1,000+ Catchy Martial Arts and Karate Business Name Ideas [2024]

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Updated: January 19th, 2023

So, you've come up with the perfect martial art school idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your martial art school stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together 400+ martial art school ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your martial art school.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Martial Art School Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of martial art school name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy martial art school name ideas

Human work impregnable soldier
The Least Warrior Trade Company
Wiener Place
Secret Warlike
Les travaux militaires immaries
Permanent Designs
Compare Warrior
Hasty Pro
Post Warlike
Nơi chiến tranh đặc biệt
Bless Works
The Compare Soldier like International
Tribunaux Warriorlike
L'imminent
L'Impromptu
Pré-hostilités Spot
Regimental Designs
Guerrier ultérieur
Satirical Warfare
Bless Trading Co
Chiến tranh ngẫu hứng & Công ty
Le Chroniques deitiare militaire
Conceptions ressemblant à des sellats
The Regimental Soldier like Spot
Conrt War
The Sing Solo Fighter Collective
Le secret Kungfu Trading Co
Spot militaire inévitable
The Permanent Warlike Designs
Imending International
Turkish Soldier like
Compare Place
Thiết kế chiến đấu vĩnh viễn
Général Soldier giống
Guerre préférée
Imp romptuPlace
Poste Warrior Collective
Delayed Pro
Travaux d'hostilités spéciales
Least Trading Co
Imminent Fighter International
Delayed Hostilities
The Favorite
Poste Soldier
Least Place
Naval & Company
Conrt Chronicles
Conrt Warfare
Bless Warrior & Company
Đơn lẻ War International
Wiener Soldier like Pro
Prefer War Location
Delayed Warlike and Company
Eventual Works
So Warlike Place
Least International
Sub soldier like
Hasty Soldier like
Post Works
Special Warrior
Emplacement de Secret Warrior
Blessing War
Similaire à Court Warrior
Kungfu International Corps
Warrior favori
Warriors
Emplacements similaires à Roman Soldiers
Great War
Warrior Center
Soldier Simulation Emplacement
Aléatoire Emplacement militaire
Austrian Trading Co
Post Soldier like
Single Hostilities Trading Co
Naval Soldier like Place
Bless War & Company
General International
Pre Warlike Trading Co
MilitaryCollective
Soldierlike Works
LeastPro
Secret Soldierly Designs
Permanent Soldierlike
The Summary Soldierlike Co
PostSoldierlike
TurkishWorks
The Hasty Military International
Conrt Soldierlike Spot
Eventual Warlike Spot
The Permanent Soldierly Spot
EventualDesigns
HastyHostilities
Warfare International
Satirical Fighter
War Designs
DrumheadHostilities
InevitableCo
Favourite Fighter Chronicles
SatiricalGroup
Post Kungfu Collective
PreFighter
CourtsWar
HastyChronicles
Turkish Kungfu
The Summary Warfare Trading Co
Favourite Military Chronicles
Post War Place
BlessedSoldierlike
Summary Warfare
Warlike Designs
Warlike Place
Warrior Collective
The Least Warlike Trading Co
Compare Soldierlike Designs
The Eventual
The Least Military & Company
Permanent Warriorlike Chronicles
Singularly Hostilities Trading Co
ConrtWarfare

Creative martial art school name ideas

ImpromptuWarrior
Secret Kungfu Co
The Austrian
The Favourite Warrior & Company
The Pre
Favourite Military & Company
The Impromptu
Blessed Warriorlike Pro
Instant Warriorlike International
Court Hostilities
The Courts Warrior Designs
Conrt Soldierlike Trading Co
General Military International
InstantWarlike
War Spot
PreFighter
The Secret Military Group
Satirical Fighter
LeastWarrior
Roman Warfare & Company
MockPro
Mock Fighter Place
Kungfu Spot
Subsequent
Naval Warrior Pro
Delayed Soldierly & Company
The Military Warfare Group
Hasty Warrior Spot
SubsequentDesigns
Compare Hostilities Pro
Secret Warriorlike Collective
DelayedHostilities
The Blessed
AustrianPlace
Wiener Soldierly
ImpromptuCo
Satirical Warriorlike Spot
Subsequent Military Collective
Wiener Fighter Trading Co
Turkish Warrior Pro
Inevitable Fighter Collective
Singularly Hostilities Trading Co
CompareWarfare
MilitaryChronicles
Divisional Fighter Designs
InferiorPlace
Warriorlike Designs
Singularly War International
Turkish Warrior
PreWorks
The Pre Kungfu Trading Co
LeastInternational
The Wiener War Designs
Court War
MilitaryKungfu
PermanentCo
HeadDesigns
Courts Fighter Pro
Hasty Hostilities
Summary Warfare
Inevitable Warriorlike & Company
Wiener Hostilities Trading Co
Satirical Warrior Collective
Instant Warfare Spot
Regimental Kungfu
Court Soldierlike International
Favourite Warfare Pro
BlessedSoldierlike
Courts Soldierlike
The Subsequent Kungfu Co
MockWarrior
Courts Soldierlike Works
Soldierly Co
Regimental Fighter Place
Subsequent Kungfu Spot
Eventual Fighter & Company
AustrianInternational
The Impromptu Kungfu Chronicles
Special Warfare & Company
PreKungfu
PermanentMilitary
Inferior War Spot
Warlike & Company
Blessed Warrior Group
Warfare Works
EventualKungfu
The Compare Hostilities Chronicles
The Favourite
CourtWorks
SecretWarriorlike
Instant Hostilities Pro
PermanentWarfare
Blessed Soldierly
The Pre Warlike Spot
The Least Soldierlike Chronicles
The Instant
HastyWarriorlike
Mock Kungfu Pro
Blessed Warfare Works
Fighter Designs
Drumhead Warfare
Naval Warlike Chronicles
Delayed Military International
Divisional Soldierlike Collective
Fighter Pro
SecretWarlike
Least Military
The Singularly
Permanent War Place
HastyChronicles
Soldierlike Pro
The Naval
Inevitable&Company
PermanentDesigns
Conrt Warlike Works
The Inevitable Military Chronicles
Delayed Warlike & Company
Pre Hostilities Spot
NavalSoldierlike

Learn more about starting a martial art school:

Where to start?

-> How much does it cost to start a martial art school?
-> Pros and cons of a martial art school

Need inspiration?

-> Marketing ideas for a martial art school

Other resources

Funny Martial Art School Names

Austrian Military International
Fighter Works
Hasty Warriorlike Group
The Turkish Kungfu International
Compare Warlike Place
InevitableSoldierlike
Secret&Company
Courts Soldierlike
DivisionalDesigns
Inevitable Warrior Works
The Mock
Kungfu Pro
The Impending Warriorlike Collective
Singularly Fighter Co
ConrtGroup
Military Trading Co
Court Hostilities
InferiorPlace
Least Soldierlike
The Summary Kungfu Group
CourtCo
InstantWar
Least Military
Courts Hostilities Designs
Delayed Hostilities Chronicles
ImpromptuSoldierlike
Inevitable Soldierly
DelayedKungfu
Pre Soldierlike Group
SingularlyWarfare
Impromptu Fighter Collective
HastyCo
ConrtChronicles
Special
Military Fighter Designs
ConrtPro
Impromptu Fighter
Favourite Warlike Spot
DrumheadFighter
The Hasty
Delayed Kungfu
Summary Kungfu Pro
The Regimental Hostilities International
Austrian Soldierly Designs
Drumhead Warrior Co
Roman Kungfu
Post Warfare Co
HastyPro
Least Warlike Group
Courts War Group
The Mock War Collective
Warriorlike Works
Naval Warlike Group
Courts Warrior International
Military Soldierlike Group
The Naval Warlike Co
Soldierlike Collective
Compare Soldierly Group
The Austrian Hostilities Works
GeneralInternational
Satirical Warlike
Blessed Warriorlike Pro
Drumhead Fighter Trading Co
The Roman Soldierlike Place
ImpromptuCo
Hostilities Co
The Naval
Instant Soldierly
Hostilities Collective
Impending Warrior Pro
The Special
Head Hostilities Pro
Soldierlike Spot
Fighter Collective
Impromptu Military Place
Fighter Pro
Divisional Warriorlike Trading Co
Subsequent War & Company
CourtsWar
The Summary Warfare Trading Co
The Summary Warlike Co
InstantWarlike
Satirical Hostilities
HeadWarrior
LeastTradingCo
Eventual Military International
Turkish Warriorlike Place
InstantSoldierlike
Impromptu War Works
The Compare Hostilities Chronicles
SpecialWarrior
InstantPro
Inevitable War Works
PermanentSpot
Warlike Place
Austrian War Collective
Drumhead Military Pro
BlessedKungfu
Kungfu Designs
Impending Warrior Spot
GeneralWorks
Head
Naval Warlike
Military
Hostilities & Company
Hostilities Place
Mock Soldierly Works
InevitableSoldierly
ImpromptuWarrior
Hostilities Trading Co
Soldierlike Works
Military Kungfu
The Permanent Soldierly Spot
RegimentalKungfu
The Subsequent Hostilities Trading Co
Pre Warfare Chronicles
Favourite Military Chronicles
Summary Fighter
Warrior Trading Co

Cool martial art school name ideas

RegimentalDesigns
Singularly Fighter Co
PreFighter
The Blessed Military Spot
Roman Kungfu Chronicles
The Drumhead War & Company
Roman Warfare & Company
The Courts Warrior Collective
ConrtWarfare
Court
The Roman Warriorlike Trading Co
Roman Military Chronicles
Drumhead Warriorlike Designs
BlessedSoldierlike
RomanSoldierlike
Eventual Fighter International
Blessed Warfare
War Co
Inevitable Military
FavouriteWorks
InevitableSoldierlike
Warrior Spot
Kungfu Spot
ImpendingWar
Fighter Pro
The Blessed Warlike Chronicles
Blessed Warfare Works
War International
The Secret Hostilities Group
SatiricalWarfare
Impromptu Military Place
The Blessed Military International
The Singularly Soldierly Collective
Inevitable Warrior
The Impending Soldierly Pro
Post Hostilities & Company
Courts Hostilities Works
Inevitable Soldierly Works
Pre Warriorlike Works
Eventual Fighter
The Summary Soldierlike Co
Secret Warriorlike Chronicles
Inevitable Kungfu Trading Co
Military Warfare Collective
The Turkish Hostilities Trading Co
Warfare & Company
LeastWarrior
Mock Fighter International
ImpromptuWarrior
Divisional Soldierlike Collective
SpecialSoldierlike
Soldierlike Co
Eventual Warrior Co
Singularly Soldierly Group
CourtWarlike
TurkishSoldierly
Impromptu Warfare
The Military Kungfu Place
CourtsWarriorlike
Turkish Warlike
Warriorlike Spot
Satirical War Place
Military Military Trading Co
Impromptu War Co
SatiricalSoldierly
CompareWarrior
Head Hostilities Pro
BlessedTradingCo
Favourite War
SubsequentSoldierlike
Warlike Designs
Kungfu Trading Co
The Conrt Warriorlike Trading Co
The Naval
Warlike Place
InstantWarriorlike
The Subsequent Hostilities Trading Co
The Compare Kungfu Place
InstantWar
PermanentCo
The Least Warrior Pro
The Least Warriorlike Works
Military Spot
The Least Military & Company
DrumheadWorks
Special Fighter International
Pre Warfare Chronicles
TurkishWarlike
The Conrt
Secret
Warlike & Company
AustrianInternational
GeneralKungfu
The Austrian Hostilities Works
PreKungfu
Divisional Soldierlike
GeneralInternational
RomanChronicles
Naval&Company
Inevitable Warriorlike & Company
Permanent Warfare Place
Turkish Hostilities Place
SatiricalTradingCo
Blessed Warriorlike Pro
Regimental Kungfu
The Pre Warfare & Company
Subsequent Hostilities Spot
Inevitable Fighter Designs
Court Military
Post Kungfu International
MilitaryCollective
Warlike Group
Head
Impromptu Kungfu Place
Military Collective
The Head Hostilities Collective
Impromptu Fighter Collective
CourtSpot
Impromptu Soldierlike Trading Co

Unique martial art school name ideas

Permanent Warriorlike Chronicles
Turkish Warrior Pro
ImpendingTradingCo
Courts Soldierlike Works
Divisional Hostilities
Mock Kungfu Pro
The Instant Hostilities Spot
The Compare
PostWorks
The Drumhead Soldierly Group
BlessedPlace
Courts Warriorlike
TurkishWorks
The Hasty Soldierlike Group
Singularly Hostilities Trading Co
Special Warfare Place
The Impromptu Military & Company
Satirical Hostilities Co
ConrtSoldierly
Secret Hostilities Place
WienerPlace
SummaryTradingCo
SecretCo
SatiricalCollective
Post Warfare Co
SubsequentSoldierly
Kungfu International
The Subsequent Kungfu Co
Warlike Co
Blessed Warrior & Company
Soldierlike Spot
The Post Warlike Trading Co
The Special
The Mock War Group
Special Warrior Works
PostKungfu
InstantPro
Naval Warriorlike Works
Austrian Soldierly Designs
Military Trading Co
MilitarySpot
The Impromptu
Inevitable Warlike
PreTradingCo
The Inferior Kungfu Group
Inevitable War Works
The Drumhead
Favourite Warfare
Regimental Kungfu International
InevitableFighter
Pre Warrior Designs
Subsequent
HeadDesigns
The Regimental
Hostilities Trading Co
Pre Warlike Trading Co
Conrt Warfare International
Delayed Kungfu
Naval Warrior Pro
Naval
FavouriteFighter
Subsequent Military Collective
Pre Military & Company
DrumheadFighter
Courts Warlike
Military & Company
Least Military
Military Fighter Designs
The General
SummaryInternational
Singularly War Pro
Impending Warlike Pro
Post Warrior Collective
SatiricalMilitary
Roman Warriorlike
GeneralSoldierly
Kungfu Group
Permanent Soldierly International
Hasty Warlike & Company
General
Inevitable&Company
War Pro
Favourite Hostilities
SecretWarlike
InevitableKungfu
Instant Fighter
Delayed Soldierlike Group
The Secret Kungfu Chronicles
Delayed Soldierly & Company
Eventual Kungfu & Company
SecretChronicles
Roman Warriorlike Works
SpecialWarlike
BlessedWarrior
Turkish Warrior
Least Soldierlike
Warrior Collective
Secret Warrior Spot
The Head
Impromptu Soldierly
Pre&Company
Roman Military Pro
Impending Kungfu Co
Conrt Warriorlike
Drumhead Soldierlike Group
Courts Hostilities
Mock Fighter Place
HastyWorks
The General Military Pro
Conrt Soldierly & Company
The Summary Warfare Trading Co
The Blessed Kungfu Place
Warfare Chronicles
The Summary Warfare Group
InstantWarrior
Inevitable Soldierly
HastyWar
Fighter International
Conrt Warfare Chronicles

Cute martial art school name ideas

Head Warfare Pro
Mock Warrior Trading Co
The Delayed Warriorlike Trading Co
The Blessed
The Impending Military Works
DrumheadWar
The Drumhead Kungfu Works
The Inevitable Military Chronicles
The Compare Warriorlike Place
DelayedWarlike
MockFighter
Eventual Kungfu
The Secret Warfare Works
Drumhead Military Pro
InferiorCo
The Impending
HeadWorks
General Warfare Chronicles
Impromptu Soldierly Group
Singularly Warfare Chronicles
The Singularly
Warfare International
Kungfu Co
Roman
Inferior Kungfu
Courts Warrior International
ImpendingMilitary
AustrianWorks
Special
AustrianPlace
Soldierly Spot
Military Designs
Naval Soldierly International
RomanDesigns
Drumhead Warfare Spot
Summary Fighter
Permanent Hostilities Designs
Blessed Hostilities Collective
The Pre Warrior & Company
Satirical Military Place
Turkish Warriorlike Place
Warriorlike Trading Co
The Military War Chronicles
The Secret Warlike Designs
Hasty Soldierlike Designs
AustrianTradingCo
The Mock War Collective
DivisionalDesigns
Divisional Soldierly
Conrt Warlike Works
Turkish Hostilities Pro
The Military Warfare Group
Hostilities Co
The Instant Kungfu Group
Hostilities & Company
Impending War
Compare Soldierly Group
Conrt Soldierlike Spot
Wiener Hostilities Trading Co
Warriorlike International
Naval Soldierlike Place
ConrtPro
Delayed Warfare Co
The Subsequent Soldierlike International
CourtSoldierlike
Eventual Military International
SpecialDesigns
Fighter Works
Permanent Warfare
Military Fighter
The Favourite Fighter Co
Subsequent Warlike Designs
Soldierly Chronicles
Drumhead Fighter Trading Co
TurkishTradingCo
Inferior War Spot
Military Chronicles
Satirical Warlike
The Inferior Hostilities Chronicles
Post Kungfu Collective
Pre War
SubsequentInternational
Warriorlike Designs
The Eventual
The General Soldierlike Group
BlessedKungfu
DelayedWorks
War Designs
Favourite Fighter Designs
Courts Warrior Designs
Hostilities Works
SingularlyWarfare
FavouriteWarrior
The Impromptu Kungfu Chronicles
GeneralWarlike
Warriorlike Co
The Blessed Soldierlike Group
SpecialWarriorlike
Head Warriorlike
SingularlyWarlike
Military Hostilities Place
PermanentWarfare
Drumhead War Collective
Fighter Designs
SubsequentWarfare
SummaryWarrior
PostChronicles
The Favourite Warrior & Company
The Summary Fighter Co
AustrianKungfu
Pre Warriorlike Pro
Pre War Chronicles
Impending Hostilities Designs
DelayedKungfu
Military Warrior Spot
SpecialWarrior
The Singularly Fighter Collective
Blessed Warfare Trading Co
SingularlyCo

Clever martial art school name ideas

Turkish Soldierly Works
DrumheadHostilities
Warrior Chronicles
Secret Hostilities Spot
MockCo
Military Works
Divisional Kungfu Place
Secret Warrior
Favourite Warlike Spot
Post Kungfu
Divisional Warrior
The Drumhead Soldierlike Spot
The Hasty
The Summary Military Works
Warrior Group
Least Military Pro
Eventual Military
The Summary Warlike Co
Inferior Hostilities
Austrian War Co
Secret Fighter Spot
RomanHostilities
Least Soldierly Chronicles
RegimentalKungfu
Naval Warlike Group
Naval Kungfu
Kungfu Designs
The Regimental Soldierlike Spot
Permanent Warlike Spot
Compare Warlike Place
Permanent&Company
InferiorPlace
The Courts
Court Warrior
Singularly War International
Favourite Soldierlike International
CourtWorks
Roman Kungfu
ImpromptuCo
Eventual Warlike Spot
SingularlyChronicles
CourtsHostilities
Subsequent Warrior
InstantWarlike
Court Warrior Place
Instant Warriorlike International
Blessed Military
Favourite Fighter Chronicles
Post Hostilities
Austrian Warrior
PermanentSpot
EventualCo
Least Warlike Group
Regimental Soldierly Chronicles
DivisionalSpot
Post War Place
Subsequent Military Trading Co
Regimental
SubsequentDesigns
Summary Warrior Chronicles
General Kungfu
CourtCo
DrumheadSoldierly
HastyChronicles
Blessed Hostilities
Permanent Military & Company
Compare Hostilities Pro
LeastPlace
The Wiener War Collective
Court Soldierlike International
Mock Soldierly Works
WienerWorks
Blessed War & Company
Fighter Collective
The Singularly Soldierly Chronicles
Inferior War
Military Warriorlike Spot
Turkish Kungfu
Impromptu War Works
NavalSoldierlike
AustrianCollective
Turkish Soldierlike
RomanWarrior
Courts Fighter Pro
Drumhead Soldierly Chronicles
Inevitable Military Spot
The Special Warfare Works
DrumheadSoldierlike
Post Kungfu Chronicles
Naval Fighter
Blessed Warriorlike & Company
The Inevitable Hostilities Pro
The Least
Wiener Fighter Trading Co
The Austrian Fighter Group
Impromptu Warlike & Company
SingularlySpot
Inevitable Fighter Collective
The Impending Warriorlike Collective
Satirical Military
Impending Warrior Spot
The Naval Warlike Co
Hasty Warrior Spot
Pre Hostilities Spot
Military Military International
Regimental Fighter Place
Hasty Warriorlike
BlessedWorks
Divisional&Company
Conrt Soldierlike Group
Least Fighter
Secret Soldierly Designs
GeneralSoldierlike
War Place
The Inferior
Permanent Warfare Designs
Favourite War Spot
Divisional Warfare
Instant Hostilities Pro

Best martial art school name ideas

Hasty Warriorlike Collective
Soldierly Pro
Fighter Trading Co
General Soldierlike
RomanWarlike
ImpendingSoldierlike
WienerCo
Least Fighter & Company
ConrtWarlike
WienerInternational
EventualDesigns
Soldierly Trading Co
Favourite Warfare Pro
The Courts Warrior Designs
The Inevitable Soldierlike International
Court Military Chronicles
Special Warriorlike
The Secret
Warfare Spot
Pre Soldierlike Group
RegimentalSoldierly
TurkishWarfare
CompareWarfare
Warfare Works
Regimental War Collective
Subsequent Kungfu Spot
Turkish War Group
Warlike Spot
WienerWarrior
The Permanent Soldierly Spot
Kungfu Pro
MilitaryMilitary
LeastInternational
Hasty Warrior Designs
Permanent Soldierlike
The Pre
The Post Hostilities Works
PostSoldierlike
Satirical Fighter
DelayedPro
Impromptu Soldierly Place
Satirical Warriorlike Spot
PostWarlike
GeneralWorks
LeastTradingCo
Instant Warrior Group
Mock Warlike Co
ComparePlace
CourtsWar
The Post War Pro
Inferior Fighter
Delayed Warfare Designs
The Turkish
The Compare Hostilities Chronicles
Warlike Works
Inferior Fighter Collective
Blessed Warriorlike Spot
Courts Warlike Designs
InferiorWorks
ImpromptuPlace
The Turkish Kungfu International
WienerWarfare
Naval Warlike
The Court Fighter & Company
MilitaryHostilities
Wiener Warrior
The Head Fighter Trading Co
Courts Hostilities Designs
The Turkish War Co
Soldierlike Pro
PermanentWar
SubsequentPlace
Summary War Designs
WienerWarlike
Permanent Military
The Impromptu Warfare Works
Courts War Group
Hasty Soldierlike Chronicles
The Pre Kungfu Trading Co
Favourite Military Chronicles
Military Military & Company
AustrianDesigns
War Group
ConrtGroup
EventualWarfare
The Secret Military Group
General Military Works
Hostilities Chronicles
Blessed Soldierly
Austrian Hostilities
ConrtKungfu
The Singularly Warriorlike Chronicles
ConrtSoldierlike
Austrian Warrior & Company
Instant War Spot
Head Warriorlike Pro
Mock Soldierlike Spot
Divisional Military
Naval Hostilities
Hostilities Pro
The Permanent
The Favourite
Courts Warrior Group
The Naval Military Pro
Court Hostilities
The Compare Warlike Group
Permanent Warlike Co
Inferior Military Group
The General Warriorlike Spot
RegimentalWarriorlike
HeadWarrior
Summary Warrior
Permanent War Place
Naval Warlike Chronicles
Impending Military
Warfare Group
Hostilities Group
Pre Warriorlike
PermanentMilitary

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Martial Art School:

Simple is always better

This means a few different things. Your martial art school name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your martial art school:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

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The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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