1,000+ Catchy Martial Arts and Karate Business Name Ideas [2025]

•

Updated: April 14th, 2025

So, you've come up with the perfect martial art school idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your martial art school stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together 400+ martial art school ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your martial art school.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Martial Art School Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of martial art school name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy martial art school name ideas

Human work impregnable soldier
The Least Warrior Trade Company
Wiener Place
Secret Warlike
Les travaux militaires immaries
Permanent Designs
Compare Warrior
Hasty Pro
Post Warlike
Nơi chiến tranh đặc biệt
Bless Works
The Compare Soldier like International
Tribunaux Warriorlike
L'imminent
L'Impromptu
Pré-hostilités Spot
Regimental Designs
Guerrier ultérieur
Satirical Warfare
Bless Trading Co
Chiến tranh ngẫu hứng & Công ty
Le Chroniques deitiare militaire
Conceptions ressemblant à des sellats
The Regimental Soldier like Spot
Conrt War
The Sing Solo Fighter Collective
Le secret Kungfu Trading Co
Spot militaire inévitable
The Permanent Warlike Designs
Imending International
Turkish Soldier like
Compare Place
Thiết kế chiến đấu vĩnh viễn
Général Soldier giống
Guerre préférée
Imp romptuPlace
Poste Warrior Collective
Delayed Pro
Travaux d'hostilités spéciales
Least Trading Co
Imminent Fighter International
Delayed Hostilities
The Favorite
Poste Soldier
Least Place
Naval & Company
Conrt Chronicles
Conrt Warfare
Bless Warrior & Company
Đơn lẻ War International
Wiener Soldier like Pro
Prefer War Location
Delayed Warlike and Company
Eventual Works
So Warlike Place
Least International
Sub soldier like
Hasty Soldier like
Post Works
Special Warrior
Emplacement de Secret Warrior
Blessing War
Similaire à Court Warrior
Kungfu International Corps
Warrior favori
Warriors
Emplacements similaires à Roman Soldiers
Great War
Warrior Center
Soldier Simulation Emplacement
Aléatoire Emplacement militaire
Austrian Trading Co
Post Soldier like
Single Hostilities Trading Co
Naval Soldier like Place
Bless War & Company
General International
Drumhead Warriorlike Designs
SecretChronicles
Impromptu Fighter Collective
Courts Fighter Works
Turkish Warrior
Warfare Group
Military Trading Co
InstantWarrior
Soldierlike & Company
The Turkish
PermanentSpot
The Subsequent Soldierlike International
Warlike & Company
Military Soldierlike
SubsequentHostilities
FavouriteFighter
RomanSoldierlike
Delayed Warfare Works
The Hasty Military International
Permanent Military & Company
The Singularly Fighter Collective
Blessed Hostilities
Secret Warriorlike Collective
Head Hostilities Pro
Naval Warlike
Special Kungfu
SpecialWarrior
Summary Fighter
Inferior Soldierlike
AustrianInternational
Singularly War International
The Singularly
Instant Military
Satirical Warrior Collective
Hostilities & Company
Warlike Group
The Pre Kungfu Trading Co
The Regimental Hostilities International
Turkish Hostilities Place
SatiricalDesigns
Kungfu Group
Warrior Group

Creative martial art school name ideas

RomanDesigns
Blessed Warriorlike
Mock Warlike Co
Satirical War Place
Delayed Military International
Naval
The Courts Warrior Pro
Turkish Hostilities Place
Pre Warlike Trading Co
The Least Warriorlike Works
SummaryWarrior
GeneralKungfu
Roman Warriorlike
Permanent Kungfu Works
The Inevitable
The Naval War Works
The Roman
General Warriorlike
The Court Fighter & Company
The Roman Warlike Spot
Permanent Military Chronicles
Soldierly Works
The Hasty
Eventual Fighter & Company
Impromptu Warlike & Company
The Naval Soldierly Chronicles
Pre War Chronicles
Post Kungfu International
Pre
SingularlyCo
WienerCo
MockPro
Secret Warriorlike Chronicles
Warlike Trading Co
MilitaryKungfu
LeastWarrior
DivisionalWar
InevitableSoldierly
Soldierlike Designs
Summary Warrior Chronicles
SecretWarrior
Least Military
Courts War Group
Divisional Warfare
Inevitable Warlike
InferiorCo
Soldierly Trading Co
Satirical Warfare Works
EventualKungfu
Singularly Kungfu Co
TurkishSoldierly
Soldierlike Pro
The Roman Warriorlike Trading Co
Subsequent Warlike Designs
Secret Soldierly Chronicles
ConrtWar
The Singularly Fighter Collective
The Regimental Soldierlike Spot
Special Warfare & Company
Military Pro
Warriorlike Spot
SatiricalMilitary
Drumhead Warriorlike Designs
Drumhead War Collective
Wiener Kungfu Co
Wiener Warrior
The Eventual Warfare Co
WienerWorks
SatiricalWarfare
Courts Warfare
The Subsequent Soldierlike International
Satirical Warlike Trading Co
Austrian Military International
Impromptu Soldierlike Trading Co
The Post War Pro
Blessed Hostilities Collective
Hasty Warriorlike Group
BlessedWorks
SubsequentWarfare
Mock Warrior Trading Co
Warfare & Company
General Military International
Hostilities Trading Co
Warlike Spot
DivisionalSpot
Conrt Warlike Works
Eventual Fighter
Summary Fighter
Court Soldierlike International
WienerInternational
Warrior Chronicles
The Impending Warlike Group
Pre Warfare Chronicles
MilitaryCollective
Kungfu Co
The Inferior Kungfu & Company
Military Chronicles
DelayedWarlike
Impromptu Soldierly Place
Courts Soldierlike Works
The Singularly Warriorlike Chronicles
Post Warrior Collective
Mock Soldierly Works
Fighter Designs
Courts War Co
RomanWarlike
Impending Military
SubsequentDesigns
War Spot
Head
Military Fighter Designs
DrumheadHostilities
PreHostilities
Pre Warriorlike
Subsequent Kungfu Spot
PreTradingCo
SummaryHostilities
The Delayed
Austrian Hostilities

Learn more about starting a martial art school:

Where to start?

-> How much does it cost to start a martial art school?
-> Pros and cons of a martial art school

Need inspiration?

-> Marketing ideas for a martial art school

Other resources

Funny Martial Art School Names

EventualMilitary
Favourite Warrior Works
The Post Warlike Trading Co
The Summary Military Works
Mock Fighter International
SatiricalMilitary
DrumheadSoldierly
ConrtWarfare
Austrian Warrior & Company
DelayedKungfu
The Subsequent Hostilities Trading Co
Warlike Collective
MilitaryMilitary
Head Warriorlike
GeneralWorks
Divisional&Company
Inevitable Soldierly
EventualWarfare
SatiricalWarfare
Turkish Warlike
Secret Warrior
Warrior Chronicles
SummaryInternational
InevitableCo
Wiener Fighter Trading Co
The Military War Chronicles
Pre Warrior Designs
Instant War Spot
Naval Warriorlike Works
DivisionalSpot
The Favourite Warrior & Company
MockCo
Roman
Wiener Warlike
Inferior Fighter
ImpromptuPlace
Wiener Warrior
Secret Fighter Spot
Permanent Soldierlike
Singularly Kungfu Co
AustrianDesigns
Permanent Warriorlike Group
Favourite Hostilities
Inferior Kungfu
Summary Warfare
Singularly Warlike Chronicles
Least Fighter & Company
The Permanent
GeneralKungfu
HastyPro
Singularly War Pro
Least Military Pro
Naval
PermanentDesigns
Mock Fighter Place
Satirical Warlike
CourtWarlike
Fighter Group
TurkishWorks
Military Warfare Collective
Subsequent Hostilities Spot
The Head
CourtsHostilities
The Compare
Courts Warrior International
Inevitable Fighter Collective
Favourite Hostilities Spot
Naval&Company
Post Hostilities
Roman Soldierlike Place
Hostilities Group
The Favourite
Impending Warrior Pro
Secret Warriorlike Chronicles
Divisional Warrior Pro
Inevitable War Works
Blessed Warfare Works
The Eventual Warfare Co
The Roman Kungfu Co
Regimental Kungfu
Austrian War Collective
Eventual Military International
ConrtChronicles
CompareWarrior
Impromptu Soldierly Place
Instant Hostilities Pro
Mock Warrior Trading Co
Head
Summary Soldierlike Chronicles
The Impending Soldierly Pro
The Roman
Secret Warriorlike Collective
ConrtGroup
HastyWorks
The Secret
Hasty Warrior Spot
AustrianWarrior
Hostilities Collective
CompareGroup
DrumheadHostilities
SummaryPro
NavalSoldierlike
Pre Soldierlike Group
Naval Military Trading Co
Court War Works
SpecialChronicles
Hostilities Pro
DrumheadSoldierlike
Subsequent Military Collective
DelayedWorks
Naval Soldierly International
Eventual Military
FavouriteFighter
The Regimental
Divisional Warfare
The Drumhead
Military Kungfu
Warriorlike Collective
The Courts Warrior Pro

Cool martial art school name ideas

The Permanent Soldierly Spot
PermanentWar
The Favourite
DelayedPro
Naval Soldierlike Place
Kungfu Group
Favourite Warrior Works
The Least Warriorlike Works
RomanDesigns
MilitaryMilitary
The Summary Military Works
Satirical Hostilities
Military Soldierlike
Court Warfare Trading Co
Satirical Military Place
Summary War Designs
PostSoldierlike
The General Warriorlike Spot
The Compare Hostilities Chronicles
Special Warriorlike Designs
DelayedKungfu
Kungfu Designs
InferiorPlace
Military Chronicles
InstantWarlike
Roman
The Regimental Hostilities International
Roman Warfare & Company
SatiricalGroup
Military Works
Military Military International
EventualWorks
Wiener Fighter Trading Co
The Blessed Military Spot
Instant Military
Permanent Soldierly International
InstantWar
The Pre Warlike Spot
Inevitable Warlike
Inferior Military Group
Favourite Hostilities Spot
WienerInternational
War Collective
The Instant War Spot
Wiener Hostilities Trading Co
Satirical Military
SummaryHostilities
EventualCo
Inevitable Soldierlike Chronicles
The Impromptu Military & Company
War Designs
Blessed Warfare Trading Co
The Roman Hostilities Spot
Favourite Military & Company
General Kungfu
The Military Military Works
Impromptu Soldierlike Trading Co
The Subsequent
PermanentDesigns
The Secret Warfare Works
Eventual Kungfu
Court Military
Drumhead Warrior Co
SingularlyChronicles
InevitableFighter
Austrian Warrior
Roman Hostilities
Soldierlike Works
ConrtWarlike
Conrt Warriorlike
Pre Military & Company
The Military Kungfu Place
Impromptu Warfare Co
Mock Warrior Trading Co
The Singularly Fighter Collective
The Inevitable Soldierlike International
Soldierlike Pro
Military Soldierlike Group
Delayed Soldierlike International
War Pro
SecretChronicles
EventualDesigns
The Satirical
Hostilities & Company
FavouriteHostilities
CourtWorks
PermanentWarfare
Inferior Fighter
The Hasty Soldierlike Group
Military Fighter Designs
Delayed Hostilities Chronicles
Fighter Trading Co
BlessedWarrior
EventualWarfare
The Naval Soldierly Chronicles
SubsequentDesigns
WienerWarrior
The Favourite Warrior & Company
Least Soldierlike
Favourite Warfare Works
TurkishTradingCo
SecretCo
HastyHostilities
Impending Warrior Pro
Kungfu Spot
The Compare
MockPro
Impending Hostilities Designs
Inevitable Warrior
The Pre Warlike & Company
Soldierly Co
GeneralSoldierly
Roman Warriorlike
Soldierlike Trading Co
Warlike Group
The Least Military & Company
Pre Warlike Trading Co
Turkish Military Place
The Impending Warlike Group

Unique martial art school name ideas

PermanentCo
Conrt Warfare Chronicles
Compare Soldierlike Designs
Divisional Hostilities
DivisionalPlace
Military Military & Company
The Permanent
WienerWarlike
Blessed Warfare Works
RomanWarlike
Fighter Spot
General Military International
Mock Warrior Collective
Soldierly Trading Co
SubsequentWarfare
The Turkish
Hostilities Collective
Courts Warriorlike
ConrtKungfu
Subsequent Warlike
The Secret
ImpromptuSoldierlike
Courts Soldierlike Works
SingularlyWarfare
The Singularly Warriorlike Chronicles
Inferior War
Impromptu Warfare
TurkishWarlike
The Summary Warlike Co
Delayed Warfare Designs
Inevitable&Company
Favourite Fighter Chronicles
The Inferior Kungfu & Company
Delayed Soldierly & Company
MilitaryCollective
Post Kungfu International
Inevitable Fighter Collective
Wiener Kungfu Co
HastyCo
The Inferior
Permanent Warriorlike Group
Impromptu Soldierly
The Austrian Fighter Group
Instant War Spot
Divisional Warriorlike Trading Co
Delayed Warlike & Company
The Summary War Designs
The Impromptu Warfare Works
The Military Warfare Group
The Impending Soldierly Pro
Wiener Kungfu Place
The Military War Chronicles
InstantWarrior
The Divisional
The Mock Fighter Trading Co
Eventual Warrior Co
SatiricalSoldierly
Pre Hostilities Spot
DelayedMilitary
SatiricalDesigns
Military Hostilities Place
InstantPro
LeastInternational
Wiener Warrior
InstantWarriorlike
The Eventual
Eventual Fighter Chronicles
Blessed Warfare
SubsequentInternational
Regimental Fighter Place
Least Warlike Group
Roman Warriorlike Works
Mock Warlike Co
Soldierly Designs
SecretWarrior
Military Spot
Conrt Soldierlike Trading Co
Impromptu Kungfu Place
Military
InferiorCo
The Inevitable Military Chronicles
Pre Warfare Chronicles
The Head Hostilities Collective
Least Fighter
Head Warriorlike
CourtCo
The Conrt Hostilities Collective
PreKungfu
Soldierly Spot
Military Military Trading Co
The Regimental Kungfu Spot
Warfare Chronicles
Austrian Warlike Spot
SecretWorks
Court Warrior
Divisional Kungfu Place
Hostilities Works
The Courts Warrior Collective
Court
Hasty Soldierlike Works
Naval Warlike
The Naval War Works
Inevitable Soldierly
Hasty Fighter
The Least
Inevitable Military
HastyWar
Soldierlike Collective
Satirical Warriorlike
The Compare Kungfu Place
SingularlyWarlike
Warlike Collective
Conrt Fighter Works
Compare&Company
Divisional Fighter Designs
AustrianCollective
Warrior Trading Co
Eventual Fighter
Subsequent Kungfu Spot

Cute martial art school name ideas

Favourite Hostilities
SpecialWarrior
The Post War Pro
Divisional Warfare
Blessed Warriorlike Spot
Warfare Group
InevitableCo
Warfare Spot
Permanent Hostilities Designs
DrumheadFighter
SpecialChronicles
Post Kungfu
Wiener Soldierlike Pro
Post Soldierlike
ConrtWorks
CourtsWarriorlike
Conrt Warfare International
Wiener Soldierly
Mock Fighter International
Satirical Warrior Collective
Warriorlike Collective
Special Warfare Place
Post Kungfu Collective
Impending War
Secret Soldierly Designs
Favourite Warfare
NavalSoldierlike
The Inevitable
The Courts Warrior Pro
Warfare Designs
The Subsequent Hostilities Trading Co
Warriorlike International
Summary Kungfu Pro
Court War
Courts Warlike
Roman Military Chronicles
The Secret Military Group
SubsequentSoldierly
Naval Hostilities
Subsequent
Special Warriorlike
HastySoldierly
PermanentMilitary
Austrian War Collective
HeadWarrior
Eventual Kungfu Designs
Secret Warrior
Inevitable Kungfu Trading Co
SingularlySpot
The Hasty Military International
DelayedWarlike
Pre Warriorlike Pro
PreWorks
DrumheadSoldierly
Impromptu Military Place
LeastWarrior
Permanent Military & Company
DrumheadSoldierlike
Pre
The Impending Warlike Spot
The Military War Place
Inferior War Spot
LeastFighter
SatiricalWarfare
Impromptu Soldierly Place
ConrtPro
Compare Soldierly Group
Divisional Warrior Pro
InstantInternational
Inevitable Warriorlike & Company
The Naval
Least Military Pro
The Drumhead Soldierly Group
Divisional Soldierlike Collective
The Blessed
Singularly Warfare Chronicles
Permanent War Place
Military Warriorlike Spot
Instant Hostilities Pro
Post Warfare Co
The Post
Permanent Military Chronicles
Instant Warriorlike International
Favourite Military Chronicles
Drumhead Warfare Spot
The Mock
Warfare Works
MilitarySpot
Soldierlike Designs
Naval Kungfu
Naval Warlike Chronicles
The Regimental
Blessed Warrior Group
Austrian Military International
The Least Warlike Trading Co
Special Kungfu
Court Soldierlike
RomanHostilities
The Pre Warrior & Company
Favourite War Spot
Court Military Chronicles
Summary Fighter
The Turkish Kungfu International
AustrianWorks
Delayed Soldierlike Group
The Special Warfare Works
InevitableKungfu
Post Kungfu Chronicles
Conrt Soldierlike Spot
MilitaryHostilities
ComparePlace
The Blessed Kungfu Place
Least Soldierlike Group
DrumheadWorks
The Least Soldierlike Chronicles
SpecialWarlike
Pre Soldierlike Group
The Roman Kungfu Co
Special Warrior Works

Clever martial art school name ideas

Secret Soldierly Chronicles
BlessedWorks
The Wiener War Collective
DelayedWorks
SatiricalMilitary
The Compare Soldierlike International
EventualKungfu
Warrior Group
The Least Warrior Pro
Instant Soldierly
The Drumhead Soldierlike Spot
WienerGroup
ImpromptuCo
Drumhead Soldierly Chronicles
Blessed Hostilities Collective
Special Warfare & Company
Least Military
CourtSpot
The Conrt Kungfu & Company
Naval Fighter
AustrianKungfu
The Conrt Kungfu Pro
The Subsequent Soldierlike International
AustrianPlace
Courts Hostilities Works
ConrtChronicles
Austrian Warfare Works
The Satirical Military Group
Courts Warfare
Drumhead Warriorlike Designs
Roman Soldierlike Place
WienerWorks
General Military Works
RegimentalWarfare
Hasty Hostilities
Military & Company
Warriorlike Works
The Drumhead War & Company
Naval Warlike Group
Summary Soldierlike Trading Co
Impending Kungfu Co
CourtsWar
Favourite War
Permanent Warfare Group
Courts Soldierlike
Instant Hostilities
Permanent Military
The Pre Fighter Collective
Military Warfare Collective
Regimental War Collective
Favourite Soldierly International
Courts Warrior Group
The Austrian Hostilities Works
The Summary Warfare Trading Co
The General Warrior Designs
Satirical Warriorlike Spot
GeneralWarfare
Eventual Fighter International
Impromptu Fighter Collective
The Subsequent Kungfu Co
Permanent Soldierlike
AustrianInternational
Warlike Co
RomanWarrior
Delayed Warfare Works
Court Kungfu International
SubsequentPlace
Secret Hostilities Place
Permanent Warfare Place
The Impending Warriorlike Collective
WienerPlace
The Hasty
PostGroup
The General
Blessed Warriorlike & Company
Divisional Military
The Roman Warriorlike Trading Co
Turkish Soldierly Works
Court Soldierlike International
Inevitable War Works
Hasty Soldierlike
Court Soldierlike Place
Regimental Kungfu International
Fighter Designs
The Turkish Fighter & Company
Subsequent Military Collective
Secret Warriorlike Collective
Instant Fighter
SubsequentSoldierlike
DelayedHostilities
The Military Fighter & Company
Fighter Group
SpecialDesigns
Inevitable Fighter Designs
PreTradingCo
AustrianTradingCo
The Instant Kungfu Group
ConrtSoldierlike
Mock Kungfu Pro
CourtsPlace
The Inevitable Hostilities Pro
Courts Fighter Pro
Impromptu Warlike & Company
Blessed Hostilities
The Austrian
Compare Hostilities Pro
TurkishSoldierlike
The Pre Kungfu Trading Co
The Post Hostilities Works
ConrtWar
TurkishWorks
Warlike Place
The Secret Kungfu Chronicles
Military Pro
Impending Warlike Pro
Court Hostilities
Warriorlike Designs
Post Soldierly
PostWorks

Best martial art school name ideas

Fighter Collective
Kungfu Trading Co
War Spot
Warriorlike Spot
Fighter Works
EventualMilitary
Austrian Hostilities
MockWarrior
Drumhead Fighter Trading Co
RomanSoldierlike
Permanent Warlike Spot
Conrt Warlike Works
Eventual Fighter & Company
The Head
Soldierly Group
War International
Permanent Warfare Designs
Subsequent Soldierly Works
GeneralInternational
The Turkish War Co
Turkish Warlike
Hostilities Trading Co
Naval&Company
CourtWarlike
Subsequent Military Trading Co
Kungfu Co
ImpromptuDesigns
Head Warfare Pro
The Naval Military Pro
Soldierly & Company
Impromptu Soldierly Group
Summary Warrior
The Summary Kungfu Group
Subsequent Warriorlike Designs
CompareWarfare
ImpromptuWar
Roman Military Pro
Turkish Soldierlike
Pre Warrior Designs
Warlike Chronicles
Singularly War Pro
Naval Military Trading Co
Soldierly International
PostKungfu
Drumhead Warfare
Singularly Fighter Co
Instant Warlike Works
Hasty Warlike & Company
Impromptu War Works
The Inferior Warlike Designs
Subsequent Warlike Designs
Court Warrior Place
Compare Warlike Place
The Post Warlike Trading Co
Soldierly Collective
Regimental
The Secret Kungfu Trading Co
Special Hostilities Works
Naval Warriorlike Works
The Drumhead Kungfu Works
Post Fighter Co
Head Soldierlike
Courts War Group
Special
War Place
Soldierly Pro
PreChronicles
FavouriteWorks
General Warriorlike
RegimentalWarrior
PostChronicles
The Courts Warrior Designs
Instant Warfare Spot
Post Hostilities
Favourite Warfare Pro
The Impromptu Kungfu Chronicles
Pre War
Favourite Fighter Designs
Inevitable Military Spot
The Special
Delayed Military International
CompareWarrior
SummaryPro
Warrior Chronicles
Hasty Soldierlike Chronicles
WienerCo
SecretWarriorlike
Roman Soldierly
Regimental Kungfu
Secret Warriorlike Chronicles
CompareGroup
Summary Warrior Chronicles
Satirical Warfare Works
Hasty Warrior Spot
Eventual Kungfu & Company
ConrtWarriorlike
Warfare International
The Compare Warlike Group
Permanent Kungfu Works
ImpromptuWarlike
Subsequent Hostilities Spot
Soldierlike Co
PreHostilities
Head Warrior
Impending Kungfu Spot
Mock Fighter Place
The Conrt Warriorlike Trading Co
Military Warrior Spot
Blessed War & Company
Singularly Warfare Collective
InevitableSoldierlike
Soldierlike Spot
SatiricalTradingCo
The Inferior Kungfu Group
Subsequent Soldierly
The Singularly Soldierly Chronicles
The General Military Pro
Inevitable Warrior Works
WienerPro

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Martial Art School:

Simple is always better

This means a few different things. Your martial art school name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your martial art school:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile