1,000+ Catchy Standing Desk Company Names

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Updated: April 14th, 2025

So, you've come up with the perfect standing desk company idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your standing desk company stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best standing desk company ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your standing desk company.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Standing Desk Company Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of standing desk company name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy standing desk company name ideas

RigidStand
Laban Table
Legged
ModerateStand
Flat Lectern
The Empty Hold Over
Gallant
Set Back Trading Co
RotaryTable
The Stronger Stall
Mesa Pro
The Aggressive
Dense
Large Shelve Spot
Official Bear Place
Vacant Table
The Double
Rigid Rack Collective
The Big
HeavyDesk
Kiosk Place
The Topped Tabular Array
Newsroom Trading Co
Lectern Group
Put Over Place
Double Locker Spot
Portable Receptionist Co
Large Board Spot
Night
The Heavy Drawer
The Firmer
The United
Shaped Office Collective
Defensive
Principled Abide
Huge Room
The Rough Tabular Array
Successful Subscribe
The Rental Kiosk
The Rickety
Natal Table
Pedestal Collective
The Noble Stall
Earlier Resist Co
Nearby
Horizontal Remit Place
DecisiveStand
Slack Group
Dressing Set Back
Own Cubicle Collective
Genealogical
Presidential Office
Tiny
Tabular Array Trading Co
Mixed Pedestal Spot
Tolerate Co
Circular Remit
Wide Table
Neutral Resist Spot
Handsome Drawer
Clear Rack Spot
Tolerate Pro
Betrayal Table
Office Collective
Time Tuck
Broad Carrel
The Night
The Front Kiosk
The Aged Endure
GoodStanding
Cubicle Pro
The Clear Resist
The Flat
MakeshiftDesk
Carrel Pro
Topped Postpone
Vigorous Stall Co
Drawer Spot
Locker Co
The Plain Lectern
The Tiny Room
The Broad
The Vacant
EthicalStanding
Times tables Table
Carved Office Spot
Rack Co
Radle Table
Own Lectern Group
The Carved Kiosk
Long Mesa Place
Successful Stall
Huge
Royal
EmptyTable
Put Over Spot
Kiosk Spot
Unequivocal Bear Group
The Small Drawer
Rack Pro
Abide Place
The Littered Lectern
LittleDesk
Finagle Table
Topped Tabulations
Strong Standstill
Naval Table
CircularDesk
Main Receptionist Trading Co
Routing Remit Group
Central Table Co
Successful Sales Booth
LittleTable
Principled Bandstand
Bold
Extreme Suffer Trading Co
Concierge Cubicle
Staple Table
Topped Tuck
Separate Shelve Spot
Brown Locker Place
The Comparative Put Off
Small Kiosk Collective
Top Tabletop
Temporary
OpenStand
Ornate Drawer Spot
Receptionist
IndependentStand
Strong Abide Trading Co
Postnatal Table
Tall
MainDesk
Shaped Receptionist Trading Co
Dressing Defer
The Stronger
Bandstand Trading Co

Creative standing desk company name ideas

Heavy
Bare Drawer Trading Co
Support Co
Breakfast Set Back
Brandon Standing
The Corresponding Remit
Postpone Group
The Folding Shelve
Central Locker
Periodic Hold Over Collective
The Ditch
Front
Inner
Rickety
Set Back Place
Tolerate Co
GallantStand
BrownDesk
NearbyDesk
Rammed Stand
PongTable
Square Shelve Spot
Massive Cubicle Group
The Aged
LittleDesk
The Wide
Dog Bandstand Co
Cubicle Co
CompleteTable
The Successful
TableDesk
The Big
Editorial Receptionist Trading Co
The Moral
The Outer Put Off
Next Tabular Array Group
Wooden Tolerate Co
Legged
CircularDesk
Noble Suffer Group
The Wooden
Put Over Trading Co
The Clear Resist
Resist Group
Times tables Table
Table Room Group
Kiosk Trading Co
Firm Stall Trading Co
The Front Kiosk
The Untidy
The Tiny Room
Writing Mesa Group
Strong Sit
MakeshiftDesk
Cubicle Collective
Long Shelve
The Desperate Resist
Room Trading Co
The Open
Old Abide
Square Tabular Array
The Editorial
The Big Locker
Thick
Clear Support
HolyTable
Endure Co
Above Defer Collective
Fashioned Receptionist Group
The Pong
Portable Newsroom Trading Co
The Plain Put Over
WoodenTable
NobleStand
The Presidential Drawer
Opposite Bear Place
The Heroic
FirmStand
Stronger Sit
Topped Tuck
Topped Tabular
Littered Drawer
Brown Lectern Collective
Resist Spot
Complete
Top Newsroom Collective
BatteredDesk
The Rental
Spanish Carrel Place
The Complete Tabular Array
The Topped Tabular Array
Norway maple Table
Tidy
The Littered Lectern
Gray Office Spot
Set Back Spot
Tolerate Place
Makeshift Newsroom Group
Endure Group
The Resolute Bear
Huge Locker Pro
Stabled Table
Neat Office
The Night
Above Hold Over Spot
PureStand
Temporary
Carved
Battered Cubicle
Consistent
The Chronological
The Public Support
Top Set Back
The Portable
The Rigid
The Rental Kiosk
The Independent
Put Off Spot
The Flat
Bare Hold Over
Carrel Collective
TopTable
Battered
Support Trading Co
EmptyTable
Tabled Table
Decisive Tolerate Co
Official Support Co
Spanish Table
Nearest
LongTable
The Inner
LowTable
The Firmer
Topped Postpone
The Empty Tabular Array
Rental Receptionist

Learn more about starting a standing desk company:

Where to start?

-> Standing desk company plan
-> How to finance a standing desk company?
-> How much does it cost to start a standing desk company?
-> Pros and cons of a standing desk company

Need inspiration?

-> Other standing desk company success stories
-> Marketing ideas for a standing desk company

Other resources

-> Profitability of a standing desk company
-> Standing desk company tips

Funny Standing Desk Company Names

Table Place
Stronger Stance
Dressing
Topped
Endure Co
Scholastic Stature
Beautiful Cubicle
Portable Receptionist Co
Hold Over Co
Breakfast Mesa
Vagal Table
Folding Mesa Trading Co
Low Defer Pro
Writing Lectern Trading Co
DetailedTable
ScarredDesk
Double Dresser
The Class
Subjoined
Circular Remit
Aged
Wooden Locker
The Enormous Carrel
Holy Put Over
Crowded Table Co
Tabled Table
Put Over Place
Kiosk Trading Co
RelativeStanding
Hazel Table
Topped Hold Over Co
The Rental
CorrespondingTable
Circular Mesa Co
Earlier Resist Co
Strong Standstill
Sacred Table Co
Postpone Trading Co
Double Dispatch
Green Put Off Place
Tiny Tuck
The Detailed
Put Off Co
The Legged Set Back
The Editorial
PongTable
Handsome Drawer
OwnDesk
LongTable
Gallant
The Noble
Top Tuck
Strong Stomach
Bagel Table
The Broad
The Little
Clear Rack Spot
The Militant Endure
SubjoinedTable
The Untidy
The Thick
Top Postpone
Breakfast Board Spot
Thick Bandstand Co
Chronological Postpone Group
Stronger Stall
Own Cubicle Collective
Kiosk Spot
Periodic
Folding Defer Place
Scientific Stay
LargeDesk
Drawer Group
United
PublicStand
The Portable
The Heroic
Moderate
Courageous
Rack Group
Tough Support Place
Large
Night
The Moral
Suffer Spot
Cramping Standing
Battered
The Comparative Put Off
Ugandan Standing
Horizontal Remit Place
Last Abide
PrincipledStand
Room Spot
Final Tolerate
The Decisive Rack
Narrow Defer Collective
The Way
Tall Abide Spot
The Time Put Over
BeautifulDesk
The Firmer
Circular Put Over
Double Drawer
Empty
Strong Stand Up
Neonatal Table
Oversized
EconomicStanding
InternationalStanding
Defer Collective
The Rosewood
HolyTable
Positive
Suffer Group
Silver maple Table
Next Defer Pro
The Sacred
Wooden Table
The Militant
Playful Table
The Clean
The Green
The Aged
RoyalTable
The Unequivocal
Spanish Lectern Co
Moral
Board Trading Co
The Chronological
The Final
Red maple Table
Routing Remit Group
The Aggressive
The Dense Suffer
The Folding
TinyTable
The Consistent Resist

Cool standing desk company name ideas

Strong Standpoint
Bear Collective
The Broad
The Empty Tabular Array
Strong Stomach
NearbyDesk
Resist Group
Scientific Stay
RectangularTable
Vigorous Stall Co
MoralStand
The Rickety
Bagel Table
Oval
The Tall Stall
Handsome
Double Documentary
Double Drawer
Heroic
Night Rack Trading Co
Abide Trading Co
Nearest Office
Data Table
Last Support Pro
Defensive Bandstand
Brandon Standing
Postpone Collective
SubjoinedTable
Suffer Group
Double Desktop
Strong Abide Trading Co
Support Trading Co
Gallant Endure Collective
Board Group
Put Over Co
The Definite
Cramping Standing
Empty
The Littered
Last Bandstand Spot
DefensiveStand
Put Off Pro
Board Place
Brown Lectern Collective
Hold Over Collective
Empty Mesa Place
Circular Put Over
Way Defer Spot
The Tiny Room
HeavyDesk
The Oversized Table
The Earlier Support
Inner Hold Over Place
The Green Remit
RosewoodDesk
Spanish Table
The Time Put Over
The Top Put Off
Locker Pro
The Nearby Office
Militant
Gray Office Spot
Remit Collective
Put Over Trading Co
Messy Kiosk Spot
Time Tabular Array
Clear Support
Board Pro
Prolonged
Carrel Spot
WoodenTable
Tabular Array Spot
The Above
Rotary
The Defensive Rack
ForegoingTable
Front Drawer
Postpone Pro
Nearest Table Group
Temporary Tableau
EconomicStanding
Old Kiosk Spot
Receptionist Group
Spanish Locker Trading Co
The Night
Vigorous Bear Group
The Consistent Resist
SuccessfulStand
Tiny Tuck
Neutral Bear Trading Co
Room Trading Co
Circular Mesa Co
Nearby Drawer Pro
RoyalTable
Oversized
Holy Put Over
Firmer Tolerate
Abide Spot
Corresponding Postpone
Pedestal Collective
Top
The Strong Resist
The Pong Defer
Flat Lectern
Detailed Put Off Trading Co
The Front
The Rotary Hold Over
Huge Newsroom Trading Co
Firm
The Aged Endure
Uncompromising
Tables Table
The Time Hold Over
Staple Table
United
The Brown Locker
Red maple Table
Wooden Tolerate Co
The Detailed
Tabular Array Co
Table Lectern Spot
Remit Co
Tall Suffer
RentalDesk
Way Shelve
Standard Put Off Co
Kiosk Pro
Wooden
Rack Pro
Suffer Collective
Slack Group
Little Put Over Collective
Ditch Bear Group
Topped Mesa Pro
The Way
NobleStand
Double Dispatch

Unique standing desk company name ideas

Top Tabulations
Resist Spot
The Militant Endure
Official Resist Place
The Plain Remit
Above Defer Collective
Folding Board
ExtremeStand
AboveTable
The Neutral
The Crowded Room
Room Group
The Next Postpone
The Rental Kiosk
Clanking Standing
Bare Carrel
Put Over Place
Militant Endure Spot
Tall
IdeologicalStand
Portable Kiosk Place
Resolute
FamilyStanding
Decisive Tolerate Co
NightStand
BeautifulDesk
Opposite Bear Place
Large Shelve Group
OwnDesk
Accompanying
Editorial Table
HighDesk
Final Stall Co
Thick Bandstand Co
Lectern Trading Co
The Legged Board
Stagnant Group
NearestDesk
Bare Hold Over
DressingTable
ComparativeTable
Moral Bear Place
VigorousStand
Betrayal Table
Sugar maple Table
Spanish Table Pro
Central Office Spot
The Noble Pedestal
The Successful Abide
Put Off Co
ConsistentStand
Postnatal Table
The Militant
LittleDesk
The Clean
Cubicle Pro
InternationalStanding
Stall Group
Double Desktops
Carrel Pro
Top Tab
Enabled Table
Top Tabulated
The Public Support
Aggressive
Aggressive Abide Pro
Writing
Tidy Office
TableDesk
Stronger Pedestal Co
Maple Table
Plain Lectern Trading Co
Moderate
Successful Standstill
ToppedDesk
Firm Stall Trading Co
The Comparative Put Off
Time Tableau
The Relative
Tidy Lectern
Narrow Hold Over Spot
Last Abide
Table Spot
EmptyTable
The Socioeconomic
The Dense Suffer
Banged Stand
Nearest Office Collective
Hold Over Group
Clean Table Trading Co
Final Tolerate
StrongStand
UnitedStand
Own Carrel Spot
Clear Rack Spot
LegalStanding
The Littered Lectern
The Big Locker
The Double
Breakfast Mesa
TallDesk
The Principled
Ornate Drawer Spot
Successful Suffer
The Complete Tabular Array
Complete Board Place
The Centre
LargeDesk
Huge Tabular Array Spot
The Large
The Plain Table
Defer Place
The Rental
Wide Table
Uncut Spot
Writing Mesa Group
Beautiful Lectern
Separate Shelve Spot
Moderate Bandstand Trading Co
Standard
Circular Mesa
Tabular Array Trading Co
The Folding Shelve
Time Total
Set Back Trading Co
Top Carrel Trading Co
Routing Remit Group
The Extreme Bear
WayTable
Nearby
Rack Co
The Standard Mesa
Support Collective
The Open Endure
Dressing Defer
Finagle Table
Untidy

Cute standing desk company name ideas

Topped Total
Portable Receptionist Co
Official Bear Place
Ugandan Standing
Next Defer
Strong
Concierge Cubicle
Mesa Group
The Plain
Huge Lectern Collective
RotaryTable
Subjoined
The Tough Bandstand
Top Tabular
Neutral Resist Spot
Table Newsroom Collective
Plain
Breakfast Set Back
Wooden Shelve Trading Co
Narrow
The Clean Kiosk
The Last
Folding Mesa Trading Co
Tagle Table
Class
The Bare Kiosk
Rack Trading Co
Above Hold Over
The Scarred
Dense Pedestal Trading Co
Messy Receptionist
CircularDesk
The Clear Resist
Hanged Stand
BigDesk
Newsroom Collective
The Messy Lectern
Consistent
Stronger Stomach
Detailed Put Over
Cubicle Place
Suffer Place
Low Defer Pro
The Ditch
PolishedDesk
The Messy
Battered Cubicle
Bear Spot
Open Bear Pro
The High
Set Back Spot
Foregoing
The Foregoing
The Longer
MainDesk
Pong Defer Trading Co
Makeshift Newsroom Group
Double Depot
Clear
Carrel Collective
The Courageous Bandstand
The Big
The Huge Put Over
The Firm
Untidy Cubicle Place
Antique
The Square
The Massive Lectern
The Dog
DitchStand
Silver maple Table
Drawer Spot
The Top Locker
Stall Trading Co
Chronological Postpone Group
Table Collective
The Battered Drawer
Pure Pedestal Trading Co
Moral Resist
Vigorous Bandstand Trading Co
Shelve Spot
Laban Table
Rack Collective
Broad
Tolerate Spot
StandardTable
Double
StrongerStand
Strong Support
The Pong
Temporary
Newsroom Spot
InnerTable
Flat
Temporary Total
The Small Drawer
Table Room Group
Topped Postpone
Writing Drawer
The Class
Fashioned Receptionist Group
Periodic Hold Over Collective
Royal
Tabular Array Pro
DenseStand
Stronger Rack
Carrel Place
Remit Pro
GrandStand
The Legged Put Over
Concierge Lectern Co
Neutral
The Crowded
The Little
The Decisive
The Complete
Wooden Mesa
The Oval Defer
The Strong Rack
Board Trading Co
Double Dresser
Topped The
Complete
Handsome Table
EarlierStand
Shelve Pro
Successful Stand Up
Dammed Stand
Courageous Abide Place
Time Set Back
United Resist Place
CompleteTable
ShapedDesk
Cluttered
The Strong Support
Jammed Stand
Successful Stance

Clever standing desk company name ideas

DetailedTable
The Periodic
Front Room Trading Co
Defer Trading Co
Room Place
Gray Table Group
Independent Pedestal Trading Co
Cubicle Co
Stabled Table
The Receptionist
Fatal Table
Bandstand Trading Co
Positive
Newsroom Co
Bear Co
Topped Tuck
ToppedTable
Extreme Suffer Trading Co
Massive Table Group
The Enormous
Advanced Uncut
The Firm Bandstand
The Topped Defer
Successful
Way
Top Board
The Fashioned
The Carved Kiosk
Carved Office Spot
Long Shelve Collective
Plain Postpone
Double Documentaries
Strong Stance
The Shaped
Accompanying Mesa
Stall Co
Kiosk Collective
Bare
Gallant
Stronger Bear Collective
Japanese maple Table
The Pure Suffer
Folding Put Off Place
Opposite
The Heroic
Official Support Co
Office Group
Time Tab
The Firmer
Firmer Abide Pro
Round
Drawer Group
Endure Pro
Broad Carrel
TopTable
The Stronger Stall
Receptionist
The Plain Put Over
Circular Set Back Trading Co
Tolerate Place
ChronologicalTable
LowTable
Rectangular
Patient
The Noble Stall
Cradle Table
LongestStanding
Lectern Group
Inner Hold Over
OpenStand
The Unequivocal
Moral
DogStand
Concierge Table Group
The Nearby
Resist Collective
Next Tabular Array Group
BraveStand
Tolerate Pro
Courageous
Crowded
The Thick
Top Tableau
Double Department
Hazel Table
BareTable
Long Shelve
Main
Large Board Spot
Legged Hold Over Spot
Time Board Spot
Polished Put Over
Central Table Co
Handsome Drawer
ClutteredDesk
OldDesk
Shaped Office Collective
The Double Drawer
Successful Subscribe
Tiny Total
Thick
Bandstand Pro
The Heroic Abide
Cubicle Group
The Nearest Cubicle
Old Tolerate Trading Co
Vacant
The Outer
The Tall
The Executive
Long Hold Over Group
Thick Stall Spot
Makeshift Receptionist Place
The Small Locker
ModerateStand
LeggedTable
Principled Abide
Broad Receptionist
The Scientific
Set Back Place
TimeTable
TemporaryTable
ScarredDesk
The Legged Set Back
Kiosk Place
PlainDesk
Narrow Tabular Array Place
Sacred
Positive Stall Co
TinyDesk
The Gallant
Scarred Receptionist Trading Co
The Covered
Horizontal Put Off
Noble Endure Co
Brave Resist
The Accompanying

Best standing desk company name ideas

PresidentialDesk
The Resolute Bear
Defer Group
Defer Collective
Topped Tabulations
Rack Place
Time Tuck
The Independent
Successful Standpoint
Own Lectern Group
The Antique Locker
Aged
Detailed
Pong Put Over
Defer Pro
Topped Hold Over Co
The Huge
Handling Standing
Scholastic Stature
Makeshift Table Co
Postpone Group
Dog Bandstand Co
Mixed Pedestal Spot
The Moral
The Night Pedestal
The Rough Postpone
Office Collective
Strong Pedestal Pro
Main Receptionist Trading Co
The Battered
Desperate
Bare Drawer Trading Co
Set Back Pro
Regular Collective
Next Defer Pro
Sacred Table Co
FirmStand
Stronger Stance
Padding Standing
IndependentStand
Endure Co
Dense Suffer Trading Co
Green
BrownDesk
Pedestal Spot
Double Dashboard
NarrowTable
Tough Support Place
The Opposite Support
Empty Mesa
The Green
Temporary Tabletop
Tolerate Co
The Rotary
Rack Group
Covered Remit
Under Still Trading Co
BareDesk
The Tiny
Strong Stand Up
Oval Put Off
The Dressing
AntiqueDesk
The Rental Office
Topped Tabular
Rigid Rack Collective
Periodic Defer Group
The Temporary
The Opposite
Definite Resist
Opposite Suffer Collective
Inner
Portable Newsroom Trading Co
The Small
Put Over Group
Vacant Table
The Round
Oval Put Over Trading Co
Strong Suffer
The Mixed Endure
Radle Table
Thick Endure
Playful Table
Kiosk Trading Co
The Statistical Mesa
Decisive Support Spot
Tough Endure Place
Put Off Trading Co
Table Trading Co
The Top
Topped
The Uncompromising Tolerate
HolyTable
Dressing
Legged Tabular Array
Huge Room
Separate
LastStand
Stronger Sales Booth
Top Set Back
The Sacred
PrincipledStand
Scientific Stagnant
Battered Lectern Pro
The Circular
The Wide
Tiny Tabletop
Stall Place
Outer
PublicStand
The Desperate Resist
Top Postpone
Metal Room Group
Mesa Collective
Good Vertical
The United
Positive Abide Collective
Small Set Back Pro
Times tables Table
The Executive Drawer
The Genealogical
The Outer Put Off
RigidStand
Top Room Trading Co
The Tall Drawer
Stables Table
Clean Carrel Spot
Temporary Tabulations
Standen Standing
Public Bandstand Trading Co
Shelve Group
Double Locker Spot
Room Pro
Put Off Collective
Tiny
The Presidential
Top Newsroom Collective

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Standing Desk Company:

Simple is always better

This means a few different things. Your standing desk company name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your standing desk company:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

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Starting A Standing Desk Company: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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