1,000+ Creative Sneaker Reseller Business Names

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Updated: January 19th, 2023

So, you've come up with the perfect sneaker reseller business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your sneaker reseller business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best sneaker reseller business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your sneaker reseller business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Sneaker Reseller Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of sneaker reseller business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy sneaker reseller business name ideas

The Canvas
Cowboy Boot
Basic Footgear
Wild Steps
The Footwear
Tiny Feet
Soft Spot
Crazy Collection
The Sandal Scandal
Seek Sneaker Co
Streetwear Comfort
The Small Steps
Firm Grip
The Cobbler
The Buckle Collection
Laced
Shoe Shaped
Hightop Sports
The Loafer Pro
Sneaker Spot
Clog Boot
Fit In
Dap Runner
Suede Footwear
Sneak Peek
Sneaky
The Pair
The Boot Rush
Messy Kicks
On Foot
Runner Shoe
Comfort Pro
Basic Accessory
Classic Shine
Loose Sock
The Classy Footwear
Perfect Fit
Extra Mile
Tip Toe
Game On
In Style
FootPrint
Steps
World Of Sneakers
Fancy Co
HandPicked
Shiny Wear
One & Only
Just Right
Mighty Shoe Place
Basics
Soft Double
Classic Front
Slayer
Fast Action
Active Footwear
Black Shoe
Shoe Spot
New Sole
Grip
Foot Shaped
The Shoe Pro
Just Another Shoe
My Sneaker
New Pair
Active Run
Trainers
Trendy Footwear
Socks & Shoes
Single Kick
Foot Wing
Pro Shoe
The Shoe Canvas
Holy Foot
The Jog
The Top Shoe
Bloody Slipper Pro
Stinky Sportswear
The Directed Boot
UnlacedSneaker
Small
Short Thrill
Small Shoe
Clean Trainer Co
Worn Game
Retread Resell
Bloody
Single Trainer
Other
Stinky Basketball
Topped Shoe Place
The Flat
Few
The Mysterious
The Few
The Other
Blue peter Sneaker
Right Sandal
Lone Tennis Shoe Group
Grips Kicks
Exposure meter Sneaker
Strips Kicks
Athletic
Again Resell
Postoperative Boot
Dreamer Sneaker
Stinky Shoemaker
Basketball Co
The Top Trainer
The Left Basket
The Ragged
Pole Horseshoe
Expensive Provide With Shoes
Top Sock Group
Space heater Sneaker
Right Trainer Co
White Ball Co
Scuffed Sportswear
Boots Place
The Blue
Gas meter Sneaker
Single Tennis Shoe Pro
The Green Tennis Shoe
Czechoslovak Basketball Spot
Scuffed Slingback
The Brutal
Heavy Gripe Collective
And Sneaker Place
Old Ball Place
Old
Shiny Shoelace
Single Gym Shoe Trading Co
Ball Co
White Footwear Spot
AlternateKicks
New Footwear Trading Co
Expensive
The Soled
The Snow
White Tennis Shoe Place
Ragged Ball Pro

Creative sneaker reseller business name ideas

Footwear Co
The Small Shoe
Carpet sweeper Sneaker
Pink Horseshoe Co
Shaped Footwear Trading Co
Boots Spot
Trainer Co
The Mysterious Slipper
The Hot
Whips Kicks
Thrill Group
Scuffed Sandal
The Shaped
Basic
Stinky Slipper
Eger Sneaker
Beamer Sneaker
The Toed Footwear
Stinky Shoemaker
SecondSneaker
Eater Sneaker
Reaper Sneaker
Shiny Stocking
Bee eater Sneaker
The Bloody
Old
The Savage Gripe
Expensive Provide With Shoes
Little Ball
Old Shoe Co
Shiny Slipper
Back Boot
Red Basketball Trading Co
The Right
The Second Tennis Shoe
Shaped Stocking
Scuffed Shoe Place
The Classic Gym Shoe
The Mysterious Footwear
Clean Trainer Group
Asset Resell
Scuffed Tennis Shoe Place
Eastern red cedar Sneaker
Stinky Sock
Surgical Stool
Little Tennis Shoe Co
The Classic Ball
Tattered
Libor Sneaker
The Double Boot
Secondary Shoelace
The Pink Basketball
Left
The Cheap
Seater Sneaker
Speakers Sneaker
The Successive
Made Lace Pro
Hot Basketball
Stinky Sportswear
Cheap Sandal Collective
CzechoslovakSneaker
Scuffed Basketball Place
PinkSneaker
Left Slipper Trading Co
Free Complain Group
Game Spot
The Frantic
Successful
Deeper Sneaker
Old Slipper
Hot
White cedar Sneaker
Small Suede
The White Basket
Top Basketball
Single Trainer
The Wet Basketball
The Ragged
Loose Lace Trading Co
Fever Sneaker
Single Skateboard
Ragged Footwear Collective
Golden Horseshoe Group
Solid Boot Place
The Topped Slipper
The Small
Wild Recoil Place
The Mysterious
Worn Footwear Pro
The Giant Gym Shoe
Water meter Sneaker
HotSneaker
Classic Basketball Pro
Sly
Blue Boot Collective
ViolentKicks
Worn
Flat Provide With Shoes Group
Sell Co
Flat
Basket Collective
Rebar Sneaker
Buckled Footwear Spot
Clean Trainer
Kilometre Sneaker
Torn Ball
Scuffed Sandal Co
The Soft
Sole
New
The Mighty
The Snow
Majestic Basketball Group
Left Basket Spot
White Ball Co
And Sneaker Place
Secondary Silverside
Blue Trainer
The Unlaced Footwear
Brown Footwear Collective
AthleticShoe
ToppedSneaker
Few
The Straight
TopSneaker
Other Gym Shoe Place
RightSneaker
FrontShoe
The Old
Creeper Sneaker
Vigorous Sound Off Co
Single Slingback
The Foot
Leader Sneaker
Brake Shoe Pro
Cheap Sandal Trading Co
NervousKicks
The Quick
Tattered Basketball
Second Surfboard

Learn more about starting a sneaker reseller business:

Where to start?

-> How much does it cost to start a sneaker reseller business?
-> Pros and cons of a sneaker reseller business

Need inspiration?

-> Other sneaker reseller business success stories
-> Marketing ideas for a sneaker reseller business
-> Sneaker reseller business slogans

Other resources

-> Profitability of a sneaker reseller business
-> Sneaker reseller business tips

Funny Sneaker Reseller Business Names

The Frantic
Dreamer Sneaker
White Boot Spot
The Topped Slipper
Tremendous Gripe Place
Wet Ball Trading Co
The Few
Red Boot
WornSneaker
Gripe Group
Scuffed
Scuffed Shoe
Soled Sandal
The Clean Shoe
Red Horseshoe Collective
Stinky Suede
Classic
Reseller Collective
Secondary Silverside
Single Slipper
Shiny Provide With Shoes
Breeder Sneaker
Hot Basketball
Lost Sneaker Spot
The Padded
The Classic Gym Shoe
Clean Sandal Trading Co
The Red Gym Shoe
Horseshoe Group
Tennis Shoe Co
Secondary
The Ordinary Basketball
Sell Pro
Low
Other Basket Group
Beakers Sneaker
Tennis Shoe Trading Co
Giant Footwear
Bloody Slipper Pro
OrdinaryShoe
The Ordinary
Resold Group
Second Sportswear
The Single
White Boots
Giant Game Co
LowKicks
Basketball Trading Co
The Little Shoe
TinyShoe
Torn Ball
Big Horseshoe Place
Basketball Group
Acquire Spot
Classic Slipper Spot
Red Basket Collective
Metre Sneaker
Single Skateboard
The Pink Lace
Slipper Spot
The And
Wet Trainer Collective
Torn Footwear
Game Group
Ball Collective
White Sandal Co
Red
The Orthopedic
Clean Tennis Shoe Place
ViolentKicks
Single Sportswear
Basic Boot
Shaped Footwear Trading Co
Single Sabot
The Brutal
New Basketball Pro
The Old Footwear
Secondary Sock
Pink Horseshoe Co
Bloody Gym Shoe Pro
The Worn Basket
HotShoe
Resold Trading Co
Footwear Trading Co
Left Gym Shoe
Game Pro
Giant Basketball
Made Provide With Shoes
The Leather Sock
Bee eater Sneaker
Old Trainer Group
Right Game
Trainer Collective
Sharp Gripe
And Sneaker Place
New Shoe
The Brown
Ragged Footwear Collective
Hot
Backward Flush
Ball Co
Shoe Trading Co
The Giant Game
Retread Resell
Resold Place
The Padded Sandal
Expensive Footwear
Blue Boot Co
Mips Kicks
The White Basket
GrubbySneaker
Worn Game Group
Surgical Slipper Group
The Lost
AthleticShoe
Right Trainer Co
Red Gym Shoe Group
The Tiny
Backward Gripe
Shiny
The Filthy Footwear
BasicKicks
Scuffed Sock
Single Surfboard
Reseller Place
Sole Soulier
Lone Tennis Shoe Group
The Toed Footwear
Space heater Sneaker
Other Basketball Group
Left Slipper Group
Circulate Trading Co
Sneaker Trading Co
The Heeled Sock
PointedShoe
Mind reader Sneaker
The Padded Trainer
Sneaker Co
Heavy Gripe Collective
Second Skateboard
Cedar Sneaker

Cool sneaker reseller business name ideas

White Provide With Shoes
White cedar Sneaker
Lost Slipper Pro
The Double Boot
Tennis Shoe Place
Clean Trainer Co
Cheap Ball Place
The Giant Gym Shoe
The Topped Ball
Cedar Sneaker
Bloody Tennis Shoe Spot
The Giant
The Little Footwear
Snow Soulier
Slipper Trading Co
Hot Slipper Pro
Giant Gym Shoe Pro
Big Brake Shoe
The Ragged Tennis Shoe
NervousKicks
Giant Footwear
Torn Slipper
Left Boot Group
Clean
The Majestic Trainer
Red Trainer Group
Ships Kicks
LeftSneaker
Ball Collective
Torn Sandal Collective
Majestic
Pink Lace Group
Solar eclipse Kicks
Scuffed
Blue Footwear Pro
Kilometre Sneaker
The Classic
Small Basket Co
GentleKicks
Lip reader Sneaker
Filthy Footwear Trading Co
The Finished
Single Slingback
Giant Game Co
NewSneaker
Shaped Stocking
Left Trainer
The Tiny
The Hot
Czechoslovak Basketball Group
Slipper Group
Small Sock
The Green Tennis Shoe
LacedShoe
Topped Shoe Trading Co
The Left Gym Shoe
Topped Basketball Spot
Neater Sneaker
Ordinary Trainer
Bloody Footwear
Indirect Sound Off Place
Small Basketball Collective
Footwear Spot
Sole Soulier
Praetor Sneaker
Second Sock
The Lost Boot
The Grubby Ball
GrubbySneaker
The Pink Basketball
Tennis Shoe Trading Co
Shiny Sandal
CheapSneaker
The Tight
The Right Shoe
Pink Trainer Pro
Red Boot
CzechoslovakSneaker
Unlaced Trainer
NumerousKicks
White Sandal Co
Torn Ball
Iron Footwear Collective
Shaped Sandal
Cheap Sandal Trading Co
Accessory
The Athletic
Shaped Sneaker
IronShoe
ToppedSneaker
Surgical Sabot
Eider Sneaker
Trainer Collective
Stinky Slipper
Sell Pro
Majestic Basketball Group
Demeter Sneaker
Minority leader Sneaker
Feeble Sound Off
LustyKicks
Classic Game Co
BlueSneaker
Footwear Trading Co
Distribute Collective
The Topped Slipper
Ordinary Game Pro
Eater Sneaker
Torn Slipper Collective
Strips Kicks
Hot Game
Sundry Recoil
The Scuffed Basket
RedSneaker
The Classic Gym Shoe
Metre Sneaker
Top Basketball
Expensive Basketball Group
Scuffed Streetwear
Two Sandal
Old Gym Shoe Co
Game Collective
Stinky Suede
Cheap Tennis Shoe Place
The High
Game Spot
Back Bang Collective
Basket Group
Small Suede
Pink Slipper Collective
The Right Provide With Shoes
Secondary Shoelace
The Side Rush
Heater Sneaker
Classic
Left Gym Shoe
The Other
The Brutal
Padded Basketball
Stinky Slingback
Wild
TatteredSneaker

Unique sneaker reseller business name ideas

And Sneaker Place
Red Horseshoe Collective
Old Sandal Place
LeatherShoe
The Ragged
Shiny Sabot
The Single
ClassicSneaker
The Tattered
Surgical Sneaker
Hot Boots Spot
Clean Shoe Place
Athletic Horseshoe Pro
The Other Game
Padded Tennis Shoe Spot
Clean Basket Trading Co
Laced Horseshoe
The Old Tennis Shoe
Eclipse Kicks
Basketball Spot
The Worn Basket
Free Complain
Hot Sandal Trading Co
Grips Kicks
Sock Co
LeadingShoe
Resale Co
The Pink Slipper
Surgical Stool
The Basic Bang
Steeper Sneaker
Big Horseshoe Place
The Bloody Basket
Bang Pro
Lone Ball Co
White Boot Spot
The Right Sandal
Sole
The Two Slipper
The Ordinary Ball
Horseshoe Place
Gym Shoe Group
HeavyShoe
The Loose
The Blue
Right Sandal
Gum Brake Shoe Place
Blue Sandal
Two Slipper Collective
Worn
The Unlaced
Lips Kicks
The Soft
Single Ball Pro
The Wet
Secondary Sock
The Hand Boots
Sandal Trading Co
PointedShoe
DesperateKicks
Topped Ball Collective
Numerous
Scissor Gripe Co
The Pole
Reseller Place
Blue Boot Collective
Short Charge
The Little Shoe
Old Ball
Low
Left Basket Spot
Surgical
Green Slipper
Game Place
The Tight Slipper
New Basketball Pro
The Leather Sock
Brown
The Left Basket
Shoe Trading Co
Gym Shoe Spot
RightSneaker
Vigorous Sound Off Co
Clean Trainer Group
Single Slipper
IndirectKicks
Blue Provide With Shoes Pro
The Majestic
New Shoe Pro
Single Sock
Leaper Sneaker
Vicious Recoil Place
Clean Sandal Trading Co
The Red
Sharp Gripe
Loose
Tiny Boot Place
Expensive Ball Co
Feature Sneaker
Second Slipper
The Worn
Bloody Gym Shoe Pro
Scuffed Tennis Shoe Place
The Small Shoe
The Pretty Boots
Expensive Ball Place
Scuffed Ball Co
Ball Group
Shiny Stocking
Scuffed Footwear Group
Lay reader Sneaker
Shiny Soulier
Left
The Filthy Shoe
OtherSneaker
Sock Group
The Unlaced Footwear
Ball Place
Single Shoe
Light meter Sneaker
Boot Spot
The White Basket
Wet Slipper Pro
Left Sandal Co
Stinky Sportswear
The Accessory
Shaped
OrdinaryShoe
Sole Stool
The New Sandal
Lost Sneaker Spot
The Tremendous
Red cedar Sneaker
Whips Kicks
Tremendous Gripe Place
Sell Co
The New Slipper
Soled Sandal
Giant Sandal Spot
Ball Trading Co
The Old Footwear

Cute sneaker reseller business name ideas

Single Basketball
Brown Footwear Collective
Golden Horseshoe Group
Secondary Sandal
Trainer Co
Giant Basketball
GumShoe
Sandal Group
Water heater Sneaker
Small Footwear Collective
Short Thrill Trading Co
Soled Stocking
Stinky Sandal
The Surgical Lace
Circulate Co
Gym Shoe Collective
Sundry Complain
Purchase Group
Shiny Provide With Shoes
The Vicious
Sock Collective
Alternate Sound Off
Ellipse Kicks
Sandal Pro
Stinky Shoemaker
Pink Gym Shoe Spot
Sneaker Trading Co
Lost Sneaker Collective
The Basic
Game Group
Hand Provide With Shoes Trading Co
Scuffed Tennis Shoe Pro
Golden Sneaker Trading Co
The Leather
Lone Tennis Shoe Pro
Tennis Shoe Co
Lone Basket Pro
The Pink Ball
Beamer Sneaker
ViciousKicks
ViolentKicks
Red Slipper
Small Sandal
Sneaker Co
The Leading
Classic Basketball Collective
Shaped Lace
Soled Sole
Small Slipper
Leather Horseshoe
Classic Gym Shoe Place
The Mysterious Footwear
Old Ball Place
Small Trainer
The Grubby
Single Sandal
Scuffed Sandal Co
The Wet Basketball
Expensive Basketball
TinyShoe
Right Trainer Co
The Little
Dainty Footwear Group
Hot Basketball
Giant
Soled Sock
BrokenShoe
Basket Collective
White Boots
Stinky Gym Shoe
The Filthy Footwear
Resold Place
Small Footwear
The Secondary
Single Shoemaker
Other Trainer
The Sharp
The Dainty
Extra
The Green
The Second Sandal
Single Gym Shoe Trading Co
Seater Sneaker
Free
Peter Sneaker
Sole Sandal
BrownShoe
The Brown
The Expensive
Other
Blue Ball
The Leather Sandal
The Leather Sneaker
Ordinary Trainer Collective
Czechoslovak Footwear
The Czechoslovak
White Tennis Shoe Place
Meter Sneaker
Trainer Place
Green Gym Shoe
Stinky Surfboard
Other Basket Group
Mighty Recoil Collective
Boot Collective
Partial eclipse Kicks
Unlaced Sandal Collective
Czechoslovak Trainer
Meaner Sneaker
LowKicks
New
Other Gym Shoe Place
Iron Boots Pro
Leaguer Sneaker
CleanSneaker
The Top Footwear
The Side Sound Off
Purchase Spot
Flat
Single
Blue Boot Co
Thrill Co
Red
Right Ball
Torn Trainer
The Leading Provide With Shoes
Small Surfboard
Single Trainer
TightShoe
The Frantic
Buckled Footwear Place
Recoil Spot
Bloody
ScuffedSneaker
Soft Stool
Secondary Sabot
SuddenKicks
Mysterious Basket Trading Co
MightyKicks
Soled Sabot
The Little Brake Shoe
The Scuffed

Clever sneaker reseller business name ideas

Free Complain Group
The Torn
White Footwear Spot
New Trainer Co
Ordinary
Right Basket Group
The Snow Sock
Shoe Place
Lone Tennis Shoe Group
Blue Shoe
Shaped Silverside
Orthopedic Footwear
Soled Slipper
Boots Place
Pole Horseshoe
Small Game Collective
Speakers Sneaker
Thrill Group
Bloody Slipper Pro
The Cheap Slipper
Right Game
Classic Gym Shoe
The White Ball
Cheater Sneaker
Red Sandal
Beeper Sneaker
Surgical Sandal Collective
Second Sandal
Consecutive Recoil
Other Basketball Place
Secondary Silverside
AccessoryShoe
Pink Gym Shoe Place
BuckledShoe
The Cheap
Penalty Squawk
Left Tennis Shoe Pro
Gym Shoe Co
Ragged Footwear Collective
Incense cedar Sneaker
T bar Sneaker
Sneaky Sneaker
Stinky Basketball
The Giant Game
Accessory Boots
Scuffed Shoemaker
Red Basketball Trading Co
Classic Basketball Pro
Little Ball Pro
Second Trainer Collective
Wet Slipper Group
Successful
Tattered Basketball
Pink Shoe Spot
Shiny Sock
The Mighty
Horseshoe Spot
The Rear
Believer Sneaker
Little Basketball
Electric heater Sneaker
The And
Basket Place
Nips Kicks
Carpet sweeper Sneaker
Soft Silverside
Czechoslovak
White Boot Trading Co
Drips Kicks
Clean Trainer
OldShoe
The Soled
Scuffed Tennis Shoe Trading Co
The Czechoslovak Slipper
Czechoslovak Basketball
The Other Gym Shoe
Game Pro
The Majestic Gym Shoe
AthleticShoe
Rear
Feeder Sneaker
Reaper Sneaker
Right
Ball Co
Dreamer Sneaker
Ragged Tennis Shoe Pro
Shaped Horseshoe
The Right
The White
The Narrow Lace
Majestic Basket Place
The Single Slipper
Red Ball Co
Heavy Sandal Place
Short Thrill
Ragged Tennis Shoe
The Iron Boots
Other Gym Shoe
Complain Collective
Basketball Pro
Expensive Gym Shoe
Second Sportswear
Boots Collective
HandShoe
Iron Brake Shoe Group
The Small
Mysterious Footwear
Soled
The Left
Ordinary Shoe Pro
The Clean
Trainer Group
Polished
Back Boot
Cheap
The Scuffed Basketball
Giant Tennis Shoe
Boot Pro
The Polished
Expensive Provide With Shoes
Sandal Spot
The Worn Slipper
Scuffed Slipper
Detour Sneaker
The Classic Slipper
Gym Shoe Pro
Bee eater Sneaker
Seekers Sneaker
Single Tennis Shoe Pro
Wooden Slipper Collective
Red Sandal Place
Resells Resell
Gripe Group
Green Trainer Group
ConvulsiveKicks
Second Skateboard
Torn Tennis Shoe Place
Sole Sole
The Red Trainer
UnlacedSneaker
Brake Shoe Group

Best sneaker reseller business name ideas

Basketball Collective
The Top Gym Shoe
Mysterious
Ragged Ball Pro
The Savage Gripe
Mysterious Basketball Place
The Heeled Sock
Shiny Slipper
BlueShoe
Acquire Spot
Sudden Squawk
The Ordinary Basketball
The Red Game
Slipper Collective
The Stinky
Clean Tennis Shoe Place
Wet Sandal
FilthySneaker
Ordinary Slipper Place
Sandal Co
The Padded Sandal
Gas meter Sneaker
The Single Footwear
PaddedSneaker
The Bloody
Athletic Horseshoe Trading Co
Lone
Sole Slipper
Expensive Basket Group
Scuffed Basketball Place
DoubleKicks
Czechoslovak Footwear Spot
Loose Horseshoe Spot
Ragged
The Directed
WetSneaker
Horseshoe Trading Co
The Gentle Flush
Tennis Shoe Collective
Buckled Sandal
Sandal Collective
Right Trainer Place
Secondary Sneaker
The Buckled
Green Basketball
SmallSneaker
Bang Place
Hot
Lieder Sneaker
Secondary Sole
The Brown Sneaker
Side Complain
Double
Unlaced Basket
Game Trading Co
White Slipper
Small Streetwear
Asset Resell
Scuffed Slipper Place
Old Basket Group
Breeder Sneaker
Stinky Skateboard
The Clean Sandal
Single Slipper Trading Co
Wet Basket Co
The Old Game
Drop
Scuffed Sportswear
Basketball Group
Single Suede
Single Soulier
Backward Boot Group
The Low
Mips Kicks
Foot Lace
The Mysterious Slipper
The Top Shoe
Red Gym Shoe Group
Scuffed Sandal
Heavy Gripe Collective
Pink
ExpensiveSneaker
The Giant Tennis Shoe
Toed
The Grubby Game
PinkSneaker
Soled Soulier
The Boot
Front
The Free
Vicious
Solid Boot Place
Single Skateboard
Wet Sandal Group
Cheap Slipper Trading Co
Second Slingback
The Frantic Squawk
Topped
Resold Trading Co
The Directed Boot
The Clean Tennis Shoe
FranticKicks
Left Horseshoe Co
Padded Basket Group
Mule
Sound Off Co
Red Footwear
Slipper Pro
The Penalty
Basic
Acquire Trading Co
And
LittleShoe
The Unlaced Gym Shoe
FrontShoe
Little Ball
Trainer Spot
Peeper Sneaker
Left Footwear Collective
Ordinary Basketball Place
Flush Co
Blue Slipper Place
The Other Footwear
Red Basket Collective
Left Basketball
Several Flush Spot
Scuffed Sandal Place
Laced Sock
The Front Provide With Shoes
Grubby
Second Trainer
Sneaker Collective
Clean Basketball Co
Filthy Basketball Collective
Pips Kicks
TwoShoe
Big
Topped Shoe Place
Expensive Footwear
Stinky Streetwear
Worn Slipper Place

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Sneaker Reseller Business:

Simple is always better

This means a few different things. Your sneaker reseller business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your sneaker reseller business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

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Starting A Sneaker Reseller Business: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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