How to Make 6 Figures As A Marketer? (11 Best Ways in 2024)
So you want to make six figures as a marketer? Good for you! Being a marketer is a highly respectable and well-paid profession, and there's no reason why you can't earn a high income if you put your mind to it.
In this blog post, we'll look at some of the best ways to make more money as a marketer - business ideas you can start to achieve such income. Keep reading to learn more!
1. Digital products ($242K/month)
Starting a business centered around digital products could propel you to six figures as a marketer. These products, ranging from software apps and games to ebooks and online courses, offer endless possibilities and are highly popular. As they are easy to create and share, you could leverage your marketing skills to develop and promote them.
Moreover, digital products are advantageous because you don’t need to manage physical inventory or worry about logistical issues. You could sell them directly from your website, making the process straightforward and scalable. By diversifying your income streams with digital products, you could supplement your existing income and potentially turn your side business into a full-fledged, lucrative enterprise.
How much you can make: $10,417 — $1,766,666/month
How much does it cost to start: $5,000 (?)
How long does it take to build: 60 days (?)
FilterGrade is an eCommerce platform offering digital assets such as photo filters and video templates; attracting over 450,000 monthly users and generating approximately 30k a month, the founders worked hard to build a valuable marketplace for creators while focusing on digital marketing, partnerships, and content creation.
2. Create an online course ($82.8K/month)
Starting an online course could help you make six figures as a marketer by leveraging your expertise to fill educational gaps and satisfy the growing demand for digital learning. By creating and selling engaging video lessons and supplementary materials, you could generate passive income from a wide student base eager to acquire new knowledge. Whether you opt for self-paced or cohort-based structures, the flexibility allows you to cater to various learning preferences while maximizing your reach.
Additionally, launching an online course platform requires relatively low startup costs, making it a cost-effective way to monetize your instructional talents. For entrepreneurial marketers who love sharing information, this not only provides a supplemental income stream but also positions you as an authority in your field. By serving lifelong learners with accessible, high-quality education, you could build a lucrative business that complements your main marketing career.
How much you can make: $275 — $1,000,000/month
How much does it cost to start: $2,000 (?)
How long does it take to build: 88 days (?)
Learn how one couple created a successful personal finance blog, The Savvy Couple, that now makes over $20,000 per month and has sold thousands of digital workbooks and courses, by focusing on purposeful content and optimizing their ROI with efficient time management.
3. Start a blog ($44.9K/month)
Starting a blog could significantly supplement your income as a marketer, providing a creative and flexible way to reach a broader audience. Blogs are highly trusted, with Optinmonster ranking them as the 5th most reliable source for online information, and a staggering 77% of internet users actively reading them. This large audience represents a significant opportunity for monetization through sponsorships, affiliate marketing, and even selling your own products or services.
Additionally, with approximately 409 million people viewing more than 20 billion pages each month, the potential reach and impact of a successful blog are enormous. By choosing a niche you are passionate about and developing a solid content strategy, you could steadily grow a loyal readership. Building a mailing list and maintaining regular posting routines will further enhance engagement, ultimately contributing to a credible and profitable venture that could help you achieve six-figure earnings.
How much you can make: $100 — $650,000/month
How much does it cost to start: $500 (?)
How long does it take to build: 30 days (?)
Time commitment per week: Min. 5 hours/week
Learn how one couple created a successful personal finance blog, The Savvy Couple, that now makes over $20,000 per month and has sold thousands of digital workbooks and courses, by focusing on purposeful content and optimizing their ROI with efficient time management.
4. Start a social media marketing agency ($386K/month)
Starting a social media marketing agency could be a great way to supplement your income and reach six-figure earnings in 2024. Whether you're aiming to clear your utility bills, finance your college education, or save for a vacation, this venture provides a flexible and lucrative opportunity. By leveraging social media marketing tools, you could automate many tasks and focus on strategy development, minimizing the time commitment required.
Developing a solid social media marketing strategy will allow you to serve customers efficiently and effectively, setting you apart in a competitive market. Additionally, creating a compelling agency portfolio can help you attract and retain target clients, maximizing your earning potential. With the right approach and effort, a social media marketing agency could become a significant income stream or even a full-fledged business.
How much you can make: $1,000 — $4,166,667/month
How much does it cost to start: $5,000 (?)
How long does it take to build: 75 days (?)
Time commitment per week: Min. 30 hours/week
How David Tile turned a freelance writing gig into an $80k/month business, discussing lessons learned through managing growing demands and maintaining a remote team operation.
5. Become an affiliate marketer ($55.3K/month)
Starting an affiliate marketer business could be an excellent way for you to reach six figures. By leveraging your existing marketing skills, you could drive traffic and sales to products from other companies, earning commissions for each successful referral without the need to create or own the products yourself. This means you could start making money with minimal upfront investment, unlike other business ventures that often require significant capital.
Affiliate marketing allows you to monetize your current expertise and network. You could sign up for affiliate programs in your niche, use unique tracking links, and get paid for the sales you generate. Given its low-cost nature and scalability, this could be a smart, entrepreneurial way to augment your income and potentially turn it into a full-fledged business.
How much you can make: $18,000 — $83,000/month
How much does it cost to start: $100 (?)
How long does it take to build: 150 days (?)
This case study explores how Spencer Mecham founded Buildapreneur, an affiliate marketing business, and has made over half a million dollars in profit with no employees, relying solely on content marketing through platforms like Facebook, YouTube, and TikTok.
6. Start a youtube channel ($146K/month)
Starting a YouTube channel could be an excellent way for marketers to supplement their income and potentially achieve six-figure earnings. By leveraging YouTube's established monetization system, you could create valuable content that attracts a broad audience, ultimately leading to ad revenue, sponsorships, and affiliate marketing opportunities.
With its incredible popularity, YouTube offers a vast platform for you to showcase your marketing expertise, build a personal brand, and cultivate a loyal following. By promoting your channel effectively and consistently engaging with your viewers, you could reach the required 1,000 subscribers and 4,000 watch hours needed to join the YouTube Partner Program.
If you have a passion for content creation, there is a strong possibility of turning your channel into a lucrative side business or even a full-time venture. For entrepreneurial-minded individuals, this could be a strategic and rewarding way to make extra money while sharing your marketing knowledge and insights with the world.
How much you can make: $800 — $1,000,000/month
How much does it cost to start: $750 (?)
How long does it take to build: 90 days (?)
Time commitment per week: Min. 5 hours/week
Learn how this entrepreneurial couple made $5-7k a month by helping others find legitimate work from home jobs and creative ways to make money online through their blog and YouTube channel, as well as offering two flagship products designed to help beginner freelancers and new bloggers accelerate growth.
7. Start an ecommerce store ($287K/month)
Starting an eCommerce store could be a lucrative way for you, as a marketer, to supplement your income and potentially make six figures. Given your expertise in digital marketing, you could leverage lower overhead costs, increased flexibility, and broader reach of online businesses to build an engaging, consumer-friendly platform that drives sales and generates significant revenue.
eCommerce is booming right now due to its convenience and efficiency, making it an ideal venture for entrepreneurial-minded marketers. With your skills, you could set up a website, choose effective shopping cart and payment processing software, and manage inventory tracking seamlessly. This allows you to tap into a wider audience, reaching consumers who prefer shopping from their computers, tablets, or smartphones. Taking advantage of these possibilities, you could create a successful side business or even transition to a full-time eCommerce enterprise.
How much you can make: $350 — $13,500,000/month
How long does it take to build: 120 days (?)
Time commitment per week: Min. 5 hours/week
Southern Elegance Candle Company, founded by D'Shawn Russell, started as a side hustle making around $200 per weekend at a local Farmers Market, but now averages approximately $20,000 per month in sales across their retail site, wholesale site, and Faire.
8. Start a career coaching business ($48.5K/month)
Starting a career coaching business could significantly boost your earnings as a marketer by leveraging your knowledge of industry trends and corporate dynamics. By offering personalized guidance, support, and robust strategies for professional growth, you could help clients with resume building, interview preparation, and workplace advancement goals. This not only enhances their career prospects but also builds your reputation as a trusted advisor.
You could conduct in-person or virtual coaching sessions, making it easier to scale your business and attract a diverse range of clients. Your insights and motivational skills could empower clients to achieve breakthroughs, and as word spreads about your effectiveness, your client base would gradually expand. By setting your own schedule and monetizing your expertise, a career coaching practice offers flexible, high-reward opportunities for entrepreneurial marketers.
How much you can make: $1,000 — $235,000/month
How much does it cost to start: $1,500 (?)
How long does it take to build: 60 days (?)
Wall Street Oasis, the largest online community focused on careers in finance, has over 100 million visitors during its 14-year history and is currently receiving over 2 million visits per month, offering interview courses and mentorship services, in addition to building and investing in a thriving online community.
9. Start a podcast ($97.9K/month)
Starting a podcast could be a powerful way to supplement your income as a marketer by allowing you to generate additional revenue streams. By choosing a niche or topic that you're passionate about and that has a dedicated audience, you could attract a loyal listener base that engages regularly with your content. As your podcast grows in popularity, you could capitalize on opportunities such as securing sponsorship deals, running ads, and even offering premium content or consulting services.
Moreover, producing a podcast presents the chance to establish yourself as a thought leader in your industry, which could lead to speaking engagements, book deals, or other lucrative opportunities. The initial investment is relatively low; you just need basic recording equipment and an affordable hosting platform to get started. By promoting your podcast through social media and online communities, you could attract a significant array of followers, eventually turning your podcast into a profitable venture contributing to a six-figure income.
How much you can make: $400 — $1,020,000/month
How much does it cost to start: $2,000 (?)
How long does it take to build: 60 days (?)
Time commitment per week: Min. 2 hours/week
A successful podcast production company that grew from one client making $15/hour to a team of 10 contractors producing over 30 shows per week with revenue of over $10k/mo, primarily through referrals and with a focus on providing high personal touch and being picky about working only with clients who are a good fit.
10. Become a social media influencer ($57.4K/month)
Starting a side business as a social media influencer could significantly boost your income potential and help you make six figures as a marketer. By leveraging your marketing skills, you could build a personal brand and establish credibility in a specific niche of your interest, whether it's fashion, fitness, technology, or another topic you're passionate about. As your follower count grows, brands could approach you to promote their products, offering lucrative partnerships and sponsorships.
In addition to brand partnerships, you could also monetize your content through affiliate marketing, sponsored posts, and even launching your own products. Social media platforms like Instagram, YouTube, and TikTok provide ample opportunities for you to reach a vast audience and engage them with compelling content. With the right strategy and consistent effort, you could turn your social media presence into a profitable side business or even a primary source of income.
By becoming a social media influencer, you’re not only supplementing your income but also capitalizing on a rapidly growing industry. This entrepreneurial venture could grant you creative independence and the flexibility to work on projects you’re passionate about, ultimately contributing to your goal of making six figures as a marketer.
How much you can make: $2,500 — $166,666/month
How much does it cost to start: $800 (?)
How long does it take to build: 155 days (?)
How one mother built a profitable frugal motherhood, life, and travel blog from scratch, using Instagram, Pinterest, and paid sponsorships to grow from 0 to 18.5K followers and generate $1,500-$3,000 per month in less than two years.
11. Start a freelance writing business ($62.6K/month)
Starting a freelance writing business could be a lucrative way for marketers to supplement their income and potentially reach six figures. With strong writing skills and the ability to meet deadlines, you could tap into a variety of niches, offering your expertise on topics assigned by clients, all while enjoying the flexibility to set your schedule and work from home.
Being a self-starter who stays updated with current writing tools and trends, you'd be well-positioned to capitalize on market demand, providing high-quality content that attracts premium rates. Proper communication skills will further enhance your ability to secure desirable projects, making freelance writing a viable pathway to significant additional earnings.
How much you can make: $700 — $500,000/month
How much does it cost to start: $500 (?)
How long does it take to build: 56 days (?)
How David Tile turned a freelance writing gig into an $80k/month business, discussing lessons learned through managing growing demands and maintaining a remote team operation.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
