Bang-Up Betty Update: How We Launched A New Collection And Increased Sales 30%

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Stacey Bowers

Founder, Bang-Up Betty

$7K

revenue/mo

Founders

Employees

Bang-Up Betty

bangupbetty.com

from North Little Rock, Arkansas, USA

started April 2013

$7,000

revenue/mo

Founders

Employees

Discover what tools recommends to grow your business!

Discover what books Stacey recommends to grow your business!

100 Side Hustles: Unexpected Ideas for Making Extra Money... Chris Guillebeau

Will My Cat Eat My Eyeballs?: Big Questions from Tiny Mor... Caitlin Doughty

The Royal Art of Poison: Filthy Palaces, Fatal Cosmetics,... Eleanor Herman

Eloquent Rage: A Black Feminist Discovers Her Superpower Brittney Cooper

Want more updates on Bang-Up Betty? Check out these stories:

1. From Starting A Jewelry Brand On My Apartment Floor To Opening Our First Storefront [Update] (2022) ➜

2. Growing A Handmade Jewelry Hobby Into A Successful Business (2019) ➜

3. How I Partnered With Another Company To Grow My Business (2020) ➜

This is a follow up story for Bang-Up Betty. If you're interested in reading how they got started, published over 6 years ago, check it out here.

Hello again! Remind us who you are and what business you started.

Hi! This is Stacey Bowers, creator, and designer of Bang-Up Betty, a snarky, feminist handmade jewelry business based in North Little Rock, Arkansas. I started this small business on my living room floor in 2015 when I taught myself how to stamp funny words and phrases onto metal and turn it into cute jewelry. I’ve since grown the brand and what I sell to include the raucous hand-stamped jewelry I’m best known for as well as feminist enamel lapel pins, stickers, t-shirts and gorgeous cast bronze jewelry. It’s fun to create jewelry and apparel for yourself and find out that there are so many other people out there like you who would also love to wear it!

My funny, headstrong, feminist clients are THE BEST, and they make me love this creative work so much more. My work has even been worn by some magical celebrities you might know, including Julianne Moore and Janelle Monáe!