75+ Best January Email Subject Lines [+ Free Email Templates]

Updated: February 22nd, 2024

75+ Best January Email Subject Lines [+ Free Email Templates]

January is a month when individuals strive to make improvements and better their lives. This is an excellent opportunity to reflect on the previous year's triumphs and shortcomings and to create objectives for the next year.

Email marketers may capitalize on this by writing subject lines that represent the changes individuals are striving to make in their lives.

I hope this article was useful in your hunt for email subject line ideas. January is an excellent time to test out new sorts of content and evaluate what works best with your subscribers. Keep a flexible mind and have fun experimenting with different techniques!

Here are 75+ best January email subject lines to assist you in increasing overall engagement rates:

January Happy New Year Email Subject Lines

  1. 3,2,1…Happy New Year!
  2. Happy New Year from Us to You
  3. A New Year’s Surprise Inside
  4. Happy Brew Year! Click for a Beer On Us
  5. Wishing you a prosperous New Year!
  6. This New Year We’re Saying Cheers to You!
  7. Best wishes for a happy and successful New Year!
  8. Our New Year’s Moto? Click to Find Out…
  9. Bringing you cheer for the new year
  10. A fresh start to a new year!
  11. Aly, Can’t Wait to Celebrate the New Year With You!
  12. New Year, new beginnings!
  13. Keep These Deals Near This New Year
  14. Out With the Old, In with the New!
  15. Happy New Year! Here's to a fantastic January.
  16. A warm Happy New Year greeting to you!
  17. A Toast to the New Year!
  18. May the New Year bring you joy, success and happiness!
  19. Hailee, have a happy new year!
  20. Cheers to a great new year ahead!
  21. Nice New Year’s Novelties You Won’t Want to Miss
  22. Wishing you a year filled with success and happiness!
  23. Let's make this year a great one!
  24. New Year’s Day means time to start fresh, here’s how 
  25. Happy New Year!

January Sales Email Subject Lines

  1. Save 20% Sitewide | Have A Glowing New Year
  2. Don't miss out on our January sale!
  3. Start the year with 75% OFF…
  4. Save big this month with our January sale!
  5. New Arrivals! / A Last Hurrah! ✨
  6. New year, new deals! Check out our January sale.
  7. Ends tomorrow: New Year’s beauty surprise
  8. January sale: Up to 50% off!
  9. New Year, New Growth
  10. Last chance for January savings!
  11. 🍾NYE Flash Sale🍾70-90% Off ALL Sale!🥂
  12. Get your new year started with a bang! Our January sale.
  13. Get 10% Off All January Long.
  14. January sale: limited time only!
  15. Everything on sale 20-23% off for the new year
  16. Save big on your New Year purchases!
  17. Don’t Let These January Deals Freeze Over!
  18. Get ahead in the New Year with our January sale!
  19. Shop steep discounts all January long
  20. Start the year off right with our January sale!
  21. Exclusive Coupon for You Valid Through 1/31
  22. New Year’s Resolution SAVINGS!
  23. New Year’s Eve 96 Hrs Sale 25% off!
  24. New Year. New Gear. Save 75% Off Sitewide Continues
  25. Dress Up to Celebrate New Year

January Customer Acquisition Email Subject Lines

  1. Tips to Get Your Home Project Done in the New Year
  2. Book Now & Save Later!
  3. Quick! New Year Appointments Booking Fast!
  4. Get 10% Off Your Next Service.
  5. Don’t Fix It Alone! We Can Help
  6. Save Yourself from Worries Later, Tune Up Now!
  7. New Year = New You! Only at our Salon
  8. Get the Support You Need in January with Our Services
  9. Exclusive January Services—Book Now!
  10. Jumpstart Your Business Success in January with Our Services
  11. Fresh Year, Fresh Set 
  12. Fresh Start, Fresh Services in January!
  13. Are Your Finances Prepped for the Upcoming Year?
  14. Crush Your Resolutions at S&M Fit
  15. How to train in January
  16. Study With Us Now, Avoid Stress Later!
  17. Our Exclusive January Prep Checklist
  18. Get Ahead! Custom Valentine Florals Selling Fast
  19. New Year Budgeting: Our Complete Guide
  20. Start Your Finances Off on the Right Foot
  21. Ring in the New Year with Our Services!
  22. Let Us Make 2023 Your Best Year Yet
  23. Jump into the new year with our fitness classes
  24. Click to learn how we can help you this year

January Email Template Examples

Here are some great examples of January email templates you can use:

January Happy New Year Email Template

title=Happy New Year from [Your Company Name]! Dear [Recipient Name],

I hope this email finds you well. As we start a new year, I wanted to reach out and wish you all the best for the year ahead.

At [Your Company Name], we are grateful for your continued support and partnership. We are excited to continue our work together in the new year and make a positive impact in our respective industries.

As we look ahead, we are optimistic about the opportunities that await us and are committed to delivering exceptional service and innovative solutions.

Thank you again for your trust in us, and I wish you a healthy, happy, and prosperous new year.

Warm regards,

[Your Name]

[Your Company Name]

January Sales Email Template

title=Don't miss out this opportunity Dear [Customer Name],

We hope this email finds you well. As the new year begins, we're excited to announce our January sales offer, exclusively for you.

Take advantage of this limited-time opportunity to save on [product/service]. Whether you're looking to upgrade your [technology/home/office], or simply want to treat yourself to something new, now is the perfect time.

With [discount percentage] off on all [product/service] orders placed this month, there's never been a better time to buy. And, if you act fast, you can enjoy free shipping on all orders over [dollar amount].

Don't miss out on this amazing offer. Place your order today and start enjoying the benefits of [product/service].

Thank you for your continued business.

Best regards,

[Your Name]

[Your Company]

January Email Template For Services

title=Start the New Year with Our Services Dear [Name],

Happy New Year! As we start this new chapter, we hope this email finds you well and thriving.

At [Company Name], we understand the importance of making the most of the opportunities that the new year brings. That's why we'd like to extend our services to you, to help you reach your goals and achieve success in the coming year.

Whether you're looking to improve your business processes, increase efficiency, or boost your online presence, we have the expertise and experience to help you get there. Our services include [list services], and we'd be happy to provide you with more information on how we can help.

Don't let the challenges of the new year hold you back. Take advantage of our services and reach new heights in the coming months. If you have any questions or would like to schedule a consultation, please don't hesitate to reach out.

We look forward to hearing from you and helping you achieve your goals in the new year.

Best regards,

[Your Name]

[Company Name]

GUIDE: How To Write A Great Subject Line

As we mentioned above, crafting a catchy subject line is critical to the performance of your email campaign.

While just a few words may seem like a small piece of your overall message, this is the first impression your audience will have before they decide whether to open your email.

If your subject line isn't engaging or appealing enough, there's a chance it could get buried in your reader's inbox.

Let's go over the proven tips on how to craft a subject line that boosts engagement:

What makes a great subject line?

First, let's discuss the fundamentals of creating a great subject line:

  • Spark interest and curiosity
  • A clear and urgent call to action
  • An offer/intriguing discount
  • Personalization (this can be done by sending out different versions of emails to subscribers based on their preferences)
  • Relevance - make sure your subject line covers the current trends and topics within your industry

5 Tips To Crafting a Great Subject Line

Now, let's dive into the specifics of how to create a great subject line for your next campaign:

1. Use a familiar sender name

Although this may seem obvious, it's a piece many marketers miss the ball on.

Your readers want to feel like your email is coming from a human and not a corporation or automated system.

One of the easiest and most effective ways to do this is by changing the sender's name to YOUR name or someone in the company that is well known.

Here's a great example of this from Marketing Examples

article

Pro Tip

Avoid the "no-reply" sender name at all costs. This makes your email feel unfamiliar, unapproachable, and less personable.

2. Keep your subject short and to the point

If your subject line is too long, it will get cut off, which could impact your reader's chances of opening your email.

The rule of thumb (for both mobile and desktop) is to keep your subject line under 50 characters.

3. Add personal touches to your subject line

If you have access to information about your subscriber (ie. name, location, etc), you can use this to benefit your subject line and catch your readers attention.

It's important not to go overboard here, but adding even the simplest touch such as their name can build trust and rapport.

Here's a great example of a personalized email + offer I received from BarkBox with my dog's name in the subject line:

article

4. Avoid making any false promises

Your subject line makes a commitment to your reader, so it's important you don't stretch the truth just to simply get more opens and clicks.

In the grand scheme of things, making false promises will end up hurting your open rate as your readers will lose trust in you.

5. Give them a sneak peek of what's inside

Telling your subscriber what is inside helps with open and clicks.

For example, if you're providing your reader with a free guide or e-book, consider making your subject line something along the lines of:

"Your FREE marketing e-book awaits!"

Conclusion

If you want your email campaign to perform well, it all starts with your subject line.

Think about the emails you receive in your inbox and what makes you click vs what gets buried - odds are, the same habits go for your customer.

We hope you enjoyed our guide + list of 75+ best january email subject lines [+ free email templates].

meet the author
Pat Walls