5 Craft Business Success Stories [2024]
If you have artistic passion and the skills to make unique art, consider starting a craft business. Craft businesses make jewelry, clothing design, card making, painting, sculpting, ceramics, among others.
According to research, the global handicraft market size will reach over $1252 billion in the next decade.
The best websites to sell your crafts include:
In this list, you'll find real-world craft business success stories and very profitable examples of starting a craft business that makes money.
1. Stencil Stop ($960K/year)
Colin came up with the idea for Stencil Stop after realizing there was a lack of readily available stencils, specifically Clemson University's logo, online. He set up a rough website and sold his first stencil on the very first night, providing validation for the demand for stencil solutions. Since then, Stencil Stop has grown to earn around $100K per month in revenue by expanding product lines and manufacturing capabilities.
How much money it makes: $960K/year
How much did it cost to start: $1K
How many people on the team: 9
A packaging designer started Stencil Stop in 2015, which now earns around $100K per month in revenue selling stencils, offering custom stencils as some of its best-sellers, and attracting and retaining customers through simplified products and efficient advertising techniques.
2. VIDAVIN ($600K/year)
Saleh Sokhandan, the founder of Vidavin, started his business after realizing the demand for unique and artistic experiences. With a background in 3D painting and optical illusion techniques, Saleh created 3D art and optical illusion products that quickly gained popularity. Starting with a 3D washable sticker, Vidavin has expanded its product line to include mirror mugs, necklaces, and framed wall art. In just a few years, Vidavin has reached a revenue of $1 million, attracting customers who appreciate new and artistic experiences.
How much money it makes: $600K/year
How much did it cost to start: $2K
How many people on the team: 7
This case study follows the journey of Saleh Sokhandan, the founder of Vidavin, who started with $2,000 and grew his 3D art and optical illusion business to $1 million through unique products, influencer marketing, and a focus on creating pleasant experiences both for customers and himself.
3. The Patchsmith ($78K/year)
Cailey Golden, the founder of The Patchsmith, came up with the idea for her business when a representative at a bank asked her if she could embroider patches for his fantasy football league. After successfully completing the job, Golden realized there was a market for custom embroidered patches and decided to start her own business, which has now grown to make $6,500 a month on average. She plans to transition to full-time entrepreneurship in the near future and is currently working on a rebrand and expanding into B2B customers.
How much money it makes: $78K/year
How many people on the team: 0
A patch embroidery business based in New York City has grown to earn $6,500 per month on average within 18 months of starting, thanks to no custom embroidered minimum patches and a strong Instagram presence, with a future focus on B2B customers.
4. The Crafty Gentleman ($14.4K/year)
I got in touch with the founder himself, Mike, who had always been interested in crafts and DIY. He noticed a gap in the market for contemporary, accessible, gender-neutral crafts and decided to start a blog where he shared simple craft tutorials. The blog gained traction and he started receiving offers for sponsored partnerships, which led to the growth of his business.
How much money it makes: $14.4K/year
How much did it cost to start: $0
How many people on the team: 0
The Crafty Gentleman, a UK-based DIY and craft blog, generates over $1.2k per month through sponsored brand partnerships and recently launched an online shop after organically growing a reader base and consistently nurturing an engaging online presence.
5. Blue Skies & Ko ($12K/year)
Katlyn, the founder of Blue Skies & Ko Boutique, started her business after rediscovering her love for crafting. She initially began hand stamping jewelry as a hobby and started an Instagram account to share her creations. After receiving custom order requests and participating in a local small business event, she realized the potential to turn her crafting hobby into a profitable business. With a focus on positivity and personalized jewelry, Katlyn launched Blue Skies & Ko Boutique, doubling her income within a few months and expanding her customer base across the United States.
How much money it makes: $12K/year
How much did it cost to start: $2K
How many people on the team: 1
Blue Skies & Ko Boutique owner turned her crafting hobby into a profitable jewelry and clothing boutique with just $2,000, doubling her income within just a few short months, and offers advice on building a brand through social media, email marketing, and expanding product offerings.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.