17 Best Website Designs For Your Toy Store [2024]
Do you run a toy store and looking for well-designed websites to get you inspired?
Having a nicely designed website is one of the most important aspects of marketing your business.
We've put together a list with real-world examples of the best toy store websites across the world.
1. BigBadToyStore
Big Bad Toy Store started when Dan created a basic eCommerce website in 1999 and launched the site with a pallet of Beast Machines Transformers from Hasbro. Later in the year, 2000 Dan launched an updated version of the site, and from 2000 to 2005 it was used to greatly expand the selection and infrastructure.
- Audience: Parents Looking for Kids Toys
- Web platform: Imperva
- What they do well: Easy to Navigate & Functional
- Business rank: #14.6K
Check out their full website ➜
2. Entertainment Earth
Entertainment Earth is a pioneer in the collectibles and toy industry. They offer unparalleled expertise and an ever-expanding selection of tens of thousands of licensed products. They have a collection ranging from popular toy and gift items to high-end limited edition pieces and hard-to-find collectibles. It was founded in 1996 in California. It has been featured in The Wall Street Journal, Newsweek, Forbes, Nerdist, GeekWire, Bleeding Cool, BuzzFeed, and many other platforms.
- Audience: Parents Looking for Kids Toys
- Web platform: Cloudflare Hosting
- What they do well: Well-designed & Well-categorized
- Business rank: #24.9K
Check out their full website ➜
![](https://d1coqmn8qm80r4.cloudfront.net/businesses/website_screenshots/000/237/131/original/Screenshot_1.png?1636113371)
3. Fat Brain Toys
Fat Brain Toys is known as the toy specialists. They provide their customers with the very best educational toys, games, and gifts. They have a smart selection of Montessori toys for all ages, including babies, toddlers, and teens.
- Audience: Parents Looking for Kids Toys & Games, Teenagers
- Web platform: Amazon Elastic Load Balancing
- What they do well: Quality products
- Business rank: #31.8K
Check out their full website ➜
4. Hamleys® Toy Store
Hamleys has 170 Hamleys shops in over 18 countries, like the UK, India, UAE, China, and Russia that offer children an abundance of fine toys to choose from. It was started in 1960 by William Hamley, who opened a toy shop in Holborn.
- Audience: Parents Looking for Kids Toys
- Web platform: Cloudflare Hosting
- What they do well: Attractive Homepage & Easy to Navigate
- Business rank: #37.7K
Check out their full website ➜
5. Smyths Toys
Smyths Toys offers a wide range of collections of toys, playsets, puzzles, and more for children of all ages. You can browse wooden toys, toy stories, play station, and everything you need under one roof. It is UK's leading online toy store.
- Audience: Parents Looking for Kids Toys & Games
- Web platform: Imperva
- What they do well: Well Designed and Beautiful Product Display
- Business rank: #21.9K
Check out their full website ➜
6. ToyWiz
ToyWiz offers the most complete selection of the hottest toys, action figures & trading card games anywhere in the world. They have been in business for 30 years and their online store has completed 20 years. They are known as the industry leader in collectible toys, action figures, plush & trading card games.
- Audience: Parents Looking for Kids Toys & Games
- Web platform: Google Cloud
- What they do well: Colorful Homepage & Variety of Products on Display
- Business rank: #63.6K
Check out their full website ➜
7. Mastermind Toys
Mastermind Toys started in 1984 in Toronto from a shop that sold educational software for home computers. Today they are the lead toy store that has the largest-ever toy - a Hansa elephant. He is six feet tall and measures more than 10 feet long.
- Audience: Parents Looking for Kids Toys & Games
- Web platform: Shopify Hosted
- What they do well: Well optimized for search
- Business rank: #96.8K
Check out their full website ➜
8. Magic Beans
Magic Bean was established in 2004 by Eli and Sheri. They offer a handpicked selection of strollers, car seats, baby gear, and a kid-tested menu of toys for all ages. They are known for exceptional, knowledgeable staff that provides a quality level of customer service.
- Audience: Parents Looking for Kids Toys, Games, or Nursey Furniture
- Web platform: Codero
- What they do well: Well-optimized for search, Showcases Customer Reviews
- Business rank: #109K
Check out their full website ➜
9. Toy Universe
Toy Universe is Australia’s No 1 Online Kids Toy Store that has more than 1000’s toys, puzzles, playsets, and other exciting products from big brands. They have been providing kids of all ages with the best since 2011. They offer toys, games, and puzzles for kids of all ages.
- Audience: Parents Looking for Kids Toys & Games
- Web platform: Shopify Hosted
- What they do well: Beautifully Designed & Well-categorized
- Business rank: #165K
Check out their full website ➜
10. Prize Toy Store
Prize Toy is a leading American Toy Store with a wide range of toys & games including action figures, board games, collectibles, sports cards & more. It is founded and operated by an air force veteran. Price Toy offers diverse products across different categories.
- Audience: Parents Looking for Kids Toys & Games
- Web platform: Cloudflare Hosting
- What they do well: Mobile Friendly, Easy to Navigate
- Business rank: #177K
Check out their full website ➜
11. Toys R Us
Toys R Us offers a wide range of toys like bikes, video games, dolls, drones, puzzles, and more. The brand has an amazing collection of learning & educational toys and collectible toys as well. They also have a wide collection of indoor and outdoor games.
- Audience: Parents Looking for Kids Toys & Games
- Web platform: Cloudflare Hosting
- What they do well: Bright & Well-designed Homepage
- Business rank: #179K
Check out their full website ➜
12. The Toy Shop
The Entertainer began when the founder Gary and his Catherine took over the Pram and Toy Bar in May 1981. They found an opportunity to make the shop into somewhere children and adults alike would come and visit and have fun. The idea of "the entertainer" begin when they opened their second branch in Beaconsfield, in June 1985.
- Audience: Parents Looking for Kids Toys
- Web platform: Cloudflare Hosting
- What they do well: Beautifully Designed & Optimized for Search
- Business rank: #184K
Check out their full website ➜
13. Toys R Us Australia
Toys R Us believes that good toys enable children to develop their imagination, collaborate, problems solving, curiosity, or simply express themselves spontaneously. They relaunched in 2019, as a new company, to bring play back into the lives of children of all ages.
- Audience: Parents Looking for Kids Toys & Games
- Web platform: Micron21
- What they do well: Well-categorized & Amazing Product Display
- Business rank: #198K
Check out their full website ➜
14. HearthSong
HearthSong was established in 1983 with an aim to help parents follow their instincts to provide their children with age-appropriate, wholesome, high-quality playthings. Since then their selection of products has grown and expanded yet their quality has remained the same.
- Audience: Parents Looking for Kids Indoor & Outdoor Toys
- Web platform: Amazon
- What they do well: Well-designed & Optimized for Search
- Business rank: #201K
Check out their full website ➜
15. One Toy Store
One Shop Toys is Pakistan's leading dedicated toy retailer, offering a differentiated shopping experience. They have been provided exceptional toy experience for more than 8 years. It is known for its toy selection for kids and grown-ups alike with its impressive assortment of toys, games, learning aids, electronics.
- Audience: Parents Looking for Kids Indoor & Outdoor Toys, Teenagers
- Web platform: Shopify Hosted
- What they do well: Visually Appealing Design, Colorful Product Display
- Business rank: #2.16M
Check out their full website ➜
![](https://d1coqmn8qm80r4.cloudfront.net/businesses/website_screenshots/000/588/027/original/Screenshot_1.png?1636114781)
16. Claires
- Business rank: #47.4K
Check out their full website ➜
17. FAO Schwarz
- Business rank: #285K
Check out their full website ➜
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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