1,000+ Best Joke And Prank Store Names

Updated: April 14th, 2025

So, you've come up with the perfect joke and prank store idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your joke and prank store stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best joke and prank store ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your joke and prank store.

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Joke And Prank Store Name Generator

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Ideas

Catchy joke and prank store name ideas

  • Pleasant Antic Co
  • Elaborate
  • Girlish Caper Spot
  • The Elaborate Play
  • Bitter Prank
  • The Few Play
  • MoreToys
  • Plaything Group
  • Purblind Prankish
  • Simple
  • Bright Play Co
  • DangerousPrank
  • Tremendous Jape Spot
  • Jocularity Spot
  • GrandJoke
  • MacabreJoke
  • Dolls Spot
  • Childish
  • Innocent Prank Place
  • Flirt Place
  • EnoughToys
  • Clever
  • Antic Place
  • Cheap Gadgets Place
  • The Latest Jest
  • The Lame
  • Gag Group
  • CostlyToys
  • Big Yak
  • The Boyish
  • Silly Gag Trading Co
  • The Favourite Yak
  • Tiny Trifles
  • The Violent
  • The Masculine Gadgets
  • The Worst
  • The Playful
  • Typed Toymaker
  • Poor
  • MiniatureToys
  • The Cruel
  • FamousPrank
  • AppropriateToys
  • Joke Co
  • The Clever Buffoonery
  • Caper Trading Co
  • Splendid
  • The Old Laugh
  • Youthful Skit
  • Worst Buffoonery Collective
  • EvilPrank
  • Nice Wheeze Co
  • RidiculousPrank
  • The Harmless
  • The Ghastly Jape
  • Evil Buffoonery
  • Jest Trading Co
  • The Wheeled
  • WryJoke
  • Tech Trifles
  • Clever Clowning Pro
  • Minor Joke Pro
  • The Miniature Flirt
  • Worst Skit
  • Wicked
  • Trick Spot
  • Interesting Fiddle
  • HugeJoke
  • The Inside Caper
  • Wonderful Dally Trading Co
  • Pretty Parody
  • ExcellentJoke
  • Foolish
  • The Electronic Toy Dog
  • Unbecoming Skit Collective
  • Attractive Gadgets Co
  • SadJoke
  • Funny Jape Trading Co
  • Tiny Toymaker
  • Wheeze Group
  • Squeaky Flirt Spot
  • Juvenile Trick Group
  • Purblind Parody
  • Homemade Gadgets Place
  • Elaborate Miniature
  • Pretty Plaything
  • ViciousPrank
  • Fiddle Pro
  • The Spirited
  • Foolish Buffoonery Collective
  • MildJoke
  • Purblind
  • UnluckyPrank
  • Foolish Harlequinade Group
  • WickedPrank
  • Typed Toddlers
  • Related Gadgets Collective
  • The Small Toy Dog
  • Vicious Trick Place
  • Caper Spot
  • Frivolity Spot
  • The Ultimate
  • GoodJoke
  • Broken Gadgets Collective
  • GrimJoke
  • The Mild Antic
  • HandmadeToys
  • Electronic Gadgets Trading Co
  • Few
  • PopularToys

Creative joke and prank store name ideas

  • The Mild Antic
  • The Tremendous
  • Tiny Trifles
  • The Spirited Trick
  • The Innocent
  • Pretty Play
  • The Famous
  • Scientific
  • Tech Toy Chest
  • The Sophomoric Buffoonery
  • Old Gag Pro
  • Optical Gadgets Collective
  • The Wry Caper
  • Boyish Skit Co
  • Merry Hazing
  • Jocularity Co
  • Curious Skit
  • Prank Pro
  • Occasional
  • Related Gadgets
  • Simple
  • The Elaborate Jest
  • The Adolescent Clowning
  • The Mischievous
  • TinyToys
  • Occasional Clowning
  • PopularToys
  • Squeaky Fiddle Pro
  • Nice Jest Co
  • The Related
  • Optical Plaything Collective
  • MonstrousJoke
  • The Expensive
  • The Wry
  • The Old
  • PoorJoke
  • UnbecomingPrank
  • Play Trading Co
  • Mischievous Buffoonery Place
  • Tiny Toy Dog
  • Familiar Laugh Group
  • Playful Piss About
  • Popular Miniature Place
  • The Manipulative Dally
  • Clowning Place
  • Prank Place
  • The Youthful Antic
  • Curious Playthings Group
  • The Sad
  • The Crude
  • Caper Co
  • More Fiddle Collective
  • The Thoughtless
  • The Nice Toy Dog
  • Playthings Trading Co
  • The Boyish Hazing
  • The Related Gadgets
  • The Boyish
  • CrudeJoke
  • MiniatureToys
  • Vulgar
  • Practical Caper Co
  • Senior Caper Group
  • The Favorite
  • MerePrank
  • Famous Prank Spot
  • Caper Collective
  • Pleasant Antic Trading Co
  • Mild Caper
  • The Odd
  • Expensive Gadgets
  • Miniature
  • Old Play Trading Co
  • Horrible
  • Silly Gag Trading Co
  • Tiny Play Spot
  • Secret Trick
  • Wheeze Group
  • Tech Trifles
  • Colorful
  • The Thoughtless Joke
  • The Favorite Flirt
  • WeakJoke
  • Clever
  • Sophomoric Trick Pro
  • GreatJoke
  • The Stale
  • Fiddle Pro
  • Antic Spot
  • The Ironic
  • Latest Clowning
  • Frivolity Spot
  • Dally Pro
  • MasculineToys
  • The Wheeled
  • Minor Joke Pro
  • The Coarse Gag
  • Undergraduate Hazing Spot
  • Enough Plaything Place
  • Appropriate Fiddle Group
  • The Elaborate Toy Dog
  • SmallToys
  • Pleasant Antic Co
  • The Minor Caper
  • CosmicJoke
  • The Feeble
  • Absurd Antic
  • Horrible Antic Co
  • Dangerous
  • The Elaborate Jocularity

Learn more about starting a joke and prank store:

Where to start?

-> How much does it cost to start a joke and prank store?
-> Pros and cons of a joke and prank store

Need inspiration?

-> Other joke and prank store success stories
-> Marketing ideas for a joke and prank store

Other resources

-> Joke and prank store tips

Funny Joke And Prank Store Names

  • Old
  • Latest Buffoonery Place
  • The Ghastly Gag
  • The Bitter
  • Squeaky Flirt Spot
  • FavoritePrank
  • Nice Jocularity
  • Dally Place
  • Jest Place
  • Spirited Frivolity
  • The Antique
  • Caper Collective
  • The Pretty Playthings
  • Minor Trick Trading Co
  • Squeaky
  • Curious Gadgets Trading Co
  • Appropriate Fiddle Group
  • The Ghastly
  • Antique Dolls Co
  • Gag Co
  • Little Antic Group
  • The Pretty
  • Frivolity Spot
  • CuriousPrank
  • Teenage Caper
  • Mischievous Clowning Spot
  • The Electronic Toy Dog
  • The Silly
  • Unlucky
  • Purblind Hoax Spot
  • Familiar Laugh Group
  • Caper Co
  • The Excellent Prank
  • Prank Group
  • Gadgets Place
  • Terrible Trick
  • The Unbecoming Frivolity
  • Electronic Gadgets
  • PurblindPrank
  • Typed Teddies
  • Secret Trick
  • Play Collective
  • Playful Piss About
  • OccasionalPrank
  • The Minor Caper
  • Private Jape Co
  • Familiar Gag Spot
  • Mere Jape Place
  • SophomoricPrank
  • The Undergraduate
  • The Plastic
  • Adolescent Harlequinade
  • Big Yak
  • Playful Pranksters
  • BigJoke
  • Attractive Gadgets Co
  • Pretty Parody
  • TypedToys
  • Wheeled Dolls
  • Caper Trading Co
  • The Good
  • Funny Hazing
  • Playful Peeping Tom
  • Expensive Gadgets
  • Wry
  • Big
  • HorribleJoke
  • Nice Antic Co
  • The Familiar Dolls
  • Pleasant Jest Trading Co
  • The Wheeled Flirt
  • ElectricalToys
  • MiniatureToys
  • Biggest Jocularity
  • Crazy Buffoonery
  • Hoax Collective
  • Skit Trading Co
  • PleasantJoke
  • The Old Laugh
  • Playthings Group
  • Wheeze Pro
  • The Elaborate
  • Grim
  • Odd Antic Collective
  • Favorite
  • Laugh Pro
  • Play Co
  • Curious Playthings Group
  • New Dally
  • Malicious Joke Group
  • Harlequinade Co
  • Clever Laugh Trading Co
  • LameJoke
  • Miniature Flirt Collective
  • Prank Spot
  • Malicious Joke Place
  • The Boyish Buffoonery
  • The Tremendous Jape
  • The Spirited
  • The Juvenile Hazing
  • Antic Spot
  • Joke Co
  • Dally Pro
  • The Purblind
  • Purblind Provoker
  • The Playful
  • Stuffed
  • Purblind Parody
  • Musical Laugh Pro
  • BitterJoke

Cool joke and prank store name ideas

  • Interesting Fiddle Co
  • Nice Jest Co
  • Plaything Place
  • Fiddle Group
  • Caper Group
  • Mischievous Clowning Spot
  • PleasantJoke
  • NiceJoke
  • CruelJoke
  • Excellent Prank Pro
  • Optical
  • Funny Hazing
  • The Thoughtless Buffoonery
  • Purblind Practical Joker
  • Private Jape Co
  • The Unbecoming Frivolity
  • FavoritePrank
  • The Fewer Flirt
  • Mild
  • The Educational Flirt
  • The Secret
  • Poor
  • The Adolescent Clowning
  • GrandJoke
  • The New Flirt
  • The Foolish Caper
  • Flirt Group
  • Optical Gadgets Collective
  • Suitable Play
  • Fiddle Place
  • PracticalJoke
  • EnoughToys
  • Pretty Piss About
  • StrangePrank
  • The Weak Jocularity
  • ExcellentJoke
  • Antic Co
  • FavouriteJoke
  • The Wry
  • The Rough
  • The Funniest
  • Beautiful Miniature
  • Caper Collective
  • The Great
  • The Juvenile Hazing
  • Buffoonery Spot
  • Great Antic Collective
  • Cheap Gadgets Place
  • Gag Group
  • The Colorful
  • The Sophomoric Buffoonery
  • Crude
  • TerribleJoke
  • InsideJoke
  • Good Jest
  • The Scattered
  • The Teenage Joke
  • LittlePrank
  • Girlish Caper Place
  • MadeToys
  • The Broken
  • Occasional Harlequinade Trading Co
  • Famous Gag Pro
  • Educational
  • ElaborateJoke
  • Latest Antic Group
  • MonstrousJoke
  • Pleasant Jest Trading Co
  • Mere
  • Dangerous Flirt Pro
  • CrazyPrank
  • BiggestJoke
  • The Feeble Jest
  • The Practical Antic
  • Electronic Gadgets Trading Co
  • Purblind Parody
  • Weak
  • Musical Plaything
  • ColorfulToys
  • Pretty Plagiarist
  • The Big
  • Optical Plaything Collective
  • Purblind Peeping Tom
  • Mere Frivolity Trading Co
  • New Dally
  • Old
  • The Amusing
  • Squeaky Flirt Spot
  • PrettyToys
  • Optical Flirt Place
  • The Tech Gadgets
  • The Popular Play
  • FeebleJoke
  • Worst Skit
  • Feminine Plaything Trading Co
  • Wicked Antic
  • Curious Skit
  • Trick Place
  • Popular Playthings Pro
  • Caper Place
  • The Musical
  • Worst Buffoonery Collective
  • Costly
  • Feeble Yak Group
  • GrimJoke
  • Stale Wheeze Pro
  • Toy Dog Trading Co
  • Latest
  • Yak Co
  • Wooden Toy Dog Trading Co

Unique joke and prank store name ideas

  • Amusing Caper Trading Co
  • Favourite Trick Spot
  • Interactive
  • Broken Gadgets
  • Funniest Laugh Trading Co
  • Girlish Antic
  • OccasionalPrank
  • Play Spot
  • Fiddle Pro
  • Old Play Trading Co
  • Many
  • Playthings Group
  • Tremendous Jape Spot
  • Pretty Prankster
  • Beautiful
  • The Huge
  • The Small Toy Dog
  • Flirt Pro
  • Clever Laugh Trading Co
  • Flirt Collective
  • Old Toy Dog Pro
  • WonderfulJoke
  • Splendid Trick Group
  • The Thoughtless
  • The Teenage
  • The Boyish Hoax
  • The Related Gadgets
  • Related Fiddle
  • The Squeaky
  • Mischievous Buffoonery Place
  • Favorite Skit
  • Prank Group
  • PopularJoke
  • The Juvenile Caper
  • Miniature Spot
  • Cosmic Gag Group
  • FavouritePrank
  • Nice
  • Musical Playthings Trading Co
  • MusicalJoke
  • The Unlucky
  • Related Gadgets Collective
  • Interesting Fiddle
  • Mischievous Hoax
  • Clowning Collective
  • Crazy Caper Trading Co
  • The Interactive Dally
  • OldJoke
  • The Inside Caper
  • The Naughty
  • Dally Co
  • The Silly Wheeze
  • Childish
  • The Plastic Dolls
  • LittleJoke
  • Occasional Prank
  • Pretty Dolls Place
  • Mere Jape Place
  • Obscene Gag
  • Bitter Prank
  • Purblind
  • Broken Dally
  • The Pretty Playthings
  • Bright Gadgets Collective
  • Typed Tank Engine
  • MerePrank
  • Latest Buffoonery Place
  • Miniature Place
  • Tech Toymaker
  • The Wheeled
  • Suitable Fiddle
  • Popular Miniature Place
  • Antic Collective
  • Nice Plaything Co
  • Cruel Jape
  • Typed Toymaker
  • Pretty Provoker
  • The Boyish
  • Good Gag Trading Co
  • Trick Group
  • BrokenToys
  • Ghastly Caper
  • Hazing Trading Co
  • Gag Co
  • Jest Trading Co
  • Scientific
  • Bad Wheeze Pro
  • Appropriate Fiddle Group
  • Tiny Toy Dog
  • ViciousPrank
  • Youthful Skit
  • Wheeze Group
  • Wheeze Spot
  • Terrible
  • Ironic Jocularity Co
  • Foolish Harlequinade Group
  • Last
  • Jape Place
  • MacabreJoke
  • Childish Dally Collective
  • Youthful Trick
  • Tech Toyland
  • Silly Gag Trading Co
  • Crude Laugh Group
  • The Occasional Jocularity
  • The Tiny
  • The Foolish Jape
  • Stuffed
  • Bad Yak Pro
  • Wheeled Dolls

Cute joke and prank store name ideas

  • Unbecoming Skit Trading Co
  • Trick Pro
  • Funny Jape Trading Co
  • Mild Jape Group
  • Pretty Pranksters
  • Outrageous Joke Collective
  • The Boyish Hazing
  • WeakJoke
  • Typed Toiletries
  • Crazy Harlequinade Collective
  • Weak Yak
  • Senior Caper Group
  • MinorPrank
  • MereToys
  • Purblind Provoker
  • The Senseless
  • Crazy Buffoonery
  • Related Fiddle Trading Co
  • Joke Collective
  • The Sophomoric
  • The Few Play
  • WickedPrank
  • Merry
  • The Many Dally
  • Caper Pro
  • The Elaborate Play
  • LameJoke
  • Tiny Gadgets
  • Joke Co
  • Clever Frivolity Collective
  • The Educational
  • AppropriateToys
  • Familiar Gag Spot
  • MasculineToys
  • Play Collective
  • The Elaborate Toy Dog
  • The Violent
  • Grim
  • The Favorite Playthings
  • DevilishPrank
  • The Favorite Flirt
  • Dally Group
  • The Youthful Antic
  • Plastic
  • The Stuffed
  • FewToys
  • CuriousPrank
  • The Playful
  • Pleasant Antic Co
  • Colorful
  • The Ultimate Antic
  • ManyToys
  • The Masculine Gadgets
  • Dangerous
  • Macabre Jape Co
  • UltimatePrank
  • StaleJoke
  • Sad Jocularity Place
  • Wicked
  • Safe
  • Nice Jocularity
  • The Interactive
  • Tiny Toy Chest
  • Antic Trading Co
  • Unlucky
  • MeanPrank
  • Antique Dolls Co
  • The Harmless
  • Horrible
  • The Amusing Hazing
  • Tech Toy Dog
  • Jest Pro
  • The Cruel
  • Homemade
  • Nice Laugh Trading Co
  • Teenage Caper
  • Electronic Gadgets
  • Bad Gag Trading Co
  • Antic Group
  • Naughty Buffoonery Spot
  • Famous Prank Spot
  • The Few Fiddle
  • The Typed
  • Best
  • Little Toy Dog Place
  • Typed Toy Dog
  • Cosmic Antic
  • Devilish Buffoonery Group
  • Innocent Prank Place
  • Ingenious Gadgets
  • HorribleJoke
  • Homemade Gadgets Place
  • Plaything Collective
  • Tasteless
  • PurblindPrank
  • Occasional
  • The Homemade Miniature
  • Tech Trinkets
  • Hoax Pro
  • SafeToys
  • The Famous
  • The Miniature Flirt
  • Gadgets Trading Co
  • Stale
  • The Inside
  • Tiny Toddlers
  • Typed Teddies
  • Enough Plaything Place
  • Adolescent Harlequinade
  • The Innocent

Clever joke and prank store name ideas

  • Skit Trading Co
  • Worst
  • Tech Miniature Group
  • Undergraduate Buffoonery
  • Silly Jape
  • SmallToys
  • Playful Provoker
  • Yak Collective
  • Laugh Pro
  • Juvenile Antic Trading Co
  • Harmless
  • The Thoughtless Joke
  • Thoughtless Harlequinade Place
  • Masculine Flirt Co
  • Wooden Dolls Collective
  • The Strange
  • Wheeled Plaything Spot
  • The Bright
  • The Ironic
  • The Stale
  • Own Caper Group
  • The Juvenile
  • The Purblind
  • Innocent Buffoonery Co
  • Hazing Spot
  • Harlequinade Co
  • The Wonderful Jape
  • ObsceneJoke
  • The Sly
  • MoreToys
  • Flirt Place
  • GhastlyJoke
  • Monstrous Jocularity
  • The Familiar Dolls
  • Weak Gag Trading Co
  • Ridiculous Skit Place
  • Tech Teddies
  • Sly
  • The Miniature Miniature
  • ThoughtlessPrank
  • The Stale Laugh
  • The Favourite Trick
  • The Old
  • Vicious
  • MildJoke
  • Purblind Prankish
  • Splendid Antic Spot
  • Expensive
  • Yak Place
  • The Ghastly
  • ScatteredToys
  • The Vicious
  • The Feeble
  • Vulgar
  • IngeniousToys
  • Available Miniature
  • OccasionalJoke
  • The Clever
  • WheeledToys
  • The Scientific
  • TinyToys
  • The Beautiful
  • Silly
  • Purblind Pranksters
  • UndergraduatePrank
  • The Typed Gadgets
  • BigJoke
  • Splendid
  • The Purblind Hazing
  • The Pretty Trick
  • Wheeze Pro
  • Boyish
  • The Manipulative Dally
  • Playful Parody
  • Strange
  • The Practical
  • The Wild Skit
  • BadJoke
  • Scattered Dolls Pro
  • The Latest
  • Plaything Group
  • Crazy Joke Place
  • Playful Clowning Pro
  • Malicious Joke Group
  • Nice Wheeze Co
  • The Sad
  • Antic Place
  • Caper Co
  • The Minor
  • Dolls Spot
  • Few
  • Good
  • FunnyPrank
  • Crude Jocularity
  • The Educational Toy Dog
  • MiniatureToys
  • Wooden
  • Favourite
  • The Electronic Toy Dog
  • Toy Dog Pro
  • The Sad Yak
  • HandmadeToys
  • UnbecomingPrank
  • Great Jocularity
  • Jest Collective
  • Minor Joke Pro
  • The Ultimate
  • Familiar Laugh Group
  • Elaborate Antic
  • The Bad

Best joke and prank store name ideas

  • The Scattered Fiddle
  • Little Jocularity
  • The Standard
  • Familiar Flirt
  • Typed
  • Latest Clowning
  • The Grim Trick
  • SecretJoke
  • Occasional Jocularity Collective
  • The Ironic Trick
  • The Childish
  • Miniature
  • Wry
  • The Favorite
  • Sophomoric
  • The Malicious
  • Ultimate
  • Curious Gadgets Trading Co
  • AttractiveToys
  • Tiny Trifles
  • Dally Place
  • Gag Pro
  • Terrible Trick
  • The Squeaky Dally
  • FamousPrank
  • TerriblePrank
  • Private
  • Tech Trifles
  • Big
  • Malicious
  • The Expensive
  • Fine
  • Crazy
  • The Tasteless
  • The Successful
  • The Weak
  • The Wheeled Playthings
  • Antique
  • Jocularity Co
  • The Favourite Yak
  • The Wheeled Flirt
  • The Merry
  • Clowning Group
  • The Vulgar Caper
  • Prank Collective
  • Typed Flirt
  • Frivolity Pro
  • Occasional Clowning
  • Pretty Prankish
  • Curious Playthings Group
  • Tech Playthings
  • HomemadeToys
  • Joke Spot
  • Enough
  • Gag Spot
  • Jocularity Group
  • AvailableToys
  • OwnJoke
  • The Elaborate Jocularity
  • Vulgar Antic
  • SadJoke
  • Pretty Play
  • Playful
  • Play Co
  • Old Playthings Pro
  • Big Yak
  • Broken Gadgets Collective
  • Bright
  • Playful Peeping Tom
  • Typed Trifles
  • Yak Trading Co
  • Wheeze Trading Co
  • The Tremendous
  • Crude Trick Trading Co
  • Antic Spot
  • Beautiful Flirt Group
  • Weak Caper Trading Co
  • Typed Toddlers
  • CruelPrank
  • Macabre
  • Secret
  • The Terrible
  • Famous
  • The Bitter
  • The Weak Laugh
  • Fiddle Trading Co
  • HugeJoke
  • InexpensiveToys
  • Adolescent Clowning Pro
  • More Gadgets Co
  • The Little
  • The Silly Clowning
  • Related Gadgets
  • Gadgets Co
  • The Ridiculous
  • Violent Fiddle Place
  • Frivolity Co
  • The Splendid
  • RoughJoke
  • Miniature Group
  • Plaything Co
  • SpiritedPrank
  • The Sophomoric Hazing
  • Pleasant Antic Trading Co
  • MereJoke
  • Tiny Tank Engine
  • Mild Caper
  • Wild
  • The Few
  • The Pretty

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Joke And Prank Store:

Simple is always better

This means a few different things. Your joke and prank store name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your joke and prank store:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.