Dexfolio

How We Raised $300K And Built A Crypto Tracking App [3K+ Downloads On Launch Day]

Ben Sash
Founder, Dexfolio
1
Founders
6
Employees
Dexfolio
from Sheridan, WY, USA
started April 2021
1
Founders
6
Employees
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I'm Ben Sash, founder and CEO of Dexfolio! Our product is a mobile app that allows users to easily track their crypto investments!

In the not-so-distant past (let's say 3 to 4 years ago), trading was simple. There wasn't much to do with all your crypto assets other than trade on exchanges. Most people did not need a portfolio tracker.

But then 2020 came along, and with it, massive growth in the decentralized finance space. Defi protocols such as smart contracts enabled decentralized transactions to take place, creating an entirely new form of investing. Investment options exploded and suddenly tech companies were scrambling to create decentralized applications to manage newly-complex portfolios.

We recognized the need for an industry-specific portfolio tracker; the earliest tracking apps proved to be unsuited to the defi space in many ways. Now, a new generation of portfolio trackers is emerging in the marketplace, and with it, some beautifully designed, user-friendly technology that makes keeping track of your portfolio a pleasure.

We raised over $300,000 to bring this application to life. After 6 months of development and 3 months of beta testing, we have launched the app.

On launch day, we had...

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