Never Settle Update: How We've Grown 20% YoY

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Kenn Kelly

Founder, Never Settle

$150K

revenue/mo

Founders

Employees

Never Settle

neversettle.it

from Denver, Colorado, USA

started June 2012

$150,000

revenue/mo

Founders

Employees

Discover what tools recommends to grow your business!

Discover what books Kenn recommends to grow your business!

Black Box Thinking: Why Most People Never Learn from Thei... Matthew Syed

The Lean Startup: How Today's Entrepreneurs Use Continuou... Eric Ries

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Want more updates on Never Settle? Check out these stories:

1. How I Left Silicon Valley And Started A $100K/Month Digital Agency (2019) ➜

This is a follow up story for Never Settle. If you're interested in reading how they got started, published over 5 years ago, check it out here.

Hello again! Remind us who you are and what business you started.

Hey guys, my name is Kenn Kelly and I am the co-founder of Never Settle an award-winning digital marketing agency. We partner with businesses to build them a bigger story through technology, marketing, and design.

Story is the fabric that has lasted through time, whether great leaders or great companies - what survived was the stories they built and lived. While our team is full of expert designers, marketers, and developers - in some regards each of those skills is simply commodities. What set us apart was our ability to listen and understand our customer's long-term visions and help them craft a plan and story to help them achieve their dreams and vision.

When we started the business we believed that “if we build it, they will come”. That worked for quite a while with consistent 20% YOY growth as our retention and customer referrals kept the business growing. The shortsightedness of that, however, was that while it was a good plan, it should have never been the only plan. Because something works don’t mean it’s the best. A few years ago I realized we were very comfortable with our consistent and moderate growth and that...

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