The Power of Niche Sites: 80 Real 6-Figure Examples [Deep Dive]

Updated: January 31st, 2025

You might be wondering…

How the hell did I get the idea for starterstory.com?

Well, to be honest, at the time I was obsessed with learning about regular people who built million-dollar online businesses with no VC funding. 

I wanted to know everything about them, how they made money, and how I could do it, too.

Then, over the next 6 years, that obsession turned into a side project which turned into a full time thing that’s now been read by over 30M people and made over $2M in revenue!

When I look back at the last 6 years, I realize I did something pretty smart… (without realizing, of course)

And it’s actually why this thing has grown to what it is today.

Here’s what I did right: I found a niche, and I owned it.

Nobody else was covering these small, online businesses making $10k - $100k/month. 

Everyone else was covering big VC-backed businesses. When in reality less than 1% of startups raise money.

Why did my accidentally genius idea work?

Starter Story: Learn How People Are Starting Successful Businesses
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