How Our Own Resources And Paid Advertising Brought Growth To Our Business
This is a follow up story for Hallow Inc.. If you're interested in reading how they got started, published almost 7 years ago, check it out here.
Hello again! Remind us who you are and what business you started.
Hi there! My name is Alex Jones and I’m the CEO & Co-Founder of Hallow: a Catholic Meditation and Prayer App. The short story of the business is that I had fallen away from my faith - was an agnostic/atheist - and then discovered contemplative prayer & meditation and it changed my life. We built Hallow as a way to try to bring the peace and fulfillment that we discovered in prayer to as many people as possible.
We launched the app in December of 2018 and have been incredibly blessed. We ended 2018 with 2K downloads, ended 2019 with 90K downloads, and are now at over 200K downloads. We’ve had over 1M prayers completed through the app and have retained our original 4.9-star rating on both of the app stores.
