubs
  • WearSandals
  • Plain Slippers Trading Co
  • The Bright
  • Born
  • The Straw
  • Villain Women
  • Wooden
  • White Wimmin
  • The Snow
  • Elderly
  • Winged Boots
  • Low
  • Italian Sneakers Group
  • Heavy Boots
  • The Standard
  • Indigenous
  • LowShoes
  • ElderlyWomen
  • Females Spot
  • Simmons Women
  • The Conventional
  • The Yellow
  • Soles Trading Co
  • The Abused
  • Southern Females Place
  • The White Clogs
  • Roman
  • Strapped Slacks
  • RedSandals

Unique women's shoe line name ideas

  • Ladies Co
  • The New
  • The Younger
  • Native
  • Green
  • Elegant Footwear Spot
  • The Rough
  • Protective Slippers Group
  • The Made
  • Prepared Footwear
  • Embroidered Slippers Place
  • Winged Slippers Pro
  • The Menopausal
  • Educated Gals Co
  • Leather Sandal Spot
  • The Attractive
  • Soft
  • Ladies Spot
  • Shiny Footwear Pro
  • The Flimsy
  • Listen Women
  • IndigenousWomen
  • The Stylish
  • The Flat
  • Buckled Sneakers Place
  • Italian
  • ComfortableFootwear
  • Century Wives Collective
  • The Unsuitable Shoes
  • Clogs Pro
  • Rude
  • GoldSandals
  • Espadrille Co
  • The Poor
  • Married
  • Slipper Place
  • Brown
  • White Womanhood
  • Shoes Collective
  • ComfortableSandals
  • Heavy Slipper Pro
  • TraditionalFootwear
  • Sandal Collective
  • MarriedWomen
  • FancyShoes
  • The Fitting
  • Channell Sandals
  • Made Sneakers Spot
  • ShinyShoes
  • Comfortable Sneakers Collective
  • Sandal Spot
  • Fashionable Furniture
  • Laces Group
  • Kitten Women
  • Slimming Women
  • SpikedShoes
  • Divorced Ladies
  • Silver Strappy
  • Soled Soles
  • Poor Shoes Collective
  • Fancy Faulty
  • KoreanWomen
  • White White
  • Light Boots
  • The Buckled
  • Elderly Wives Pro
  • RedShoes
  • The Laced Espadrille
  • White Wife
  • Delicate
  • Ladies Collective
  • Men Place
  • Irish Female Place
  • Shiny Sneakers
  • Elderly Wives Trading Co
  • The Few Mothers
  • Athletic
  • The Special
  • Married Gals Spot
  • The Leathern
  • Thin
  • ImmigrantWomen
  • Candle Sandals
  • TireSandals
  • OtherWomen
  • Soled Stockings
  • Wives Spot
  • Sandal Trading Co
  • Sturdy Stubs
  • Candel Sandals
  • Spiked Socks
  • Bangles Sandals
  • Best Sandals Trading Co
  • Britain Women
  • Soled Sneakers
  • Laced
  • Clogs Collective
  • Mothers Place
  • The Casual

Cute women's shoe line name ideas

  • The Comfortable Slipper
  • The White
  • The Native
  • Beginning Women
  • AgedWomen
  • Educated Ladies
  • Specialized Shoes Spot
  • Bed linen Women
  • The Postmenopausal
  • BeautifulWomen
  • White Womenfolk
  • Married Mothers Group
  • The Modern
  • Expensive Shoes Trading Co
  • The Notable
  • Strap Sunglasses
  • Booties Trading Co
  • Irish
  • Tattered Thonged Co
  • Pimping Women
  • Daniel Sandals
  • Elaborate Espadrille Collective
  • Sneakers Group
  • Fashionable Footgear
  • The Everyday
  • UsualFootwear
  • LightShoes
  • Big
  • Irish Female
  • Straw Stilettos
  • Boots Co
  • The Hispanic
  • Aboriginal
  • The Born Wives
  • Tire
  • Camels Sandals
  • HandmadeSandals
  • Slipper Pro
  • Athletic Booties Pro
  • Golden Place
  • Strappy Socks
  • The Fashionable
  • Plastic Footwear
  • Irish Gals Spot
  • Laces Co
  • Spiked Stubs
  • LikeFootwear
  • Handmade Shoes
  • ItalianSandals
  • Heavy
  • DustySandals
  • Leather Oxfords
  • Wear Clogs Pro
  • AttractiveWomen
  • Mothers Place
  • Males Group
  • Slippers Trading Co
  • Like Boots Spot
  • Purple Slippers Collective
  • OldWomen
  • Yellow Sneakers
  • Appropriate Footgear Place
  • Priced
  • Strapped Sneakers
  • Made Boots Trading Co
  • RomanSandals
  • Ladies Trading Co
  • The Fewer
  • Chilling Women
  • Soled Slacks
  • The Outdoor Boots
  • BlueSandals
  • PoorFootwear
  • WoodenSandals
  • FlatSandals
  • Sexes Group
  • Open Clogs Trading Co
  • Beautiful Ladies Spot
  • Giving Women
  • OrdinaryFootwear
  • Fewer
  • Urban
  • RawhideSandals
  • The Better
  • Dainty Shoes Place
  • Soled Sarongs
  • Shoe Group
  • Young Men Trading Co
  • Elegant
  • Beautiful
  • Aged Gals Place
  • Proper Shoes
  • Younger
  • New
  • The Poor Female
  • Female Fragrances
  • Red Place
  • EmbroideredSandals
  • Muddy Clogs Collective

Clever women's shoe line name ideas

  • Divorced
  • Female Collective
  • BeautifulSandals
  • Thonged Footwear Trading Co
  • The Expensive
  • Fine
  • AthleticShoes
  • Brown Slippers Collective
  • ProperFootwear
  • Heavy Clogs Trading Co
  • Premenopausal Females
  • Kitchen Women
  • Inappropriate Slipper Co
  • Dainty Laces
  • Proper Laces Collective
  • Menopausal
  • The Dainty Clogs
  • Fitting Fancy
  • Elaborate Espadrille Place
  • The Sensible
  • Indian Gender Group
  • Rough Footwear Pro
  • Thonged Place
  • Plastic
  • Beautiful Booties
  • Hempen Slippers
  • Fashionable Faulty
  • Green Booties Collective
  • Jandal Sandals
  • The Older Female
  • GoodyShoes
  • Big Sandals
  • Shiny
  • Jeans Trading Co
  • TightShoes
  • New Soles Place
  • The Southern
  • Thin Strappy Co
  • The Thin
  • Like
  • Leather
  • Spinning Women
  • Females Pro
  • Beautiful Female Group
  • Married Female Group
  • The Fine
  • Sturdy Shoelaces
  • HeeledShoes
  • The Strap
  • Orthopedic Sneakers Pro
  • Dainty
  • Hispanic Females Collective
  • Espadrille Spot
  • The Handmade
  • Korean Gender Spot
  • Wear
  • Shoe Pro
  • QualityFootwear
  • Red Footwear Place
  • Footwear Place
  • Tight
  • The Expensive Footwear
  • Gold
  • BornWomen
  • PinkShoes
  • Notable
  • Standard Sneaker Group
  • Handled Sandals
  • The Yellow Place
  • SturdyShoes
  • Female Fabrics
  • Boots Spot
  • Century
  • The Crude Jeans
  • The Fitting Sandals
  • Swimming Women
  • Soft Socks
  • The Polished
  • OrthopedicShoes
  • Married Females
  • The White
  • Leather Laces Spot
  • Old Ladies Collective
  • The Broken
  • Footwear Spot
  • Dusty Brogues Co
  • Other
  • Strappy Slacks
  • Athletic Slippers Place
  • Soled Socks
  • The Single Men
  • Laces Trading Co
  • Indian Slippers Co
  • Summon Women
  • Professional Men Spot
  • Clogs Group
  • Sturdy
  • CrudeSandals
  • Blue

Best women's shoe line name ideas

  • Soled Shoes
  • Old Place
  • FlatShoes
  • The Usual Footgear
  • Bitten Women
  • TatteredSandals
  • WetSandals
  • The Quality
  • Sneakers Pro
  • Sneaker Collective
  • Stout Socks
  • OlderWomen
  • Stout Boots Spot
  • Green Footwear
  • Thonged Pro
  • Respectable Men Collective
  • Males Co
  • Thick Slippers Spot
  • Yellow Jeans
  • The Cheap
  • DiabeticFootwear
  • The Female
  • Immigrant Wives Group
  • Soled Shackles
  • Greek
  • The Southern Gals
  • Expensive Soles Collective
  • Fitting Fashionable
  • Pregnant
  • The Soled
  • The Scuffed
  • Gender Trading Co
  • Rawhide
  • The Casual Sneakers
  • Clogs Trading Co
  • Appropriate Sandals
  • InadequateFootwear
  • Narrow Footwear Place
  • Leather Brogues
  • Warp Oxfords Place
  • Straw Sarongs
  • Booties Pro
  • Sturdy Socks
  • Golden
  • Gender Co
  • Pretty Females Pro
  • Place Group
  • White
  • Simple Sundress
  • Saddles Sandals
  • The Golden
  • DecentFootwear
  • Plastic Sandals Place
  • Goody Brogues
  • Everyday Sandals
  • The Purple Oxfords
  • Sturdy Shoes
  • White Wives Place
  • WoodenShoes
  • ObeseWomen
  • The Indian
  • Indian Female
  • Corrective Laces Pro
  • Light
  • Strappy Co
  • The Magic
  • YoungWomen
  • Soft Slippers Place
  • Slippers Spot
  • Heeled
  • Leather Espadrille Place
  • PostmenopausalWomen
  • CoarseShoes
  • The Stylish Sneakers
  • White Wives
  • Annals Sandals
  • Ideal Sneakers Pro
  • ToedSandals
  • Old
  • Sexes Co
  • The High
  • Immigrant Gals Place
  • The Fancy
  • Dry Shoes
  • Snow Socks Collective
  • Rude Shoes
  • Indigenous Men Spot
  • Fitting Footgear Collective
  • Strapped Strappy
  • Brogues Place
  • The Blue
  • Coarse Sneakers Group
  • Broken
  • Written Women
  • Gender Pro
  • Oxfords Trading Co
  • Surgical Boots
  • The Thick
  • Mothers Co

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Women's Shoe Line:

Simple is always better

This means a few different things. Your women's shoe line name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your women's shoe line:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.