BeatBox Beverages

Our Party Punch Beverage Brand Exploded From $18M/Year to $100M/Year [Update]

Justin Fenchel
$11M
revenue/mo
5
Founders
164
Employees
BeatBox Beverages
from Austin, Texas, USA
started March 2013
$11,000,000
revenue/mo
5
Founders
164
Employees
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Hello again! Remind us who you are and what business you started.

Hi there! My name is Justin Fenchel and I am one of the co-founders/CEO at BeatBox Beverages. What started as a class project at the business school at the University of Texas has now become the fastest-selling Ready To Drink (RTD) alcohol product in the US!

BeatBox is an 11.1% wine-based party punch in eco-friendly, portable Tetra Pak containers. Each box is 16.9oz and tastes much more like a Gatorade and vodka than a wine. We have flavors like Blue Razzberry, Green Apple, Fruit Punch, Pink Lemonade, and more.

beatbox-beverages

We sell to beer distributors across the country, who then sell to retail accounts (think Walmart, 7-11, Circle K, etc).

In our first year of business in 2013, we did $200k in total revenue. Flash forward to today and we will do $100m in revenue in 2023. The growth has been insane.

In 2017 we did $1m,...

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