350+ Creative Names For Your Painting Business

Updated: January 19th, 2023

So, you've come up with the perfect painting business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your painting business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best painting business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your painting business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Painting Business Name Generator

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Ideas

Catchy painting business name ideas

  • Colour Cove
  • Choose a Colour What’s Your Colour?
  • Paint palette
  • Painted lady
  • Paint Place
  • Paintzen
  • Funky Paints Painting
  • Vintage Painting
  • Proud Painters Painting
  • Painted Spaces
  • The Professional painter
  • Color Closet
  • Suite Paints
  • Delta Painting
  • Splash of Color
  • Color Care
  • Floor To Ceiling Painting
  • Indoor Outdoor
  • Living Colour
  • Hue Hubs
  • Canvas Painting
  • New Colors Painting
  • Colour Me
  • Handy Brazilian Painting
  • Silver Paint
  • J B Painting
  • Paint Without the Pain
  • PaintGreen Professional Painters
  • Crème Coats
  • House Painters Now
  • Painthouse
  • Metro Mates
  • Paintoot
  • Painting in Home
  • The Paints Place
  • Appetit Paint
  • Riddle Painting
  • In Full Color
  • Hangs N Art
  • Stroke Pros
  • Satisfying Strokes
  • Bourbon Bliss
  • Paint The Treds
  • Country Boys Painting
  • Spash It On
  • Groom Paint
  • Paint Shed
  • Sipping n Painting
  • Paint Me
  • Paint Bros
  • Paint Works
  • Etch And Art
  • Mix it Up
  • Artistic Painting Inc.
  • First Call Painters
  • Hue House
  • Holy Rollers
  • Painted Dreams
  • Bravo Painting
  • Paint Pris
  • Colour Inns
  • Serious Strokes
  • Color Creators
  • Coats Grid
  • Pearl Paintings
  • Classy Coats
  • Caribbean Paint Co.
  • Clean Coats
  • Curated Colors
  • Paint America
  • Room Renew
  • Coordinating Colors
  • The Brush Brothers
  • Colour Charade
  • You Call We Paint
  • Fresh Coat
  • House and Home
  • Wares N Inks
  • Matte Oil
  • Artsy Kid Painting
  • Tasteful Tones
  • Avant Garde Painters
  • We Paint For Less
  • Colour Crux
  • Saint Of Paint
  • The Paint Parents
  • Colorful Corners
  • Paintzoid
  • Planet Paint
  • 1-2-3-Paint!
  • Consolidated Paint
  • Colour Scheme
  • High Rollers
  • 1-Day Service Painting
  • Craftsman Painting
  • Stroke By Stroke
  • World Painting Company
  • Paint Resin
  • Paint Wind
  • Hue Got It
  • Masterpiece Painting
  • Sisters Of Paint
  • Paint Springs
  • Superior Painting
  • Painting Precision
  • Colour Life
  • Proper Paints
  • Regal Rooms
  • Fresh Coats
  • Paintlaza
  • Full Coverage Painting
  • Lester’s Painting
  • Painted Lily
  • Hire Painters Now
  • Pro Paints Painting
  • Masterpiece Painters
  • Torres Custom Painting
  • Let Us Paint!

Creative painting business name ideas

  • Brush Hour
  • Painting Plus
  • Work of Art Painters
  • Corner To Corner Painting
  • Colour bars
  • Lucky Luciano Custom Paint
  • Paint It Right
  • Colours Colony
  • The Painting Fam
  • Painting with Pride
  • Splash Of Colour
  • Samy Paints Tools & Rentals
  • Area Painting
  • Changing Colour
  • Pretty painter
  • Painted Daisy
  • Paint Chip Co.
  • Coats of Quality
  • Roller Kings
  • In a Rush to Brush
  • Colour Me In
  • Fresh Faced Painting
  • Brush + Color
  • Curated Coats
  • Coloursome
  • Paintsio
  • 360 Painting
  • Comfort in Color
  • Subtle Strokes
  • Master Painters
  • Exact Edges Painting
  • Color Collection
  • Pulse ‘N Paints
  • We Paint Your World
  • Usethepaints
  • The Paint Guru
  • Best Painting
  • Colorful Visions
  • The Big Picture Painters
  • Professional Painters For You
  • Pure Painters
  • Colour Code
  • Twist Paints
  • Polished in Pigment
  • Bold Borders
  • Colour Mart
  • Paint Pot
  • Colour Cribs
  • Colours for Life
  • Colourado
  • Glasshouse Custom Paint
  • Practical Paints
  • Precision West Painting
  • Quick Paints
  • Bert’s Paint
  • The Paint Kings
  • Careful Coats
  • Paint the Town
  • Painting Partners
  • Hoffman Painting Services
  • Artsy Days Painting
  • Colour Collective
  • If Walls Could Talk
  • Painting Absolute
  • Paint Chimp 1 Day Painters
  • Speedy Painting
  • Mixed Perfect
  • Forage Paint
  • Paint Shack
  • Budget Painting
  • Paintsmith
  • Paint Solvers
  • Wepaint Now
  • Prime Paints
  • Paintylitical
  • Color Me Bold Painting
  • Colour Bytes
  • Perfect Paint
  • The Art Of Painting
  • Colour Contrast
  • Colour Line
  • Stroke Precision
  • Paintivo
  • Paint Fun!
  • Painteo
  • Paint By Number
  • All The Colors
  • Baker Painting
  • Society Paints
  • The Right Hue
  • Paints Place
  • Colour Castle
  • Give Me Colour
  • The Coating Company
  • Town Painters
  • Picture Perfect Painting
  • Fleet Painting
  • Splash Paints
  • Coverall Painting
  • Acme Cleaning
  • Latest Masterpiece
  • Poaintistics
  • Paint Experts Today
  • Classic Colors
  • Masterpainters
  • Brush Up
  • Paintbox
  • Crown Colours
  • Palace Paint
  • Prix Paintz
  • Illumine Paints
  • Renew My Walls
  • Paint Verse
  • Color Magic
  • Splash!
  • Art Pro
  • Paintgenix
  • Call Us Painters

Learn more about starting a painting business:

Where to start?

-> How much does it cost to start a painting business?
-> Pros and cons of a painting business

Need inspiration?

-> Other painting business success stories
-> Marketing ideas for a painting business
-> Painting business slogans
-> Painting business Instagram bios
-> Painting business Instagram captions

Other resources

-> Blog post ideas for a painting business
-> Painting business quotes

Funny Painting Business Names

  • Abstract Arte
  • Large House Painting
  • The Figure
  • Venetian Portrait Place
  • Paint Spot
  • AcademicPainting
  • French Painting Spot
  • Classic
  • Historical Art
  • Wet
  • Picture Spot
  • Hyannis Canvas
  • Nontextual Matter Trading Co
  • Celebrated Artwork Group
  • Manis Canvas
  • The Primitive
  • Modernist Portrait Spot
  • Decorative
  • The Waterproof
  • Buddhist
  • Surrealist Picture Co
  • The Plastic Painting
  • Poetic Artwork
  • Musical Artistry Trading Co
  • French House Painting
  • Crowded Collaging
  • Miniature
  • HugePainting
  • Noble Prowess Trading Co
  • SizedCanvas
  • Abstract Artistes
  • Sadness Canvas
  • Spare Toile
  • Unfinished
  • Rough
  • Blackness Canvas
  • Coarse Cloth
  • Bare Sheet
  • The Magnificent
  • Procrastinating Painting
  • Cavort Art
  • The Egyptian Painter
  • The Italian
  • Status Canvas
  • Old Paint Group
  • Creating Painting
  • Abstract Artes
  • Primitive Picture
  • Graphic Nontextual Matter
  • Sheet Pro
  • House Painting Co
  • Making Painting
  • Oiled
  • HistoricalPainting
  • Prowess Group
  • Superior Skill Collective
  • Inflaming Painting
  • Venetian
  • The Gray Paint
  • Sacred
  • Original Artist Collective
  • Primitive Plaque
  • The Contemporary
  • Clean Cloth
  • StiffCanvas
  • Dort Art
  • The Flemish
  • Contemporary
  • Mort Art
  • The Huge
  • French Painting Place
  • Prepared
  • The Flemish Picture
  • EarlyPainting
  • Abstract Sketching
  • Canvas Pro
  • The State Fine Art
  • Pure Popularity
  • Word Mural Co
  • Ancient Artistry
  • Fresco Place
  • The Egyptian Artist
  • Fine Art Pro
  • RepresentationalPainting
  • Kansas Canvas
  • RomanticArt
  • Persian Plaque
  • VerbalArt
  • The Decorative
  • Wider
  • Fresh Sheet
  • WiderCanvas
  • Watercolor
  • HeavyCanvas
  • Canvas Tent Trading Co
  • The Greek Artistic Production
  • OldCanvas
  • Academic Painter Co
  • ContemporaryPainting
  • Greek
  • Superior Skill Co
  • Superior Skill Group
  • Traditional Art
  • The Modern Portrait
  • The Wide Cloth
  • The Gray Sail
  • BeautifulArt
  • Crowded Canvas Tent
  • The Verbal
  • WaterproofCanvas
  • Crowded
  • The Crowded
  • Ancient
  • The Finished Poll
  • Chances Canvas
  • The Ancient Nontextual Matter
  • Primitive Pastels
  • Noble

Cool painting business name ideas

  • Rocking Rollers
  • Art Boys
  • Cool Story Painting
  • We Paint Your Town
  • Refresh
  • Paints Heart
  • Color My Life
  • Colour Rush
  • House Painter
  • JCS Painting
  • The Coloursome
  • Broad Brush
  • Color Castle
  • The Paint Professionals
  • A Painting Wizard
  • Painting Done Now!
  • Grand Prix Paint
  • Precious Paint
  • Finish Painting Clear
  • Colour Classics
  • The Paint Marketplace
  • Beautify Walls
  • Primary Colours
  • Paint Store
  • Precision Painters
  • Swiss Master Painting
  • Prime & Paint
  • True Colors
  • American Quality Paint
  • Paint Me In
  • Smart Paint
  • Colour Collection
  • Paint Green
  • Paintbabes
  • Pro Paints
  • Coveted Colors Painting
  • Strokes of Genius
  • Colorful Coats
  • Stock Emulsions
  • A Classic Painting
  • Dyes N Art
  • Sunny South Paint & Decor
  • Live With Colour
  • Brush It On
  • All Brite Painting
  • Royal Rouge
  • McCartney Painting
  • Marimar Painting Services
  • Can Of Color
  • Perfect Mix
  • We Mean Business Painters
  • Paint Perfection
  • Colours Crest
  • Corona Paintings
  • Paintoryx
  • Fine Paint Repairs
  • El Cuadro
  • On Call Painters Now!
  • Color Made Easy
  • El Pintura
  • Paintn
  • Design Painters
  • New Life Painting
  • Timeless Tones
  • American Painting
  • Paintry
  • Airbrush Painting
  • Paintex
  • Ark Paint
  • Choose My New Tones
  • Brush Up On
  • Angel Painting
  • Shack Paint
  • A Stroke of Perfection
  • Even Coverage Painting
  • Room With A View
  • Paint Mixer
  • Color Me Happy
  • Sunday Painter
  • Color Corral
  • El Pilar Point Body Shop
  • Brush Up My Home
  • Priced Paints
  • We Heart Colors Painting
  • Master Piece
  • Paint Corner
  • Real Painters Now
  • Crafts Paints
  • Painter Nest
  • Paintster
  • Color Your World
  • Colors United
  • Harbor Paint
  • Paint The Town
  • Your Neighborhood Painters
  • Cole Hardware
  • Get Messy Paints
  • Stroke of Genius
  • Painters Extraordinaire
  • Brush Bros
  • Creative Colors
  • Best Refresh
  • Roller derby
  • Nut Paints
  • American Veteran Painting
  • Calling All Colours
  • All American Painting
  • Coveted Coverage
  • The Blank
  • Yellow Poll Co
  • The Life Picture
  • Pure Plate
  • Sport Art
  • Noble Prowess Trading Co
  • Prowess Spot
  • Fresco Place
  • Primitive Pastels
  • Draining Painting

Unique painting business name ideas

  • Sketching Place
  • Unfinished
  • The Indian Art
  • Abstract Aesthetic
  • Wider
  • The Tattered
  • Crowded
  • Crowded Camp
  • The Italian Art
  • Oiled Canvas Tent Spot
  • Tattered Canvas Tent Collective
  • The Gothic
  • The Known Picture
  • The Primitive
  • Waterproof
  • Artist Trading Co
  • Burt Art
  • Prowess Group
  • Candace Canvas
  • Short Art
  • Dark Painting Spot
  • The Clean
  • Modern Nontextual Matter Co
  • Abstract Artistic
  • Early Artwork Co
  • Celebrated Mural Collective
  • Staining Painting
  • Dark Tarp Co
  • EasyCanvas
  • Larger
  • Oiled
  • Loose Paint Spot
  • Torn Tarp Pro
  • Larger Painting Collective
  • HistoricalPainting
  • The Old
  • WallPainting
  • The Miniature
  • Persian Plaque
  • Byzantine Artwork
  • Mattress Canvas
  • Surrealist Canvas
  • Graphics Pro
  • Picture Co
  • Big
  • Mural Artwork
  • Claiming Painting
  • The Unprimed
  • Historical Art
  • AcademicPainting
  • Entire Paintings Pro
  • The Difficult
  • Smaller Tarp
  • Picture Place
  • Pure Picture
  • Word Mural Co
  • Canvas Tent Place
  • Nontextual Matter Trading Co
  • Sketching Pro
  • The Medieval Artistry
  • Paint Spot
  • Western Sketching Trading Co
  • VasePainting
  • Historical Sheet
  • YellowCanvas
  • Abstract Sketching
  • Large House Painting
  • The Popular Graphics
  • The Wide Cloth
  • Crowded Tarp
  • Fine
  • Large Painter Group
  • Mat Collective
  • Travis Canvas
  • Wet
  • FinishedCanvas
  • State Painting Place
  • Classic
  • Ceramic Graphics
  • Poetic Artistic Production
  • Culinary Artistic Production
  • Persian Pastels
  • Original Mural Group
  • Celebrated Artwork Group
  • Traditional Art
  • The Torn Canvas Tent
  • The Fine
  • Fresh
  • Artist Spot
  • Artistry Pro
  • Artwork Collective
  • Primitive Plaque
  • ImmenseCanvas
  • Pure Portrayal
  • Modern
  • The True
  • Historical Painter
  • The Indian Sketching
  • LightCanvas
  • Easy Canvas Tent Trading Co
  • DecorativeArt
  • Abstract Painting Trading Co
  • Old Paint Group
  • Sheet Pro
  • Romantic Artist Spot
  • The Contemporary
  • The Military
  • TautCanvas
  • Sail Trading Co
  • Roman Artist Place
  • Heavy Paint
  • Unhurt Art
  • Difficult Artistry Collective
  • The Tarred
  • Abstract Artistes
  • Contemporary Nontextual Matter Co
  • Assert Art
  • Stout Sheet Co

Cute painting business name ideas

  • Traditional Artist Spot
  • The Coarse
  • The Impressionist
  • Huge Toile
  • The Religious
  • The Finger
  • Canvassed Canvas
  • The Dimensional
  • Toile Trading Co
  • LiteraryArt
  • Anxious Canvas
  • Artist Co
  • Painting Group
  • The Romantic Portrait
  • PurePainting
  • Visual
  • MiniaturePainting
  • Artistic Production Group
  • Status Canvas
  • Artist Pro
  • CoarseCanvas
  • Famous Artist
  • Gothic
  • The Single Paintings
  • Literary Artistry
  • Wall
  • Pure Sketching
  • Taut Cloth Place
  • The Conceptual
  • The Gray Paint
  • Prowess Collective
  • Tarp Trading Co
  • Abstract Artwork
  • The Representational
  • Century
  • Stuffed shirt Art
  • ImpressionistPainting
  • AbstractPainting
  • Wood Poll
  • The Indian Superior Skill
  • The Pure Artistic Production
  • Greek
  • Cubist Painter
  • BroadCanvas
  • Clean Cloth
  • Ancient Artistic Creation Pro
  • Smaller
  • Portrait Place
  • The Huge House Painting
  • Italian Artwork
  • The Italian
  • Primitive Picture
  • The Waterproof Sheet
  • Painting Spot
  • Martial Artistic Production
  • True
  • The Mughal Canvas
  • Crowded Collaging
  • Dramatic Painting Trading Co
  • Persian Portrait
  • The Noble
  • Religious
  • Roman
  • PrimitivePainting
  • Beautiful Picture Spot
  • Romantic Art Place
  • The Flemish Picture
  • Tolerating Painting
  • Picture Collective
  • Exhort Art
  • The Spanish
  • Coarse Collaging
  • Painter Spot
  • Verbal Painting Trading Co
  • Representational Picture
  • The Decorative Portrait
  • Conceptual
  • Crowded Sail Trading Co
  • The Wall
  • Vanish Canvas
  • Celebrated
  • Abstract
  • EnglishPainting
  • Verbal Prowess Pro
  • The Blessed
  • Public transport Art
  • Wall Sketching
  • French Painting Place
  • Peart Art
  • Sacred Painting Co
  • Blackness Canvas
  • Mat Co
  • Painting Collective
  • Consummate Nontextual Matter Collective
  • Modern Superior Skill Place
  • Canvas Tent Trading Co
  • Mughal Art Place
  • White
  • Vase Canvas
  • HugeCanvas
  • Complaining Painting
  • French House Painting
  • Stiff Mat Spot
  • The Plastic Painting
  • Abstract Artists
  • Baroque Fine Art
  • Shirt Art
  • The Egyptian Artist
  • Buddhist Prowess Co
  • PriorArt
  • Largest
  • The Century
  • Report Art
  • Fine Art Spot
  • Purport Art
  • Picture Spot
  • Mural Trading Co
  • Beautiful House Painting Trading Co

Clever painting business name ideas

  • Prior
  • OldCanvas
  • Canvas Co
  • Coarse Carpeting
  • The Abstract
  • Decorative
  • Sketching Group
  • IslamicArt
  • The Fresh
  • Historical
  • ThickCanvas
  • French Painting Spot
  • Sized
  • Bananas Canvas
  • Pure Nontextual Matter
  • The Modern Portrait
  • The Flemish
  • Persian Picture
  • Vert Art
  • The Gray
  • Renovating Painting
  • Persian Portrayal
  • The Gray Sail
  • The Ancient Superior Skill
  • Century Nontextual Matter
  • ContemporaryPainting
  • The Surrealist
  • FreshCanvas
  • The Ancient Artwork
  • Sail Co
  • Dort Art
  • ConsummateArt
  • Thin
  • The Historical Art
  • Ancient Artwork Co
  • Academic House Painting
  • IndianArt
  • Baroque Prowess
  • Ancient Artists
  • Pure Pastels
  • Conceptual Superior Skill
  • The Large
  • PersianPainting
  • ContemporaryArt
  • GrayCanvas
  • VerbalArt
  • The Waterproof Mat
  • Paintings Place
  • Canvas Pro
  • Abstract Artistic Production
  • WatercolorPainting
  • Medieval
  • The Ancient
  • House Painting Group
  • Sail Group
  • Handed Canvas
  • Primitive Portraiture
  • Entire
  • Blessed
  • The State Fine Art
  • Byzantine Artistic Creation Place
  • The Taut Sail
  • Visual Artistic Production
  • The Verbal
  • Painter Pro
  • The Byzantine Artist
  • Creative
  • Primitive Pictures
  • Ancient Artes
  • The Taut
  • PopularArt
  • The Academic Picture
  • Mughal Mural
  • The Figure
  • Portrait Co
  • Creating Painting
  • The Pictorial
  • Spare Toile
  • Fresco Co
  • VastCanvas
  • The Painted Paint
  • Artwork Pro
  • Musical Artistry Trading Co
  • Anise Canvas
  • Venetian
  • WesternPainting
  • The Unfinished
  • The Egyptian Painter
  • The Rough
  • Fresh Paint Spot
  • The Original
  • The Easel
  • The Martial
  • Easy Paint Group
  • Ancient
  • Roman Artwork
  • Fine Art Group
  • Byzantine
  • The Egyptian Artistry
  • Artistry Co
  • Mural
  • Hyannis Canvas
  • Broad
  • The Prior
  • Foot
  • StiffCanvas
  • Traditional
  • Entertaining Painting
  • Kansas Canvas
  • Native
  • Broader Painting
  • Chances Canvas
  • Sadness Canvas
  • Ancient Arte
  • Prior Painting Co
  • Persian
  • Toile Co
  • Graphic Prowess Spot

Best painting business name ideas

  • Pervert Art
  • FlemishPainting
  • Prepared
  • Verbal Nontextual Matter Collective
  • WesternArt
  • Graphics Group
  • Musical
  • The Famous
  • Spanish Sketching
  • Cavort Art
  • Bad
  • Contemporary
  • Cantus Canvas
  • Abstract Arte
  • Crowded Charts
  • Primitive Plate
  • The Baroque House Painting
  • ClassicalArt
  • The Celebrated
  • The Highest Prowess
  • Green Poll Spot
  • The Medieval Artist
  • The French
  • Modernist Portrait Spot
  • Beautiful Portrait Co
  • Decorative Prowess
  • Striped Tarp
  • Portrait Group
  • The Florentine
  • Venetian Portrait Place
  • And Painting Group
  • RoughCanvas
  • The Creative
  • Maintaining Painting
  • Manis Canvas
  • Artistic Creation Co
  • Coarse Context
  • HugePainting
  • The Poetic Prowess
  • The Largest Painting
  • Poll Co
  • Crowded Canvases
  • Abstract Artes
  • Superior Skill Collective
  • Waiting Painting
  • MusicalArt
  • OriginalPainting
  • The Beautiful
  • Toile Pro
  • The Classical
  • Classical
  • Cubist Artwork Group
  • Sort Art
  • Ancient Artwork
  • Strong
  • Baroque Artist Spot
  • Pure Portraiture
  • Artistry Place
  • Ancient Artistic Production
  • SizedCanvas
  • Coarse Cloth
  • Figurative House Painting Place
  • Persian Plate
  • Ancient Artistic Creation
  • Empty Painting Group
  • Decorative Portrait Place
  • GothicArt
  • SmallerCanvas
  • Remaining Painting
  • Earlier Mural Co
  • Surrealist Picture Co
  • Inflaming Painting
  • Western Painter
  • The True Prowess
  • Islamic
  • SingleCanvas
  • The Huge
  • The Waterproof
  • Pure
  • Mat Place
  • The Double
  • Rating Painting
  • Kangaroo court Art
  • Western Portrait
  • Early Portrait
  • Coarse Collage
  • Buddhist
  • PlasticCanvas
  • Persian Portrait Painter
  • Rough
  • Pure Plaque
  • Beautiful
  • Distort Art
  • Foot Painting Co
  • FamousCanvas
  • Cloth Group
  • FineArt
  • EnormousCanvas
  • Ancient Artistes
  • Russian Mural Place
  • Clean Carpeting
  • Crowded Carpeting
  • Assort Art
  • RomanticArt
  • Bad Nontextual Matter
  • Ancient Artistry
  • Magic Artist
  • Coarse
  • TheArt
  • Blank Paintings Pro
  • The Finished Poll
  • Exclaiming Painting
  • RealisticPainting
  • English
  • Bare Sheet
  • Persian Pictures
  • Academic
  • WaterproofCanvas

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Painting Business:

Simple is always better

This means a few different things. Your painting business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your painting business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.