Update: How Shiny Object Syndrome Almost Cost Me My 6-Figure Business
This is a follow up story for VideoPlasty. If you're interested in reading how they got started, published about 4 years ago, check it out here.
Hello again! Remind us who you are and what business you started.
Hi again! This is Eduard Stinga, founder of VideoPlasty.com - an online stock platform where creative people from all over the world can license pre-animated items like stock animation and stock GIFs to use in their creative media projects.
You can read my original starter story here. This is the 1 year-later update.
Our platform was on a great trajectory for future growth, the idea was validated, people loved it and there’s still no competitor in sight. I have no doubt it’s easily a 7-figure a year company. However, I’m nowhere near where I should be because I get easily distracted and tried to grow another company in the meantime and do a few side projects. Shiny object syndrome.
In the process, I almost lost 6 figures a year company because of a lack of focus and clarity.
Tell us about what you’ve been up to. Has the business been growing?
The thing with business is that, unlike a...