1,000+ Creative Skateboard Company Names

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Updated: January 19th, 2023

So, you've come up with the perfect skateboard company idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your skateboard company stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best skateboard company ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your skateboard company.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Skateboard Company Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of skateboard company name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy skateboard company name ideas

The Relentless
Driven Roulette Wheel
The Lonely Rag
Shallow Surfboard
Spinning Bike Pro
Stationary Sidewalk
Bmx Collective
The Red Plank
Slight Sail
SmoothRoller
LowerRoller
Straight Tumbler Pigeon
Flat Tumbler Pigeon Spot
Rapid Route
Pregnant Skatepark
Battered Vigilante Group
The First Bmx
The Russian Curler
Mount Place
The Large Board
Snowy Swim
The Rapid
The Cool
Clover Roller
Daily Tease
The Ordinary
Lapping
LoudSurf
Stationary Surfboard
Self Defence Pro
Heavy Spool
Stationary Sneaker
Own Self Defence Co
Free Bait Place
Calm Sailing
Engraved Capstan
LargeSkateboard
The Motorized Surfboard
Snowy Skateboard
The Smooth
Slow
Driver Trading Co
Snowy Surfboard Co
SpongeRoller
The New
The New Self Defense
Russian Rolling Wave
Rear Spool Group
First Skate Co
Blue
HandWheel
Delightful Bait Pro
Stationary Vigilante Trading Co
Third
The Terrible
Old Board Pro
RoughRide
GiganticWheel
IdlerRoller
Gray Surfboard Spot
Capstan Pro
The Driven Rolling Wave
Records Skateboard
Tease Group
Soaker Roller
The Spiked Hair Curler
HolyRoller
The Splendid
Conical Hair Curler Place
The Road
Ski Spot
Rolling Ski Collective
Shared Sit
Overnight Taunt Group
Hawaiian Windsurf
Slight
Considerable Sailing
Roll Pro
The Colloid
Hot Tumbler Pigeon Spot
TreacherousSurf
The Roaring
Rough Rally
EternalSurf
Moderate Sailing
WaterWheel
Foaming
Ordinary
Popcorn Skateboard
Wooden Hair Curler Collective
Oversized Snowboard
Shallow Snowboard
The Vibratory
Rough Ridership
The Excellent
Rear Rotary
Roll Trading Co
The Savage
Motorized Board
Hour
The Abrasive Rack
Terrible
Road Rotary
Surfboard Trading Co
GiantWheel
Yellow Board Collective
Rack Place
Yellow dwarf Surf
The The Driver
Holy Curler Spot
Breasted Curler Collective
The Large Plate
Gambler Place
Thunderous
Own Self Defense
The Constant
The Smooth Rolling Wave
The Exciting Rally
The Own Snowboard
Lonely Mount Group
The Giant
The Splendid Browsing
Heavy Sail Place
And
Rear Reamer
Horizontal Tumbler
Oversized Plate Trading Co
AndRoller
Oversized Skatepark Trading Co
The Red Skatepark
Vigilante Pro
Beloved Plate
Revolving Ratholing
Terrible Snowboard Co
Road Reel

Creative skateboard company name ideas

Rear Rails
Road Reamer
Hawaiian Windsurf
Large
Occasional
Stationary Bmx Spot
The Motorized Surfboard
Rough
Board Trading Co
SideWheel
Noisy
Exhilarating Rally Group
Heaviest Channel Surf Collective
HardenedRoller
Terrific Browsing Spot
Engraved Capstan
Revolving Roll Group
Sponge Capstan Group
Terrific
SpokedWheel
Stationary Surfboard
Squeaky Bike
The Turbulent
Sailing Spot
The Beautiful
The Cold
Undershot
Strong Scoter
Incoming Browsing
Mount Place
Hot Rag
Savage Breaker
Colloid Surfboard Co
The And
Rack Co
Coil Group
Older Roller
New Surfboard Place
The New Vigilante
Skate Place
Dry Roll Group
Soldier Roller
Russian Role
Booming
Shallow Sail
Dry Capstan Group
Stormy Surfboard Trading Co
Rolling Wave Co
The Foaming
Hour
Sail Co
White
Sheepsfoot Coil
Battered Self Defence
Yellow Board Trading Co
Wooden Wheel And Axle
Restless
Large Plate Place
ColdRide
Therefore Skateboard
Large Surfboard Spot
LowSurf
LastRide
ShallowSurf
Road Rolling Wave
Inch Roll Trading Co
Cod Co
Self Defence Trading Co
The Large Skate
Exciting
Tumbler Place
MotorizedSkateboard
Solid Roll Co
Roll Place
Road Ratchet Wheel
Boulder Roller
The Stormy Channel Surf
Coil Pro
Slight Skateboard
Wharf Surf
The Quiet Ski
Turbulent Breaker Co
Wheeled Rolling Wave Collective
RevolvingRoller
The Stationary
Shallow Sailing
Closer Roller
Own Board Trading Co
Oversized Snowboard
And Taunt Group
Worth Cod
Shallow Ski
Poker Roller
Bicycle Group
TerribleSurf
Tumbler Pigeon Co
Squeaky Roulette Wheel
Beloved Board Co
Hair Curler Collective
Distant
CoveredRoller
Restless Breaker
And Tantalize Trading Co
The Enormous
Mount Spot
The Wooden
Ball Collective
Breakers Spot
Vibratory Curler
The Incoming Breaker
Beloved Skatepark
Shallow Skateboard
Gambler Place
Vertical Roll Trading Co
Inked Roll Pro
The Red Surfboard
The Top Roll
Yellow Plank
Strong Ski
Covered
HolyRoller
Heavy Channel Surf
The Rapid
Eternal
Foamy Surfboard Collective
The Third
Snowy Skateboard
Morph Surf
Channel Surf Group
The Shallow
Spool Pro
Skate boards Skateboard
Records Skateboard
Coaster Roller
Pregnant Self Defence

Learn more about starting a skateboard company:

Where to start?

-> How much does it cost to start a skateboard company?
-> Pros and cons of a skateboard company

Need inspiration?

-> Other skateboard company success stories
-> Marketing ideas for a skateboard company

Other resources

-> Skateboard company tips

Funny Skateboard Company Names

Capstan Spot
Violent
The Distant Surfboard
Revolving
The Deep
Small Roll Collective
Broken
BottomRoller
Light Channel Surf
The Water
Lazy
Board Place
Savage Breaker
The Worth
Stormy Swim
The Giant Bmx
Stationary Self Defence
The Enjoyable Tease
Thrower Roller
Driven Wheel Around Spot
The Stormy Channel Surf
LappingSurf
Eternal
Sail Co
IdlerRoller
Wave Place
Choppy
Over Twit Co
Wooden Spool Trading Co
White Ski Pro
Third
The Motorized Vigilante
Day Rag Co
The Own
Minute Twit Pro
The Eternal Ski
Deep Breaker
Foot Gambler
Two
The Pregnant
Ball Collective
Giant Plate Group
The Horizontal
Front Pedal Group
Hail storm Skateboard
The Gear
BelovedSkateboard
The Splendid Browsing
Shallow Surfboard
BigRoller
Foaming
Light
Wooden Windscreen Wiper
Foamy Breaker Trading Co
Older Roller
Single Roll Trading Co
Own Self Defense
The Corrugated Ball
Battered Vigilante Group
Smaller Gambler
Stationary Sled
The Single Driver
Big
Taunt Trading Co
Red dwarf Surf
The Breasted Ball
Over Roller
The Exciting Rally
Yellow Self Defence
Race horse Skateboard
Fly Brake Spot
Brake Co
RightWheel
Shallow
Front
Worth Cod
Large Self Defense
Frothy Breakers
Stationary Sneaker
Foot
Rough Rag
Solid
Self Defence Group
The Low
Sailing Spot
LazySurf
The Smooth
Motorized
Coil Collective
FoamySurf
Giant Board Trading Co
Beloved
The Snowy
The Pregnant Plank
Rapid Rally
Nearby Sail Trading Co
Narrow Roll
The Huge
Yellow dwarf Surf
TwoWheel
The Incoming Breaker
Fluted Gambler
The Uncomfortable
Wooden
Double
The Blue Breaker
The Own Self Defence
The Large Board
Tumbler Pigeon Spot
Terrible
FourWheel
Motorized Board
Roll Pro
Holy Curler Spot
Odor Roller
Stormy Scuba Dive
Own Self Defence Trading Co
InchWheel
Stationary Bmx Spot
Skate Pro
Rear Roll
Quiet Browsing Place
Moderate Sailing
Treacherous Surfboard Spot
Choppy Windsurf Spot
The Minute Mount
The Motorized
Mount Place
PaddleWheel
Tumbler Pigeon Collective
The Old Self Defence
The Short Rally
Revolving Capstan Trading Co
Curler Place
Pregnant Self Defence

Cool skateboard company name ideas

Capstan Spot
Booming
Free Rag Pro
The Snowy
Wheeled Rolling Wave Collective
Foamy Snowboard
OuterSurf
Beloved
The Stern
Vertical
The Large Surfboard
Hot
The Off Bicycle
Wooden Wheel Around
Inked Roll Pro
Snowy Skateboard
Pneumatic Roll
Splendid Surfers
Thunderous Wave
The Favorite
Spool Trading Co
Large Brake Pro
Folder Roller
Heated
The Icy
Mile Cod
Giant Brake Place
Incoming Snowboard
Snowy Sailing
Roulette Wheel Spot
Wheeled
Skatepark Trading Co
The Splendid
The Corrugated
Hate for Skateboard
Turbulent Ski
Slight Skateboard
Stationary Plank Spot
Wild Twit
Surfboard Collective
Solid Roulette Wheel
Oversized Plank Trading Co
Pedal Pro
Light Capstan Pro
Plank Collective
The Savage
The Large Board
Rear Roll
Way more Skateboard
Distant Sail
The Foot
Rapid Route
Calm
The Rapid
The Beautiful
The Vibratory
The Considerable Surfboard
Skatepark Group
Oversized Plate Trading Co
HardRoller
Treacherous Wave
Browsing Place
Magic Drive
Shallow Sailing
Gambler Pro
Tedious Tease
Lonely Mount Group
Ordinary
LowSurf
Oversized Snowboard
Considerable Sailing
MildSurf
Slight Surfers
Surfboard Co
Self Defense Collective
Old Plank Spot
Slow
FourWheel
Channel Surf Place
ThrillingRide
TerribleSurf
Plate Group
Revolving Roll Group
New Self Defense
Ski Spot
Ski Co
Battered Self Defence
Spur Bike Trading Co
The Russian Curler
Small Roll Collective
SmoothRoller
FlatRoller
Coil Collective
Large
Breakers Collective
Colloid Surfboard Co
HeavySurf
Hate whores Skateboard
Moderate Sailing
The First
BigRoller
Daily Tease
The Relentless
The Six Roulette Wheel
Idle Roll Spot
Solitary Sit Trading Co
Taunt Trading Co
Involved Skateboard
The Cold
Rear Role
The Dreadful Sail
Squeaky
Smoother Drive Spot
Holy Curler Spot
Foamy Breaker Trading Co
Rapid Road
The Giant Skate
The Uncomfortable
Colloid
The Tired Tumbler Pigeon
The Beloved
Hardcore Skateboard
The Large Skate
DayRide
The Motorized Plate
Rear
The Eternal
Stationary Skatepark
Wooden Windscreen Wiper
FreeRide
Rapid Rag
Coaster Roller
Wooden Brake Pro
Claymore Skateboard
Treacherous Surfboard Spot

Unique skateboard company name ideas

Red Self Defence Trading Co
Choppy Windsurf Trading Co
MotorizedSkateboard
Before Skateboard
The Third
Blue shorts Skateboard
Sponge Capstan Group
Live
Smoother
Bmx Collective
The Overnight
Snowboard Co
Revolving Rotary
The Sponge Roll
Horizontal
WhiteSurf
Terrible
The Yellow
Holder Roller
Strong
Steering Wheel Collective
The First Skate
OffWheel
The Motorized
The Smoother Rag
Hate more Skateboard
The Thunderous
Rough Channel Surf
MemorableRide
Self Defense Trading Co
The New Vigilante
The Biggest Windsurf
The White Sailing
Poker Roller
Blower Roller
Hardened
SolidRoller
Plate Collective
The Gear
Rotating
Rolling Ski Collective
LargeSkateboard
Driven Roulette Wheel
Occasional
Rear Reel
Rapid Rally
Spool Spot
Coil Group
Road
Foamy Windsurf
Lazy Windsurf
ThirdWheel
The Smooth Rolling Wave
Mixed Surfboard
Considerable Windsurf
Squeaky Bike
Revolving Pedal
Slow Rally Place
Smooth
RoadRoller
The Furious
Sheepsfoot Coil
Windsurf Pro
The Third Gambler
Stationary Self Defense
Narrow Roll
Russian Rotary
RollingSurf
Gear Driver Collective
The Oversized Skatepark
Large Board Pro
Outer
The Russian Roll
Roaring Snowboard Pro
OutsideWheel
Wooden Wheelchair
Stormy Swim
Stationary Vigilante Trading Co
The Foaming
Hand
The Fixed Cycle
Sleigh Sit Trading Co
Stormy Scuba
Surging Surfboard
Day Tease Group
Light Tumbler Pigeon
EightWheel
Stationary Skate
Own Self Defense
The Lovely Rag
Perilous
The Big
Rough
The Battered Plank
Terrific
The Corrugated Ball
Solid Rolling Wave Group
CalmSurf
Incoming Browsing
NearbySurf
SunWheel
The Oversized Board
The Flat
Rolling Sail Trading Co
Bmx Spot
Wooden Hair Curler Collective
Free Bait Place
The Vertical
Heavy Sail Place
IcySurf
Pregnant
Foot Gambler
Old Vigilante
Persian Driver
Shallow Surfers
Moderate Breaker Collective
Longest Sit Pro
First Skatepark
Breaker Group
Longest Mount Spot
Ski Trading Co
The Perilous Twit
Shallow Scoter
Gambler Trading Co
Stationary Snowboard
Wooden Wheelie
The Driven Steering Wheel
Bottom Capstan Spot
SpongeRoller
Pay for Skateboard
Dusty
Mount Collective
Uncomfortable Tease
And Tantalize Trading Co
First Skate Co

Cute skateboard company name ideas

The Constant Snowboard
WaterWheel
Own Vigilante Place
Balance Brake
LappingSurf
Yellow Plate Trading Co
Star wars Skateboard
Glorious
Foamy Surfboard Collective
Airport Skateboard
The Large Rack
Rainstorm Skateboard
The Safe
Calm Channel Surf Trading Co
Terrific Browsing Spot
The Wooden
Spool Pro
Bmx Co
Slow Coil Collective
Frothy Sailing
Fixed Bike Trading Co
The Huge
Undershot
Skate Place
Eternal
ModerateSurf
Big
Strong Ski
Lapping Channel Surf Pro
LargeWheel
TwoWheel
Emotional Rag Spot
The Cylindrical
Odor Roller
The Large Self Defence
Records Skateboard
Vertical Curler Trading Co
Yellow Board Collective
The Pregnant Surfboard
Blue
Rapid Ridership
The New
Road Ratholing
Magnificent Breakers Pro
Noisy Wave Collective
Giant Bmx Co
The Way
The Live Spool
FamousRide
Skatepark Co
SapRoller
Plank Group
The Glorious
Savage Breaker
Constant Browsing
The Distant
Covered
OversizedSkateboard
Restless
The Four Pedal
The New Snowboard
The Glorious Taunt
Breaker Pro
The Enjoyable Tease
Driven Wheel Around Spot
EmotionalRide
The Two
ThunderousSurf
Headed
Snowboard Spot
And
Old Bmx
SideWheel
Gray Windsurf Trading Co
Short
QuickRide
Bicycle Spot
The Spherical
Strong Scoter
The Atlantic
TremendousSurf
The Lapping Windsurf
SheepsfootRoller
The Stationary
The Beloved Bmx
The Constant
The Lower
Stationary Skatepark Group
Battered Surfboard
Battered Surfboard Place
Road Reamer
Soft Capstan
ConicalRoller
The Roaring
Twit Trading Co
The Soft
Mount Place
PregnantSkateboard
The Considerable Browsing
Wave Trading Co
Water Windscreen Wiper
The Violent
ThreeWheel
Roll Group
The Abrasive Rack
Russian Ratchet Wheel
Squeaky Roulette Wheel
The New Board
Own Snowboard Collective
The Giant Bike
Snowboard Place
Hot Gambler Co
Poster Roller
Heaviest Snowboard Spot
Bait Group
SingleWheel
The Noisy Wave
Longer Rag
Giant Self Defence Co
The Hard
Snowstorm Skateboard
Surging Scuba Dive
Rack Place
The Single Driver
Stationary Sled
Oversized Skatepark Trading Co
Stationary Sidewalk
The Spare
Shallow Skateboard
Hail storm Skateboard
Inch Roll Trading Co
Mixed Ski Spot
Smooth Capstan Co
Snowy Snowboard
Road Roll

Clever skateboard company name ideas

The Inch Tumbler
Flat Tumbler Pigeon Spot
Calm Sailing
The Road
Yellow Vigilante Collective
WarmSurf
LazySurf
The Six Steering Wheel
Pregnant Skatepark
Self Defence Group
FrontRoller
Shallow Surfboard
WetRide
Own Self Defence Co
RevolvingRoller
Hour
Hard
The New Self Defence
IdleWheel
Spiked Gambler Place
Road Reel
The Own
Daily Sit Collective
FlyWheel
ViolentSurf
Tumbler Pigeon Place
BelovedSkateboard
Loner Roller
Rolling Wave Co
Front
Plank Spot
Two Spool Group
Roll Pro
Foot
Beloved Plate
Front Pedal Group
The Pregnant Plank
Roaring Sailing
Breakers Group
Cylindrical Tumbler Spot
Motorized Board
Stationary Bmx Trading Co
Grooved Gambler
The Weary
The First Bmx
OldSkateboard
Frothy
Windsurf Co
The Foaming Windsurf
The Smooth Mount
Pregnant Board Trading Co
Russian Ribbon
Toothed
DustyRide
The Short Rally
Own Bmx
Shallow Ski Trading Co
Pin
Battered
AndRoller
YellowSkateboard
Gray Surfboard Spot
CogWheel
Grooved
The Red Plank
Giant Plate Group
Gear
The Upper
Racehorse Skateboard
Oversized Board Collective
Battered Skate
Rear Rails
Beloved Board Co
The Old Self Defence
Breasted Hair Curler
The Lazy
The Distant Surfboard
Soaker Roller
Mower Roller
Slight Sail
Fluted Gambler
Snowboard Group
Interesting Taunt Place
Strong Sailing
The Giant Driver
The Eternal Ski
The Powerful
BatteredSkateboard
Powerful Channel Surf
Russian Rolling Wave
BottomRoller
SphericalRoller
The Dangerous Breaker
Tapered
Yellow Board Trading Co
Cycle Trading Co
The Revolving
Dwarf Surf
Revolving Reamer
First Board Group
Red Self Defense
Cog Wheel Around
Roaring
Considerable
Surfboard Spot
Quiet Browsing Place
Distant
Race horse Skateboard
The Smooth
HardenedRoller
Beloved Board
Channel Surf Co
White Ski Pro
MagicWheel
Skatepark Place
Coil Pro
The Powered
Shallow
ExhilaratingRide
Lapping
Self Defense Place
Wooden Wiper Motor
The Raging
Breaker Collective
The Enormous
Stage door Skateboard
The Pregnant
Scarf Surf
FoamySurf
GentleSurf
Choppy Windsurf Spot
Revolving Roll
Breaker Trading Co
Rough Route
The Spiked Hair Curler

Best skateboard company name ideas

VibratoryRoller
The Shallow
Ordinary Tumbler Co
Channel Surf Collective
Sailing Spot
Stationary Vigilante Place
The Eight
The Fluted Rolling Wave
Curler Spot
Day Rag Co
Vigilante Pro
Giant
Roll Spot
Water Wheel Around
The Loud Channel Surf
Silent Mount
The Giant Wave
Board Spot
RightWheel
HeaviestSurf
Skate boards Skateboard
Plate Pro
Bicycle Group
Large Skatepark Pro
Rough Road
Wild Breakers Trading Co
Light Tumbler Co
Engraved Capstan
Breakers Trading Co
The Six
Large Surfboard Spot
Exhilarating Rally Group
Oversized Skate Place
Enormous Steering Wheel Co
Stationary Snowboard Trading Co
EternalSurf
The Circular
Old Self Defense
Yellow Plank
Savage Surfboard
Tumbler Pigeon Collective
The Stormy Channel Surf
The Fifth
Huge
Rolling
LovelyRide
The Broad Gambler
SpinningWheel
Ipod Skateboard
CorrugatedRoller
The The
The Driven Rolling Wave
Sail Place
The Heavy
Lakeshore Skateboard
Fly Brake Spot
Wooden Wickers
Rear Curler
The Perilous
Pleasant Taunt Spot
Warm Breaker Group
Tease Group
Larger
Own Board Trading Co
Rough Rally
FirstRide
Gentle Windsurf Spot
The Tremendous
Sailing Pro
Enormous
First Snowboard Place
Corrugated Gambler Pro
The Red
Tumbler Place
Spur Driver Pro
Shallow Snowboard
The Giant
The Rough
Thunderous
Wooden Wheelset
Orf Surf
Body boards Skateboard
NarrowRoller
Rolling Wave Pro
The Excellent Snowboard
Revolving
Sober Roller
The Stationary Bmx
The Smoother
Heavy Channel Surf
High
Revolving Rails
The Long Taunt
The Battered Skate
Green Breaker Trading Co
CoveredRoller
Vigilante Place
GiantWheel
Oversized Skate
Lazy
Heavy Spool
Own Self Defense Spot
The The Driver
The Solid Roll
Rough Roll
Water Wheelie
Plain Coil Trading Co
The Beloved Self Defense
Red
The Three
Own
Channel Surf Trading Co
Own Self Defence Trading Co
Soft Snowboard
Thunderstorm Skateboard
Hair Curler Co
Pregnant Self Defence
Dry Capstan Group
HeavyWheel
Rear Rotary
Ton Gambler Spot
NewSkateboard
Wild Tease Collective
Squeaky Steering Wheel Trading Co
Spinning Bike Pro
Russian Role
The Lonely Rag
New Skatepark Trading Co
The Rear
Spinning Brake
Channel Surf Group
Older Roller
Motorized Vigilante Place
Oversized
The Clean

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Skateboard Company:

Simple is always better

This means a few different things. Your skateboard company name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your skateboard company:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Skateboard Company: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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