1,000+ Trendy Speciality Food Business Names
So, you've come up with the perfect specialty food business idea, but in order to launch, you need a good business name.
And not just a name, but a creative and descriptive name that will make your specialty food business stand out.
The name of your business will forever play a role in:
- Your customers first impression
- Your businesses identity
- The power behind the type of customer your brand attracts
- If you're memorable or not
We've put together a list of the best specialty food business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.
Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your specialty food business.
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Specialty Food Business Name Generator
Want to come up with your own unique company or brand name?
You can generate thousands of specialty food business name ideas for free using our business name generator and instantly check domain availability.
Ideas
Catchy specialty food business name ideas
- Hudson's of West Sussex
- Baked & Cracked
- Harmony Food & Beverage Inc
- Fantini's Food Company
- Effie's Deli
- Alfred & Fred
- Sukhvinder Food
- F&B Business
- Peppery Food
- Bitter Bistro
- Caf Rouge
- Tastee-EAT
- Safest Restaurant in Chicago
- Coca-Cola Bottling Co. of Canada
- Kale and Kettle
- The Fowl Company
- Bite Size Food
- Sauces and Wines
- Luxury Food Co
- You & I Love Food
- Broiled Food
- Poured Food
- Prime Food Court
- Tangy Food Arena
- A La Mode Food
- Salon Food
- Stirred Food Arena
- Hefty Food Arena
- Plumb Food Arena
- Family- Style Food
- Bittersweet Food Court
- Theta Food Court
- Top Pick Food
- Food N Things
- Food Bounties
- Food Wiki
- Plump Food Court
- Exemplary Food ARrena
- Food Globe
- Chopped Food Club
- Grinning Food Emojis
- March Food Court
- Energizing Food Court
- Caramelized Food Court
- Ether Foods
- Buttery Food
- Michelin Star Food
- Adapt Food
- Unphased Food
- The Foodies Agency
- Happy Mealing!
- Munch and Meal
- Haleakala Cafe
- Eat-n-Spend
- Bite & Share
- Eat Out and Bring Back
- Meal Planning Eatery
- Slicing Kitchen
- Meal Prep Meal
- Frodo's Kitchen
- Bun Bistro
- Tastier Than the Real Thing
- The Meal Planning
- Cougar & Co
- Meal Prep for Good
- Meal-Plan-R-Us
- The Food & Beverage Institute
- Heavenly Meal Planning
- Co Meal Planning
- Meal Planning Avenue
- Re Meal Planning
- Meal Emporium
- The Greek Meal
- Peppery Meals
- Gourmet for Health and Taste
- Questionable Predilection Collective
- Extra
- SufficientFood
- Correct
- HurriedMeal
- TastyMeal
- Soft
- Cooked Foodstuff
- Grocery Spot
- Little Grocery Group
- Alkaline
- Bad Discernment
- Main Mealtime
- Free Fuel
- Fine Foodstuffs Co
- Solitary Feast
- The Liquid Meal
- Festive Dinner Pro
- AmpleFood
- Favourite Foraging
- Gourmet Collective
- Fastidious Sample
- Literary Preference Collective
- The Pure
- Mixed Mealtime
- Cold
- Hearty Supper Group
- NaturalTaste
- Undigested
- Unpleasant
- Questionable
- Sharp
- Much Foodstuff Collective
- The Hearty Feast
- The Festive Repast
- Nutritious Foodstuffs Place
- The Correct Savor
- Mild Perceptiveness
- Perceptiveness Collective
- EasyMeal
- Acrid
- Refined Savour Place
- Foodstuff Collective
- The Liquid
- Refined Savor Collective
- Favorite Fresh
- Festive
- Sample Trading Co
- Single
- Distinctive
Creative specialty food business name ideas
- The Less
- The Free
- Undigested Meals Spot
- Much Foodstuff Collective
- Tasty Soup
- Predilection Collective
- Perfect Predilection
- Dry
- Nauseous Savor Pro
- Only Meat Spot
- Astringent
- Good Dinner
- Hasty
- SweetishTaste
- The Yellow Dish
- FineMeal
- Big
- CoarseMeal
- Huge
- More
- Salty Appreciation Group
- The Sacred
- Classical Penchant
- CharacteristicTaste
- Supper Spot
- Fresh Feeding
- Fine Feed
- Nutrition Place
- The Sumptuous Dinner
- Refined Savor Collective
- Nutritious Spot
- Delicious Buffet Group
- Fine
- Entire Breakfast Co
- Sweet
- The Ordinary
- Fine Foodstuffs
- The Entire Breakfast
- PrincipalFood
- Breakfast Group
- ImpeccableTaste
- The Single Soup
- Only
- GoodTaste
- SoftFood
- Sweetish Appreciation
- Organic Meat Co
- The Wholesome
- The Soybean
- Soft Nutrient Spot
- Fine Preference Place
- Ordinary Supper
- WonderfulMeal
- Nutritious
- Communal
- The Liquid Meal
- Nutritious Foodstuffs Place
- Suitable
- ElegantTaste
- The Poor
- Plant Groceries Spot
- Pure Perceptiveness
- True Taster
- Quiet
- Valuable
- Surplus Nutrition Collective
- Favorite Feeding
- Much
- Nutrient Spot
- Disagreeable Perceptiveness Co
- Meal Group
- CommonMeal
- Special Breakfast
- Scanty Soup Spot
- The Rich
- The Festive
- Dish Co
- Grocery Collective
- The Perfect Predilection
- Heavy Soup Co
- Sacred Snack Co
- SpecialMeal
- FestiveMeal
- Wonderful Repast
- Classical Appreciation Group
- NecessaryFood
- The False Sample
- More Nutrient Trading Co
- Questionable
- PleasantMeal
- DecentMeal
- Savor Spot
- Sweet Foodstuff Spot
- The Mild
- Main Mealtime
- The Disagreeable
- Coarse Repast Spot
- Savor Co
- Rich Gourmet Co
- The Non
- DailyMeal
- Cold Grocery
- The Coarse Meal
- Spiritual Meals Pro
- Popular
- Surplus Nutrient
- Savour Place
- SuitableFood
- Breakfast Collective
- Meal Collective
- True Taste Perception
- Lunch Spot
- Cold Nutritious
- Free Feeds
- Favorite Fodder
- RichMeal
- NaturalTaste
- Ingested Groceries Trading Co
- Substantial
- Adequate Foodstuff Pro
- Supper Pro
- The Pure
- Superior
- The Big
- Slight
Learn more about starting a specialty food business:
Where to start?
-> How to start a specialty food business?
-> How much does it cost to start a specialty food business?
-> Pros and cons of a specialty food business
Need inspiration?
-> Other specialty food business success stories
-> Marketing ideas for a specialty food business
-> Specialty food business slogans
Other resources
-> Profitability of a specialty food business
-> Specialty food business tips
Funny Specialty Food Business Names
- Sour
- Free Feeds
- UnpleasantTaste
- Preference Pro
- The Typical
- Foodstuff Co
- TinnedFood
- Favorite Foodstuffs
- The Popular Preference
- The Yellow
- Bad Savor Place
- French Savour
- The Usual
- Repast Spot
- Grocery Trading Co
- Nutrient Collective
- The Solitary Supper
- The Plant
- The Principal Foodstuffs
- Delicate Mouthful Place
- Free Dinners Trading Co
- Organic Meat Co
- Gourmet Trading Co
- Peculiar Perceptiveness Group
- HastyMeal
- The Favorite
- Special Breakfast
- The Entire Breakfast
- Slight
- The Special
- Dish Pro
- Much
- DiscriminatingTaste
- The Acquired
- True Taste Sensation
- Cooked Feast Trading Co
- The Spicy
- Adequate Foodstuff Pro
- Perceptiveness Group
- Sacrificial
- Refined Penchant
- The Fastidious Sample
- First Feast
- The Personal
- The Nutritious
- Pure Perceptiveness
- Plain Nutrient Co
- Favorite
- SlightTaste
- The Animal Grocery
- Fresh Foraging
- PoeticTaste
- Hurried Feast
- The Hearty
- True Tanginess
- Undigested Foodstuffs Co
- Savour Trading Co
- The Principal Gourmet
- Fastidious Sample
- Abundant
- The Animal Foodstuff
- The Balanced
- Ordinary
- Discriminating Penchant Trading Co
- Ordinary Supper
- The Pure Savor
- Festive Dinner Pro
- The Poor
- Solid Nutrient Collective
- The Exquisite
- Coarse Nutrition Collective
- Perfect Predilection
- True Taste Perception
- Plant Foodstuff Trading Co
- GoodFood
- Solid Snack Co
- FrozenFood
- Superior
- Common
- Grocery Pro
- The Nice
- The Balanced Dinners
- Feast Group
- Favorite Dinner Collective
- The Single
- Hasty Dinners
- The Delicious Meat
- Chief Meat
- Exquisite Savor
- Supper Collective
- Day
- Spicy Nutrition Place
- Classical Try
- Sample Trading Co
- The Personal Discernment
- Quiet Lunch Place
- The Fresh Grocery
- AnimalFood
- Depraved
- Common Feast
- PoorFood
- SaltyTaste
- Soybean
- Snack Place
- Mixed Mealtime
- Aesthetic
- Abundant Foodstuff Pro
- Nutritious Pro
- Cold
- Nice Appreciation Pro
- Kosher Foodstuffs Pro
- Prepared Foodstuffs Pro
- The Coarse Meal
- The Peculiar
- The Light
- True Tastable
- Meals Place
- Refined Savor Group
- IndividualTaste
- Corn Soup Trading Co
- WarmMeal
- The After
- Supper Trading Co
- ContemporaryTaste
- Daily Meat
Cool specialty food business name ideas
- The Delicate
- Snack Pro
- SaltyTaste
- StrangeTaste
- Nutritious Foodstuff Spot
- Necessary Foodstuffs Place
- Acquired
- Snack Place
- Good Dish Place
- Ordinary
- The Only
- Nutrition Place
- Soft Groceries
- Suitable
- The Personal
- Hasty Dish Group
- Breakfast Spot
- Natural Meals Place
- Undigested
- Grocery Co
- Hurried Soup Place
- Meal Group
- Tasty Soup
- Unpleasant
- Gourmet Trading Co
- Enough
- Principal Feast Pro
- Much Foodstuff Collective
- Valuable Grocery
- Abundant Foodstuff Pro
- Surplus Nutrition Collective
- The False Sample
- PerfectTaste
- Delicious Buffet Group
- Undigested Foodstuffs Co
- Excellent Breakfast Place
- Main Meatloaf
- The Aesthetic Savor
- Nutritious Pro
- PrincipalFood
- Foul
- The Popular Penchant
- Solid Dinner
- Breakfast Trading Co
- The Day
- The Tasty
- Full
- Liquid
- The Yellow Dish
- The Cultivated
- Big Lunch
- The Complete
- Satisfying Soup
- IndividualTaste
- Cold Nutritious
- The Pure Nutrient
- Feast Trading Co
- Unpleasant Predilection Spot
- Raw Foodstuffs Pro
- Excellent Dinners
- The Yellow
- Sacrificial
- HugeMeal
- The Single Soup
- Natural
- Astringent
- The Fresh
- Pungent
- Common Snack
- The Classical
- Savour Co
- Healthy Nutrient Pro
- FavoriteFood
- Exquisite Savor
- ScantyMeal
- EntireMeal
- The Principal Gourmet
- Free Breakfast Collective
- Feast Co
- Refined Penchant
- Corn Repast
- The Elaborate
- Alkaline
- Mild Perceptiveness
- The Spiritual Foodstuff
- Acquired Discernment Place
- Silent Lunch Trading Co
- Meals Spot
- Distinctive Savor
- Spicy Nutrition
- The Foul Try
- Aesthetic
- Ordinary Meat Trading Co
- Chief Meat
- FrozenFood
- The Delicious Mouthful
- The Ordinary
- First Buffet
- The Hearty Feast
- The Single Dinners
- Plant Grocery Collective
- Fastidious Mouthful Spot
- Delicate Mouthful Place
- The Fresh Grocery
- Metallic Appreciation Pro
- Italian Grocery Co
- The Better Savour
- Undigested Meals Spot
- Feast Group
- Heavy Dish Collective
- Mixed Mat
- Much
- Popular
- True Tastebuds
- The Distinctive
- Fast Foodstuff
- GoodMeal
- Soybean
- Preference Place
- Discernment Group
- Classical Predilection Collective
- Sweet
- Sacred Snack Co
- AmpleFood
- The Bad
Unique specialty food business name ideas
- Pleasant Try
- Main Menu
- Hot Meat
- The Balanced Dinners
- The Poor
- FavouriteFood
- FreeMeal
- Tinned
- Meals Place
- Day
- Mouthful Pro
- Plant Foodstuff Trading Co
- Questionable
- The Comfortable Lunch
- Acid
- Meals Pro
- Surplus Nutrient
- Yellow Dinners Place
- ExcellentTaste
- The Undigested Gourmet
- ElegantTaste
- Feast Pro
- Preference Trading Co
- Fresh Feeding
- NiceTaste
- The Good
- Predilection Collective
- Entire Breakfast Co
- Lunch Trading Co
- Dish Spot
- False Predilection Co
- BetterFood
- Predilection Trading Co
- The Solid
- MixedMeal
- The Alkaline
- Extra Foodstuff Collective
- Heavy Soup Co
- DiscriminatingTaste
- The Spicy
- Main Morate
- Frozen Foodstuffs
- Valuable
- CharacteristicTaste
- Classical Try
- The Soybean
- The Adequate Nutrition
- WarmMeal
- Distinctive
- Sample Group
- Good Dinner
- Lunch Collective
- Tinned Meal
- The Valuable Nutrition
- Special
- Yellow Breakfast
- Vegetarian
- NiceMeal
- Hasty Dinners
- Excellent
- ModernTaste
- Plain
- Excellent Nutrition
- The Easy Dinner
- Excellent Foodstuff
- SoybeanMeal
- Free Foodstuff
- FestiveMeal
- TastyMeal
- Solitary
- Poor Nutritious Trading Co
- GoodTaste
- CultivatedTaste
- NecessaryFood
- Nutrition Group
- Corn
- Fresh Fresh
- The Salty
- The Vegetarian
- Suitable Meat Group
- The Sacrificial Lunch
- Salty Appreciation Group
- The Comfortable
- Mild
- The Coarse Meal
- Fine Foodstuff
- Sweet Savour
- Favorite Fresh
- Only Meat Spot
- FineFood
- The Modern
- The Fast
- Vegetarian Nutrition Co
- Penchant Spot
- Fine Foodstuffs
- The Cooked Dinners
- Perceptiveness Pro
- SoftFood
- True Taste Sensation
- Hurried Dinner Collective
- Buffet Collective
- The Main
- The Sweetish
- Sample Collective
- Hasty
- The Wholesome Meat
- Better Sample
- The Mild
- Mixed Mock Turtle Soup
- The Disagreeable Try
- Fast Foraging
- Poetic
- Nutritious Co
- The Non
- PleasantTaste
- The Last
- The Individual
- Savour Trading Co
- Spicy Nutrition Place
- Groceries Group
- Nutrition Spot
- Cooked Dinners
- Free Meat Trading Co
- PureTaste
- Free Feeds
Cute specialty food business name ideas
- The Last Dish
- Wonderful Repast
- Nutritious Spot
- Nutritious
- The Depraved
- Contemporary Sample
- NauseousTaste
- The Non Meal
- Pure Foodstuffs Pro
- Entire
- Extra
- Huge Soup Group
- Favorite Dinner Collective
- Abundant
- Nutrient Collective
- Rich Dinners Collective
- The Mixed Lunch
- ExtraFood
- BadTaste
- Groceries Collective
- Ingested
- The Bitter
- Fast Fresh
- The Spiritual
- Cold Grocery
- The Substantial
- Fast Fed
- ContemporaryTaste
- The Surplus Foodstuffs
- SourTaste
- GoodFood
- Dry
- The Cooked
- True Tastiness
- Cold Supper Trading Co
- Principal Nutrient Co
- The Architectural
- Main Meager
- Pure Grocery Spot
- Improper Foodstuffs Co
- The Adequate Groceries
- Sumptuous Dinner Group
- Cultivated
- Repast Spot
- EasyMeal
- Savor Spot
- Coarse Nutrition Collective
- Groceries Trading Co
- The Poor Gourmet
- Favorite Foodstuffs
- Perfect
- The Agreeable
- The Fastidious Sample
- Predilection Spot
- Better
- The Disagreeable Discernment
- The Big
- The Delicious
- Quiet Soup Pro
- Classical Appreciation Group
- Mixed Meatloaf
- Fine Fuel
- Foodstuff Spot
- Surplus
- Dish Co
- Soft
- The Silent Dinners
- Rich Gourmet Co
- BitterTaste
- Fast Fuel
- The Hearty
- Mixed Menu
- Daily Nutrition Co
- Proper
- Principal
- The Ample
- Poor
- ImpeccableTaste
- Ingested Meat Pro
- Modern Try
- Hot
- The Green Nutritious
- Perceptiveness Trading Co
- Meal Spot
- Cooked
- CheapFood
- ArchitecturalTaste
- The Available Nutrient
- Warm Buffet Co
- Pure Meals Spot
- Soup Pro
- Frozen Grocery Group
- Favorite Buffet
- Warm Meals
- Plain Nutrient Co
- Mouthful Collective
- The Correct
- Special Breakfast
- RichFood
- Fast Foodstuffs
- Perceptiveness Group
- DeliciousMeal
- Nauseous Perceptiveness Collective
- Extra Nutrient Collective
- Classical Penchant
- Solid Snack Co
- The Entire Breakfast
- The Favorite
- Raw Meat Pro
- Meal Collective
- Frugal Dish Pro
- Savour Place
- UndigestedFood
- The Festive Repast
- The Musical
- ExcellentMeal
- Main Mixed
- Tasty
- Good
- The Foul Savour
- True Tastable
- Cooked Feast Trading Co
- Warm Nutrient Place
- The Dry
- PoorFood
Clever specialty food business name ideas
- The Coarse Soup
- Daily
- AnimalFood
- Indian Feast Co
- The Healthy Grocery
- The Italian
- Artistic
- Prepared Foodstuffs Pro
- The Wholesome
- Dinners Place
- Best Meat Pro
- Frozen Fuel
- Sufficient Nutrient
- Decent
- LiteraryTaste
- True
- Nutritious Group
- The Mixed
- Proper Meat
- UnpleasantTaste
- The Astringent
- Supper Spot
- Meat Collective
- AfterTaste
- AvailableFood
- Ordinary Groceries Place
- ProperFood
- Discernment Pro
- Fine Forage
- Wonderful Repast Collective
- Try Pro
- Bad Meat Group
- SimpleMeal
- Fastidious Sample
- The Principal
- AbundantFood
- The Proper
- Foul Discernment
- Best
- Fast Gourmet Co
- The Quiet
- KosherFood
- Bad Discernment
- The Frugal
- Corn Soup Trading Co
- RichMeal
- Excellent Repast Place
- Bad Nutritious Pro
- DepravedTaste
- The True
- The Cheap
- Wonderful
- DayMeal
- Favourite Foraging
- Supper Group
- Single
- QuestionableTaste
- The Perfect Try
- Italian Foodstuff
- Main Mealtime
- DeliciousFood
- AlkalineTaste
- Corn Dish Place
- Italian Nutritious Place
- Correct
- Architectural Perceptiveness Pro
- Fine Feeds
- Correct Mouthful Place
- Lunch Co
- Breakfast Group
- The Acquired
- Refined Savour Place
- Substantial
- Appreciation Place
- The Plant
- The Principal Foodstuffs
- DisagreeableTaste
- The Frozen
- The Balanced
- Mixed Meager
- Cold
- Italian
- Favorite Feeds
- DelicateTaste
- The Rich Soup
- Pure
- Sweet Mouthful Trading Co
- The Foul
- Fine Fresh
- Aesthetic Penchant Group
- The Animal Grocery
- Adequate Foodstuff Pro
- Savor Trading Co
- NutritiousFood
- Dinners Spot
- DistinctiveTaste
- Disagreeable Perceptiveness Co
- Festive Lunch Place
- Meat Trading Co
- The Coarse
- Grocery Spot
- Undigested Nutrient
- The Questionable Mouthful
- SuperiorTaste
- Favorite
- Disagreeable Predilection
- WarmTaste
- LastMeal
- BigMeal
- The Pure
- Predilection Pro
- Last
- Cheap
- Fine Fodder
- Savor Group
- The Sumptuous Dinner
- Refined Savor Group
- Daily Meat
- The Aesthetic
- Coarse
- Dish Trading Co
- The Easy
- Poetic Appreciation Trading Co
- Prepared
- Festive
Best specialty food business name ideas
- Bad Groceries Place
- Surplus Nutritious Pro
- True Tanginess
- Nice Lunch Place
- Dish Collective
- Correct Savour
- The Raw
- Lunch Spot
- Common Feast
- The Pleasant Discernment
- DailyMeal
- AcridTaste
- Delicious Meat Pro
- More Nutrient Trading Co
- Nourishing
- Main Mycophagy
- Only Nutrition Co
- Better Meat
- Nutritious Buffet Co
- Bad Savor Place
- The Warm
- Sour Mouthful Collective
- Fresh Grocery Co
- DeliciousTaste
- Mixed Mixed
- Acrid
- Supper Pro
- Savour Pro
- Free Foodstuffs Trading Co
- Strong Perceptiveness Pro
- More
- Kosher Foodstuffs Pro
- The Superior
- The Ingested
- The Sacrificial
- FineMeal
- Prepared Gourmet Co
- Metallic Try
- Refined Mouthful
- Try Place
- Spicy
- The Popular
- Own Grocery
- Dinners Co
- Free
- Occasional
- Bad Mouthful Spot
- The Solitary Supper
- PeculiarTaste
- SatisfyingMeal
- CompleteMeal
- Groceries Spot
- After
- Fresh Foodstuff
- The Full Dinner
- Plant
- The Excellent
- Fine
- Festive Dinner Pro
- The Communal
- Groceries Place
- ImproperFood
- HotMeal
- Sweet Nutrient Spot
- The Natural Appreciation
- Supper Trading Co
- Perfect Sample Group
- Hurried Feast
- Solid Nutrition
- Chief
- Peculiar Perceptiveness Group
- SufficientFood
- Ingested Groceries Trading Co
- Delicate Sample
- Next
- Salty Predilection
- Perceptiveness Collective
- Fine Fed
- The Nauseous
- Common
- Foodstuff Co
- Nutrient Spot
- The Less
- Sacred Lunch
- Quiet
- True Taster
- Spiritual
- Kosher Meat
- Delicious Mouthful Collective
- Nutritious Trading Co
- The Satisfying
- Personal Sample Spot
- The Acrid
- SuitableFood
- Next Snack Co
- Chafed Taste
- After Appreciation
- The Regular Feast
- Organic
- Architectural Predilection Co
- Buffet Co
- The Discriminating Predilection
- Dinners Trading Co
- Dinner Pro
- Predilection Co
- The Single
- CoarseFood
- Main Meze
- The Healthy
- Meat Co
- The Surplus
- Much Nutrition Spot
- Savour Group
- VegetarianMeal
- Warm Breakfast
- Acquired Savor
- Meals Co
- Communal
- OccasionalMeal
- True Taste Property
- Penchant Place
- FineTaste
- The Popular Preference
- Perfect Predilection
- Favourite Fresh
Guide: How To Name Your Business
Why Is Your Business Name Important?
Your business name is one of the single most important pieces to starting a business.
Why?
Because your business name has power.
It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.
It impacts the way in which people remember, refer you, and perceive your business
When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.
Let's take a look at everything you need to consider before deciding on a business name:
Tips To Consider When Naming Your Specialty Food Business:
Simple is always better
This means a few different things. Your specialty food business name should always be:
- Easy to spell
- Easy to pronounce
- Easy to remember
Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.
To test this point, try to think of any well-known reputable brand off the top of your head.
The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.
Your Business Name Should Define What You Do
The name of your business should reflect a defining characteristic of what you do.
Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.
For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.
Consider SEO When Naming Your Business
Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.
There are several different aspects to think about when it comes to SEO & naming your specialty food business:
- Try not to pick a business name that's crowded with other businesses
- Consider naming your business based on highly searched keywords
- Make sure the name of your business matches search intent and what people are looking for
Think about the emotions you want to evoke
Your business name has the power to evoke certain emotions and thoughts from your customer.
It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.
It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.
For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.
Try Not To Pick Something Too Limiting
Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.
If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.
Here are some tips to avoid making this mistake:
- Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
- Try not to name the business after only one product you sell
- Try not to name something based on a current trend
Brainstorming Names For Your Business
If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:
- Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
- Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
- Think about the emotion you want to evoke with your business name
- Ask yourself: If I had to describe my business in one word, what would it be?
From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.
Tips on naming your business
In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.
We've put together a full guide here for naming your business here but will also cover the most critical pieces below:
Is your URL available? Social media handles?
You can check for domain availability here:
Find a domain starting at $0.88
powered by Namecheap
As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.
Other general naming tips
- Consider SEO when naming your business
- Consider naming your business something that reflects what you do and/or who you are
- Keep it simple! Easy to spell, easy to pronounce and easy to remember
- Try not to pick something too limiting that could impact your businesses growth in the future!
Check out our full naming guide here.
Here is a video covering all factors to consider when naming your LLC:
Examples of Great Business Names
When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.
Here are a few examples of great business names (+ how some of these businesses came up with their name):
Competitor Analysis Example
One great way to name your business is by looking at the competition and getting inspiration.
Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:
A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.
The name "Boutique Rye" checks the boxes for naming a business:
- Short and simple
- Easy to spell and easy to remember
- Clearly defines what the company does
- Optimized for SEO (people searching for boutiques)
- Unique and personal touch - tells a story.
Ask Other People
Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!
How we came up with the name Cat Sushi:
So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.
Read the full story ➡️ here
The name "Cat Sushi" checks all the boxes for naming a business:
- Memorable and funny
- Short and simple
- Obvious that they sell treats for cats
- Fun & unique story - their customer literally came up with the name of their business!
The Amazon Example
Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.
The name Amazon came from a simple dictionary search .
Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.
When he told his team, he didn't care for anyone else's input. He was set on it.
Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):
- Represents the largest river in the world, making it very memorable
- The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
- The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
- Easy to spell, pronounce and recommend!
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.