1,000+ Trendy Online Jewelry Store Names

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Updated: March 19th, 2025

So, you've come up with the perfect online jewelry store idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your online jewelry store stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best online jewelry store ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your online jewelry store.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Online Jewelry Store Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of online jewelry store name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy online jewelry store name ideas

Jewel & Fashion
Glamour in Gold
Gleam and Glow
The Jewel Guide
Glistening Jewels
The Gold Factory
The Delicacy
The Womenhood
Gleaming & Glistening
She
Her Jewels
The Jewel Craft
Her Crown
The Jewel Zone
The Jewel Hub
The Jewel Valley
Gems and Gold
The Gold Guide
My Gold
The Feminine Art
Jewelrypedia
Jewelrybea
Imperial Jewelry
Closet Jewelry
The Gold Accessory
Divinity
The Emeralds
The Queen Jewels
The Scarlet Jewels
All about Her
The Jewel Lust
Jewelprism
Jewel Factory
Jewelpad
Glamour Jewel
Haus Bess
Jewel by Daz
Gift from the Heart Jewellers
Fancy Fools
Oddie's Jewellery
Femme & Co
Jewellery Explored
The Jewel Garden
Charming & Jewelled
Vivien Leek
Hood and Bow
Amori by Posh
Jade Lips
Mintz & Brooks
The Jewelles
Jewellery of Fashion
Jewellery Dress
Jewelry & Themes
Jeweler to the World
Jewellers in Bloom
Jewel Arena
Jewellery of Lifestyle
Alderscroft
The Jewel Factory
Proud Jewels
Dazzling
Jewelry of London
Giraffe & Rosebud
Olivia and the Faux
Punchy Bijoux
Mama Jewellery
Jewellery By Sib
Jewels by Kelli
Snazzy Jewellery
Jewellery Stream
Bangles Jewelry Store
The Jewelry Fluency
Jewelry Library
Black Jewelry
Jewlious
Handmade
Electronic Co
Simple Accouterment
Website Online
Desirable
America Website Co
The Useful
Free Internet Co
Mere Subsidiary
Easier Electronic Collective
ViewableOnline
Teenage
Apply Online
The Serial
StandardAccessory
Safe
Content Electronically Trading Co
Sociological
HelpfulAccessory
Serial Website
Teenage Electronic Trading Co
Fabulous Jewellery Group
Empery Accessory
Incidental
MereAccessory
Appurtenant Spot
Accomplice Co
MassiveJewelry
Mere
Searchable Virtual
GoldenJewelry
Informix Cyber Place
Site Collective
The Available
Fastest Site Co
Editorial Cyberspace Trading Co
Latest
Offline Interactive
Offline Offline
Elaborate
Virtual Pro
Plastic Gold Spot
Sociological Electronically Group

Creative online jewelry store name ideas

Perfect
The Valuable
The Content
Offline Onsite
The Old
Offline Site
Manual Website Group
FakeJewelry
Entirety Digital Spot
Bling Trading Co
Desirable Accouterment
Content Website
Interactive Cyber
Antique Diamond Pro
Tonight Online
WorldwideOnline
MassiveJewelry
LatestAccessory
The Infosci Electronic
Fastest Internet Group
Elaborate Jewels Group
Cyber Place
Internet Trading Co
Digital Trading Co
Comfortable
HandmadeJewelry
The Available Digital
Sociological
Accouterment Collective
ExpensiveAccessory
Feathery Accessory
Offline Internet
Informix Cyber Place
InvaluableAccessory
America
Treasuries Accessory
The Sociological Site
The Businessweek Cyber
Electronically Place
CommonAccessory
Published
Informix Virtual
Fastest Interactive
French
The Fastest
Serial
Free Internet
The Accessible Digital
The Interactive
Spinal Adjuvant
Sublime Online
Outside Online
Minor Appurtenance Group
America Interactive Spot
OrnateJewelry
Businessweek Internet Spot
Serial Web
Costly Jewellery Trading Co
Teenage Site
The Latest Site
The Spinal Adjuvant
SafeOnline
Favorite Ancillary Spot
Offline Off Air
Ultimate Subsidiary
Content Cyber Pro
Electronically Trading Co
Searchable Site Spot
Infosci Web Place
Accessible Website Spot
Ornament Place
The Entirety Web
Adornment Group
Real time Online
Businessweek Digital Trading Co
Useless Subsidiary Spot
Crystal
Rawhide Online
OrnamentalJewelry
Published Interactive
Sometime Online
MoreJewelry
Content
Sesame Accessory
Virtual Collective
The Magnificent
The Comfortable Electronically
Abundant Accomplice
The Entirety Electronically
Ornamental Auxiliary
Cyber Group
The Accessible Internet
The America Internet
Subsidiary Collective
Fastest Cyberspace Co
Sociological Electronically Co
Fastest
Electronic Co
Interactive Spot
Satisfied Online
Going Website Pro
Businessweek Website Trading Co
Content Web Trading Co
Teenage Interactive
The Offline Electronically
Available Cyberspace Trading Co
Electronically Pro
Electronic Collective
Accouterment Pro
The Plastic
Easier Electronic Spot
Occasional Subsidiary
Bling Co
The America
Published Internet
Advice Online
The Sociological
Two time Online

Learn more about starting an online jewelry store:

Where to start?

-> How much does it cost to start an online jewelry store?
-> Pros and cons of an online jewelry store

Need inspiration?

-> Other online jewelry store success stories
-> Marketing ideas for an online jewelry store
-> Online jewelry store slogans

Other resources

-> Profitability of an online jewelry store
-> Online jewelry store tips
-> Blog post ideas for an online jewelry store

Funny Online Jewelry Store Names

OfflineOnline
IndianJewelry
Empery Accessory
Electronic Pro
Nice Auxiliary Spot
Fastest Interactive Trading Co
Entirety
The Content Site
Every Accessory
ContentOnline
The Entirety Electronically
ValuableJewelry
Editorial Site
Golden Decoration Spot
Subsidiary Pro
The Latest Website
Abundant Adjuvant
Appropriate Appurtenant
Exquisite Jewellery Trading Co
Content Electronic Trading Co
Exotic
Viewable Website Group
Comfortable Site Group
EntiretyOnline
Sociological Virtual
Attractive Appurtenances
Electronic Group
Tonight Online
Content Electronic Spot
Navajo Gold Place
Cyber Place
VirtualOnline
Offline Electronic Group
Cranial
Popular Accomplice Place
HelpfulAccessory
Comfortable Electronic Spot
Going Cyberspace Place
MoreJewelry
Viewable Digital
The America
The Availahle
Infosci Web
Diamond Pro
The Ornate
Worldwide Cyber Co
The Sociological Site
The Attractive
Virtual Cyberspace Trading Co
Offline Digital
The Easier
EnoughJewelry
The Published
Stolen
Jeweler Group
Navajo
Available Website Pro
Continuity Jewelry
Manual Interactive Collective
Availahle Web Group
Samurai Online
Comfortable Virtual Collective
The Going
Serial Site Collective
Infosci Virtual Spot
Editorial Cyber
Businessweek Website Trading Co
The Going
CranialAccessory
CharacteristicAccessory
The Free Web
SilverJewelry
The Virtual
Attractive Ancillary
Availahle Web Trading Co
Feathery Accessory
The Willing
Fashionable Ancillary Collective
The Accessible Internet
The Spinal Adjuvant
The Important
AvailahleOnline
Electronic Collective
Serial Electronically
The Published Website
Entirety Website
FlashyJewelry
Electronically Trading Co
Web Trading Co
America Website
Informix Cyberspace Place
Content
Editorial Electronic
Businessweek Digital Trading Co
The Coral Decoration
OrnamentalJewelry
Offline
Gold Spot
Plated
Editorial Site Spot
America Electronic Place
Website Trading Co
Spinal Adjuvant
The Unusual
Valuable Auxiliary Collective
Virtual Virtual
Safe Virtual Spot
Appurtenant Collective
America Interactive Spot
Behind Online
The Handmade
Cyber Group
Infosci Interactive
FrenchAccessory
The Content Digital
NiceJewelry
Medial Accomplice Pro
Incidental

Cool online jewelry store name ideas

Own mind Online
Wrought
The Feminine
The Free Virtual
Old Jewellery Place
Web Trading Co
Offline Electronic Group
The Lovely Diamond
Sunfire Online
Muscle memory Accessory
Content Electronically Trading Co
Viewable
Ornamental Auxiliary
Anytime Online
Lechery Accessory
Interactive Pro
Interactive Spot
Going Cyberspace Place
Searchable Digital Co
America Site Place
Viewable Web
Alimentary Accessory
The Ancient
The Willing
Provide Online
The Gaudy
Spinal Adjuvant
Viewable Site Pro
GoingOnline
Easier Cyberspace Collective
Offline Ota
The Entirety Electronically
The Handy
Availahle Cyberspace
Searchable Digital Place
The Interactive Digital
The French
Interactive Internet
Internet Collective
Virtual Pro
Feathery Accessory
Interactive Website Group
Pigsty Online
The Editorial Virtual
Socialite Online
Fastest Site Co
The Interesting
The Smallest
Attractive Adjuvant
PublishedOnline
The Teenage
Published Internet
Navajo Decoration Pro
The Infosci Cyber
Massive Decoration Co
Safe Internet
Easier Electronic Spot
Insignificant
ContentOnline
Entirety Interactive
Fastest Internet
Searchable Website Spot
The Powerful
The Nice
Availahle Internet Group
The Comfortable Cyber
Availahle Website
Fabulous Gemstone Collective
Sublime Online
The Infosci Digital
The Serial Internet
Spinal Accomplice
The Accessible Site
Diamond Group
Manual Cyber
Auxiliary Group
Infosci Web
The Victorian
Usury Jewelry
Virtual Place
Infosci
Virtual Co
Electronically Spot
HeavyJewelry
The Important
Available Cyberspace
EgyptianJewelry
Plenary Accessory
The Teenage Website
Unique Ancillary Collective
The Convenient
Offline Internet
Informix Site
Comfortable Virtual Collective
Bling Trading Co
Valuable Bling
Annuity Jewelry
Abundant Adjunct
The Fastest Cyberspace
PreciousJewelry
Infosci Electronically
Optional
Sociological Interactive
Jewels Group
AntiqueJewelry
Safe Website Trading Co
Adornment Co
Virtual Cyberspace Trading Co
Free
AttractiveJewelry
The Worldwide Electronic
Available Digital Group
Available Cyberspace Trading Co
Electronic Spot
Published Virtual Group
America Virtual Pro
Accouterment Collective
Businessweek Internet Spot

Unique online jewelry store name ideas

Site Spot
Fluently Jewelry
NiceJewelry
Site Place
America Website
FlashyJewelry
Content
The Diffuse
InformixOnline
Appropriate Appurtenance
Onsite Online
AccessibleOnline
EssentialAccessory
Editorial Interactive Pro
Decorative Accouterment Spot
Abundant Accoutrement
Sedimentary Accessory
Auxiliary Spot
Interactive Cyber Group
Serial
The Perfect Appurtenance
Smallest
MadeJewelry
Adornment Group
Useless Subsidiary Spot
Entirety Digital Spot
Serial Web Collective
Survive Online
Easier Web
Sociological Digital Place
The Delicate
FakeJewelry
Costly
Electronically Co
Web Group
Peptide Online
The Viewable Interactive
Manual Cyber Collective
The Crystal Ornament
The Comfortable Electronically
Available Internet Co
Adornment Spot
The Content Digital
Free Interactive
The Manual Cyberspace
Availahle Web Group
Appropriate Appurtenant
Entirety Internet
The Intricate
MassiveJewelry
The Safe
Treasuries Accessory
The Informix
Electrical Adjuvant
Stolen
Editorial Cyber
Abundant Accomplice
Satisfied Online
Sociological Electronically Group
Informix Virtual
Handsome Adornment
Telephone directory Accessory
Electronic Pro
The Accessible Digital
HelpfulAccessory
Ornament Group
Elementary Accessory
Informix Cyber Place
The Going Cyber
The Spinal Adjuvant
Worldwide Cyber Co
The Accessible Interactive
Latest Website
The Going Electronically
Web site Online
Characteristic Appurtenance Place
Favorite Ancillary Spot
Digital Trading Co
Valuable
Offline Site
Editorial Electronic
Exquisite Jewellery Trading Co
The Viewable Web
Unique Auxiliary
DesirableAccessory
AmericaOnline
Willing Appurtenant Collective
Fashionable
The Rare Adjuvant
Ornamental Adornment Spot
The Diffuse Accomplice
The Viewable
Offline Over The Air
Incidental
DelicateJewelry
The Viewable Cyber
The Coral Decoration
OfflineOnline
Diamond Collective
The Free
Accessible Interactive Co
Occasional Subsidiary
Gold Trading Co
Tom foolery Jewelry
Decoration Trading Co
The Plastic
Entirety
Digital Place
The Useful Auxiliary
Frequent
The Viewable Cyberspace
The Made Adornment
FreeOnline
Only
Accessible Virtual
Fastest
America Electronic Place
InexpensiveJewelry

Cute online jewelry store name ideas

Decoration Spot
Businessweek Website Group
Valuable Ornament
AvailahleOnline
Worldwide Digital Group
Infosci Digital Spot
External Accoutrement Trading Co
Offline On Call
The Plastic
The Paste
Free Internet Co
Sometime Online
The Manual Internet
OrnamentalJewelry
Latest Digital Place
The Sociological Site
The Content
Viewable Digital
Accessible Site
Unimportant
Optical
FinestJewelry
The Sole Adjunct
PearlJewelry
Accessible
Digital Spot
Cyber Group
The Worldwide
Entirety Site Group
Searchable Site Spot
BusinessweekOnline
Fastest Cyberspace Co
Medial Accomplice Pro
Cruelty Jewelry
America Interactive Spot
Samurai Online
Offline On Screen
Traumatize Online
Going Electronic Trading Co
Apply Online
Roll by Online
The Informix Digital
SafeOnline
Offline Website Collective
Content Website
The Published Website
RareAccessory
The Old
Interactive Place
Web Co
Prototype Online
The Precious
Profile Online
Editorial Site Trading Co
FavoriteAccessory
Internet Trading Co
Searchable
The Offline Cyber
Shiny
The Massive Necklace
Infosci Virtual Spot
InfosciOnline
Free Internet
The Latest Site
TeenageOnline
Editorial Cyberspace Trading Co
Available Virtual
America Digital Spot
Adornment Trading Co
SerialOnline
Nice Auxiliary Spot
The Pearl
Cyber Trading Co
AvailableOnline
Simple Accouterment
Searchable Cyber
Electronically Trading Co
Editorial Internet Co
The Accessible Web
Treasury Accessory
Informix Internet
Comfortable Site Group
Viewable Digital Place
The Latest
The Searchable Digital
Serial Interactive Group
The Searchable Site
Digital Pro
The External Auxiliary
Retire Online
Informix Digital Group
The Accessible
Popular Accomplice Place
Website Group
Crucially Jewelry
Teenage Electronic Trading Co
The Entirety Virtual
Elaborate Jewels Group
IndianJewelry
Fancy Diamond Co
Awhile Online
Sociological
Ingenuity Jewelry
Handy Appurtenant
Fabulous Diamond
Accessible Electronic
The Businessweek Cyber
Accomplice Collective
The Helpful Appurtenance
America Digital
Mutiny Jewelry
Businessweek Website Trading Co
Infosci Web Place
Serial Electronically
Fastest Electronically Place
ValuableJewelry
Website Online
CharacteristicAccessory

Clever online jewelry store name ideas

Availahle Interactive Place
Going
Golden Decoration Spot
Polite Online
Electrical
Popular
Going Cyberspace Spot
The Availahle Cyberspace
AttractiveAccessory
Sociological Website Trading Co
Offline Off Air
The Sociological
Subsidiary Collective
The Charming Appurtenant
Searchable Website Co
The Inexpensive
The Latest Website
Fastest Interactive Trading Co
Latest Site Trading Co
Offline
Continuity Jewelry
Latest Appurtenance Co
Available Interactive Co
The Published Digital
Indian
Sesame Accessory
The Serial
ConstantAccessory
Elaborate
Entirety Website
Availahle
Availahle Web Place
Jeweler Group
Chunky Jeweler
Outside Online
SociologicalOnline
Cyberspace Pro
Reply Online
Content Internet
Manual Cyberspace Co
Latest Internet Spot
The Viewable Internet
Serial Interactive
Comfortable Internet Spot
The Style
Cyber Co
MoreJewelry
Serial Site Collective
The Safe Site
Cyber Collective
Diamond Pro
Published Internet Pro
Accessible Electronically
Latest Site
The America Internet
The Teenage Cyberspace
Electronically Group
Electronically Place
Easier Virtual
UnwittingAccessory
Tonight Online
OptionalAccessory
Documentary Accessory
Businessweek
Published Interactive Collective
Rare Accoutrement Collective
Sociological Cyber
Accessary Collective
The External Appurtenant
Tell time Online
America
FastestOnline
Viewable Virtual Group
Accessories Accessory
HandmadeJewelry
Going Internet Collective
Internet Spot
Electronic Place
Appurtenant Pro
Fashionable Ancillary Collective
LatestAccessory
Teenage Interactive
Sociological Interactive Spot
The Offline Electronically
Optional Appurtenance
Free Web Trading Co
Accoutrement Group
Content Electronic Spot
MinorAccessory
Reverie Accessory
The Free Electronic
Teenage
Manual Digital
Comfortable
Golden Decoration Collective
Pearl Gemstone
InvaluableAccessory
The Comfortable Cyberspace
The Infosci Site
Attractive Appurtenance
MereAccessory
Content Electronic Collective
Website Spot
Safe Virtual Spot
Electronic Co
Bling Co
Abundant Ancillary
Cyber Pro
Web Spot
The Decorative Adornment
Expensive
False Jewels
Intricate
Offline Onscreen
Website Co
CostlyJewelry
The Interactive
The Manual Web

Best online jewelry store name ideas

Editorial Cyber Co
The Serial Site
Published Internet Co
Interactive
Jeweler Jewelry
Modest
Parttime Online
The Handsome
Unusual Accomplice
Exotic
The Safe Virtual
SoleAccessory
Entirety Site Collective
Content Electronic Trading Co
The Available Electronically
On time Online
Accessible Cyber Place
Congruity Jewelry
Subsidiary Co
Diamond Co
Necessity Accessory
Content Web Trading Co
Content Cyber Pro
The Incidental Accomplice
Comfortable Interactive
Unique Jewels Co
The Valuable
The Viewable Electronic
Businessweek
The Available Virtual
Greek Jewellery Group
Latest Virtual Group
Rare Ornament
Rawhide Online
The Searchable Interactive
Manual Internet
VirtualOnline
Manual
Manual Site Collective
Abundant Adjuvant
The Useful
The Favorite Accomplice
Infosci Web Pro
The Fake
The Handy Appurtenance
Truancy Jewelry
Virtual Spot
Simplify Online
Viewable Virtual Collective
Twilight Online
MuchJewelry
Accoutrement Trading Co
Infosci Interactive Group
FashionableAccessory
Offline Website Co
Cyber Place
Published Cyber
The Rare
Accessible Site Co
Accouterment Place
GoldenJewelry
Accomplice Co
The Infosci Website
ElaborateJewelry
The Editorial Cyberspace
The America Site
Editorial Internet Spot
Finest
Equerry Accessory
Sociological Electronically Co
Web Place
Editorial
CoralJewelry
OccasionalAccessory
Mere
Perfect
The Optical
Virtual Virtual
Sociological Web Collective
Defined Online
Infosci Electronic
Every Accessory
Plated
Available Website Pro
Subsidiary Pro
Published
The Infosci
Desirable
Replies Online
The Virtual Virtual
Appropriate Appurtenances
Contemporary Adornment
ExquisiteJewelry
Offline Onsite
Accessary Trading Co
Digital Co
Desirable Accouterment
Illusory Jewelry
Editorial Site Pro
Unique
Subsidiary Group
Going Website Pro
UsefulAccessory
Offline Cyber
America Electronically Collective
Sociological Electronic Place
Electronically Collective
The Magnificent
Informix Interactive Spot
Virtual
Appurtenant Spot
The Latest Digital
Available Virtual Collective
Interactive Group
Latest Interactive
Published Cyber Place
The America Digital
Euphory Jewelry

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Online Jewelry Store:

Simple is always better

This means a few different things. Your online jewelry store name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your online jewelry store:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting An Online Jewelry Store: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile