1,000+ Trendy Speciality Food Business Names
So, you've come up with the perfect specialty food business idea, but in order to launch, you need a good business name.
And not just a name, but a creative and descriptive name that will make your specialty food business stand out.
The name of your business will forever play a role in:
- Your customers first impression
- Your businesses identity
- The power behind the type of customer your brand attracts
- If you're memorable or not
We've put together a list of the best specialty food business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.
Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your specialty food business.
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Specialty Food Business Name Generator
Want to come up with your own unique company or brand name?
You can generate thousands of specialty food business name ideas for free using our business name generator and instantly check domain availability.
Ideas
Catchy specialty food business name ideas
- Hudson's of West Sussex
- Baked & Cracked
- Harmony Food & Beverage Inc
- Fantini's Food Company
- Effie's Deli
- Alfred & Fred
- Sukhvinder Food
- F&B Business
- Peppery Food
- Bitter Bistro
- Caf Rouge
- Tastee-EAT
- Safest Restaurant in Chicago
- Coca-Cola Bottling Co. of Canada
- Kale and Kettle
- The Fowl Company
- Bite Size Food
- Sauces and Wines
- Luxury Food Co
- You & I Love Food
- Broiled Food
- Poured Food
- Prime Food Court
- Tangy Food Arena
- A La Mode Food
- Salon Food
- Stirred Food Arena
- Hefty Food Arena
- Plumb Food Arena
- Family- Style Food
- Bittersweet Food Court
- Theta Food Court
- Top Pick Food
- Food N Things
- Food Bounties
- Food Wiki
- Plump Food Court
- Exemplary Food ARrena
- Food Globe
- Chopped Food Club
- Grinning Food Emojis
- March Food Court
- Energizing Food Court
- Caramelized Food Court
- Ether Foods
- Buttery Food
- Michelin Star Food
- Adapt Food
- Unphased Food
- The Foodies Agency
- Happy Mealing!
- Munch and Meal
- Haleakala Cafe
- Eat-n-Spend
- Bite & Share
- Eat Out and Bring Back
- Meal Planning Eatery
- Slicing Kitchen
- Meal Prep Meal
- Frodo's Kitchen
- Bun Bistro
- Tastier Than the Real Thing
- The Meal Planning
- Cougar & Co
- Meal Prep for Good
- Meal-Plan-R-Us
- The Food & Beverage Institute
- Heavenly Meal Planning
- Co Meal Planning
- Meal Planning Avenue
- Re Meal Planning
- Meal Emporium
- The Greek Meal
- Peppery Meals
- Gourmet for Health and Taste
- The Cheap
- Coarse Repast Spot
- The Alkaline
- Sacred Lunch
- Predilection Co
- Main Mock Turtle Soup
- Enough
- Undigested Nutrient
- NauseousTaste
- Fine Fed
- Kosher Meat
- The Cooked
- Foodstuff Collective
- The Disagreeable Discernment
- The Single Dinners
- Modern Try
- Spiritual
- AnimalFood
- Non
- Surplus Nutrition Collective
- Snack Pro
- Contemporary Sample
- True Taste Sensation
- FineTaste
- Disagreeable Perceptiveness Co
- Rich Dinners Collective
- Groceries Collective
- LiquidFood
- First Feast
- The Big
- The Nauseous Mouthful
- The Last
- The Last Dish
- NaturalTaste
- Bad Savor Place
- Fine Forage
- ChiefFood
- Fast Foraging
- Hurried Soup Place
- HeavyMeal
- Pure Perceptiveness
- The Sweetish
- Fresh Grocery Co
- Hasty Dish Group
- NecessaryFood
- Meals Co
- FavoriteFood
- Main Menu
- Abundant Meal
- The Simple
Creative specialty food business name ideas
- EasyMeal
- The Principal
- Savour Spot
- Hurried Feast
- The Bitter
- Regular Buffet Group
- True Tastebuds
- The Correct Savor
- The Natural
- Refined Savor Collective
- Valuable Gourmet
- Valuable Grocery
- Delicious Supper Co
- Cooked Dinners
- Sample Co
- Free Breakfast Collective
- Ordinary Supper
- Meal Group
- The Proper
- Meals Place
- GoodMeal
- The Fast Meal
- The Fine
- Little Grocery Group
- Cold Nutritious
- Gourmet Collective
- Groceries Co
- Scanty Soup Spot
- The Green Nutritious
- Rich Dinners Collective
- Bad Savor Place
- Disagreeable Predilection
- IndividualTaste
- The Nutritious
- Best Meat Pro
- BetterFood
- Dinner Place
- CoarseFood
- The Heavy Feast
- Prepared Gourmet Co
- Proper Supper
- The Disagreeable Try
- The Nice
- Classical Appreciation Group
- Good Dinner
- Nauseous Savor Pro
- Fastidious Mouthful Spot
- Nutritious Buffet Co
- Savor Trading Co
- The Delicious
- The Coarse Meals
- Only
- The Kosher
- The Principal Foodstuffs
- ContemporaryTaste
- Huge
- Nice Lunch Place
- Favourite Fresh
- The Spiritual
- Dinner Pro
- Poor
- Perceptiveness Group
- The Own
- The Cold
- Festive
- HeavyMeal
- Little Nutritious Group
- Refined Mouthful
- The Festive Repast
- The Depraved
- Savour Co
- The Tasty
- The Wholesome Meat
- Fine Forage
- Chief Meat
- BetterTaste
- First Buffet
- Solid Dinner
- The Only
- SaltyTaste
- Fine Fed
- Sweet Foodstuff Spot
- Frozen Foodstuff
- Lunch Pro
- Excellent Repast Place
- Fast Fodder
- Fine Foodstuff
- Groceries Trading Co
- Fine Fodder
- Foodstuff Collective
- Frugal Dish Pro
- Mixed Meze
- The False Sample
- The Fresh Grocery
- FineTaste
- Favorite Dinner Collective
- Dinners Spot
- ModernTaste
- PrincipalFood
- Entire
- The Correct
- Cooked
- The Acquired
- The Non
- SatisfyingMeal
- The Substantial
- Nutritious Groceries Co
- Discernment Pro
- Italian Foodstuff
- The Entire Breakfast
- Spicy Nutrition
- Abundant Meal Spot
- Chief
- The Cooked Dinners
- Pure Meals Spot
- Soft Nutrient Spot
- Popular Sample Pro
- Daily
- Depraved
- Dish Pro
- Favorite Feeds
- Main Mock Turtle Soup
- Gourmet Group
- Better Meat
- Sample Group
Learn more about starting a specialty food business:
Where to start?
-> How to start a specialty food business?
-> How much does it cost to start a specialty food business?
-> Pros and cons of a specialty food business
Need inspiration?
-> Other specialty food business success stories
-> Marketing ideas for a specialty food business
-> Specialty food business slogans
Other resources
-> Profitability of a specialty food business
-> Specialty food business tips
Funny Specialty Food Business Names
- Gourmet Collective
- Cold Nutritious
- Daily
- Huge Soup Group
- Fast Foraging
- Discriminating Penchant Trading Co
- Balanced Repast Place
- Pungent
- The Healthy
- Corn Soup Trading Co
- The Available Nutrient
- Heavy Dish Collective
- Hurried Feast
- Pure Perceptiveness
- Necessary Foodstuffs Place
- The True
- Snack Place
- Soft
- GoodFood
- Predilection Trading Co
- DisagreeableTaste
- Predilection Pro
- Hasty Dish Group
- FineTaste
- Kosher Grocery Place
- ExtraFood
- Heavy Soup Co
- Occasional Lunch Group
- The Animal Meals
- Undigested Nutrient
- Superior
- The Frozen
- Free Meat Trading Co
- Dry Meat Pro
- Nice Feast Place
- The Characteristic
- Fine Fed
- Foodstuff Co
- Groceries Place
- Mixed Morate
- Main Mock Turtle Soup
- Classical Try
- The Silent Dinners
- Free Foodstuff
- The Superior
- Single
- BadTaste
- The Favorite
- Classical Appreciation Group
- The Cheap
- The Regular Feast
- The Green
- SweetTaste
- PerfectTaste
- Foul Discernment
- HeavyMeal
- Cheap
- The Musical
- Big
- The Coarse Meal
- Italian
- Perceptiveness Group
- Nutrient Collective
- Popular Sample Pro
- Preference Trading Co
- Favourite Fresh
- ProperFood
- PleasantMeal
- ChiefFood
- The Full Dinner
- CornMeal
- The Ingested
- Excellent Foodstuff
- Much
- Fine Foodstuffs Co
- Mixed
- Dish Trading Co
- Kosher Meat Trading Co
- FestiveMeal
- NonFood
- Undigested
- Fine Fresh
- AvailableFood
- Unpleasant Predilection Spot
- Excellent
- Poor
- GoodMeal
- Meals Place
- Huge
- PleasantTaste
- The Wonderful
- Corn Dish Place
- Better Mouthful Trading Co
- Sweet Savour
- Snack Co
- Silent Lunch Trading Co
- The Yellow Dish
- Fast Fuel
- The Fine
- Acid
- The Individual
- AfterTaste
- EasyMeal
- Own Grocery
- Rich
- Salty Predilection
- ImproperFood
- Fast Foodstuffs
- Supper Trading Co
- PeculiarTaste
- Fresh Grocery Co
- Supper Spot
- Substantial Dish Spot
- Disagreeable Perceptiveness Co
- Dish Spot
- Nutrition Group
- Easy
- UnpleasantTaste
- Feast Co
- The Classical
- The Sacrificial
- Fine Lunch Co
- The Delicate Perceptiveness
- Warm Buffet Co
- HurriedMeal
Cool specialty food business name ideas
- Dinners Collective
- Dry Groceries Collective
- Penchant Collective
- Nutritious Groceries Co
- Extra
- Nauseous Savor Pro
- The Musical
- The Delicate
- Fast
- CheapFood
- The Silent Dinners
- FestiveMeal
- Warm Nutrient Place
- Frozen Feed
- HeavyMeal
- The Entire Dinners
- Fresh Grocery Co
- ComfortableMeal
- Correct Mouthful Place
- The Elaborate
- The Animal Foodstuff
- Savour Pro
- Try Pro
- Savor Trading Co
- FastFood
- QuietMeal
- The Animal Grocery
- Sharp Savour Place
- Plant Nutrient
- Pure Foodstuffs Pro
- Solid Nutrient Collective
- Entire
- Nauseous Perceptiveness Collective
- The Spiritual
- Main
- Grocery Co
- Common Feast
- Discriminating Penchant Trading Co
- Delicious
- Vegetarian Nutrition Co
- Adequate Gourmet Co
- The Solid Feast
- The True
- French Savour
- Acid
- Slight
- First Feast
- Silent Lunch Trading Co
- Fastidious Sample
- Frozen Foodstuff
- Excellent Foodstuff
- Dinner Place
- Poetic
- Principal Nutrient Co
- Sweet Foodstuff Spot
- DailyFood
- TinnedFood
- SuitableFood
- Extra Meal Trading Co
- ContemporaryTaste
- Pungent Savour
- Suitable Meat Group
- FineTaste
- Chief Meat
- Dinner Co
- The Vegetarian
- NaturalTaste
- The Adequate
- The Balanced Dinners
- Perfect Sample Group
- Slight Savour Spot
- FavouriteFood
- The Fine
- Corn
- HurriedMeal
- Prepared Lunch
- Discernment Group
- The Personal
- Buffet Collective
- Only Nutrition Co
- Next
- Prepared
- Nutrition Spot
- Foodstuff Co
- Necessary
- Prepared Gourmet Co
- DeliciousTaste
- BigMeal
- The Principal Gourmet
- Savor Spot
- Sample Collective
- The Popular Penchant
- The Modern
- Popular Appreciation Pro
- The Exquisite
- The Complete
- The Hearty Feast
- The Delicious
- NauseousTaste
- FreeMeal
- The Coarse
- Groceries Co
- The Popular
- Fast Fresh
- Main Buffet Place
- Soft Meat
- HastyMeal
- Nutritious Group
- The Sacrificial Lunch
- True Taste Property
- The Adequate Nutrition
- Refined Savor Group
- Savor Co
- Excellent
- OccasionalMeal
- The Usual
- Nutrient Collective
- Preference Trading Co
- The Nutritious
- Savour Spot
- Big
- Cultivated
- The Tasty
- Valuable Gourmet
- Last
Unique specialty food business name ideas
- The Daily
- Lunch Pro
- The Adequate Groceries
- The Pleasant Discernment
- The Valuable Nutrition
- Poor Nutritious Trading Co
- Mixed Supper Group
- HugeMeal
- The Wholesome
- French
- Grocery Trading Co
- The Depraved
- The Green Nutritious
- The Free
- ProperFood
- Strong Perceptiveness Pro
- Soft Nutrient Spot
- Disagreeable Predilection
- Feast Group
- The Regular Feast
- The Prepared
- PoorFood
- Suitable
- Pure Grocery Spot
- Wonderful
- UnpleasantTaste
- The Last Dish
- Undigested
- After
- Plain Meat Spot
- Surplus Nutrient
- The Cheap
- The Discriminating Predilection
- The Fresh
- Dinner Pro
- Bad Meat Group
- Sour Mouthful Collective
- StrangeTaste
- The Comfortable
- Acquired
- Classical Predilection Collective
- Breakfast Group
- Nutrient Trading Co
- Gourmet Group
- LittleFood
- Spicy
- The Mixed Lunch
- The Cultivated
- Cold Nutritious
- Sweet Savour
- The Questionable Mouthful
- Natural
- The Coarse Meal
- Dinners Co
- Cooked Foodstuff
- Next Snack Co
- Abundant Foodstuff Pro
- Architectural Perceptiveness Pro
- The Nauseous Mouthful
- Sweetish Appreciation
- Own Grocery
- Free Feeds
- True Try
- Superior
- DeliciousMeal
- Daily Meat
- Fine Foodstuff
- Regular Breakfast Co
- DiscriminatingTaste
- Peculiar Perceptiveness Group
- Cultivated Mouthful Place
- The Healthy Grocery
- Spicy Meat Place
- Pure
- Unpleasant Predilection Spot
- The Own
- Pleasant Try
- Plant Foodstuff Trading Co
- The Warm
- Free Dinners Trading Co
- Fast Fed
- Fine Foodstuffs Co
- Mixed
- SweetishTaste
- DayMeal
- Solid Snack Co
- Entire Breakfast Co
- The Fastidious Sample
- GoodMeal
- The Scanty
- Dish Pro
- RefinedTaste
- Salty Appreciation Group
- The Balanced
- ColdMeal
- Huge
- Tinned Meal
- Lunch Co
- Meals Pro
- The Quiet
- Pure Savour Group
- The Good
- Mouthful Pro
- The Improper
- Favorite Feed
- Mouthful Spot
- Tasty
- Meat Co
- Perceptiveness Trading Co
- The Rich
- Full
- FrozenFood
- Warm Breakfast
- More Nutrient Trading Co
- The Frugal
- The Main
- Mild
- Fine Feeds
- Kosher Foodstuffs Pro
- Savor Group
- The Aesthetic Savor
- Dish Trading Co
- The Principal Foodstuffs
- MuchTaste
- Breakfast Spot
Cute specialty food business name ideas
- Ordinary Meat Trading Co
- Prepared Foodstuffs Pro
- Rich
- PureTaste
- Corn Dish Place
- BetterTaste
- Typical
- The Principal
- Indian
- Fine Preference Place
- LiquidFood
- Sample Group
- Fine Fed
- Meat Group
- Common
- Popular
- Tinned
- The Only
- Extra Nutrient Collective
- MixedMeal
- Architectural Predilection Co
- Perceptiveness Group
- True
- Exquisite Savor
- Regular Buffet Group
- The Non Meal
- Only Meat Spot
- BadTaste
- ScantyMeal
- ValuableFood
- Favorite Foodstuffs
- Hurried Dish
- Better Gourmet Trading Co
- Correct
- The Big
- True Tastebuds
- Spicy Nutrition
- Tasty Soup
- Meals Spot
- The Typical
- The Single
- Italian Foodstuff
- Perfect
- Gourmet Trading Co
- Delicious Repast
- Mixed Mat
- ExcellentMeal
- The False
- ModernTaste
- Nutrition Group
- Wholesome
- Quiet Lunch Place
- Main Meze
- Sufficient Nutrient
- The Delicious Mouthful
- CoarseMeal
- Fine
- The Full
- Warm Meals
- The Non
- Decent Dinner Collective
- Dry Meat Pro
- Proper Supper
- Plant Groceries Spot
- The Surplus Foodstuffs
- Sweet
- NutritiousFood
- The Astringent
- The Alkaline
- Adequate Foodstuff Pro
- Main Mycophagy
- PoeticTaste
- Cooked
- Green Foodstuff Collective
- Foul Discernment
- Good Dish Place
- Liquid
- Common Snack
- Appreciation Co
- DelicateTaste
- Mouthful Collective
- Solitary
- Foodstuff Trading Co
- The Day
- PleasantMeal
- Occasional Lunch Group
- The Popular Appreciation
- The Entire Breakfast
- Delicious Supper Co
- Meat Collective
- The Green
- Meals Co
- The Wholesome Meat
- BitterTaste
- Much
- Dish Spot
- The Single Dinners
- Ingested Meat Pro
- Warm Buffet Co
- Extra Foodstuff Collective
- Ordinary
- The Favourite
- Fastidious Preference Spot
- Delicious Buffet Group
- SimpleMeal
- The Light
- Fresh Foraging
- Lunch Collective
- Better Discernment
- Meat Trading Co
- The Special
- Superior Try
- The Popular Preference
- Foodstuff Spot
- Questionable
- Plant Grocery Collective
- Supper Collective
- The Fast Meal
- Sample Trading Co
- DistinctiveTaste
- The Mild
- Necessary Foodstuffs Place
- The Festive Repast
- Much Discernment
- GoodFood
Clever specialty food business name ideas
- Hasty Dinners
- QuestionableTaste
- Big Lunch
- Dinner Collective
- Free Forage
- SufficientFood
- Green Groceries Place
- Cold
- Yellow Breakfast
- The Questionable
- Main Mealtime
- Supper Trading Co
- Main Meatloaf
- Discriminating
- The Festive
- The Yellow Dish
- Fine Feed
- Sharp
- Mixed Meatloaf
- Surplus Nutrition Collective
- PrincipalFood
- Satisfying
- Main Morate
- The Substantial
- Contemporary Sample
- TastyMeal
- The Disagreeable Try
- The Personal Discernment
- Free Meat Trading Co
- CultivatedTaste
- Main Mixed
- ImpeccableTaste
- Refined Savour Place
- The Cooked
- QuickMeal
- LightMeal
- Fine Fuel
- Groceries Spot
- Dinners Place
- Meal Trading Co
- Easy
- The Distinctive
- Favourite Foraging
- Kosher Meat
- Peculiar Mouthful
- The Foul
- PleasantTaste
- Solitary Feast
- SoftFood
- Festive Dinner Pro
- Hurried Soup Place
- Nourishing
- True Taste Sensation
- CoarseFood
- Fine Fodder
- Acquired Savor
- The Poor Gourmet
- The Soft
- AvailableFood
- Organic Meat Co
- Hasty
- Frozen Fresh
- The Only Nutritious
- The Easy Dinner
- SoybeanMeal
- The Classical
- Nutritious Pro
- Yellow Dinners Place
- Penchant Place
- False Predilection Co
- The Hearty
- SacrificialMeal
- CharacteristicTaste
- Nutritious Trading Co
- The False Sample
- Decent
- Solid Nutrition
- FullMeal
- Chief
- Tinned Meal Co
- PeculiarTaste
- Daily Nutrition Co
- The Perfect Predilection
- Favorite Foraging
- Better Mouthful Trading Co
- ArchitecturalTaste
- Refined Mouthful
- ExcellentTaste
- True Savor Spot
- AmpleFood
- Grocery Spot
- Mixed Mycophagy
- Soybean
- Fine Appreciation Group
- Cheap
- Bad Savor Place
- The Delicious Meat
- FavoriteFood
- Grocery Collective
- The Favorite
- Quiet Soup Pro
- The Elegant
- CommonMeal
- Personal Sample Spot
- Snack Place
- Raw Meat Pro
- The Rich Feast
- The Liquid
- Classical Penchant
- The Sacred Supper
- Free Foodstuff
- Distinctive Savor
- Discernment Collective
- Perfect Predilection
- DepravedTaste
- Repast Spot
- Bad Mouthful Spot
- Hearty Supper Group
- LastMeal
- The Individual
- Aesthetic
- Cold Supper Trading Co
- Quiet
- Non
- The Cold
Best specialty food business name ideas
- Disagreeable Perceptiveness Co
- The Italian
- Nutritious Foodstuffs Place
- True Tastable
- Daily Nutritious Spot
- Italian
- Favorite Feeding
- Nice
- The Complete Snack
- Gourmet Collective
- The Comfortable Lunch
- Pure Perceptiveness
- Principal Feast Pro
- Predilection Co
- The Literary
- SatisfyingMeal
- The Delicate Perceptiveness
- SolidFood
- UndigestedFood
- Predilection Group
- Acrid
- Mouthful Trading Co
- Appreciation Group
- The Last
- Plain
- The Heavy Feast
- Breakfast Collective
- Snack Pro
- WarmMeal
- Hot Meat
- Sweet Mouthful Trading Co
- Scanty Soup Spot
- Mixed Meze
- FineMeal
- First Buffet
- Dish Collective
- SpecialMeal
- Better Sample
- DecentMeal
- SourTaste
- Snack Co
- NecessaryFood
- Ingested Groceries Trading Co
- Healthy Nutrient Pro
- Main Mock Turtle Soup
- Bad
- Feast Co
- The Perfect Try
- AlkalineTaste
- The Fresh Grocery
- Special Breakfast
- Perceptiveness Collective
- Modern Try
- Rich Gourmet Co
- Solid Dinner
- Frozen Nutritious
- Little Nutritious Group
- Feast Trading Co
- Sacrificial
- The Superior
- Solitary Breakfast
- Breakfast Trading Co
- ElegantTaste
- Groceries Trading Co
- Free Fresh
- Undigested Meals Spot
- Acquired Discernment Place
- Correct Savour
- Coarse Nutritious Group
- Fresh Nutrition
- The Kosher
- The Enough
- Solid Meal Trading Co
- AnimalFood
- The Liquid Meal
- The Dry
- Substantial
- Favorite
- True Tanginess
- Surplus
- Try Place
- Frozen Foodstuffs
- Satisfying Soup
- Favorite Feeds
- The Undigested Gourmet
- Supper Pro
- The Plain
- Nutrient Spot
- Favorite Buffet
- The Easy
- Nutrition Place
- DailyMeal
- The Poor
- The Ample
- EasyMeal
- Delicate Sample
- Day
- RichFood
- Italian Grocery Co
- Fast Foodstuffs
- Nice Appreciation Pro
- DeliciousFood
- The Correct Savor
- Hearty Soup
- BetterFood
- ChiefFood
- Cooked Dinners
- The Characteristic
- Groceries Collective
- Appreciation Place
- Good Dinner
- The Correct Perceptiveness
- Kosher Grocery Place
- The Perfect
- The Prepared Nutrition
- Lunch Spot
- Raw Foodstuffs Pro
- Predilection Spot
- Meat Pro
- Hot
- CompleteMeal
- Excellent Dinners
- Poetic Appreciation Trading Co
- Favourite Fresh
- Lunch Trading Co
Guide: How To Name Your Business
Why Is Your Business Name Important?
Your business name is one of the single most important pieces to starting a business.
Why?
Because your business name has power.
It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.
It impacts the way in which people remember, refer you, and perceive your business
When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.
Let's take a look at everything you need to consider before deciding on a business name:
Tips To Consider When Naming Your Specialty Food Business:
Simple is always better
This means a few different things. Your specialty food business name should always be:
- Easy to spell
- Easy to pronounce
- Easy to remember
Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.
To test this point, try to think of any well-known reputable brand off the top of your head.
The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.
Your Business Name Should Define What You Do
The name of your business should reflect a defining characteristic of what you do.
Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.
For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.
Consider SEO When Naming Your Business
Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.
There are several different aspects to think about when it comes to SEO & naming your specialty food business:
- Try not to pick a business name that's crowded with other businesses
- Consider naming your business based on highly searched keywords
- Make sure the name of your business matches search intent and what people are looking for
Think about the emotions you want to evoke
Your business name has the power to evoke certain emotions and thoughts from your customer.
It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.
It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.
For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.
Try Not To Pick Something Too Limiting
Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.
If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.
Here are some tips to avoid making this mistake:
- Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
- Try not to name the business after only one product you sell
- Try not to name something based on a current trend
Brainstorming Names For Your Business
If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:
- Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
- Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
- Think about the emotion you want to evoke with your business name
- Ask yourself: If I had to describe my business in one word, what would it be?
From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.
Tips on naming your business
In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.
We've put together a full guide here for naming your business here but will also cover the most critical pieces below:
Is your URL available? Social media handles?
You can check for domain availability here:
Find a domain starting at $0.88
powered by Namecheap
As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.
Other general naming tips
- Consider SEO when naming your business
- Consider naming your business something that reflects what you do and/or who you are
- Keep it simple! Easy to spell, easy to pronounce and easy to remember
- Try not to pick something too limiting that could impact your businesses growth in the future!
Check out our full naming guide here.
Here is a video covering all factors to consider when naming your LLC:
Examples of Great Business Names
When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.
Here are a few examples of great business names (+ how some of these businesses came up with their name):
Competitor Analysis Example
One great way to name your business is by looking at the competition and getting inspiration.
Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:
A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.
The name "Boutique Rye" checks the boxes for naming a business:
- Short and simple
- Easy to spell and easy to remember
- Clearly defines what the company does
- Optimized for SEO (people searching for boutiques)
- Unique and personal touch - tells a story.
Ask Other People
Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!
How we came up with the name Cat Sushi:
So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.
Read the full story ➡️ here
The name "Cat Sushi" checks all the boxes for naming a business:
- Memorable and funny
- Short and simple
- Obvious that they sell treats for cats
- Fun & unique story - their customer literally came up with the name of their business!
The Amazon Example
Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.
The name Amazon came from a simple dictionary search .
Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.
When he told his team, he didn't care for anyone else's input. He was set on it.
Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):
- Represents the largest river in the world, making it very memorable
- The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
- The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
- Easy to spell, pronounce and recommend!
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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