How I Built A Short Term Rental Business For Shops, Pop Up Stores, And Venues

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Tristan Pollock

Founder, Storefront

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Storefront

thestorefront.com

from San Francisco, CA, USA

started June 2012

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The Business Of Belonging: How To Make Community Your Com...

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I’m Tristan Pollock, a tech entrepreneur who’s built and sold 2 companies and invested $30M into startups.

I started Storefront in 2012 when 1 in 10 stores was sitting vacant for multiple years.

We built Storefront to fill this gap with local and emerging brands and creators. We’ve since opened thousands of storefronts for brands like Kanye West, Nike, and beyond.

What's your backstory and how did you get into entrepreneurship?

Before Storefront, I sat firmly at the intersection between social impact and technology. I built and sold a social impact media company called SocialEarth, helped build out Best Buy Social Responsibility in the early days of CSR (now ESG), and kicked off the first TEDx at the Best Buy campus in Minneapolis.

Treat yourself and others like imperfect humans and you’ll relax a little on your way to the moon.

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