1,000+ Catchy Storage Locker Business Names

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Updated: January 19th, 2023

So, you've come up with the perfect storage locker business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your storage locker business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best storage locker business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your storage locker business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Storage Locker Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of storage locker business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy storage locker business name ideas

Just 4U Storage Place
Store Right Here
Islander Storage Locker
Mr. Storage Keeper
Your Space Storage Locker
Steel Safe Locker
Silver Line Locker
Combo Wave Storage Locker
Up Safety Storage
Call Out Storage
Cubicle Storage Locker
Simply Store Here
5-Star Thing Storage
Lock n Keep
Tempo Storage Locker
Perfectly Stuff Space
Metro Space Storage
Open Space Storage
Thing Space Locker
Stuff Space Locker
Elite Haven Storage
Privacy Zone Locker
Cornerstone Storage Locker
Fitly Space Storage
Best Choice Storage Locker
Ur Only Access Storage
Mr. White Storage Locker
Frame Space Storage Locker
SafeSky Storage Locker
Trust Space Storage
Locket Space Storage
Fit-Locked Storage Locker
Travelers' BFF Storage Locker
Big Fit Storage
Stuff Friendly Storage
Unique Space Locker
Eazy Spree Storage Locker
Abuelo's Storage Locker
CEO Life Locker
Classic Key Locker
Pro Protect Locker
Blackbird Locker
Viking Storage Locker
24 Turnaround Locker
Bliss Locker Storage
Eagle Eye Storage Locker
Smart Max Storage
West Avenue Storage Locker
Downtown Storage Locker
Mr. Zee Storage Locker
World Zone Storage
Space Tower Storage Locker
Affor Fam Locker
Traveler's Affordable Locker
Island Mini Storage Locker
Commercial Mini Locker
Light House Storage
Mini Stuff Apartment Locker
Alpha Safer Locker
EquiCircle Locker
Budgetarian Storage Locker
Stuff Quest Locker
Trusties Storage Locker
Pro Client Locker
Intersafety Locker
Golden Key Locker
Zippy Locker
Layered Box Locker
Arrow Max Locker
Strongbox Storage Locker
Safe Standard Locker
Urban Safe Locker
Travelers Safe Locker
Hunters Storage Locker
Stuff Haven Locker
Safe
Digital
Overhead Cupboard Place
Improper Locker
The Cold Dresser
Extra Memory Board
PhysicalStorage
SpecialLocker
Large Lair
Narrow Cabinet Collective
Large Cabinet Group
Access
FrontLocker
DigitalStorage
Cupboard Collective
Linkage Pro
The Longer Memory
Cottage Storage
Basement Group
Length Loading Dock
Taller Locker
ExcessiveStorage
The Front Cubicle
The Maximum Disk
AvailableStorage
Big Cabinet Spot
Adequate Dresser Co
Internal Storing Pro
ConvenientStorage
Clobber Locker
Luggage Cabinet
Forward Cubicle
Seasonal Memory Collective
Dollar Locker
Key Storage Locker Place
Bulk
Large Linen Closet
Doctor Locker
Torrance Storage
After Storage Locker Place
Locked Lair
The Safe
Acknowledge Storage
Automatic
Large Loading Dock
Dry
Moral Storage
Subsequent Stored
The Safe Storehouse
Lock Spot

Creative storage locker business name ideas

Enough
The Magnetic
Site Entrepot Trading Co
Enough Archiving Trading Co
Carriage Storage
Limited Disk
The Adequate
Individual
Safe Stowage
Store Pro
Desk Co
Sail Lockbox
Extended Storing
SubsequentStorage
The Dark
The Liquid
Dropper Locker
Messy Cubicle Group
ReadyLocker
Dresser Spot
Sufficient Storing
Safe Lockbox Collective
Small
Extra Dresser
Line
Krijnse
Memory Board Pro
The Seasonal
BasedStorage
AvailableStorage
Main Archiving Co
Doctor Locker
Seasonal Stored Collective
Foot Cabinet
IntermediateStorage
The Operated Warehouse
TemperatureStorage
Green
Lockbox Spot
The Interim
Mesh Collective
Plotter Locker
CoalLocker
HandLocker
The Tall
Safe Safekeeping
LimitedStorage
Extended
Storehouse Group
Site Safekeeping
Warring Storage
Cupboard Collective
Desk Pro
Memory Collective
Secure Stored
Honor Locker
Private Cupboard Place
Secure Closet Place
The Operated Basement
Online Depot Place
DryLocker
Sufficient Storeroom
Interface Co
Storehouse Trading Co
The Subsequent
Fodder Locker
DigitalLocker
Desk Collective
Baby carriage Storage
Efficient
Smaller Locker
The Large Basement
Exploring Storage
The Narrow Basement
FrontLocker
Bobber Locker
Ready Cabinet Spot
Blotter Locker
Site Memory Board Group
Length Lair
Interfacing Place
The Permanent Cache
Safe Cache Co
The Volatile
Secure Storeroom
Length Dresser Pro
Seasonal Shelf
The Additional Storehouse
Storing Collective
Disk Trading Co
Lager Locker
Cupboard Place
Compact Archiving
ExtendedStorage
The Sufficient
Cache Place
Site Shelving
The Proper Storehouse
Cabinet Pro
The After Dresser
Controlled Archiving
ExtraLocker
Temporary Depot
MeatLocker
Mesh Place
VirtualStorage
Disk Co
The Online Depot
Memory Place
Store Group
BreadLocker
The Operated
The Secret
Length Loading Dock
Closed Desk
Seasonal
Storing Group
EfficientStorage
Special
Linkage Co
PrivateLocker
Storage Locker Group
SafeLocker
The Persistent Storehouse
Cupboard Group

Learn more about starting a storage locker business:

Where to start?

-> How much does it cost to start a storage locker business?
-> Pros and cons of a storage locker business

Need inspiration?

-> Other storage locker business success stories
-> Marketing ideas for a storage locker business
-> Storage locker business slogans

Other resources

-> Storage locker business tips

Funny Storage Locker Business Names

The Operated
Little Local
Main Archiving Co
BasedStorage
DryStorage
Line
The Cold Cache
The Individual
Length Lair
The Persistent
Interfacing Place
CushionedLocker
Cotter Locker
Footlocker Place
VirtualStorage
Wooden
The Overhead Footlocker
Seasonal Stowage
The Chain Closet
The Long Stored
Permanent Disk
Torrance Storage
Ready Storage Locker
FrontLocker
Storehouse Pro
The Efficient Memory Board
Stable Stowage
The Ready Footlocker
Dark Warehouse
Access
The Working
Safe Storeroom
PrivateLocker
The Efficient Cache
Subsequent Storeroom
Taurus Storage
The Based Storing
MedicalLocker
Depot Group
The Easy Store
The Special Storage Locker
The Front Footlocker
Disk Place
Mortgage Storage
The Available Entrepot
Store Trading Co
Seasonal Stored
Term Stored Pro
Cold
The Own Cabinet
The Front Cubicle
The Extra
Bobber Locker
Slobber Locker
Narrow Cabinet Collective
Dry Stored Pro
ColdLocker
Boring Storage
Extra
Key Storage Locker Place
Seasonal Stockpile
The Line
Online
Desk Collective
Stern
Bulk Memory Board Group
Clobber Locker
Site Entrepot Trading Co
ConvenientLocker
The Upright
IntermediateStorage
Footlocker Collective
InterimStorage
Storing Collective
Orache Storage
Subsequent
Wooden Closet Spot
Huge Cupboard Place
Safe Stored
Secondary Space
Electronic
Daughter Locker
ThermalStorage
AftLocker
Mass Storing Pro
AdjacentLocker
The Auxiliary
WetLocker
LimitedStorage
Random Cache
Frozen Depot
Linkage Co
Nearest Warehouse Place
Length Cabinet Pro
Interlinked Spot
The Double Lockbox
EasyStorage
Secure Closet Place
Seasonal
Large Lair
The Narrow
The Based
SpecialLocker
Dynamic
Prolonged Memory Place
TallLocker
NearestLocker
The Adequate
Locking Place
The Nearest Cabinet
Main
OldLocker
Forest Storage
The Dry Closet
Storing Storage
Sail
The Automatic
Seasonal Memory Collective
Liquid Entrepot Group
The Adjacent
Based
Key Warehouse
Tiny Cabinet Collective
Cupboard Spot
The Permanent Cache

Cool storage locker business name ideas

Secure Dresser Spot
Length Cabinet Pro
Ready Storage Locker
SpecialLocker
Ready Cupboard
Sufficient Stored
Safe Lockbox Collective
Underground Depot Group
Cabinet Place
Dry Lockbox Group
Separate Footlocker Pro
College Storage
The Persistent
Secret
Permanent Cache Trading Co
StarboardLocker
The Individual
Topper Locker
DryStorage
The Personal
The Less
Foot
ConvenientLocker
Interlinked Spot
Convenient Stored Trading Co
Cache Collective
Storing Pro
Interconnecting Place
The Length Dresser
Secondary Stockpile
Automatic Cabinet Group
Meat
Lock Spot
Memory Board Trading Co
The Liquid Storing
Primary Disk
EfficientStorage
Cache Place
Safe Safekeeping
Huge Cupboard Place
The Permanent Cache
Cordage Storage
Safe Lockbox
Compact Archiving
Memory Co
Tall Cubicle
Desk Collective
The Central
Frozen
Disk Place
Large Lunchbox
Alma mater Locker
Primary Stored Trading Co
The Subsequent
Warren Storage
The Safe Memory
Permanent
Secure Closet Place
Little Linen Closet
Depot Spot
Length Loading Dock
Old Cupboard Group
Stored Pro
Secondary Storeroom
Green Cubicle Group
The Prolonged Storing
Luggage
ControlledStorage
The Long Storing
ExtendedStorage
Luggage Locker Room
Disk Group
Linkage Place
Interlinked Pro
Safe Stored
Convenient Cupboard Co
Little Lunchbox
Dollar Locker
Enough Storehouse
Proper
Large Basement
Storage Locker Pro
Stable Disk Trading Co
Logger Locker
Sea otter Locker
Online Depot Place
Memory Group
Personal
Locked Laundry
The Interim
Internal
MedicalLocker
Front
Smaller Locker
The Term
Bulk Store Pro
Long
Lager Locker
Horrid Storage
The Virtual
The Old
Locked Loading Dock
Cabinet Group
Luggage Cabinet
Length Linen Closet
Secondary Store
ExcessiveStorage
Interconnecting Pro
The Long Stored
The Persistent Storehouse
The Proper Storehouse
The Extra
Ready Cabinet Spot
Basement Co
Virtual Storehouse
Large
Stored Collective
The Safe Storehouse
Secondary Stored
Prolonged
Carriage Storage
Archiving Collective
The Prolonged
Depot Collective
The Secret

Unique storage locker business name ideas

The Next
The Controlled
The Subsequent Depot
Temporary Depot
Potter Locker
The Digital
Taurus Storage
The Temporary
AdequateStorage
Main Depot
Dotter Locker
Local Entrepot Trading Co
Dark
Popper Locker
Messy Cubicle Group
Narrow Cabinet Group
Stern Warehouse Collective
Safe Store
Personal Cupboard
The Deck Cabinet
KeyLocker
Blogger Locker
Closet Place
Stora Storage
Foot Basement
Prolonged Stored Co
Tiny Cubicle Pro
Blister copper Locker
FrozenStorage
The Overhead
The Use Cupboard
The Stern
Seasonal
The Auxiliary Store
The Stable
Dynamic Cache
AdequateLocker
Persistent Depot Collective
The Hand
Locked Lockbox
Awkward Locker
Conquer Locker
Whopper Locker
Blotter Locker
Seasonal Safekeeping
The Longer
Enough Archiving Trading Co
Large Lockup
The Huge Closet
The Access
Cabinet Pro
The Starboard
Dynamic Stored Spot
Seasonal Stockpile
WetLocker
Offer Locker
Dresser Pro
Luggage Lair
Moral Storage
The Sufficient
Sufficient Memory Board Pro
Stored Spot
The Online Depot
Warehouse Collective
The Persistent Cache
Knowledge Storage
Sufficient Shelf
Acknowledge Storage
The Virtual Store
Safe Disk Place
Convenient
The Permanent Storehouse
Closet Collective
Stable Stowage
Next
The Key Desk
OpticalStorage
Automatic
Limited Disk
Refrigerated Archiving
Dresser Trading Co
Sail Lockbox
The Nearest
Medical Lockbox Place
The Easy Entrepot
Longer
Prosper Locker
Prolonged Memory Place
Closed Footlocker
Big Desk Collective
Interfacing Place
Ready Closet
Length Local
Extra Memory Board
Secure Storing
The Luggage
Longer Entrepot Trading Co
Fodder Locker
Little Laundry
Nearest
The Available
Extended
Footlocker Place
Secondary
Tall
Bobber Locker
Aft Cabinet
Cold Depot
After Storage Locker Place
Storage Locker Spot
The Available Entrepot
The Luggage Cabinet
Dry Stored Pro
Taller Locker
Line Depot Pro
Digital Depot Trading Co
Temporary
Next Storage Locker
Maximum
Luggage Linen Closet
Mesh Place
Footlocker Group
Key Desk Co
Cupboard Group
Tiny

Cute storage locker business name ideas

Open
The Special Storage Locker
ForwardLocker
Closet Group
Starboard
The Front Footlocker
Bulk Storehouse Group
Forest Storage
Exploring Storage
The Site
Closed Desk
The Term Cache
The Front Cubicle
RefrigeratedStorage
LongStorage
Green
Prolonged Cache
Digital
Mortgage Storage
The Little
Secure Storeroom
The Double Footlocker
Sized Lockbox Co
The Thermal Entrepot
Refrigerated
Length Lair
The Main
Subsequent Storeroom
Subsequent Store
The Small Warehouse
Storehouse Pro
Mesh Pro
Dynamic
Bulk
LuggageLocker
The Bread Lockbox
Cabinet Co
Length Dresser Pro
The Liquid
The Foot
Sausage Storage
The Dark
Safe Cabinet Trading Co
Luggage Lockup
Liquid Entrepot Group
SmallLocker
Mesh Collective
Stored Co
Interconnecting Spot
Sufficient
Lockert Locker
The Bulk Stored
Individual Footlocker Group
TallLocker
Secondary Stowage
Big Desk Trading Co
Secure Stored
BulkStorage
Ottar Locker
Interconnecting Collective
Large Lair
Locking Co
Local Disk
Secondary Safekeeping
The Line
Secondary Depot
EnoughStorage
Interim Memory Board Place
Holler Locker
Meat Dresser Collective
Wrong Closet Spot
Stable Storehouse
Narrow Cabinet Collective
Private
LimitedStorage
The Efficient Memory Board
Linkage Co
Less
Orach Storage
Store Trading Co
Electronic Cache Group
Wooden
Luggage Warehouse Pro
Bopper Locker
Memory Pro
TemperatureStorage
The Own Cabinet
Seasonal Memory Collective
DigitalLocker
TermStorage
External Memory Board
ConvenientStorage
Interlace Group
OverheadLocker
Adequate Cupboard Group
Safe Archiving
Dropper Locker
Operated Desk Spot
CompactStorage
Locked Lunchroom
The Overhead Footlocker
Interfacing Trading Co
The Thermal Memory
Stable Storing
Warehouse Trading Co
SailLocker
The Aft
The Easy
UndergroundStorage
Store Co
Discourage Storage
Desk Co
Desk Pro
Luggage Laundry
The Nearby Storage Locker
Bordage Storage
Safe Stockpile
Site Memory Board Group
The Key
Secret Footlocker Spot
Colledge Storage
Secondary Storehouse
The Convenient
Linkage Trading Co
Storing Collective

Clever storage locker business name ideas

Narrow Cupboard Group
Separate Cabinet Pro
The Site Cache
Memory Board Co
Term Store
The Line Store
Separate
Warehouse Group
Messy
Permanent Disk
InterimStorage
The Operated Storage Locker
Dynamic Storehouse Collective
BasedStorage
Interlinked Co
Stable
Entrepot Spot
Bottom
Lockbox Collective
The Large Basement
Dutch courage Storage
Spotter Locker
The Less Memory
Swaraj Storage
CoalLocker
The Dry Closet
Safe
The Luggage Cubicle
Euphoric Storage
Longterm Disk
The Magnetic
Bread
Excessive Storehouse
Footlocker Trading Co
External Memory Board Pro
The Optical Entrepot
LineStorage
Seasonal Stowage
Liquid
Sufficient Storing
Dashboard Basement
Horus Storage
Primary Storehouse Collective
Linkage Pro
Cache Co
The Intermediate Stored
Proctor Locker
The Volatile
The Easy Store
Remarriage Storage
Private Storage Locker Spot
Archiving Group
Meat Cabinet Place
Hopper Locker
Primary Store Pro
Subsequent
The Ready Footlocker
Key Lockbox Pro
Extended Cache
Deck
Permanent Storehouse Group
Storing Storage
The Cold Desk
The Auxiliary
IndividualLocker
Based
ProperStorage
Lockers Locker
Memory Collective
IntermediateStorage
Access
Unlocked
The Seasonal
Lockbox Trading Co
Controlled Disk Group
AvailableStorage
The Dry
The Tall
Central Store Trading Co
Thermal Storing Trading Co
Primary Stored
Bread Cubicle Trading Co
Memory Spot
The Secondary
Key Warehouse
Sufficient Shelving
Hand Basement Place
Seasonal Stored Collective
Length Lectern
Site Storing Place
Working
Sverige Storage
ColdLocker
Stable Shelving
Use
Coal Storage Locker
Extra Archiving Spot
Depot Group
Subsequent Stored
Large Linen Closet
Memory Board Pro
The Local
The Cold Cache
Length
The Nearest Cabinet
Subsequent Storehouse
Luggage Lunchbox
Bulk Memory Board Group
The Narrow
The Locked
Extended Memory
Locking Collective
Open Desk Collective
Torrance Storage
AftLocker
The Additional
Wooden Closet Spot
Jogger Locker
Seasonal Stored
Temperature
Lock Collective
Cabinet Collective
Locked Locker Room
Interface Group
Cupboard Pro

Best storage locker business name ideas

AdjacentLocker
Huge
Storehouse Group
Key Storage Locker Place
BreadLocker
SecureLocker
Thermal Memory Board Trading Co
Maximum Depot
Compact Storehouse
Tiny Desk Co
Large Lockbox
The Interim Storing
Bulk Depot
AfterLocker
The Double Lockbox
Interlinked Group
Top
Mass Disk Co
MeatLocker
Mesh Trading Co
Archiving Place
Clobber Locker
Luggage Cabinet Co
Interlinked Trading Co
Adequate
Disparage Storage
Disk Co
Excessive Store Collective
DashboardLocker
Temporary Stored
WorkingStorage
Sufficient Store Trading Co
Little Linen Closet
Longterm Depot Trading Co
Optical Store Group
Pia mater Locker
Digital Store Collective
Foot Cabinet
Enough
Cupboard Collective
Storing Group
Bulk Store Place
The Limited Depot
Closet Trading Co
Pouring Storage
Mesh Co
Random Storehouse Spot
Huge Cabinet
Nearest Cabinet Spot
Peerage Storage
The Rear
Imprimatur Locker
Extra Dresser
SafeLocker
MagneticStorage
Sufficient Storeroom
The Working
Overhead Cupboard Place
Locked Lectern
Entrepot Group
Sufficient Disk Spot
Honor Locker
Little Lockbox
The Krijnse
Improper
Foot Warehouse Collective
Random Cache
SizedLocker
Cannon fodder Locker
Dry Desk Spot
The Bread
Rotter Locker
Key Footlocker
Frozen Depot
Rear Dresser Place
Stable Store
Locked Lockup
Longterm Store
Stern
The Maximum Disk
HandLocker
Krijnse
Main
Convenient Cupboard
Interface Trading Co
ExtraLocker
Orache Storage
Controlled Depot
The Easy Storing
Mass Storing Pro
Special Lockbox Group
Term Stored Pro
Little Locker Room
Mass
StableStorage
The Automatic
ExternalStorage
The Empty
The Based
Safe Cache Co
Magnetic Memory Board
Safe Shelf
Mesh Group
Stored Place
DryLocker
Safe Storeroom
Thermal Storehouse
Basement Group
Basement Collective
Top Footlocker
Georgia Storage
The Cold Dresser
The Double
Storage Locker Group
Subsequent Shelving
LengthLocker
Nearest Warehouse Place
Big
The Controlled Disk
Electronic
Magnetic Archiving
Propper Locker
Dark Desk Group
Central Store Pro
Safe Storing

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Storage Locker Business:

Simple is always better

This means a few different things. Your storage locker business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your storage locker business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Storage Locker Business: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile