1,000+ Creative Skateboard Company Names

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Updated: April 10th, 2025

So, you've come up with the perfect skateboard company idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your skateboard company stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best skateboard company ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your skateboard company.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Skateboard Company Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of skateboard company name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy skateboard company name ideas

Own Vigilante Place
Stationary Vigilante Trading Co
The Giant Bike
The Large Rack
ThreeWheel
Snowy Surfboard Co
LovelyRide
The Large Skate
Enormous
LightSurf
RoadRoller
Sailing Pro
Stationary Sled
Self Defence Trading Co
Oversized Plank Trading Co
Revolving Hair Curler Co
Giant
Single Curler Spot
Soldier Roller
Inch Roll Trading Co
Rough Roll
Own Snowboard Collective
The Splendid Browsing
Curler Spot
Incoming Snowboard
Windsurf Pro
Steering Wheel Collective
Third Rolling Wave
OuterSurf
WaterWheel
HeavyWheel
Board Trading Co
Stationary Bmx Spot
Restless
Dry Roll Group
The Yellow
The New Snowboard
Snowy Snowboard
Rapid Rolling
Water Wheel Around
The Smooth
First Skatepark
The Old Skatepark
Beloved
The Wild Wave
Motorized Board
Large Surfboard Spot
Longer Rag
Rolling Wave Pro
Heaviest Channel Surf Collective
Heated
The Smoother Rag
Rapid Rag
Skate Place
The Vertical Capstan
Light
The Smoother
The Beloved Bmx
SphericalRoller
Straight Tumbler Pigeon
Battered Skate
Cycle Trading Co
MildSurf
Rough Channel Surf
Spur Bike Trading Co
Surfboard Pro
Dusty
New Snowboard Trading Co
LowSurf
Plank Spot
Driver Trading Co
Stationary Vigilante Place
The Thunderous
Old Surfboard Group
Lapping
The Blue Breaker
Surging Snowboard
Roll Pro
The Dangerous
Tumbler Pigeon Place
The Old Bmx
Savage Breaker
Rear
Snowboard Pro
The Water
Gambler Pro
Giant Board Trading Co
The Own Snowboard
The Sleigh
Snowy Skateboard
Old Plank Spot
Scarf Surf
Distant
Orf Surf
Stationary
Skatepark Trading Co
Lower Roller
Rear Role
Outer
FamousRide
Hardcore Skateboard
Worth Cod
Taunt Trading Co
TremendousSurf
Loner Roller
Choppy
The High
SilentRide
Hot Ball Place
The Giant Skate
Foot Gambler
DayRide
The Worth
Revolving Ribbon
Light Gambler Co
Revolving Roll Group
Rapid Racing
SecondRoller
Quiet Browsing Place
Choppy Windsurf Spot
Small Roll Collective
Channel Surf Collective
SpareWheel
Colloid Surfboard Co
Large Self Defense Trading Co
MotorizedSkateboard
FlatRoller
Red
Board Co
Wooden Wheelset
Beloved Board
Roaring Snowboard Pro
Heavy Sail Place
Magic
Rear Ratholing

Creative skateboard company name ideas

Interesting Taunt Place
Snowboard Group
The Enormous
Hate more Skateboard
Noisy
The Enjoyable Tease
Breakers Spot
Make more Skateboard
The Russian
Taunt Group
Lower Roller
Roaring Snowboard Pro
Yellow dwarf Surf
Oversized Skate
Steering Wheel Collective
Over Roller
Stationary Sled
Treacherous Surfboard Spot
Foamy Windsurf
Driver Co
Lonely Mount Group
Vigilante Place
Breakers Group
OwnSkateboard
Hate whores Skateboard
Hair Curler Co
Stationary Bmx Spot
Uncomfortable Tease
WaterWheel
Moderate Breaker Collective
HardRoller
Scarf Surf
GraySurf
The First
Oversized Skate Place
Large Self Defense Trading Co
Stationary Vigilante Place
The Stationary
Roulette Wheel Spot
The Six Steering Wheel
Road Rolling Wave
Snowboard Pro
Sponge Capstan Group
Silent Mount
Single Roll Trading Co
The Flat
Channel Surf Trading Co
White dwarf Surf
Treacherous Ski Group
Yellow Skatepark Pro
Snowy Sailing
Slight
Own Self Defense
The Deep
Over Twit Co
Body boards Skateboard
The Smooth
Heaviest Snowboard Spot
Hot Tumbler Pigeon Spot
FootSurf
Road Rotary
Rapid Rolling
Light Tumbler Co
The Top Roll
FlyWheel
Rear
Smaller Gambler
The New Vigilante
Closer Roller
The Pleasant
SideWheel
HandWheel
Heavy Channel Surf
Rotating
Magic
Lapping
Old Self Defence Trading Co
EternalSurf
The Powered
Narrow Roll
Cold Breakers Trading Co
The Foaming Windsurf
The Thunderous
Ipod Skateboard
LovelyRide
Distant Sail
And Taunt Group
The New Snowboard
Incoming
The Own Snowboard
High
Green Breaker Trading Co
The Revolving
Motorized Board
OldSkateboard
Water Wheel Around
Solid Roulette Wheel
Turbulent Breaker Co
EmotionalRide
HugeSurf
Cycle Spot
The Third Gambler
Roll Group
Vertical Curler Trading Co
The Glorious
The Biggest Windsurf
Inch Roll Trading Co
Battered Surfboard
The Live Spool
First Board Group
Giant Surfboard
Motorized Vigilante Place
Single
StationarySkateboard
Hardcore Skateboard
SpokedWheel
Self Defence Group
ColdRide
Persian Driver
Spinning Bike Pro
The Yellow
Ton Gambler Spot
Side Rack Spot
Revolving Reamer
The Inner
Coil Group
Board Trading Co
FlatRoller
Skatepark Co
Slow Coil Collective
Powerful Channel Surf
Pregnant
Plate Place
Stationary Self Defense
Deep Breaker

Learn more about starting a skateboard company:

Where to start?

-> How much does it cost to start a skateboard company?
-> Pros and cons of a skateboard company

Need inspiration?

-> Other skateboard company success stories
-> Marketing ideas for a skateboard company

Other resources

-> Skateboard company tips

Funny Skateboard Company Names

Safe
Gambler Place
Side Rack Spot
Cod Group
Bmx Spot
Russian Roll
The Minute Mount
Vertical Rack Trading Co
Board Co
CalmSurf
The Large Skate
Giant Board Trading Co
Rear Curler
TerrificSurf
MotorizedSkateboard
Stationary Self Defense
Stationary Bmx Spot
Flowery Breakers Collective
WetRide
Soaker Roller
The Dangerous Breaker
The Large Surfboard
First Skatepark
The Tired Tumbler Pigeon
Smaller Gambler
Enormous Steering Wheel Co
Bmx Trading Co
Slow Rally Place
The White Sailing
OuterSurf
Grooved
The Oversized Snowboard
Splendid Snowboard
The Cold
The Beloved
Blue
Motorized Vigilante Place
The Oversized
DayRide
Giant
Wild
Tedious Tease
The Quiet Ski
Foot Gambler
The Large Self Defence
Squeaky
Russian Rotary
Magnificent
Yellow dwarf Surf
The New
Passport Skateboard
Roulette Wheel Spot
The Beloved Bmx
Snowboard Co
The Battered Skate
HolyRoller
Surging Scuba Dive
Channel Surf Trading Co
Hand
The Fixed Cycle
The Rear
And Tantalize Trading Co
FirstSkateboard
Own Self Defense
Tumbler Pigeon Spot
The Motorized Vigilante
Tapered
Spiked Gambler Place
Choppy Windsurf Spot
The Huge
EightWheel
Rover Roller
Sail Co
Daily Sit Collective
The Russian Curler
Rapid Rag
The Oversized Skatepark
Coil Pro
Poser Roller
Large Self Defense
Large Self Defense Trading Co
Wave Trading Co
Wharf Surf
Revolving Rotary
Ceaseless
The Battered Plank
The Single Driver
The Six Steering Wheel
Single Roll Trading Co
The Enjoyable Tease
Twit Trading Co
The Motorized Surfboard
The Slight
Vibratory Curler
Perilous
Dry Capstan Group
The Large Plate
Self Defence Place
Considerable Sailing
The Fluted Rolling Wave
Splendid Surfers
The Raging
Solid Roulette Wheel
LoudSurf
The Double Coil
Covered
New Snowboard Trading Co
Coil Collective
Board Spot
TonRoller
Gray Windsurf Trading Co
The Broken
The Vertical Capstan
The Giant Wave
Third Rolling Wave
Ordinary
Self Defense Place
Brake Co
Conical Curler Group
The Foaming
Rear Ribbon
Terrific
HeavySurf
Self Defense Trading Co
Fluted Gambler
Exciting
Hot Tumbler Pigeon Spot
The Red Surfboard
Own Bmx
The Wild Wave
Plate Place
LovelyRide
Two
Mount Trading Co
Light Tumbler Co

Cool skateboard company name ideas

ShallowSurf
Water Wheel Around
Persian Driver
The Red Surfboard
Rear Rails
Old Self Defence Trading Co
Poker Roller
Bmx Spot
Russian Rolling Wave
Slight Sail
The Short Rally
Make more Skateboard
Stationary Bmx Spot
WarmSurf
The Worth
Distant
Enormous
Pneumatic Roll
Large Brake Pro
The New Skate
The Driven Steering Wheel
Front Pedal Group
The Foaming Windsurf
The Corrugated Ball
Skatepark Trading Co
Wooden Brake Pro
Sober Roller
Road Road Roller
The Foaming
StationarySkateboard
Solid Roulette Wheel
Breaker Trading Co
Solitary Sit Trading Co
Hot Tumbler Pigeon Spot
CoveredRoller
Shallow Sail
Surfboard Pro
Stationary Self Defense
TreacherousSurf
Third
The Dreadful Sail
Wooden Wheelchair
Lonely Mount Group
Red Skatepark
Mount Place
Slight Surfers
Snowboard Collective
Skatepark Place
The Fifth
The Splendid
Vertical
The Old Bmx
Own Bmx
Hard
HeadedRoller
Frothy Sailing
Soft Snowboard
The Solid
Tease Group
Single Curler Spot
The Daily Tease
Steering Wheel Collective
Fixed Bike Trading Co
The Clean
Rack Co
The Slight
Slow
First Skatepark Place
The Old Self Defence
The Giant Vigilante
Snowy Surfboard Co
Strong
Wooden Windscreen Wiper
Large Plate Place
YellowSkateboard
Own Board Trading Co
Twit Trading Co
The Battered Plank
The Glorious Taunt
Conical Hair Curler Place
NiceRide
Race horse Skateboard
OuterSurf
Rear Reamer
The Large Rack
Treacherous Ski Group
The Hard
LazySurf
Russian Rotary
Mount Co
Before Skateboard
Squeaky Steering Wheel Trading Co
The Distant Surfboard
The Lazy
Middle Spool Co
Quiet Twit
Dusty
Savage Scuba Dive
The Adjustable
Cold Breaker Collective
The Stationary Self Defense
The Roaring
The Excellent
ViolentSurf
Windsurf Co
Russian Role
The Shallow
Hot
Closer Roller
The Stationary Bmx
The Inner
The Constant
The Motorized Vigilante
Coil Group
Breasted Hair Curler
The Raging
The Large Skate
Over Twit Co
The The Roll
The Exciting Rally
Surfboard Group
Coil Place
RevolvingRoller
The And
Surfboard Co
Surging Breakers Co
The Off Bicycle
Double
The Perilous
Own Self Defence Co
Self Defence Place
Lapping Channel Surf Pro
Donor Roller
Worth Taunt
ColdRide

Unique skateboard company name ideas

Morph Surf
Mixed Surfboard
Oversized
SolidRoller
The Tired Tumbler Pigeon
Strong Scuba
Stationary Vigilante Trading Co
Slight Skateboard
Rear Roll
MagnificentSurf
Way more Skateboard
Hate whores Skateboard
FamousRide
Roaring
MildSurf
Stationary Snowboard
Lakeshore Skateboard
Front
Rapid Route
The Stormy
New Self Defense
Sponge Capstan Group
Cycle Trading Co
First Skate
Stationary Surfboard
Single Roll Trading Co
Yellow Plank
FreeRide
The Tapered
Sheepsfoot Capstan
RollingSurf
Pregnant Skatepark
The Beloved Self Defence
Short
SapRoller
Violent
Usual
OldSkateboard
Shallow Surfboard
Horizontal
Surging Scuba Dive
Skate Pro
Fluted Gambler
LowerRoller
Wooden Wickers
Motorized
Rainstorm Skateboard
The Vertical
HeaviestSurf
The Pregnant Surfboard
Dangerous Ski
Rapid Rolling
FrontWheel
Giant Bmx Co
Wave Trading Co
ConicalRoller
Hot Gambler Co
Breakers Co
Shallow Ski Trading Co
Large Skatepark Pro
PaddleWheel
Heavy
Overnight Taunt Group
Rough Road
Oversized Snowboard
The Splendid Browsing
Skate boards Skateboard
Drive Trading Co
The Gray
Boulder Roller
ThirdWheel
Straight Tumbler Pigeon
New Surfboard Place
Thunderstorm Skateboard
Vertical Roll Trading Co
The Constant Snowboard
Own Self Defence Trading Co
Balance Brake
The Lonely Rag
The Motorized Plate
Noisy
The Smooth
Rough Race
Spool Trading Co
Brainstorm Skateboard
Third Brake
PregnantSkateboard
Windsurf Pro
Road
The Third Gambler
Larger Cycle Trading Co
Squeaky
DayRide
The Noisy Wave
Roaring Snowboard Pro
The New Board
Gray Surfboard Spot
Thrower Roller
WhiteSurf
Light
Smooth Capstan Co
The Thunderous
Driven Roulette Wheel
The Mechanical
The Giant Driver
Rolling Sail Trading Co
Moderate Sailing
Frothy
The Turbulent
Breakers Group
The Top Roll
And Taunt Group
Heaviest Snowboard Spot
Large Self Defense Trading Co
Poster Roller
Exciting
Turbulent Ski
Road Rotary
Incoming Snowboard
The Yellow Surfboard
Beloved Skatepark
SilentRide
Famous Cod Co
Shared Sit
ThreeWheel
Calm Channel Surf Trading Co
TwoWheel
Incoming
Nearby Sail Trading Co
Snowy Sailing
OffWheel
Rough Racing
Bottom Capstan Spot
Considerable
HandWheel

Cute skateboard company name ideas

Calm Sailing
Side Rack Spot
Terrible
Treacherous Wave
Russian Roll
The Three
Large Skate
Outer Breaker Spot
Heavy Roll Co
Large Board Group
Wild
The Dangerous Breaker
Stationary Self Defence
The Gear
Strong Sailing
The Powerful
Snowy Skateboard
Breakers Spot
Small Roll Collective
Heavy Sail Place
GentleSurf
Mount Spot
First Board Group
Soaker Roller
Bicycle Group
The Considerable Browsing
The Live Spool
GiantSkateboard
Wooden Wheelset
The Inked Spool
Daily Tease
LovelyRide
The Broad Gambler
Beloved Board Co
Hot Rag
Beloved Snowboard
Adore Skateboard
Magnificent Snowboard Place
Board Co
Large Board Pro
Interesting Taunt Place
The Terrible
Magic
Rear Spool Group
Spool Pro
Wheeled
Dry Capstan Group
The Motorized Surfboard
Foot Gambler
Blue
RoughRide
Surging Snowboard
The New Self Defence
Splendid Surfboard
Yellow dwarf Surf
Yellow
Smooth Bait Trading Co
Yellow Plate Trading Co
FlatRoller
The Nearby
WoodenRoller
Spool Spot
Strong Ski
Wooden Rolling Wave Pro
Surging Windsurf Spot
StormySurf
Three
Browsing Place
Turbulent Breaker Co
The Water
Roll Pro
LargeWheel
Strong Scoter
EternalSurf
IdleWheel
Rapid Ridership
Light Capstan Pro
Savage Ski
Support Skateboard
LappingSurf
Foamy Breaker Trading Co
The Spherical
The Mighty
Old Board Pro
Skatepark Spot
Wild Tease Collective
Solid Roll Co
Snowboard Trading Co
The Favorite
Shallow Scoter
Restless Channel Surf Group
The Perilous Twit
Cylindrical Tumbler Spot
MotorizedSkateboard
Board Spot
Road Reamer
The Overnight
Stationary Self Defense Collective
Body boards Skateboard
Breakers Collective
Spur Driver Pro
The Lower
The Rear
BottomRoller
Tedious Tease
Motorized Vigilante Place
Slight Swim
The Sleigh
Fly Brake Spot
Breaker Group
Stationary Sneaker
Tumbler Place
Revolving Reel
Glorious
RapidRide
The Upper Spool
Rapid Rally
The White Sailing
Plate Group
Oversized Plank Trading Co
GiantWheel
Old Bmx
First Self Defense Group
Roll Trading Co
Oversized Board Collective
Hard Ball
Booming
Rapid Road
Self Defence Trading Co
Rough
Ski Co
Plain Coil Trading Co
Cod Co
Battered Skate
Longer Rag

Clever skateboard company name ideas

Exhilarating Rally Group
Live
Old Plank Spot
Silent Mount
The Colloid
RoadRoller
Solid Rolling Wave Group
Stationary Scooter
High
Wave Place
Restless
Plate Collective
The Two Tumbler Pigeon
FourWheel
The The Driver
The Stationary
The Violent
Blower Roller
PersianWheel
WaterWheel
Own Snowboard Collective
Road Roll
Pin
The Ordinary
The Loud Channel Surf
Own Vigilante Place
Giant Board Trading Co
BelovedSkateboard
InchWheel
Heaviest Channel Surf Collective
Giant Surfboard
Yellow Board Collective
Revolving Rotary
Stationary Skatepark
Wooden Wheel And Axle
Stormy Scuba
Safe
The Hot
Records Skateboard
The Tremendous
Noisy Wave Collective
Taunt Trading Co
Vigilante Pro
The Flowery
CorrugatedRoller
Outer
Brake Trading Co
Shallow Skateboard
Snowboard Spot
Grooved
Rolling Wave Collective
Gambler Pro
The Corrugated
Rag Trading Co
SheepsfootRoller
Bmx Collective
Mount Collective
Flowery Breakers Collective
HighSurf
The Road
The Huge
Rover Roller
The Breasted Ball
Wooden Wiper Motor
Inked Roll Pro
Light Tumbler Pigeon
Car port Skateboard
Stationary
Spinning Bike Pro
The Weary
The Enormous
Rear Reel
The Top Hair Curler
Day Tease Group
Racehorse Skateboard
Rough Rag
Tumbler Pigeon Place
The First
Squeaky Bicycle Group
Shallow Sailing
Self Defence Pro
FootSurf
Yellow Plank Group
Gray Windsurf Trading Co
The Beautiful
The Own
SpareWheel
The Russian Roll
Nice Cod
Heavy Snowboard Trading Co
Vibratory Curler
Beloved Board Group
LargeSkateboard
Terrific
NewSkateboard
The Incoming Breaker
Covered
HugeSurf
Rear Ribbon
Revolving Hair Curler Co
First Snowboard Place
VerticalRoller
The Flat
Beloved Plate
Smoother Drive Spot
The Six Steering Wheel
Incoming Browsing
Rapid Race
Roulette Wheel Spot
The Cylindrical
The Pregnant
The Vertical Capstan
Wild Twit
Rolling Wave Co
Roll Spot
NarrowRoller
Occasional
Snowboard Co
The Foot
The Pleasant
Skate Group
Water Windscreen Wiper
Skatepark Co
The Large Plate
Own Skatepark Collective
Board Trading Co
The Six Roulette Wheel
RightWheel
Colder Roller
Rapid Rag
Vertical Rack Trading Co
The Double Coil
The Giant Wave
Terrific Browsing Spot
Coil Pro

Best skateboard company name ideas

The Large Self Defence
Distant Sail
Driven
Idle Roll Spot
Rear Rotary
LoudSurf
Magnificent
The Short
The Low
Foamy Snowboard
The Surging
Wheel Around Collective
The Fixed Cycle
Rotating
Revolving Reamer
EmotionalRide
FirstSkateboard
Uncomfortable Tease
Magic Drive
Moderate Breaker Collective
Lazy
Plank Group
Considerable Windsurf
VibratoryRoller
Lazy Windsurf
Old Vigilante
Last Tease
Coil Collective
Water Wheelie
Zoo york Skateboard
Choppy Windsurf Trading Co
Big
TonRoller
Light Gambler Co
Sleigh Sit Trading Co
Pregnant Self Defence
Yellow Vigilante Collective
Snowboard Group
Stationary Sled
Corrugated Gambler Pro
The Oversized
Claymore Skateboard
Flat Tumbler Pigeon Spot
Holy Curler Spot
The New Vigilante
Cog Wheel Around
Squeaky Roulette Wheel
Plank Collective
Airport Skateboard
Bmx Trading Co
Flat
Channel Surf Place
Brake Co
Spur Bike Trading Co
Ordinary Tumbler Co
Stage door Skateboard
Self Defense Trading Co
Wooden Windscreen
The Circular
Interesting
HighRoller
The Eternal Ski
HardenedRoller
Battered Self Defence
The Giant Bike
Tapered Curler Group
Channel Surf Trading Co
Terrible Snowboard Co
Own
Stationary Skatepark Group
Plate Pro
Breaker Collective
Undershot
Ski Trading Co
FrontRoller
TremendousSurf
White
ThrillingRide
Yellow Self Defence
Loner Roller
HardRoller
The Battered Skate
Bait Group
Hair Curler Co
SmoothRoller
The Two
Road Reel
Heated
Orf Surf
The Yellow Plank
The Russian Curler
Grooved Gambler
FoamySurf
Revolving
SecondRoller
Gay porn Skateboard
Thunderous Wave
Self Defence Group
Snowboard Pro
Giant
CogWheel
The Smooth Mount
Spool Co
The Dangerous
Sail Group
Wooden Spool Trading Co
Pedal Pro
Water Wheelset
Horizontal Tumbler
CalmSurf
Over Tease Trading Co
The Biggest Windsurf
The New
Soft Surfboard
The Old
The Four Pedal
Tumbler Pigeon Co
Revolving Ratholing
The Inch Tumbler
Plate Co
Water Whitewall
Third Rolling Wave
Mount Trading Co
Slight
Giant Brake Place
The Oversized Board
GiganticWheel
Savage Breaker
WearyRide
Stationary Skate
Breasted Curler Collective
Spiked Gambler Place
And
The Third
The Beloved Bmx

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Skateboard Company:

Simple is always better

This means a few different things. Your skateboard company name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your skateboard company:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Skateboard Company: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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