1,000+ Catchy Retail Business Names

Updated: January 19th, 2023

So, you've come up with the perfect retail business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your retail business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best retail business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your retail business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Retail Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of retail business name ideas for free using our business name generator and instantly check domain availability.

Want to generate your own business name?
Use our custom business name generator to find an amazing name for your business.
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Ideas

Catchy retail business name ideas

  • Typical Storehouse
  • Sensory Store Bought
  • ApproximateRetail
  • Local Warehousing Spot
  • Lee nails Retail
  • The Goodly Stock
  • End
  • The Automotive
  • Spur Store
  • Storage Spot
  • Suburban Outlets Collective
  • Regular Resale
  • Small
  • Additional Distribution Co
  • OnlineRetail
  • Downtown
  • Empty Storehouse Co
  • The Indian Hypermarket
  • BusyRetail
  • Store Collective
  • Additional
  • Cooperative Stores Collective
  • The Most
  • Empty Rat Spot
  • NearbyShop
  • Large
  • Mortar
  • Blacksmith Store Pro
  • Regular Rental
  • Scale Store
  • Hypermarket Group
  • Larger
  • IndustrialRetail
  • Nearby Store Co
  • Commercial Consumer
  • ApothecaryShop
  • Goodly Reposition Pro
  • OperativeStore
  • The Level
  • Principal
  • The Abundant
  • Abundant Depot Group
  • The Sweat
  • Approximate Store Group
  • The Little
  • The Traditional Store
  • Retailers Group
  • Stores Pro
  • LocalRetail
  • Phonological Stow
  • The Operative
  • Union Peach
  • The Extensive
  • The Average
  • The Main
  • Local Memory Place
  • Give Away Co
  • The Global
  • Front Snitch Group
  • Secondhand Salt Away
  • Downtown Consumer
  • Box Shops Trading Co
  • Front Workshop Place
  • Biggest
  • Consumer Group
  • Store Pro
  • Nearest Stock Co
  • The Available
  • ScaleRetail
  • The Busy Sales
  • Specialized Hypermarket
  • Outlets Trading Co
  • Additional Shops Group
  • The Direct
  • Storage Trading Co
  • Domestic Hypermarket
  • The Small Store
  • NetRetail
  • DowntownStore
  • The Vast Storehouse
  • Corporate Consumer Pro
  • Miscellaneous
  • Additional Shopping Trading Co
  • Shopping Pro
  • OnlineShop
  • The Hand
  • Appear Store
  • Supply
  • The National
  • Famous
  • Small Stores Pro
  • Direct Stores Co
  • Stow Co
  • LittleShop
  • EndRetail
  • Big Hypermarket Trading Co
  • National
  • Scanty Shop
  • Little Store Group
  • The Term Shop
  • The Vast
  • Retail sales Retail
  • Entails Retail

Creative retail business name ideas

  • Specialized Hypermarket
  • Enormous
  • Prob Shop
  • DowntownRetail
  • Approximate Outlets
  • The Favorite Patronize
  • Sweat Salon
  • Small Showroom
  • Stop Snitch
  • The Most
  • Storage Pro
  • Entrepot Spot
  • Wholesale Trading Co
  • Direct Stores Co
  • Local Warehousing Spot
  • IndianRetail
  • Traditional Stores
  • The Scale
  • Regional Hypermarket
  • Available
  • The Direct
  • The Busy
  • MostRetail
  • Storehouse Pro
  • The Limited Sales
  • Warehousing Spot
  • Wholesale Outlets Group
  • ScaleRetail
  • Apothecary Peach
  • Bob Shop
  • Open
  • Operative Reposition Spot
  • Stock Co
  • Stow Co
  • Shops Trading Co
  • Cooperative Shops Spot
  • PreferentialShop
  • The Profitable
  • Traditional Consumer Place
  • Give Away Trading Co
  • FamousShop
  • Larger Outlets Place
  • The Much
  • The Job Workshop
  • Give Away Place
  • Worth Distribution Co
  • Tiny Snitch
  • The Year
  • Regular Retial
  • The Global
  • Regional Wholesale Collective
  • Rat Collective
  • The Extensive
  • Downtown
  • The Flower Rat
  • Occur Store
  • Precious Entrepot Co
  • The Machine Sponsor
  • Sweat Stag
  • Regular Reserve Price
  • Dare Store
  • Profitable Outlets
  • Approximate Store Group
  • Outlets Trading Co
  • The Blacksmith Stag
  • Suggested Shopping Spot
  • DimeStore
  • The Retail Storage
  • Nice
  • The Famous
  • End
  • Wholesale Place
  • Explain Retail
  • ExclusiveShop
  • Wholesale Spot
  • Regular Ritzier
  • IndustrialRetail
  • Restrain Retail
  • Nearest Stock Co
  • Supply
  • Boughten Co
  • Suggested
  • The Phonological Storehouse
  • Hand Snitch
  • Woodworking
  • DepartmentalStore
  • Regular Resale
  • Neighbouring Give Away
  • EmptyShop
  • The Stop Patronize
  • StopShop
  • Regular Store Group
  • PettyRetail
  • Escape Retail
  • Traditional Retailers Place
  • The Normal
  • PrivateRetail
  • The Main Shop
  • Limited Outlets Place
  • Supply Stack Away
  • Main Memory Spot
  • Grog
  • Huge

Learn more about starting a retail business:

Where to start?

-> How much does it cost to start a retail business?
-> Pros and cons of a retail business

Need inspiration?

-> Other retail business success stories
-> Marketing ideas for a retail business
-> Retail business Instagram bios

Other resources

-> Retail business tips
-> Retail business quotes

Funny Retail Business Names

  • The Main Shop
  • The Machine Sponsor
  • Workshop Group
  • Stop Store
  • The Successful
  • Regular Rental
  • The Neighbouring Sponsor
  • The Big
  • Direct Wholesale Place
  • Nice Snitch Spot
  • National Wholesale Group
  • The Net
  • Storehouse Place
  • Local Memory Place
  • The Traditional Store
  • Regular Reserve Price
  • The Stop
  • PrincipalRetail
  • Retail sales Retail
  • Most Store Pro
  • Sunday Retail
  • Regular Retail Store
  • Major
  • The Larger
  • LocalShop
  • Cooperative Shops Spot
  • The Small Store
  • UrbanRetail
  • HandShop
  • Commercial Consumer
  • Supply
  • RetailStore
  • The Sensory
  • Nearest Storehouse
  • The Secondhand Browse
  • Retailers Co
  • Stock Spot
  • Larger Stores
  • Available
  • Large Reposition
  • Downtown Stock Pro
  • Storehouse Trading Co
  • Stores Pro
  • Snitch Trading Co
  • Successful Consumer Co
  • Apothecary Peach
  • Lynch mob Shop
  • Additional Distribution Co
  • Vacant Memory Spot
  • Regular Recessionary
  • Based Wholesale
  • Warehousing Spot
  • The Making Sponsor
  • Peach Collective
  • Remain Retail
  • Clear Store
  • The Retail Storage
  • Gear Store
  • Millinery
  • Union Peach
  • Downtown Consumer
  • Sweet Supermarket
  • Fashionable
  • Regional Retial
  • Swab Shop
  • Full
  • Supply Shop
  • Shop Pro
  • Video game Retail
  • The Much Storage
  • Antique Workshop Place
  • Storehouse Spot
  • The Busy
  • The Worth
  • Suburban Wholesale Trading Co
  • GeneralRetail
  • Big Reposition Place
  • The Precious Stock
  • Sweet Store
  • Regional Retail Store
  • Hypermarket Place
  • Preferential Store
  • The Large
  • BigStore
  • Snob Shop
  • Regular Hypermarket Pro
  • The Additional Stores
  • End Outlets
  • Separate Outlets Co
  • Pro
  • Conventional Consumer
  • Bear Store
  • Females Retail
  • Sales Spot
  • OnlineStore
  • Grog
  • Slob Shop
  • Independent Wholesale Co
  • Stores Spot
  • The Making
  • Goodly Reposition Pro
  • ExtensiveRetail
  • Par Store

Cool retail business name ideas

  • UrbanRetail
  • Stores Spot
  • Lure Store
  • FamousShop
  • Biggest Memory
  • National Wholesale Group
  • Limited
  • Modern Store Trading Co
  • Modern trade Retail
  • Display Retail
  • Retail Memory Collective
  • Small Wholesale Trading Co
  • The Dime
  • Corporate Wholesale Group
  • The Flower
  • Successful Consumer Co
  • Open
  • Owned Stock
  • Retailers Place
  • Stow Group
  • The Union Peach
  • BusyRetail
  • The Large
  • The New
  • RetailShop
  • The National Store
  • The Chain
  • Hypermarket Group
  • Hob Shop
  • Goodly Depot Spot
  • Sensory Superstore
  • Man
  • Separate
  • Floor Sales
  • The Profitable
  • Year Sales Co
  • Empty Rat Spot
  • Depot Collective
  • Cent Boughten Co
  • Prob Shop
  • Sweat Sponsor
  • Regular Resale
  • Sweet Store
  • On the job Shop
  • The Average
  • The Making Sponsor
  • Peach Co
  • Traditional Retailers Place
  • Retails Retail
  • Net
  • MakingShop
  • OperativeShop
  • The Limited Stores
  • Famous Boughten Pro
  • Shopping Co
  • The Order
  • The Scale
  • Sweat Supermarket
  • Downtown Stock Pro
  • Commercial Consumer
  • Alleviate Retail
  • Entrepot Spot
  • Successful Stores
  • ExclusiveShop
  • Consumer Spot
  • NormalRetail
  • Storage Place
  • Industrial Wholesale Collective
  • The Largest Retailers
  • Local Shop Pro
  • The Abundant
  • The Global
  • ScaleRetail
  • Stow Co
  • Famous Give Away
  • Based Wholesale
  • Cooperative Stores Collective
  • Renegade Retail
  • Mass
  • OperativeStore
  • Modern Consumer
  • Direct Wholesale Place
  • The Wholesale
  • Automotive Rat Spot
  • Supply Shop
  • Large
  • NiceShop
  • The Small Store
  • Peach Place
  • Much
  • Extensive Shopping
  • Outlets Place
  • Magic Give Away Group
  • Storehouse Trading Co
  • Reposition Co
  • Little Stow Co
  • The Major
  • Preferential Store
  • Lee nails Retail
  • The National
  • Remain Retail
  • Regional Retail Outlet
  • Regional Hypermarket

Unique retail business name ideas

  • The Direct
  • Retail Entrepot Trading Co
  • Demur Store
  • BigStore
  • The Private
  • OrderRetail
  • ModernRetail
  • Give Away Co
  • Sweat Shop At
  • The Goodly Stock
  • Upscale
  • General Store Group
  • Workshop Place
  • Online Workshop Co
  • Nice Stag
  • Corporate
  • Retailers Trading Co
  • FamousStore
  • Patronize Trading Co
  • The Big
  • Year Store
  • Store Place
  • Storehouse Spot
  • Sweet Sponsor
  • The Stop Patronize
  • SuccessfulRetail
  • Stop Store
  • End Store
  • Closed
  • The Blacksmith Stag
  • Vacant Memory Spot
  • Slob Shop
  • NetRetail
  • Direct Stores Co
  • Depot Spot
  • Shops Trading Co
  • Sweet Showroom
  • Additional
  • Hand job Shop
  • Industrial
  • The Empty
  • The Ample
  • Peach Collective
  • Old
  • Apothecary Peach
  • The Extensive
  • The Operative
  • Specialized
  • Available Hypermarket
  • Phonological Stow
  • Domestic Distribution Pro
  • Snob Shop
  • Regional Rewe
  • Downtown Distribution Trading Co
  • Scale Store
  • Hypermarket Spot
  • Nearby Store Co
  • Hypermarket Trading Co
  • Commercial
  • Cooperative Hypermarket
  • Spar Store
  • Secondhand Shop
  • The Upscale Shopping
  • Stop Shop At
  • Normal
  • Year Stores Collective
  • Profitable
  • Shopping Place
  • OpticalShop
  • EquippedShop
  • Secondhand Store Bought
  • Sponsor Place
  • Making Store
  • The Vast
  • Explain Retail
  • Supply Stack Away
  • OnlineShop
  • The Separate
  • The Cold
  • Automotive Peach
  • The Closed Stag
  • Regular Store Group
  • Dime Depot Spot
  • The Neighbouring Sponsor
  • NearbyShop
  • Retail Give Away Group
  • ExtensiveRetail
  • SpecializedRetail
  • Upscale Hypermarket Collective
  • The One
  • Wholesale Pro
  • Outlets Pro
  • Spur Store
  • There Store
  • Persistent Memory Trading Co
  • Sweat Salon
  • The Wrong
  • Stores Co
  • Floor Store Place
  • Antique Shop
  • Indian Stores
  • Worth Wholesale Collective
  • The Specialized

Cute retail business name ideas

  • Goodly Reposition Pro
  • Private Shopping Trading Co
  • Larger Wholesale
  • Regional Retailers
  • Stores Pro
  • Biggest
  • Warehousing Spot
  • The Miscellaneous
  • Wholesale Trading Co
  • Delay Retail
  • Additional Distribution Co
  • The Secondhand Browse
  • Largest Give Away Trading Co
  • Regular Residential
  • The Making
  • Sweat Stag
  • Year
  • Local
  • The Stop
  • The Secondhand
  • The Specialized Wholesale
  • Cobb Shop
  • PreferentialShop
  • HandShop
  • Inside job Shop
  • Suburban Hypermarket
  • Par Store
  • Retail Boughten Spot
  • Small Stow
  • The Industrial
  • Store Collective
  • Empty Stag Collective
  • Mob Shop
  • Refer Store
  • Regional Ritzier
  • EndRetail
  • ButcherShop
  • Extensive Retailers Pro
  • Storehouse Pro
  • Operative Entrepot Place
  • Tiny Memory
  • ManShop
  • Deter Store
  • LocalRetail
  • Clear Store
  • Domestic Hypermarket
  • Main Memory
  • Cob Shop
  • SeparateRetail
  • Scale
  • UpscaleRetail
  • Own
  • Shop Spot
  • Tiny
  • Pro Stag Collective
  • Commercial Shopping
  • Entrepot Place
  • GeneralRetail
  • The Inexhaustible
  • The Own Store
  • The Retail Storage
  • Scanty Shop
  • Limited Sales Place
  • Suburban Wholesale Trading Co
  • Secondhand Salt Away
  • The Based Distribution
  • End Outlets
  • Beer Store
  • Stores Group
  • Miscellaneous Wholesale
  • Secondhand
  • National
  • Supply Entrepot Trading Co
  • New Shops
  • Regular Reserve Price
  • The Corporate
  • Regular Retailers
  • Sales Collective
  • Abundant Memory
  • Petty Outlets Co
  • Sensory Storehouse
  • BeerShop
  • The Favorite
  • LargerRetail
  • Suburban Outlets Collective
  • CorporateRetail
  • Cooperative
  • The Automotive
  • Snitch Spot
  • Secret Salt Away
  • The Cent Storehouse
  • The Regular
  • Total Wholesale Trading Co
  • MortarRetail
  • Based
  • Dime
  • Woodworking
  • Regular Ritzier
  • Small Stores Pro
  • The Principal
  • The Full
  • The Level
  • Rich

Clever retail business name ideas

  • The Larger
  • The Antique Browse
  • The Exclusive Stag
  • Workshop Trading Co
  • Old Snitch
  • The Year
  • Were Store
  • Available
  • The Industrial Distribution
  • StopShop
  • Worth Distribution Co
  • The Vacant
  • Suggested
  • Secondhand Shop At
  • Sensory Store Bought
  • Empty Warehousing Co
  • The Neighbouring
  • BigRetail
  • Sales Place
  • Year Sales Trading Co
  • Sales Group
  • DowntownRetail
  • Additional Shopping Trading Co
  • Empty Browse Collective
  • Sensory
  • The Smaller Wholesale
  • The Domestic
  • Holiday Retail
  • End Consumer Place
  • Stocked Snitch Spot
  • The Supply
  • Empty Give Away Group
  • Box Hypermarket Group
  • Domestic Shops Group
  • Sweat Storefront
  • Depot Trading Co
  • The Additional
  • Approximate Store Group
  • MajorRetail
  • Swear Store
  • Retaliate Retail
  • Supply Shop Collective
  • Ear Store
  • The Suburban Stores
  • The Box
  • The Sensory Stow
  • Blacksmith Snitch Collective
  • Throb Shop
  • Cent Memory Group
  • Ample Storehouse Group
  • Typical Storehouse
  • Small Wholesale
  • Urban Consumer Pro
  • Store Pro
  • Swab Shop
  • The Sensory
  • The Favorite Patronize
  • The Inexhaustible Warehousing
  • Larger
  • The Local Wholesale
  • LittleShop
  • The Total Wholesale
  • Favorite
  • Retailers Group
  • Private Distribution
  • The Expensive
  • Snitch Trading Co
  • Corporate Consumer Pro
  • Hand Storage Place
  • IndustrialRetail
  • Retailed Retail
  • The General
  • TinyStore
  • Extensive
  • Box Outlets Place
  • Regional Rewe
  • Box Wholesale Pro
  • Abundant Stock Spot
  • Mortar
  • Union Peach
  • Traditional Stores
  • Antique Workshop Place
  • OnlineStore
  • Most
  • Secondhand Stow
  • Reposition Trading Co
  • The Floor
  • Pro
  • Main Memory Spot
  • Regional Reserve Price
  • Suggested Wholesale Collective
  • The Downtown
  • Distribution Spot
  • Entrepot Pro
  • Bob Shop
  • HugeStore
  • Traditional
  • Box Shops Trading Co
  • Punjab Shop
  • Regional Retial
  • The Largest
  • Regional Rental
  • The Dingy

Best retail business name ideas

  • Hand Snitch
  • The Fashionable
  • Famous
  • Regular Hypermarket Pro
  • The Scanty
  • BoxRetail
  • Gear Store
  • Abundant Memory Group
  • Conventional Wholesale Trading Co
  • Cent
  • The Wholesale Storage
  • The Major Wholesale
  • Elevate Retail
  • Little Store Group
  • Stocked
  • Consumer Group
  • Boughten Co
  • Retailers Co
  • Highway Retail
  • Store Group
  • Commercial Consumer
  • Distribution Co
  • Petty
  • Profitable Stores Group
  • The Enormous Storage
  • Global Shops Trading Co
  • Local Outlets Co
  • Spare Store
  • CommercialRetail
  • Give Away Trading Co
  • Storehouse Place
  • Level
  • Separate Shopping
  • The Regular Store
  • Regular Recessionary
  • LimitedRetail
  • The Original
  • Front Workshop Place
  • Nearest Storehouse
  • Largest Storehouse Collective
  • EmptyStore
  • The Term Shop
  • The Great
  • Precious Entrepot Co
  • Regular Retail Store
  • Busy Stores Collective
  • The Corporate Store
  • Preferential Rat
  • Operative Reposition Spot
  • ApothecaryShop
  • Global Stores Collective
  • The Stop
  • Departmental
  • The Old
  • PrivateRetail
  • Great
  • Miscellaneous Hypermarket
  • ScantyStore
  • The Mortar
  • Outlets Trading Co
  • The Small Wholesale
  • The Regional
  • The Traditional Store
  • Larger Stores
  • The Nice
  • The Total Retailers
  • Entrepot Collective
  • GoodlyStore
  • Approximate Hypermarket
  • The Service
  • Neighbouring Give Away
  • Mass Retailers
  • Service Stow Pro
  • Store Trading Co
  • The Order Shopping
  • EmptyShop
  • SecondhandStore
  • DowntownStore
  • Warehousing Pro
  • Indian Distribution Place
  • Operative
  • Sponsor Spot
  • Wholesale Wholesale Trading Co
  • The Machine Sponsor
  • Sales Trading Co
  • The Persistent
  • Stop Storefront
  • The Net Stores
  • Appear Store
  • OnlineRetail
  • Full
  • Retail Storage Spot
  • Regional Wholesale Collective
  • Consumer Place
  • Dare Store
  • Major
  • Stores Collective
  • Urban
  • The Specialized Shops
  • Separate Outlets Co
  • SecondhandShop
  • Stock Co
  • Larger Outlets Place

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Retail Business:

Simple is always better

This means a few different things. Your retail business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your retail business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls