$1.7 Million a Month: How Meridith Baer Built a Crazy Successful Home-Staging Business

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Updated: November 19th, 2023

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The star of HGTV's 'Staged to Perfection' spent 18 years working as a screenwriter, but her career path was completely unscripted.

In 1998, Meredith Baer offered to renovate her friend's home that has been on the market unsold for over a year. With her own furniture and potted plants, she decorated the place and showed buyers how they can live in this space. The house was sold for $500,000 and with this, her journey as a home stager began.
Soon brokers started reaching out to her and she was flooded with projects staging numerous properties. This is how her company Meridith Baer & Associates was born.
In 2012, she renamed her company Meridith Baer Home.
Her company touched new heights year after year and she expanded her business from California to Connecticut, New York, Florida, San Francisco, Las Vegas and to global locations like Cabo San Lucas.

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