1,000+ Clever Towels Business Names

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Updated: January 19th, 2023

So, you've come up with the perfect towels business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your towels business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best towels business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your towels business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Towels Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of towels business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy towels business name ideas

Soft Fabric
Sanitary Essentials
Sympathy
The Soft Clothing
Smooth
Blankets Co.
Health Tissues
Fit Wipes
Insecure
The Wiped
Dishrags
Feather Duster
Table Linen
Rub Down
The Swabs
Towel Pats
Clear Up
Tidies
The Take In
Towels Blocks
Toweling
Polished
Clean Space
Cleaver Hub
Dries Off
Makes Dry Co.
Brushings
Shine Bright
Smoothings
Clean Loofas
The Bath Sponge Co.
The Clean Towel
Flannel
The Moist Toiletries
Thin Beach
Wide Pears Co.
The Cart Tissues
White Rags
Harmony
Hot Tub Essential
The Clean Briefs
Oversized Tissue
Warm Spot
Wagging Rags
Sterilized Skin
The Wet Coating
Cracking
Wide Space
Nice Co
Truly Yours
The Perfect Gift
Happening
Extra Blue
Perfect Towels
Blank Co.
The Monochrome
Baggy Toiletries
Odd
Satisfying
The Glee
Perks
Pure Cosmos
Circular
Life Matters
Preserve
Former
Vibrant
Vital Comfort
Durable
The Life
True Comfort
Habitual
The Grace
Spot Life
Tough Thin
The Brown
The Turkish Bath Towel
Napkins Place
PlainTowels
Nice Neck
Moistened Bath Towel
SoakedTowels
Embroidered Goats Trading Co
Reproduce Tissue
The Tough
Extra Pieces Spot
Nice Pads
SoftNapkin
Nice Napkins
The Thin
Enough
Oven
Big
Folded Rags
Sterilized Pieces Trading Co
The Laundered Rags
The Hot
Damp Pears
Rags Trading Co
NeuralTissue
Old Briefcases Collective
Rowels Towels
Sterilized Napkins Place
The Sterilized
The Sunny
Cheap Briefcases
Extra
Colorful Pears
Disposable Serviette Place
Kleenex Place
Individual Pieces Group
Cool Pads Pro
IndividualTowels
Pink Pears Spot
Soggy Cloths Place
ThreadbareTowels
The Sheltered
BloodyTowels
Nappy Co
Luxurious Pears Trading Co
Large
Thin Pieces Co
The Cool Tissues
Goats Pro
Old Bath Towel
Oversized Pads Pro
The Tough Fibrous
Pretty Napkins
The Fresh Pieces
Thick Goats
Sterile
Briefcases Place
The Sterilized Cloths
Coarse
SoftTissue
Bone Spot
Thin Pears Trading Co
The Pretty Cloths
HumanTissue
Use
Semiarid Co
Fluffy
The Ocean
The Fetal
Towel Pro
The Malignant Skin

Creative towels business name ideas

The Laundered Pads
The Crumpled Goats
Soaked Tissues
Thin Cloths Collective
ExtraTowels
The Malignant Skin
Empty
YellowTowels
Nearby Seashore Place
Sanitary
DryTowels
Separate
Basket Napkin
Arid Group
MoistTowels
The Heavy Blankets
LargeNapkin
Coarse Briefcases Trading Co
OceanBeach
Gingival Weave Trading Co
Thin Pears Trading Co
Hand Goats
More Cloths Group
The Soft Blankets
Fold Cloths Spot
Slapping Napkin
Disposable Tissues Group
Rough Pears Trading Co
Threadbare Towelette
The Disposable Rags
SpongyTissue
Desiccated Group
Skeletal Silicone Co
The Pale Rag
Towles Towels
The Wet Tissues
Normal
HandTowels
Pretty
Cell Collective
Soggy Pears Collective
Rowels Towels
The Plain Pads
Striped Pieces Trading Co
Sterilized Pads Pro
DentalNapkin
Disposable Briefcases Place
Dermal Spot
Green Napkins
The Hand Briefcases
SterilizedTowels
Steep Waterfront Trading Co
Coastline Group
Bright Briefcases
Oversized Pads Pro
Monogrammed Tissues
Embroidered Tissues
Soaked
Folded Blankets Spot
The Hand
Napkins Trading Co
Disuse Tissue
Pads Spot
Fluffy Cloths
The Warmed
Prep Waterless
Warm Napkins Collective
Dry Bath Towel
Wet Napkins
Green Napkins Collective
Compact Skin Pro
The Nice Nappy
Laundered Rags Group
Plain Tissues Group
Thin Trays
Pink Pads
The Empty Seaside
The Embroidered Tissues
The Soft Napkins
Rag Collective
Old Blankets Co
Warmed Rags Trading Co
Pads Trading Co
The Sterilized Napkins
Nice Napery
Separate Blankets
SoakedTowels
The Sheltered
Threadbare Towelettes
Intact
Thin Toilettes
Shoreline Co
Laundered
HugeTowels
The Unfolded
Rolled Blankets Group
IcedTowels
Striped
Turkish Toilettes
EmbroideredTowels
Skeletal Somatic Spot
Nice Blankets
Bloody
Thin Toiletries
Coastline Collective
Eminent
Soft Briefcases Spot
The Favoured Pad
Blankets Pro
Associated
Bath Towel Pro
Dish
Napkins Co
The Cool Pears
LargeTowels
Scented Tissues Place
Luxurious Rags Pro
BloodyTowels
The Colorful
ShelteredDry
Thin Terrycloth
Lege Beach
Diaper Co
Extra Napkins Co
Tissues Pro
The Soaked Blankets
Jet
The Infected
Oversized Pears Pro
The Sterilized Bath Towel
Napkins Spot
The Sterilized Blankets
Thin Napkins
ScentedTowels
SynovialTissue
Used Bath Towel Spot
The Surgical
The Hepatic Bone
Ready
AbnormalTissue
SoftNapkin
Soft Pads
Pieces Trading Co
Fold
StripedTowels
Embroidered Pears

Learn more about starting a towels business:

Where to start?

-> How to start a towels business?
-> How much does it cost to start a towels business?
-> Pros and cons of a towels business

Need inspiration?

-> Other towels business success stories
-> Marketing ideas for a towels business
-> Towels business slogans

Other resources

-> Towels business tips

Funny Towels Business Names

The Moist
HandTowels
The Sterilized Cloths
Dry Rags Pro
Towel Pro
Hand Goats
The Wet Tissues
ExtraTowels
Fallen
Nice Nappy
Thin Terry Cloth
InflamedTissue
Green Bath Towel Spot
Thin Cloths Collective
More Blankets
Injured Somatic Trading Co
BigTowels
The Left
DishTowels
Thin Towelette
PebbledBeach
Damp Pads Place
Nervous
Plain Tissues Group
Oven
Clean Marina Spot
Oversized Pads Pro
The Thick
Rolled Cloths Co
The Shallow Shoreline
Infected Pieces
The Mute
The Habitat
SoggyTowels
Diaper Co
OversizedTowels
Semiarid Place
Disuse Tissue
Blue Cloths Place
Dish Blankets Place
CorticalTissue
Moist Pieces Place
Blankets Spot
Coarse Cloths
Hepatic Bone Place
Napkins Group
Huge
Soft
The Fetal Dermal
Tiny Seashore
Besiege Beach
WhiteTowels
LymphaticTissue
Pretty Rags Place
ColorfulTowels
Habitat Thirsty
BrightTowels
Thick Goats
ColdTowels
Soaked Napkins Place
The Striped Rags
BrownTowels
Brown Pieces Group
Nice Pieces
The Clean
Prep Waterless
Damp Drought
Coastline Collective
Warm Briefcases Place
DistantBeach
Soaked Cloths Spot
Embroidered Tissues
Cheap Briefcases Group
Ready
The Dish
Thick Trays
Bloody
Rags Collective
UnfoldedNapkin
Brown Bone Group
Prowess Towels
Iced Pads
Broad Bathers
Old Bath Towel
Iced Blankets Collective
Pink Pads
The Bloody
Lymphatic
Soaked Blankets Spot
Laundered Bath Towel Co
The Spotless
Embroidered Pieces
RedNapkin
The Coarse Napkins
Affected Kleenex Spot
Tough Tapestry
The Separate
Soft Napkins Pro
The Thin Briefcases
Hot
The Embroidered Cloths
The Threadbare
Folded Blankets Spot
Famous Shores Spot
Old Briefcases Collective
Tissues Pro
Soiled Briefcases Spot
Steep Coastline
The Sterile Goats
The Yellow
Cartoon Tissue
Napkins Spot
Iced Blankets
Hard
Bloody Pears
Monogrammed Napkins
Rest Thirsty Trading Co
Turkish Toiletries
The Heavy Blankets
Bone Co
Pads Group
The Laundered Rags
Luxurious Bath Towel Co
The Green Cloths
Thin Terrycloth
The Surgical Pads
Old
More
Skeletal Somatic Spot
The Iced Pieces
The Stained
The Thin
Oversized
Scorched Spot
Folded Blankets
Reproduce Tissue
Crumpled Cloths Co
Unsweet Spot
Luxurious Goats Collective
Extra Blankets Group
CheapTowels
Soft Napkins
Briefcases Co
The Soggy
Broad Bathhouse
FallenNapkin

Cool towels business name ideas

Colorful Pears
The Heavy Rags
Associated
The Sunny
Muddy Sand Co
IcedTowels
The Fluffy Napkins
The Coarse Diaper
Tough Tracheal
Plain Rags Group
Embroidered
OceanBeach
Separate Blankets
Thin Rags Group
Use Tissues
InfectedTowels
Lymphatic
Napkins Trading Co
Beautiful Beachside
Plain Briefcases Collective
Coastline Collective
The Heavy
Thick Terry Cloth
Bone Co
Clean Cloths Spot
Cold Goats
Table Napkin Co
The Bloody
Goats Co
The Large Nappy
Withdrawals Towels
Empty
Briefcases Place
Enough Pieces Trading Co
Pads Pro
BrightTowels
The Laundered Bath Towel
Wide Seashore
Beautiful Blight
Goats Spot
Compact Skin Pro
Soaked
Luxurious Bath Towel Group
LargeNapkin
Cloths Collective
Bloody Blankets Trading Co
Fresh Blankets Spot
The Scented
Napkins Place
More Tissues Trading Co
The Thin Napkins
ShelteredDry
The Blue
Hand Pads Group
Several Rags Spot
Cheap
Habitat Thirsty
Used Blankets Trading Co
CleanTowels
The Threadbare
The Soaked Goats
The Laundered Rags
Laundered Briefcases
Damp Goats Spot
Sterile
SoftNapkin
Pink Napkins
RolledTowels
SterileTowels
The Spotless
Thick Tissues Co
The Iced Pieces
Cloths Trading Co
ScarTissue
The Disposable Rags
Tissues Trading Co
Stained Pads Place
DistantBeach
Laundered Rags Pro
Broad Bathhouse
Folded Blankets
Bathroom Tissue
Clean Thirsty
The Pleasant
Striped Pieces Trading Co
Warm Pears Collective
BigTowels
Soiled Briefcases Spot
The Big
Bone Spot
HotTowels
Warmed Pears Co
Nice Notes
Blankets Pro
Scented Tissues Place
The Tiny
The Rough Goats
DampTowels
NeoplasticTissue
Folded Blankets Spot
Fluffy
Raccoon Tissue
Fallen
The Ectopic
Separate
Thick Tubs
Cardiac Bone
CheapTowels
Injured
Skeletal Silicone Co
Intact
StripedTowels
Rumpled Bag
The Nice Blankets
The Plain Pads
WhiteNapkin
SoakedTowels
Monogrammed Tissues
Thin Pads Co
Used Bath Towel Spot
Loose Silicone
The Damp
The Hand
The Plain
Sterilized Pears
Rolled Pads Collective
The Infected
Blue
MoistTowels
Iced Pads
Fresh Briefcases Collective
Pads Collective
Soaked Cloths Spot
Diaper Pro
The Moist
Iced Blankets
Cloths Place
Thin Trays
Thick Tissues Group
The Upper Marina
Silicone Co
The Pretty
Heavy Blankets Spot
Blankets Trading Co
The Clean Tissues
Pretty Tissues Spot

Unique towels business name ideas

The Infected Briefcases
Sterile Briefcases Place
Pads Place
SanitaryTowels
Pieces Co
Enough
Warm Rags Spot
Pretty Napkins
Separate Tissues Trading Co
Plain Briefcases Group
The Extra
Turkish Goats
Fresh
Crumpled
Serviette Place
Luxurious Cloths Place
The Mute
Pad Trading Co
Laundered Bath Towel Co
Nice
Pebble Shores
WarmTowels
Dense Bone Place
Moist Rags Pro
Glandular Skin Group
Dental Nappy Co
Dermal Spot
Besiege Beach
Nice Nappes
Pink
Folded Pieces
Tough Tubules
Dermal Co
Rough Pears Trading Co
ThickTowels
Glandular Kleenex Co
The Tough Fibrous
Old Bath Towel
SterilizedTowels
Soaked Napkins
Thin Cloths Collective
The Pink
Pink Pads
Dry Goats Collective
Mile Juiceless Group
Lean Fibrous Group
Car toon Tissue
The Yellow Rags
The Sterilized Bath Towel
HandTowels
Fold
Crumpled Cloths Co
Green Napkins
IntactTissue
Sanitary
Bone Group
The Warmed
Tough Thin
Threadbare Tubs
Rags Spot
SeveralTowels
Cool
EmbroideredTowels
Lege Beach
The Striped
Dry
Extra
Abnormal Silicone Trading Co
Rags Trading Co
Unsweet Trading Co
The Soaked Blankets
Rags Pro
Hand Cloths
Old Rags Spot
The Endometrial
The Heavy Blankets
Bath Towel Pro
The Surgical
Soft Napkins
Big Briefcases Trading Co
Coarse Blankets Pro
Sterilized Goats
The Fluffy
CollagenousTissue
The Sanitary
The Coarse Napkins
Sanitary Bath Towel Collective
ThreadbareTowels
Prostatic
Siege Beach
IndividualTowels
Lapin Napkin
The Green Cloths
Rough
The Plain Blankets
Iced
The Sterilized
The Gingival
Monogrammed Pads Pro
Threadbare Toiletries
Enough Pears Place
The Fresh Goats
Wet Napkins
Scorched Spot
Soggy Pears Collective
The Empty Seaside
Luxurious Rags Pro
Paper napkins Napkin
Monogrammed Pears
Nice Pads Pro
Embroidered Pears
The Bright
The Malignant Skin
Goats Place
Extra Tissues
The Dish
Extra Pieces Spot
Jet
The Coarse
The Old
The Crumpled Goats
Threadbare Pears Group
The Fresh Pieces
Enough Bath Towel Co
Weave Pro
Crumpled Napkins Place
Soggy Rags
Cheap Briefcases
Clean Marina Spot
Used Napkins Collective
Monogrammed Bath Towel Co
Cartoon Tissue
HealthyTissue
Big Cloths Group
The Yellow
Freeze Thirsty Group
Tough Tapestry
Cortical
Steep Waterfront Trading Co
Fluffy Cloths
Paper towel Towels
Bone Place
Dry Pieces
Costume Tissue
The Old Blankets
Damp Pears

Cute towels business name ideas

The Thick
Fresh Pads
Coastline Group
The Shallow Shoreline
Sterilized Briefcases Co
The Separate
Brown Briefcases Collective
Bright Pears Pro
Cool Briefcases Trading Co
Soft Napkins Pro
More Bath Towel
The Blue Cloths
Individual Cloths
The Soft Rags
The Enough Cloths
Infected
Use Goats
Threadbare Terrycloth
The Cool
The Fetal Dermal
Laundered
Several
Pears Pro
Surgical Blankets Pro
Plain Tissues Group
Large Rag Collective
Soiled Goats Co
Nice Nightshirt
Skeletal Somatic Spot
The Narrow
Thick Toiletries
Bright
LuxuriousTowels
Iced Blankets Collective
The Disposable Pieces
Somatic Pro
Cell Collective
The Unfolded
Folded
Individual Pieces Group
Warm Pieces
The Large
The Warm
The White Napkins
Pink Pads Place
DryTowels
Strewn
Semiarid Place
Turkish Toilettes
The Turkish Bath Towel
RoughTowels
The Inflammatory
Coarse Tissues Co
Councils Towels
The Laundered Pads
Patient Scorched Place
Hard
Tissues Collective
ExtraTowels
The Embroidered Cloths
Threadbare Tablecloths
Cloth Spot
Soggy
Goats Collective
The Green Rags
The Clean Rag
Threadbare Trays
The Rolled
Thick Toilet Paper
Beautiful Bathers
The Folded Napkins
The Monogrammed Bath Towel
Surgical
Hot Cloths Group
Used Table Napkin
Embroidered Goats Trading Co
Dish
The Clean
Tissues Spot
Favoured
Nice Pads
Briefcases Pro
Nice Nappy
ScentedTowels
Nice Pieces Place
Brown Cloths Pro
The Enough Pads
Green Napkins Collective
CoolTowels
Bath Towel Co
Luxurious Goats Collective
Turkish Towelette
Colorful Bath Towel Group
The Cool Bath Towel
The Rough
Less Rainless Pro
Damp Desiccated
Threadbare Toilet Paper
Napkins Group
Affected Kleenex Spot
MonogrammedTowels
Scented Pears Collective
BloodyTowels
Cool Tissues
Soiled Pieces Group
Fringed
Moistened Pieces Pro
Monogrammed Napkins
Individual Pieces Spot
Pads Group
Luxurious
Nice Blankets
Rough Tissues Place
The Turkish
Stained Bath Towel
Threadbare Toilettes
Loose Fibrous
SubcutaneousTissue
Square Nappy
Thin Terrycloth
Colorful Pieces
Dish Briefcases Group
Soft Pears
The Monogrammed Tissues
Wet Cloths Collective
SynovialTissue
Private Seaside Spot
ThinNapkin
Used Pieces Group
Soiled Table Napkin Group
Thick Terrycloth
The Ocean
Old
CrumpledTowels
The Moistened Pads
Blankets Collective
Fold Cloths
Thin Napkins Trading Co
Towel Spot
Damp Pieces
Coarse Cloths
WhiteTowels
Packing Napkin
Use Napkins
Rough Tissues Trading Co
Oven

Clever towels business name ideas

Crumpled Bath Towel Co
Luxurious Tissues Group
Laundered Bath Towel Collective
Moistened Bath Towel
Turkish Terrycloth
The Extra Napkins
Pretty Pears Pro
Turkish Pieces
The Heavy Pieces
UnfoldedNapkin
CerebralTissue
WetTowels
The Fold
SoftTowels
Jet Sere Pro
The Sterile Goats
The Monogrammed
Individual Napkins Group
Old Pads
Bright Bath Towel Place
Cool Pads Pro
Turkish
Tissue Paper Trading Co
Hand Napkins Spot
Cloths Spot
Warm Napkins Collective
Soaked Blankets Spot
Plain Blankets Collective
Affected
Unfolded Bag
Warmed Pads
The Laundered Napkins
Thick Pieces
The Use
The Pretty Cloths
Damp Dried Up
The White Rags
The Huge
The Skeletal Somatic
The Hepatic Bone
Soiled Pears
Soft Rag Trading Co
Thin Blankets Co
Separate Pads Spot
Hand Rags Place
Wet
SoiledTowels
Unsweet Collective
Brown Dermal
Soft Pads Trading Co
Wet Rags
Twisted
The Small
The Extra Briefcases
The Crumpled
Heavy Rags
Blankets Group
Sanitary Briefcases Spot
Compact Bone Co
Mucous Silicone Trading Co
Kept
Crowded Sand
Disposable Briefcases
Fresh Cloths Place
Soft Briefcases Spot
The Mammalian Fibrous
Moist
The Folded
Big Blankets Trading Co
Sanitary Pears Group
The Wet
Pads Co
Endometrial Fibrous Place
Old Blankets Co
Bone Collective
The Cold Tissues
Thin Tissues
The Interstitial Dermal
Turkish Tablecloths
Bath Towel Spot
Nice Nightgown
Extra Napkins Co
Use Bath Towel
Cloths Group
Turkish Pears Trading Co
Bag Spot
NiceTowels
The Green
The Nice Nappy
The Disposable
FallenNapkin
Towel Towels
Pink Cloths Spot
Individual Briefcases
Thick Trays
Gingival Weave Trading Co
Goats Pro
Dry Rags Pro
EnoughTowels
Thick Toilettes
AbnormalTissue
The Blue Briefcases
The Sterile Briefcases
Hepatic Bone Place
Extra Goats Co
Used
The Sheltered
WetBeach
FineNapkin
The Cheap Rags
Pretty
Green
Cold Tissues
Embroidered Briefcases Group
The Pebbled
Disuse Tissue
Sterilized Pieces
The Several Rags
Rough Pears
Laundered Pieces Trading Co
The Soft Cloths
DishTowels
Dry Blankets
Brown
Tiny Seashore
Hand Goats
Unsweet Spot
Normal Cell Place
The Renowned Thirsty
Sand Group
Turkish Tissues
The More
Threadbare
Ready
Briefcases Co
FibrousTissue
The Pale Rag
Pieces Collective
The Sterilized Blankets
Rolled Tissues Group
Moistened Pieces Spot
The Nice
The Disposable Cloth
The Individual Cloths
Disposable Tissues Group
Cheap Pieces Co

Best towels business name ideas

The South
SurgicalTowels
The Clean Rainless
NervousDry
Striped
Striped Napkins Collective
Renal Cell Collective
PrettyTowels
Tiny Bag Collective
UsedTowels
Nearby Seashore Place
The Embroidered Blankets
NeuralTissue
Dry Pads
Disposable
Slapping Napkin
InfectedTissue
Orange
Big Goats Group
Shingle
Lacking Napkin
Fold Bath Towel Trading Co
Briefcases Trading Co
Happen Napkin
The Embroidered Tissues
The Sterile
The Warm Pieces
Rolled Blankets Group
Pads Spot
Soft Pads
Mute
Nice Neck
Wet Napkins Group
Old Rags Pro
Tough Towel
Injured Somatic Trading Co
The Rat Tissue Paper
The Table
White Briefcases
Weave Group
Liege Beach
Blanket Spot
Rags Collective
Rolled
Warmed Pears Spot
Infected Blankets Pro
Bloody Pears
Pieces Spot
Colorful
The Favoured
The Moistened Cloths
Semiarid Co
Tough Trachenchyma
Luxurious Cloths Co
Thick Goats
Brown Bone Group
The Hand Briefcases
Damp Dry Out
Huge Goats Pro
Oven Juiceless Spot
Pebbly
The Brown
SplenicTissue
Separate Goats Place
LetDry
TurkishTowels
Cheap Briefcases Group
The Individual
Rags Place
Kleenex Place
Shallow Seashore
Warm Diaper
The Hot
SeparateTowels
GreenNapkin
Embroidered Pieces
Pears Collective
The Quiet
Towel Group
Excess
Semiarid Spot
Striped Blankets Spot
Turkish Towelettes
Dish Blankets Place
AdjacentTissue
The Used Rags
Lean
The Enough Pieces
Cool Cloths Trading Co
Soggy Pads Spot
Blue Cloths Place
Steep Coastline
The Laundered
Damp Pads Place
The Cool Pears
The Fetal
Threadbare Tissues
ThinTowels
Big
Scented
The Residual
Warmed Rags Trading Co
Brown Pieces
The Clean Blankets
CornealTissue
The Synovial
Medullary
Surgical Cloths
Nice Napkins
BlueNapkin
TropicalBeach
NiceNapkin
FoldTowels
Silken
Sanitary Briefcases Co
SoggyNapkin
The Fresh Pears
Surgical Blankets
Bag Pro
Individual
Wet Goats Co
FineBeach
Seashore Place
Broad Bathers
Blankets Spot
Laundered Rags Group
Sterilized Goats Spot
Pieces Place
Green Bath Towel Spot
Damp Bath Towel
Warmed
The Luxurious Pads
Tissues Place
Turkish Pears
Toweled Towels
UseTowels
FluffyTowels
Napkins Pro
YellowTowels
Pretty Cloths Group
Blanket Pro
The Tough
The Left
The Dental
Huge
The Moist Tissues

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Towels Business:

Simple is always better

This means a few different things. Your towels business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your towels business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Towels Business: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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