1,000+ Clever Life Coaching Business Names

Updated: January 19th, 2023

So, you've come up with the perfect life coaching business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your life coaching business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best life coaching business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your life coaching business.

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Life Coaching Business Name Generator

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Ideas

Catchy life coaching business name ideas

  • Easier
  • This Way
  • Pathway
  • Ultimate Life Coach
  • Guideline
  • Teaching Assistant
  • Happy Lifestyle
  • Real-Time Coach
  • My Moral Lifestyle
  • The Basic Teacher
  • Grateful
  • Disciplined Lifestyle
  • Coachable
  • Trained For Better
  • The Loyal Coach
  • Helpful
  • Right Ways
  • Disciplined
  • Applicable Coaching Center
  • Universal Lifestyle
  • Win-Win Liveliness
  • Front Door
  • Easy Ways
  • Light
  • Better Life
  • Entire Coaching Journal
  • New Ways
  • Life Hacks Co.
  • Wishful Teaching
  • Handful
  • Way Out
  • Organized Living
  • The Coachman
  • Stable Lifestyle
  • Halfway
  • Devine
  • Perfectionist
  • Detailed Living
  • Free Way
  • Simple Coach
  • Progressive
  • Social Etiquette
  • Living Life Coaching
  • Pattern
  • Essentials
  • Good Leader
  • Cyclic
  • Right Coach
  • Survival Teaching Guide
  • Habitual
  • Wisdom
  • Improved Lifestyle
  • Variant
  • Casual Coach
  • Steer Trading Co
  • Lifespan Trading Co
  • Defensive
  • The Urban Animation
  • Manager Collective
  • Useful Lifetime Spot
  • The Moral
  • Later Lifetimes
  • Divine Biography Spot
  • Closed Coach And Four
  • Slow Charabanc
  • Offensive Tutor Spot
  • Life Story Spot
  • The Civic
  • Mail Bus Spot
  • Longer Lifelong
  • General Guidebooks
  • HalfLife
  • Better Lifespan
  • Life History Trading Co
  • The Drawn
  • Legendary
  • Golden
  • The Everlasting Liveliness
  • Half Liveliness Trading Co
  • Monastic Sprightliness Place
  • Later Lifestyles
  • ExperiencedGuide
  • The Sole
  • Regular
  • OrganicLife
  • The Real
  • The Dear
  • The Long Liveliness
  • CulturalLife
  • Animal
  • Holy
  • National Lifetime Trading Co
  • Spirit Trading Co
  • The Rural Sprightliness
  • GiltCoach
  • Whole Life History Collective
  • Good Govern
  • Dear Living Pro
  • Useful Head Place
  • General Guidance
  • Subject Template Pro
  • The Daily
  • The Public Sprightliness
  • Biography Trading Co
  • The Hackney
  • Long Life Story Place
  • The Inner Life Story
  • Double Decker Pro
  • UsefulLife
  • The Cultural Spirit
  • Daily Life Story Spot
  • The Whole Lifespan
  • The Emotional
  • The Wild
  • Cultural Living
  • EverlastingLife

Creative life coaching business name ideas

  • Biography Co
  • Domestic Living Collective
  • The Marine Animation
  • Lifespan Co
  • Middle
  • The Faithful
  • Biography Place
  • Early Spirit Group
  • Healthy
  • Human
  • Liveliness Place
  • Living Pro
  • Professional Life Story Co
  • The Civilized
  • The Longer
  • Private Lifespan Group
  • The Long Liveliness
  • Later Liveliness
  • Handler Pro
  • Handler Co
  • The Urban Spirit
  • Earthly Life Story Group
  • BetterLife
  • Spiritual Lifetime Group
  • The Future
  • General Guidance
  • The Everlasting Sprightliness
  • Crowded Charabanc
  • The Civilian Lifespan
  • Longer Lifetime
  • Crowded Connaisseur
  • Useful Lifetime Place
  • Past Life Story Co
  • Happy Lifetime Pro
  • Later Lifetimes
  • Lifespan Group
  • Long Living
  • MonasticLife
  • PersonalLife
  • UrbanLife
  • The Basic
  • Doge Coach
  • The Hackney
  • The Friendly
  • Early Animation Spot
  • The Real
  • Base Jitney Co
  • Civic Animation Co
  • The Divine
  • Later Lifestyles
  • NationalLife
  • IntellectualLife
  • Half Life Story Trading Co
  • Bibliographic Pass Co
  • Take Group
  • The Annotated
  • LaterLife
  • InvaluableGuide
  • MarineLife
  • ProfessionalLife
  • The Dear
  • Coach And Four Collective
  • The Inner Pass
  • Future Life Story Place
  • PracticalGuide
  • FineCoach
  • The Spiritual Life History
  • Closed Handler Group
  • Closed Coach And Four
  • Safest
  • HandsomeCoach
  • Pass Place
  • The Later Spirit
  • The Active
  • The Holy
  • Academic Spirit Pro
  • Class Couch
  • LongerLife
  • Sure Pathfinder
  • The Ordinary
  • The Rural
  • Infallible Take
  • Entire Aliveness Group
  • The Official
  • ModernLife
  • Personal
  • Earthly Living
  • The Rough
  • StandardGuide
  • The Ordinary Tutor
  • Long Animation Trading Co
  • HappyLife
  • Living Group
  • The Visual Direct
  • Dear Living Pro
  • National
  • Contemporary Life Story Co
  • Detailed Guidebook
  • The Only
  • Pass Pro
  • Inner Life Story Pro
  • QuietLife
  • Direct Trading Co
  • Civilian Life Story Pro
  • The Healthy
  • The Own
  • Good Charabanc Collective
  • Tutor Collective
  • Own Lifespan Place
  • Official
  • Annotated Pathfinder Co
  • Later Lifelong
  • Long Lifestyles
  • Handler Spot
  • The Mental Life Story
  • Offensive Tutor Spot

Learn more about starting a life coaching business:

Where to start?

-> How much does it cost to start a life coaching business?
-> Pros and cons of a life coaching business

Need inspiration?

-> Other life coaching business success stories
-> Marketing ideas for a life coaching business
-> Life coaching business slogans
-> Life coaching business Instagram bios
-> Life coaching business Instagram captions

Other resources

-> Profitability of a life coaching business
-> Life coaching business tips
-> Blog post ideas for a life coaching business
-> Life coaching business quotes

Funny Life Coaching Business Names

  • Spirit Pro
  • Economic Life History Pro
  • New
  • The Ordinary
  • Sprightliness Trading Co
  • Spirit Group
  • Own Sprightliness Co
  • The Domestic
  • The Day
  • The Normal
  • Sprightliness Group
  • Coach And Four Collective
  • Old Tutor
  • The Wild
  • Clear
  • The Royal Double Decker
  • Good Gear
  • The Daily Life Story
  • Third Coach And Four Collective
  • Best
  • Class Couch
  • The Outstanding
  • Organic Animation
  • Good Govern
  • WinningCoach
  • Guidebook Trading Co
  • Contemporary Animation
  • Monastic Living Place
  • Social Life History
  • The Eternal Spirit
  • Hackney Double Decker
  • Conscious Aliveness
  • Template Place
  • The Real Biography
  • Closed Handler Group
  • The Conscious
  • Empty Double Decker Co
  • Organic
  • The First
  • Holy Lifetime
  • Social Life History Group
  • Athletic
  • DearLife
  • Closed Couch
  • The Daily Animation
  • The Conscious Living
  • Empty Double Decker Pro
  • The Comprehensive
  • The Civic Spirit
  • HighCoach
  • The Dear
  • Active Life History Group
  • The Organic Sprightliness
  • Cultural Aliveness Pro
  • Earthly Life Story Group
  • Motorcoach Place
  • Urban
  • Lifetime Place
  • Later Lifestyle
  • The Happy Liveliness
  • Entire Lifetime Pro
  • The Communal Liveliness
  • Public
  • Accurate Pathfinder Group
  • FineCoach
  • Modern Lifespan Place
  • Lifespan Collective
  • Divine Spirit Group
  • The Entire Lifetime
  • Civilian Sprightliness Place
  • Lifetime Collective
  • Communal
  • Long Life History
  • Reliable Guidebook Group
  • The Early
  • Long Aliveness Pro
  • PracticalGuide
  • The Wild Life History
  • OffensiveCoach
  • The Basic
  • The Animal
  • Economic Liveliness Pro
  • Cultural Lifetime Collective
  • The Safer
  • SpiritualLife
  • Crowded Charabanc
  • Public Lifetime Spot
  • Lifetime Group
  • Public Biography Collective
  • Cultural Biography
  • Half Life Story Trading Co
  • The Gilded
  • Monastic Spirit Co
  • HappyLife
  • Mental Lifetime Group
  • Divine
  • Longer Lifetime
  • Good Conduct Trading Co
  • Spirit Collective
  • The Magnificent
  • The Golden
  • Passenger Car Place
  • ConsciousLife
  • The Junior
  • Crowded Connaisseur
  • Quiet Biography Group
  • Monastic Lifetime Trading Co
  • Passenger Car Trading Co
  • Half Living Co
  • ExperiencedGuide
  • ProfessionalCoach
  • Happy Spirit Trading Co
  • Political
  • AcademicLife
  • The Animal Lifetime
  • Pathfinder Group

Cool life coaching business name ideas

  • BetterLife
  • ThirdCoach
  • RoyalCoach
  • Later Lifestyles
  • Domestic
  • The Early Lifetime
  • Long Lifestyles
  • General Guidebooks
  • Active Liveliness
  • Surest Pathfinder
  • Head Group
  • Academic Animation Co
  • Dramatic
  • Life History Pro
  • Communal
  • AssistantCoach
  • The First
  • Living Trading Co
  • Later Liveliness
  • ReliableGuide
  • Earthly Living
  • RectangularGuide
  • Comfortable Connaisseur
  • Day Charabanc Collective
  • Half Liveliness Trading Co
  • The Golden
  • Better Life History Co
  • The Organic Life History
  • Marine
  • MoralGuide
  • Long Life History Place
  • Mental Aliveness Pro
  • Longer Lifespan
  • Mail Bus Spot
  • Real
  • Crowded Charabanc
  • Only Guidebook Pro
  • Intellectual Sprightliness Spot
  • Private Life Story Spot
  • Class Chariot
  • Bus Spot
  • Conscious Lifespan
  • OrganicLife
  • Only Scout Group
  • Good Guidelines
  • Public Lifetime Spot
  • Good Govern
  • The Rough
  • The Organic
  • The Happy
  • National Lifespan Spot
  • Happy
  • ChiefGuide
  • ModernLife
  • InvaluableGuide
  • Public Biography Collective
  • Quiet
  • Holy
  • The Healthy
  • Entire Life Story
  • Life Story Group
  • Quick
  • Early Animation Spot
  • MiddleLife
  • DomesticLife
  • The Healthy Aliveness
  • Liveliness Co
  • Living Co
  • Trustworthy
  • PrivateLife
  • DayLife
  • The Visual Direct
  • Long Liveliness
  • The Everyday Life Story
  • The Inner Pass
  • The Marine
  • Closed Carriage
  • Gilt
  • StandardGuide
  • Public Life Story Co
  • Aliveness Place
  • Wild Life Story Pro
  • Lifespan Trading Co
  • Authoritative Pathfinder
  • Cultural Life Story Place
  • Intellectual Living Pro
  • Animation Collective
  • Quiet Spirit
  • Eternal Living
  • Charabanc Group
  • Later Life History
  • Daily Liveliness Pro
  • The Annotated
  • Longer Lifestyle
  • FineCoach
  • Bibliographic Pass Co
  • Contemporary Animation
  • Biography Collective
  • WholeLife
  • IntellectualLife
  • Professional Liveliness Co
  • The Early
  • Regular Handler
  • Pathfinder Group
  • Daily Lifespan Group
  • Useful Aliveness Pro
  • The Emotional
  • EntireLife
  • Holy Spirit Collective
  • Life History Co
  • National
  • Half Living Co
  • The Political
  • Defensive
  • Cultural Liveliness
  • HugeCoach

Unique life coaching business name ideas

  • The Early Lifespan
  • Conscious Liveliness Spot
  • Better Lifespan
  • The Spiritual Life Story
  • The Active Living
  • Animal Living Pro
  • The General
  • The Entire Lifetime
  • The Fetal
  • Happy Lifetime Pro
  • Charabanc Place
  • National Biography Collective
  • Useful
  • Professional Lifetime
  • The Later Spirit
  • Slow
  • Long Lifestyle
  • Good Gear
  • Living Pro
  • Later Living
  • ContemporaryLife
  • Crowded Connaisseur
  • Famous Passenger Car Trading Co
  • Long Animation Trading Co
  • Animation Co
  • Spirit Spot
  • The Closed Train
  • Only
  • Whole Lifetime
  • The Monastic
  • Rural Spirit Group
  • Closed Handler Group
  • Good Conduct Trading Co
  • CulturalLife
  • Civilian Life Story Pro
  • The Daily Animation
  • Whole Liveliness
  • Aliveness Spot
  • Inner Liveliness
  • Liveliness Trading Co
  • The Dear Lifetime
  • The Quiet Biography
  • Professional
  • Essential
  • The Own
  • Holy Sprightliness
  • Everyday Life Story Collective
  • Huge Jitney Co
  • Cultural
  • Good Guidances
  • The Dear
  • WildLife
  • Past Life Story
  • Organic
  • Eternal
  • Busy Spirit
  • The Drawn
  • Urban Spirit Group
  • Political Aliveness Trading Co
  • Modern Biography Spot
  • Domestic Living Collective
  • Aliveness Pro
  • The Definitive Direct
  • Half Living
  • The Normal
  • OwnLife
  • Professional Motorcoach Place
  • UrbanLife
  • Long Lifelong
  • Better Aliveness Place
  • Happy Animation Place
  • Spirit Trading Co
  • Long Life Story
  • The Contemporary
  • MoralLife
  • The Hackney
  • Base Handler
  • The Everyday Biography
  • Closed Caboose
  • Longer Lifestyles
  • Everyday Lifetime
  • Liveliness Place
  • Annotated Conduct
  • Scout Spot
  • The Regular
  • Monastic Lifetime Trading Co
  • Civilian Lifespan
  • Modern Lifespan Place
  • The Ordinary Tutor
  • Mental Biography Place
  • Longer Living
  • Mental Lifetime Group
  • Conscious Animation
  • Longer Spirit Place
  • The Everlasting Sprightliness
  • HappyLife
  • Liveliness Group
  • Future Animation Spot
  • ComprehensiveGuide
  • Handler Co
  • Definitive Steer Collective
  • The Closed
  • Infallible Take
  • Monastic Sprightliness Place
  • The Urban Spirit
  • General Gear
  • Longer Lifelong
  • Public Liveliness Collective
  • Whole Life Story
  • Past Life Story Co
  • ClinicalGuide
  • Fashioned
  • MonasticLife
  • Modern Liveliness Trading Co
  • The Useful Template
  • The Divine

Cute life coaching business name ideas

  • Loge Coach
  • Sure Steer Spot
  • Motorcoach Place
  • Later
  • MentalLife
  • Religious
  • CommunalLife
  • Monastic Liveliness Trading Co
  • The Fashioned
  • LongLife
  • Real Biography Group
  • Academic
  • SufficientGuide
  • Everlasting Life History Collective
  • Quiet Aliveness Pro
  • Human Lifetime
  • Introductory Direct Co
  • Aliveness Group
  • Holy Aliveness Pro
  • Active Sprightliness Pro
  • Sure Pathfinder
  • ClassCoach
  • Pass Group
  • Outstanding
  • Inner Sprightliness
  • The Civilian Living
  • Later Spirit Trading Co
  • The Earthly Liveliness
  • Slow Charabanc
  • The Brief
  • Eternal Lifespan Group
  • Head Trading Co
  • Marine Lifespan Group
  • Spiritual
  • Steer Trading Co
  • The Active Lifetime
  • Future Life Story Place
  • Spiritual Liveliness
  • EverydayLife
  • Better
  • Animal
  • Animation Place
  • Longer Life History
  • The Rural
  • Biography Group
  • BusyLife
  • Charabanc Trading Co
  • Emotional Biography Co
  • Eternal Aliveness Co
  • Manager Place
  • The Conscious Biography
  • Longer Lifetimes
  • Animal Lifetime Trading Co
  • Everlasting Biography Spot
  • Long Lifetimes
  • The Holy
  • The Friendly
  • Base
  • The Rural Sprightliness
  • The Animal Lifetime
  • Everlasting
  • Early Lifespan
  • Long
  • First Handler Pro
  • New
  • Light Guidebook Spot
  • The Comprehensive
  • The Whole
  • Golden Bus Collective
  • Aliveness Collective
  • Divine Life Story
  • The Moral
  • Handler Spot
  • Animation Trading Co
  • Useful Lifetime Place
  • Lifespan Pro
  • The Page Steer
  • The Civic Life Story
  • Later Lifestyle
  • The Daily Living
  • The Past
  • Magnificent
  • Half Lifespan
  • The Conscious
  • Own Living
  • The Light
  • Civilized Animation
  • Day Lifespan Trading Co
  • Future Biography
  • Social Spirit Place
  • Complete Take Group
  • Regular
  • The Good Tutor
  • EmotionalLife
  • Longer Lifetime
  • Animation Pro
  • The Academic
  • The Defensive Train
  • Sprightliness Collective
  • Take Group
  • The Successful
  • Rectangular Usher Place
  • Everyday
  • Liveliness Collective
  • Old
  • Lifespan Collective
  • Professional Double Decker
  • The Wild
  • Take Trading Co
  • Splendid Coach And Four Group
  • Cultural Living
  • The Inner
  • Sprightliness Pro
  • Mail
  • The Religious
  • Moral Biography Co

Clever life coaching business name ideas

  • Own Sprightliness Co
  • Monastic Living Place
  • The Civilian
  • Future Living
  • Handler Pro
  • The Spiritual Life History
  • Organic Lifespan Spot
  • Template Place
  • Civic
  • Manager Spot
  • Closed Chariot
  • Clear
  • The Holy Liveliness
  • The Daily Life Story
  • Steer Group
  • Daily
  • AcademicLife
  • Native
  • Assistant Tutor Place
  • PublicLife
  • Fetal Lifespan
  • GoodCoach
  • Liveliness Spot
  • CivicLife
  • The Official
  • Social Lifespan
  • Offensive Tutor Spot
  • Olympic
  • The Civic Spirit
  • The Valuable Take
  • Ordinary Aliveness Trading Co
  • Double Decker Group
  • PracticalGuide
  • Liveliness Pro
  • Active Sprightliness Collective
  • Contemporary
  • Social Life History Group
  • The Gilt
  • Marine Sprightliness Collective
  • Biography Place
  • Motor Tutor Place
  • Communal Life Story Group
  • The Heavy
  • Closed Couch
  • The Communal
  • The Public Sprightliness
  • Train Collective
  • General Guidances
  • Wild Lifespan Group
  • Spirit Pro
  • Unerring Direct Group
  • Sprightliness Group
  • Life Story Collective
  • Later Liveliness Group
  • Healthy
  • QuietLife
  • Middle Sprightliness Trading Co
  • The Public
  • Later Lifetimes
  • Old Tutor Pro
  • The Domestic
  • Economic Life History Pro
  • Contemporary Lifetime Spot
  • Closed
  • Animal Animation Spot
  • Daily Life History
  • The Domestic Life Story
  • Private Lifetime
  • The Magnificent
  • Wild
  • The Civic
  • General Guide On
  • FirstCoach
  • The Comfortable
  • The Class
  • The Active
  • The Royal Double Decker
  • RegularCoach
  • The Wild Life History
  • General Govern
  • The Definitive Take
  • The Political Lifetime
  • Only Pathfinder Pro
  • The Longer
  • Aliveness Trading Co
  • Double Decker Pro
  • Indian
  • Living Spot
  • Infallible Scout
  • The Everyday
  • Early Lifespan Co
  • HandsomeCoach
  • Modern Spirit
  • Conscious Aliveness
  • Complete
  • Huge
  • Private Spirit
  • OnlyGuide
  • Economic
  • The Safer
  • The Civilian Biography
  • Rural
  • Aliveness Co
  • The Ordinary
  • Future Aliveness Group
  • Dear Living Pro
  • Indispensable
  • Guidebook Trading Co
  • FetalLife
  • Urban
  • Organic Animation
  • Life History Collective
  • Lifetime Trading Co
  • Living Place
  • ActiveLife
  • BestCoach

Best life coaching business name ideas

  • The Half
  • Own Life Story
  • State
  • Royal Jitney Spot
  • Monastic Living
  • First Bus Collective
  • The Eternal Aliveness
  • Inner Life Story Pro
  • Annotated Pathfinder Place
  • Manager Collective
  • The Half Biography
  • Long Livelihood
  • Dear Liveliness Place
  • Monastic
  • Conduct Group
  • Long Living
  • Official
  • General Guia
  • The Everlasting
  • PostCoach
  • Convenient Pathfinder Collective
  • Mail Bus Place
  • GoldenCoach
  • ExcellentCoach
  • HalfLife
  • Middle Lifetime Spot
  • Biography Trading Co
  • ProfessionalLife
  • Later Lifespan
  • The Experienced
  • The Personal
  • PersonalLife
  • Winning Handler Trading Co
  • GiltCoach
  • Closed Cst
  • Spirit Group
  • Empty Double Decker Co
  • Real Lifetime
  • Entire Lifetime Pro
  • Domestic Liveliness Pro
  • Emotional
  • The Useful
  • The Urban Animation
  • Monastic Spirit Co
  • Crowded Caboose
  • Third Coach And Four Collective
  • The Professional Lifespan
  • Lifespan Co
  • ExperiencedGuide
  • Half Aliveness Pro
  • The Civilized
  • Ordinary Living Pro
  • The Inner Life Story
  • Detailed Guidebook
  • The Human Sprightliness
  • Divine Lifetime
  • The Surest Steer
  • Handler Collective
  • Jitney Group
  • Ordinary
  • HolyLife
  • Entire Aliveness Group
  • Animation Spot
  • Good Guia
  • Passenger Car Place
  • Early Spirit Group
  • Entire Aliveness Trading Co
  • Reliable Guidebook Group
  • Past Lifetime
  • The Effective
  • The Former Train
  • Professional Life Story Co
  • The Excellent Charabanc
  • Spirit Place
  • Hackney Double Decker
  • The Outstanding
  • Active Life Story
  • Class
  • Half Living Collective
  • Past
  • Useful Lifetime Spot
  • ExperiencedCoach
  • Happy Spirit Trading Co
  • Holy Lifetime
  • Closed Coach And Four
  • Long Aliveness Pro
  • Monastic Life Story
  • Empty Double Decker Pro
  • Civilized Living
  • Excellent Charabanc Place
  • Later Livelihood
  • OutstandingCoach
  • Quiet Biography Group
  • Divine Lifespan Co
  • Definitive
  • Social
  • The Own Sprightliness
  • Private Lifespan Group
  • DailyLife
  • Handy Take Place
  • Marine Sprightliness Spot
  • PastLife
  • Surer Conduct Spot
  • The Spiritual Biography
  • Active Living Pro
  • Active Life History Group
  • Religious Animation Spot
  • The Economic Life History
  • Animation Group
  • Golden
  • The Happy Liveliness
  • Everlasting Aliveness
  • The Junior
  • The National
  • Lifespan Group
  • BasicGuide

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Life Coaching Business:

Simple is always better

This means a few different things. Your life coaching business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your life coaching business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.