1,000+ Best Pajama and Nightwear Brand Names Ideas [2024]

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Updated: January 19th, 2023

So, you've come up with the perfect pajama brand idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your pajama brand stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together 400+ pajama brand ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your pajama brand.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Pajama Brand Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of pajama brand name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy pajama brand name ideas

The Comfy Co.
Relaxing Fabric
Homely
Starry Night
Sky Of Stars
Plush
Luster Organic
Useful Fabric Co.
Made Well
Down Home
Mellow
Reassurance
Snug The Bug
Cuddled
In Cover
Under The Sheets
Velvet
The Safe Home
Heaven Like
Lay Back
Soothing
Intimate Wear Co.
Baggy
Off Days
Informal Wear
The Standard Trend
Outdoor Hub
The Next-door
Graffiti
At Rest
Sheltered
Cheerful
The Joyous Wear
Sleepy Panda
Delighted Sleep
Pleasant
Supreme Wear
Rumi
Great Co.
Boundless
Purposely
The Sleep Wear Company
The Classy Wear
Opulent
Flowing Co.
Huge Hub
Happy Layers
Thick and Thin
Lazy Lucy
The Dime
Extensive Collection
Decent Wear
Casual Co.
Stuffy
Genesis
Tender Wear
Noticeable

Creative pajama brand name ideas

Medium
Thorough
Moderate Pajama
Stripped PJs
Lavish Wear
Defined Collection
Minted
Well Fixed
Madonna’s PJ Collection
Pink Plush
Loose Wear
White Fiona
Stripped Jammies
Blue Pajama
Clean Tights
Joanna Joe
Jam Jammies
Mama Bear
Pink Pyjamas
Lamas Pajama
Tight Sleepwear
Onesie Place
Blue Pjs Collective
Catawba Pajama
Pyjamas Co
Nice Pyjama Trading Co
Piece Nightwear Collective
Amazing Onesie
Vox humana Pajama
The White
Blue Pjs Group
Striped Pyjamas Collective
Pyjama Co
White Pyjama
The Loose Loungewear
The Tight Nightwear
Tight Onesie
White Loungewear Spot
Striped Pyjama Trading Co
Loose Underwear Spot
Tight Jammies
Clean Pyjama Collective
Nice
Blue
Pajama mamas Pajama
Loose Loungewear Pro
Cana Pajama
Tight Sweatpants Co
The Amazing
The Striped Flannel
Pink Pyjama Pro
Grana Pajama
Onesie Trading Co
Ana Pajama
Tight Sleepwear Co
Madonna Pajama
Underwear Group

Learn more about starting a pajama brand:

Where to start?

-> How much does it cost to start a pajama brand?
-> Pros and cons of a pajama brand

Need inspiration?

-> Marketing ideas for a pajama brand

Other resources

Funny Pajama Brand Names

The Striped Pyjamas
Botswana Pajama
Pyjama Trading Co
Nice Onesie Collective
Prima donna Pajama
Piece Sweatpants Group
Pink Pinafores
CleanPajama
Java Pajama
PiecePajama
Piece Sweatpants Pro
Blue Pjs Group
Bandana Pajama
Onesie Trading Co
Cana Pajama
Onesie Spot
White
Dutch guiana Pajama
The Loose Pyjama
Madonna Pajama
Nice Underwear Place
Jammies Trading Co
Nice Nightwear Pro
Cats pajamas Pajama
Pyjamas Pro
Piece Nightwear Collective
White Jammies Pro
Blue Nightwear Spot
Piece Pink
Banana Pajama
The Loose Underwear
The Striped Jammies
Bahamas Pajama
Pyjama Pro
Amazing Flannel
Catawba Pajama
Nice Pyjama Place
Tight Pjs
Clean Pyjama Spot
Montana Pajama
Tight Sweatpants Co
The Piece Loungewear
Nice Sleepwear
Pink Flannel
Loose Sleepwear Group
The Pink
Clean Loungewear
White Pjs Trading Co
The Nice
Nice Flannel Co
Lamas Pajama
Piece Nightwear Place
Striped Onesie
Clean Sweatpants Co
Samba Pajama
Nightwear Trading Co
The Piece Flannel

Cool pajama brand name ideas

Striped Pyjama
Nightwear Place
Amazing Flannel
Striped Jammies
Piece Pant
White Jammies Pro
The Piece Loungewear
Tight Sweatpants Co
The Striped Pyjamas
Tight Pyjamas
WhitePajama
The Blue Nightwear
Banana Pajama
White Pyjama Pro
Pyjamas Spot
The Amazing Pjs
The Striped Onesie
Nevada Pajama
PiecePajama
Blue
Sleepwear Pro
The Striped Nightwear
Amazing Onesie Group
Texarkana Pajama
Blue Onesie Pro
Pyjamas Collective
Nightwear Collective
The Tight Nightwear
Striped Onesie Co
Flannel Co
Clean Pyjama Collective
Catawba Pajama
Nice Pjs
Loose Onesie Group
The Clean Onesie
Pyjama Pro
Nice Underwear
Pjs Place
Clean Sweatpants Co
The Clean Underwear
Pjs Pro
Sleepwear Place
Pyjama Collective
Amazing Sweatpants
Sweatpants Collective
Loose Nightwear Co
Piece Flannel
TightPajama
Pink Pyjama
Onesie Trading Co
NicePajama
Loungewear Collective
Clean Onesie Place
Umana Pajama
Montana Pajama
Striped
Pink Pinafores

Unique pajama brand name ideas

The Piece Pyjamas
Ana Pajama
Pink
Prima donna Pajama
White Onesie Co
Joanna Pajama
Brahma Pajama
Loose Pyjamas Spot
Sleepwear Co
Nice Pyjamas Co
Tight Jammies
Armada Pajama
Pyjama Place
White Pyjamas Pro
The Amazing Onesie
The Amazing Underwear
Piece Nightwear Place
The Nice
Tight Nightwear
Onesie Co
Nana Pajama
Nice Flannel
Striped Pyjamas
The Clean Pyjamas
Dulciana Pajama
Jama Pajama
Clean Pyjamas Trading Co
The Striped Jammies
The Loose Loungewear
White Pjs Trading Co
The Nice
The White
Sweatpants Group
Pink Flannel Group
Loose Underwear Spot
Amazing Pjs
Susanna Pajama
Striped Pyjama Trading Co
Jammies Collective
Panorama Pajama
Pink Jammies
White Underwear Co
The Clean Sleepwear
Nice Sleepwear
Impala Pajama
Diana Pajama
Tight Underwear
Sweatpants Co
Bottom Pajama
Tight Onesie Trading Co
White Sleepwear Co
Onesie Group
Cabana Pajama
The Piece Flannel
Blue Pjs Group
Tight Sleepwear Co
Tight

Cute pajama brand name ideas

The Amazing Loungewear
Mahayana Pajama
Fontana Pajama
The Loose Pjs
Pink Playsuit
Nice Loungewear
LoosePajama
White Sleepwear
White Underwear Trading Co
Striped Underwear Trading Co
Amazing Sweatpants
Nice Nightwear Spot
Atlanta Pajama
AmazingPajama
Sleepwear Group
Loose Loungewear Pro
Loose Pyjama Group
Nice Pyjama Trading Co
Blue Pjs
Loose Onesie
The Clean
Underwear Co
Underwear Group
Commas Pajama
Tight Pjs
Clean Onesie Co
Loose Pyjama Collective
Piece Plimsolls
StripedPajama
Sweatpants Trading Co
Pyjama Spot
Tight Pjs Group
Blue Loungewear
Striped Loungewear Collective
Blue Underwear Trading Co
Lava Pajama
Lana Pajama
Pink Underwear Pro
The Pink
Striped Sweatpants Spot
Piece Sweatpants Spot
Clean Sleepwear Place
Amazing Nightwear
Loose
Pink Pyjama Pro
Pink Jammies Trading Co
The Pink Underwear
Nice Flannel Co
Striped Loungewear Trading Co
Jammies Co
CleanPajama
Loungewear Trading Co
Botswana Pajama
Pink Plimsolls
Underwear Trading Co
The Tight Jammies
Loose Sleepwear

Clever pajama brand name ideas

Nanna Pajama
Tight Underwear Co
White Nightwear Group
Loose Onesie Pro
Flannel Collective
Tight Pyjamas Spot
Donna Pajama
Papa Pajama
Pyjamas Pro
Indiana Pajama
Rana Pajama
Blue Pyjama Spot
Flannel Trading Co
Pjs Co
Pink Sweatpants Group
The Pink Jammies
Underwear Spot
Blue Nightwear Spot
Americana Pajama
Tight Onesie Place
Jammies Trading Co
Pink Pyjamas
Pjs Collective
Pyjama Trading Co
The Loose
Savanna Pajama
Flannel Group
Pink Peignoir
Striped Loungewear Group
The Piece Onesie
Blue Pjs Trading Co
Guyana Pajama
The Tight Sleepwear
Top banana Pajama
Iguana Pajama
Loose Sleepwear Group
Piece Pink
Sleepwear Collective
Dutch guiana Pajama
The Loose Flannel
Tight Sleepwear Pro
Tight Onesie
Striped Jammies Collective
Java Pajama
Pink Pant
Loungewear Co
Fata morgana Pajama
Jammies Place
Guiana Pajama
Clean Loungewear
Flannel Spot
White Nightwear Pro
Tight Pjs Pro
White Jammies
Pollyanna Pajama
Underwear Collective
Pink Pink

Best pajama brand name ideas

White Pyjama
The Loose Underwear
Tight Flannel Place
Nightwear Co
Sana Pajama
Clean Nightwear Collective
The Piece
The Blue Loungewear
The Blue Jammies
Pink Nightwear Spot
The Pink Pjs
Striped Jammies Group
Piece Sweatpants Group
Blue Nightwear Pro
Urbana Pajama
White Loungewear Spot
Loose Flannel Pro
Pink Pyjamas Trading Co
Blue Flannel Group
Pajama mamas Pajama
British guiana Pajama
Onesie Place
Pyjamas Trading Co
White Nightwear
Pyjama Co
Nice Sleepwear Pro
The Pink Nightwear
Clean
Blue Pjs Collective
Loose Sleepwear Pro
Piece Nightwear Collective
White Jammies Group
Nice Pyjama Place
Nice Jammies Collective
Jammies Spot
Piece Peignoir
Mamba Pajama
Piece Pjs
Piece Sweatpants
The White Pyjama
Pyjamas Co
Amazing Underwear
Nice Onesie Group
The Tight Sweatpants
Loose Loungewear
Cana Pajama
Striped Flannel Place
Amazing
Underwear Pro
The Tight Pyjamas
Nice Onesie Collective
Nightwear Trading Co
Madonna Pajama
Clean Onesie Group
Lamas Pajama
Striped Sleepwear Spot
Nirvana Pajama

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Pajama Brand:

Simple is always better

This means a few different things. Your pajama brand name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your pajama brand:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile