20 Sunglasses and Eyewear Business Web Designs To Inspire You [2024]

Updated: January 20th, 2022

Do you run a sunglasses business and looking for well-designed websites to get you inspired?

Having a nicely designed website is one of the most important aspects of marketing your business.

We've put together a list with real-world examples of the best sunglasses business websites across the world.

1. Oakley

Oakley is an Official store for sunglasses, goggles, and apparel. They offer a wide range of products not only in glasses but also in backpacks, footwear, and helmets. At their store, they feature all kinds of shades ranging from cool and classic, to quirky and sporty.

  • Audience: Fashionistas and Sunglasses Lovers
  • Web platform: Apache
  • What they do well: Amazing Product Display
  • Business rank: #14.3K

Check out their full website ➜

2. Grown Eyewear

Grown Eyewear is a unique sunglasses company. They produce eyewear made of wood with UV400 polarized lenses for superior clarity, color, and protection. With every purchase of their article, Grown Eyewear donates a sum for the cause of protection of Australian animals.

  • Audience: People Looking For Sustainable Sunglasses Options
  • Web platform: Shopify Hosted
  • What they do well: Aesthetically Appealing
  • Business rank: #3.34M

Check out their full website ➜

3. Woodies

Woodies manufactures sunglasses, watches, and a few other items. It is a personally-owned business firm. Woodies was founded by Cory Stout in 2012. Their sunglasses arms are made of wood, giving it a classic and sustainable touch.

  • Audience: Specs Enthusiasts and Trendy Fashionists
  • Web platform: Cloudflare Hosting
  • What they do well: Optimized for Mobile
  • Business rank: #631K

Check out their full website ➜

4. ArtCraft Optical

ArtCraft Optical is an eyewear manufacturing company. It was first established on February 18, 1918, making it the oldest ophthalmic metal frame manufacturer in the US. Charles J. Eagle is the founder who was a Swiss toolmaker.

  • Audience: Specs Lovers and Trendy Fashionistas
  • Web platform: Telepacific Communications
  • What they do well: Easy to Navigate & Functional
  • Business rank: #2.14M

Check out their full website ➜

5. Lenskart.com

Lenskart is an Indian website for eyewear though they ship their products all over the world. They deal in eyeglasses, sunglasses, and blue light block glasses. It was founded by Peyush Bansal, Amit Chaudhary, and Sumeet Kapahi in 2010.

  • Audience: Specs Lovers
  • Web platform: Amazon
  • What they do well: Great Product Display
  • Business rank: #7.76K

Check out their full website ➜

6. Sunglass Hut

Sunglass Hut is a hub for eyewear brands where all bigger brands to be found on one website. They deal with popular sunglasses brands like Oakley, Ray-Ban, Prada, Versace, etc. It is a family business founded in 1971 and has over 3,000 stores worldwide.

  • Audience: Sunglasses Lovers and Trendy Fashionistas
  • Web platform: Akamai Hosted
  • What they do well: Unique & Quirky Products on Display
  • Business rank: #29.9K

Check out their full website ➜

7. GovX

GovX is an online store with almost every range of aesthetics products available for police and the military people. Its basic mission is to create the ultimate, privileged, e-commerce destination for active-duty officers in the US army. Their sunglass collection is outstanding and suitable to wear in the field.

  • Audience: *Military, Police and First Responders. *
  • Web platform: Fastly Hosted
  • What they do well: Well-categorized
  • Business rank: #45.1K

Check out their full website ➜

8. SmartBuyGlasses

SmartBuyGlasses is a global online omnichannel group that deals in the sale of sunglasses, glasses, and contact lenses. Being in business for 10 years, SmartBuyGlasses is now an eyewear e-commerce leader in over 20 countries.

  • Audience: Specs Lovers
  • Web platform: Amazon
  • What they do well: Well-categorized & Beautiful Product Display
  • Business rank: #46.5K

Check out their full website ➜

9. Pit Viper

Pit Viper is a very cool and high trendy online store for youth seeking some style. They have a wide range of funky shades and specs to offer to their customers. Their collection is sporty, vibrant, and will make you stand out in a crowd.

  • Audience: Sunglasses Lovers and Trendy Fashionistas
  • Web platform: Shopify Hosted
  • What they do well: Very Trendy and Up-to-date
  • Business rank: #76K

Check out their full website ➜

10. GENTLE MONSTER

Gentle Monster is an online and in-store eyewear brand that deals with trendy and cool sunglasses. The website is animated which gives it an eye-catching look. Their cool and funky sunglasses will give and a unique look and will make you stick out from the rest.

  • Audience: Specs Lovers and Trendy Fashionistas
  • Web platform: Akamai Hosted
  • What they do well: Aesthetically Appealing
  • Business rank: #79.9K

Check out their full website ➜

11. Superprice

SuperPrice is an exceptional online shopping hub with so many categories in it. They bring top-quality products ranging from technology, electronics, home appliances, fashion and beauty, in fact, almost anything the customer is looking for. They have different payment methods like cash on delivery, mobile money, card payment or bank transfer.

  • Audience: Online Shoppers
  • Web platform: Cloudflare Hosting
  • What they do well: Optimized for Mobile
  • Business rank: #117K

Check out their full website ➜

12. Glasses Shop

Glasses Shop is an online hub selling different varieties of trendy sunglasses and eyewear. They are a group of eye doctors who understands one's struggle with the high cost of eyeglasses. The website was launched in 2014.

  • Audience: People Looking for Good Quality Sunglasses & Eyeglasses
  • Web platform: Amazon
  • What they do well: Optimized for Search
  • Business rank: #135K

Check out their full website ➜

13. goodr

Goodr provides cool and trendy goggles for the people who seek style with fashion. They offer stylish, quirky, functional, and affordable shades. The company was co-founded by Stephen with two friends, Ben Abell and Keri Blunt in 2015.

  • Audience: Sunglasses Lovers
  • Web platform: Shopify Hosted
  • What they do well: Attractive Homepage with Vibrant Colors
  • Business rank: #150K

Check out their full website ➜

14. Solstice Sunglasses

Solstice Sunglasses offer unique, luxury, designer, and sport sunglasses. They provide different brands offering a wide range of men, women, and kids eyewear under one store. The variety that they offer is something to look forward to.

  • Audience: Specs Enthusiasts
  • Web platform: Cloudflare Hosting
  • What they do well: Amazing Product Display
  • Business rank: #201K

Check out their full website ➜

15. DEZI

DEZI is a personally owned business that sells funky and stylish sunglasses for both men and women. They offer luxury quality at affordable prices. The brand was founded by Desi Perkins who comes up with products from her personal and professional experience.

  • Audience: Trendy & Quirky Sunglasses Lovers
  • Web platform: Cloudflare Hosting
  • What they do well: Unique Product Display
  • Business rank: #206K

Check out their full website ➜

16. Sunglass Warehouse®

  • Business rank: #207K

Check out their full website ➜

17. Le Specs

  • Business rank: #239K

Check out their full website ➜

18. ENEMY LLC

  • Business rank: #239K

Check out their full website ➜

19. Randolph USA

  • Business rank: #281K

Check out their full website ➜

20. Sunglass Outlet

  • Business rank: #288K

Check out their full website ➜

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.