How This $24M/Year Online Mattress Retailer Is Expanding To Brick And Mortar
This is a follow up story for US-Mattress. If you're interested in reading how they got started, published about 4 years ago, check it out here.
Hello again! Remind us who you are and what business you started.
I operate a mattress retailer called US-Mattress, based in Michigan. We started as an online retailer in 2001, and over the years we slowly added some retail stores. The mattress brands we offer are the major national names like Serta, Beautyrest, Sealy, Stearns & Foster, and Tempurpedic. We carry smaller brands like Tuft & Needle, and Ashley as well as high-end European brands like ViSpring and Hastens.
We market our products to all customers because we offer mattresses at all price points. Customers choose our stores or website for many reasons; low prices, great helpful information on our website, or real, helpful expert assistance. For example, we rate every mattress on a firmness scale of 1 to 10 to help people narrow down the bed that’s right for them.
Our business continues to generate over $2 million in sales every month.

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